Torger Reve & Scott Stern Hva skal til for å vinne verden?
Torger Reve
A Global Race for Attractiveness Nations and regions compete to be the most attractive locations for knowledge intensive industries
Torger Reve
How can Northern Norway compete with Shanghai, Singapore and Houston?
Norway has attracted some of the world s leading maritime-offshore corporations
The Norwegian Challenge How can we do business at all when we have the world s highest cost levels?
Best and most expensive
Thesis 1: Meeting the world s highest cost level takes world class knowledge and advanced technology
Ekofisk The North Sea Technology Adventure Torger Reve
Thesis 2: Meeting the world s highest high cost level takes more effective business interactions The Norwegian Model
Three forms of interactions 1. Engineers interaction 2. Cluster interactions 3. Business-government interactions
The Norwegian cost level is challenging, but Norwegian engineers are highly competent and productive. Thus Norway will still be able to compete with Asia. It is a question of people Jeff Immelt, DN February19. 2013
Ashok Belani, CTO
Innovation requires flat organizations and open communication The Norwegian Model
Torger Reve
The Norwegian Model is based Trust and nothing is more cost effective
Knowledge based Change driven Future business Climate robust Global
Industry Competent Ownership Education Education, R&D and R&D Innovation Global Knowledge Hub Innovation
Examples of Global Knowledge Hubs Boston (Life sciences) Silicon Valley (IT) Houston (Oil & gas)
Torger Reve
Global Knowledge Hubs are Centres of Gravity attracting talents, technology and competent ownership on a global scale
The Emerald Model Environmental Attractiveness Knowledge Dynamics Cluster Attractiveness Ownership Attractiveness Knowledge Commons Educational Attractiveness R&D and Innovation Attractiveness Talent Attractiveness
Example: Norwegian Biotech Emerald Knowledge Dynamics Environmental Attractiveness Cluster Attractiveness Ownership Attractiveness Educational Attractiveness R&D and Innovation Attractiveness Talent Attractiveness
If the Knowledge Commons deteriorates, the whole industry deteriorates The Tragedy of the Commons
Norwegian Global Business is Ocean Industries
Three Norwegian Clusters have taken global market positions and become Global Knowledge Hubs Offshore oil & gas industry Maritime industry Seafood industry
Offshore Oil & Gas: From oil companies to offshore technology, engineering and services Oil and gas companies
Offshore Oil & Gas: From oil companies to offshore technology, engineering and services Oil and gas companies
Several strong offshore industry clusters have emerged in Norway INTSOK New firms 4000 Fabrication 3 000 R&D 2 000 Offshore service 20 000 Oil & gas companies 20 000 Operations 20,000 Drilling/wells 28.000 Offshore vessels 5 000 Drilling tech 10,000 Engineering 8000 FPSO 1 500 Subsea 30,000 Finance & Law 1 000
Norwegian Offshore Oil & Gas Emerald Knowledge Dynamics Environmental Attractiveness Cluster Attractiveness Ownership Attractiveness Educational Attractiveness R&D and Innovation Attractiveness Talent Attractiveness
Oil & Gas Resources
Swedish Lundin discovered the giant Johan Sverdrup oil field in the North Sea in 2012 Geologist Hans Christen Rønnevik (Former Saga/Statoil)
Maritime: From ship tonnage to maritime technology and finance Offshore oil and gas industry Maritime policies Advanced fisheries Maritime education Ship design Specialized ship yards Maritime lawyers Maritime R&D SHIPPING Advanced ship equipment Shipping finance Maritime IT Effective ports and terminals Logistics systems Marine insurance Shipping brokers Ship classification services Ship management Environmental standards
Maritime: From ship tonnage to maritime technology and finance SHIPPING
From mechanics to mechatronics
A GLOBAL BLUE MARITIME KNOWLEGDE HUB
Innovation takes place when clusters intersect Renewable Energy Ocean Technology Offshore Maritime
Ocean Space Technology is the Space Program of Our Century Torger Reve
The Third Norwegian Ocean Industry is Salmon Fish Farming and Seafood Torger Reve
Seafood: From fisheries to fish farming and marketing Fisheries
Seafood: From fisheries to fish farming and marketing Fisheries
Ocean 21 Arctics Seafood markets Education Communication Interdisciplinary Governmetnt responsibility Private responsibility
90 % of the world s productive mass is oceans Torger Reve
Finance Ocean Industries Services Technology Knowledge Offshore energy Maritime Seafood Natural resources
Three Norwegian Industries are Complementary Knowledge Industries serving the Global Knowledge Hubs Finance IT Knowledge intensive services
Northern Norway s Position High North has an abundance of BLUE Resources High North has an abundance of GREEN Resources High North has an abundance of BLACK Resources High North needs an abundance of COLOR Resources to combine resources into BUSINESS
Color Resouces means talented people combining knowledge resources into business The High North Model
Industry development lessons Industrial development requires dynamic industrial clusters producing strong knowledge externalities Industrial development requires an entrepreneurial culture with an ability to take risks Industrial development requires path dependent transformations Industry development requires a strong knowledge commons producing innovations Industrial development requires business actors with a global reach
Conclusions Global Knowledge Hubs are the Drivers of Global Business Norway s Global Knowledge Hubs are in the Ocean Industries Northern Norway should target the Arctic Ocean Industries Northern Norway should build an Arctic Knowledge Base attracting talents globally