Photos from top to bottom: Hotel Fürstenhof, Leipzig (Hotel Fürstenhof, Leipzig), Steigenberger Grandhotel Handelshof (Steigenberger Hotels AG), Motel One Leipzig - Augustusplatz (Motel One), Radisson Blu Hotel, Leipzig (www.radisson-leipzig.com) [PKF city ticker] [ Leipzig ] Tourism in Leipzig continues to reach record levels: Overnights in hotels and bed-and-breakfast hotels have risen by 32.3 % since 21. With around 1.36 m arrivals and 2.42 m overnights, Leipzig s hotel industry reached a peak in 214. Germans predominate among visitor nationalities: Accounting for around 85.8 % of overnight stays in 214, domestic visitors are Leipzig s most important source market. In terms of international markets, the USA represents the highest number of overnights at around 39.6 thousand, followed by Switzerland (around 36.2 thousand) and the UK (around 31.6 thousand). Likewise growth in supply: Despite a slight decline in 214, the number of hotels and bed-and-breakfast hotels rose by 6 % to 7 hotels between 21 and 214. In the same period the number of beds rose to around 12.6 thousand (+16.2 %), so that the average number of beds per hotel rose from 164 to 179. Numerous hotel projects: Hotel accommodation capacity is expected to rise significantly in the coming years. The project pipeline in Leipzig currently comprises 15 hotels with a total of around 2,4 rooms. YTD December 214 - RevPAR rises to 53 EUR: In 214, stable room occupancy rates (65.2 %) and slight growth in the average room rate (81.29 EUR) led to a year-on-year rise in RevPAR of 2.7 % (sample primarily comprised branded three to five-star hotels). Leipzig Hotel Market in Figures 214 213 Hotels 7 73 Beds 12.56 k 12.59 k Arrivals in Hotels 1.36 m 1.31 m Overnights in Hotels 2.42 m 2.37 m Ø length of stay 1.8 1.8 Total overnights 2.76 m 2.7 m International overnights Total 393 k 435 k Share in total overnights 14.2 % 16.1 % Issue 4 215 Notes Information about total and international overnights refers to all accommodation facilities, all further information refers only to hotels and bed-and-breakfast hotels; capacities as of July State Statistical Office of Sachsen 1
USA Switzerland United Kingdom Austria Netherlands Poland Russia France [PKF city ticker] Leipzig New records in overnights and arrivals Demand on Leipzig s hotel market has risen continuously over the past five years, with average annual growth of around 7.2 %. After high growth in recent years, Leipzig s hotel operators achieved new records in 214 with around 1.4 m arrivals and around 2.4 m overnights equivalent to a year-on-year growth of around 3.9 % for arrivals and around 2.2 % for overnights. The average length of stay has remained roughly consistent over the past five years, at around 1.8 days, only falling to around 1.7 days in 211. Arrivals/ Overnights ' 21 211 212 213 214 Nights 2,5 2. 2, 1.6 1,5 1.2 1,.8 5.4. Arrivals 1,39 1,19 1,211 1,312 1,363 Overnights 1,829 1,932 2,17 2,366 2,419 Length of stay 1.8 1.7 1.8 1.8 1.8 Note Information refers to hotels and bed-and-breakfast hotels State Statistical Office of Sachsen Germany is the main source market In 214 around 85.8 % of the approx. 2.76 m overnights across all types of accommodation operation were generated by domestic visitors. The most important international source markets in 214 were the USA (1.4 % of total overnight volume), followed by Switzerland (1.3 %), the UK (1.1 %), Austria (1.1 %) and the Netherlands (1 %). International overnights fell short of the record set in 213 and declined by 9.7 % to around 392,5 principally due to this year s lack of the WorldSkills trade show. In 214 overnights from Switzerland accounted for around 4,9 more than the previous year (+15.6 %), making the country one of the fastestgrowing source markets for Leipzig. According to Leipzig Tourismus and Marketing GmbH Switzerland s strong franc might allow visitors from that country to overtake the USA in terms of overnights in 215 for the first time. Overnights 5, 4, 3, 2, 1, 214 213 Note Information refers to hotels and bed-and-breakfast hotels State Statistical Office of Sachsen Issue 4 215 2
Hotel supply is growing The number of hotel operations (hotels and bed-and-breakfast hotels) in Leipzig rose from 66 in 21 to 7 in 214; over the same period the number of beds rose by 16.2 % to 12,6 beds (3.8 % p.a.). The number of beds per hotel has risen steadily over the past five years to 179 beds in 214. In July 214 Leipzig showed a slight fall in the number of beds year-on-year (-37 beds); however, the opening of a second Motel One in August 214 added 18 new rooms to the total. Hotels 21 211 212 213 214 Beds Beds/H. 18 15, 15 12,5 12 1, 9 7,5 6 5, 3 2,5 Hotels 66 67 67 73 7 Beds 1,85 11,218 11,564 12,594 12,557 Beds/H. 164 167 173 173 179 Note Information refers to hotels and bed-and-breakfast hotels State Statistical Office of Sachsen Satisfactory rise in bed occupancy rates Thanks to the disproportionately high increase in demand compared to growth in supply, bed occupancy rates over the past five years have risen continuously and reached a peak of around 52.8 % in 214, equivalent to growth of around 6.4 % points compared to 21. Beds/ Bed Occ. Overnights Tsd. 21 211 212 213 214 % 5, 1 4, 8 3, 6 2, 4 1, 2 Beds 3,944 4,95 Overnights 1,829 1,932 Bed Occ. 46.4 47.2 4,232 2,17 51.3 Notes 4,597 4,583 2,366 2,419 51.5 52.8 Information refers to hotels and bed-and-breakfast hotels Accumulated number of beds for the whole year,, as of July State Statistical Office of Sachsen Issue 4 215 3
Numerous hotel projects on the Leipzig market The supply of hotels in Leipzig is expected to rise significantly in the coming years; at present our research shows approx. 15 hotel projects in the planning or construction stage. The project pipeline contains approx. 2,4 rooms. The majority of the planned projects six hotels with a total of around 82 rooms are in the budget segment. 215 will see the opening of three new hotels: Book Hotel Leipzig with 46 rooms, a B&B hotel with 96 rooms and the Travel24 Hotel with 17 rooms. The following chart shows a selection of the hotel projects in Leipzig that are known to us (no claim to completeness): Hotel projects Project Location Category (Stars) Rooms Opening Book Hotel Leipzig Auguste-Schmidt-Strasse 6 2-3 46 215 B&B Hotel Nikolaistrasse 34 2 96 215 Travel24 Hotel Am Tröndlinring 2 17 215 Adina Apartment Hotel Brühl 34-5 4 166 216 Innside by Meliá Gottschedstrasse 1/Am Dittrichring 11 4 177 216 Ibis Brühl/Reichsstrasse 2 124 216 Ibis budget Brühl/Reichsstrasse 1 169 216 Hotel at Philippus-Kirche Aurelienstrasse 54/Helmholtzstrasse 3 31 216 Hotel project Main station, east 3-4 3 218 Hotel project Main station, east 2 2 218 Airport-Messe Hotel Former Airport Mockau 4 3 n.a. Amedia Hotel n.a. 4 n.a. n.a. Hotel project Alte Hauptpost Augustusplatz 2 182 n.a. Hotel project am Alten Zoll Main station, west n.a. 12 n.a. Hotel project Doppelturm Brühl n.a. n.a. n.a. Notes According to international standards; If room number is not available an average of 15 rooms is assumed Research PKF hotelexperts Issue 4 215 4
Performance indicators for YTD December 214 Room occupancy almost reached prior-year level of around 65 % The three to five-star hotels in our sample achieved average room occupancy of 65.2 % in 214 (-.6 % points compared to 213). The months with the highest demand in Leipzig were May, June and September. In September the success of the exhibition and conference industry returned the highest room occupancy rate, at around 79.1 %. The highest growth year-on-year was shown in May (+1.7 % points), accounted for largely by trade shows including OTWorld and the motor show AMI. Negative year-on-year changes in 214 were due to the lack of various major events which had taken place in the previous year (e.g. agra and WorldSkills trade shows in April, Bruce Springsteen concert in July). Ocupancy % Jan. Feb. March April 1 214 213 75 5 25 Change (%p) AARR 48.3 52. -3.7 56. 55.8.2 59.5 56.2 61.7 62. -2.2-5.8 EUR Jan. Feb. March April 1 75 5 May June July Aug. Sep. 73.9 74.7 61.6 62.2 79.1 63.2 71.4 7.9 64.7 79.4 1.7 3.3-9.3-2.5 -.3 May June July Aug. Sep. Oct. Nov. Dec. 7.5 66.1 65. 75.1 69.3 62.3-4.6-3.2 2.7 Oct. Nov. Dec. YTD 1) Dec. 65.2 65.8 -.6 YTD 1) Dec. Net room rate rose by 3.6 % 25 In 214 the average net room rate rose to 81.29 EUR. May showed the highest price level at approx. 95 EUR, while August had the lowest net room rate at 65.55 EUR 214 213 Change (%) 84.72 77.12 9.9% 7.23 69.6.9% 85.73 72.49 83.9 72.48 2.2%.% 94.96 88.22 66.8 65.55 89.67 73.99 87.45 82.17 81.29 87.57 84.85 84.47 65.91 77.68 69.77 78.53 79.77 78.45 8.4% 4.% -2.9% -.5% 15.4% 6.% 11.4% 3.% 3.6% Note 1)YTD-figures are related to December sample BDO/PKF Monthly German Trends RevPAR rose to 53 EUR Given the higher price level, overall RevPAR rose by 2.7 % to 53 EUR. The highest RevPAR figures, and the highest year-on-year growth rates, were in May (7.18 EUR, +26.8 %) and September (7.93 EUR, +14.9 %), while July showed the steepest fall of 31.3 % to 41.15 EUR. RevPAR EUR Jan. Feb. March April May June July Aug. Sep. Oct. Nov. Dec. YTD 1) Dec. 1 75 5 25 214 213 Change (%) 4.92 4.13 2.% 39.33 38.86 1.2% 51.1 4.74 51.77 44.97-1.5% -9.4% 7.18 65.9 41.15 4.77 7.93 55.33 6.54 59.86 42.63 61.71 26.8% 8.9% -31.3% -4.4% 14.9% 52.16 57.8 53.41 52.42 54.44 49.68 -.5% 6.2% 7.5% 53. 51.6 2.7% Note 1)YTD-figures are related to December sample BDO/PKF Monthly German Trends Issue 4 215 5
Prospects for the future Over the past five years, the demand for hotel services in Leipzig has grown by around 59, (+32.3 %) and reached a new record in 214 of around 2.4 m overnight stays in hotels and bed-and-breakfast hotels. Germany is still the main source market for overnight visitors (accounting for around 85.8 % of overnights throughout all types of accommodation operation in 214), while international guests are responsible for a relatively low proportion of demand, at around 14.2 %. Leipzig is among Germany s most dynamic major cities. Saxony s metropolis is in fourth place among 69 cities surveyed in the 214 ranking by Wirtschaftswoche and the online real-estate site Immobilienscout24. The study European Cities & Regions of the Future 214/215 by the Financial Times Group also placed Leipzig in the top ten in four categories. In addition, the city s targeted marketing activities and congress initiative do-it-atleipzig.de are contributing further to Leipzig s positive development as a tourism destination. International newspapers and magazines including the UK s Guardian recommend Leipzig as one of the top travel destinations for 215. 215 is an anniversary year for Leipzig, in which numerous celebrations and events are hoped to attract many tourists to the city. The climax of festivities will be the festival week 1 Jahre Leipzig (1 Years of Leipzig). Growth potential in the conference and congress sector will be boosted by the opening of the new Congress Center at the Zoo, scheduled for May. With 15 different rooms and halls, it will offer capacity for up to 1,2 people. PKF hotelexperts GmbH Maximilianstrasse 27 8539 Munich Tel.: +49 ()89 29 32-2 Fax: +49 ()89 29 32-222 E-Mail: info@pkfhotelexperts.com Web: www.pkfhotelexperts.com For any questions, comments and recommendations, please refer to: Caroline Schade Phone.: +49 ()89 29 32-21 E-Mail: caroline.schade@m.pkf.de Worldwide hotel consulting Partner für Ihren Erfolg. PKF city ticker is issued by PKF hotelexperts several times per year to give you a quick overview of the hotel market in big European cities. Next time we will have a look at Berlin and it s hotel market. To order your copy, please write to: info@pkfhotelexperts.com. Disclaimer: This report and the figures, trends and possible reasons for change stated therein are based on careful market research. While PKF hotelexperts endeavours to use the utmost care in assembling this information, we undertake no guarantee or liability for its completeness and up-todateness. As at April 215 Issue 4 215 6