NEW EDITIONS All Coursebooks now available with self-study CD-ROMs Market Leader is the business English course that brings contemporary business issues right into your classroom. Incorporating articles from the Financial Times newspaper, Market Leader has authentic texts, effective case studies and a wide range of components. Taken from Elementary New Edition Coursebook Elementary Advanced A1-C1+ Elementary - Upper-Intermediate David Cotton, Simon Kent, David Falvey Advanced Iwonna Dubicka, Margaret O Keeffe Practices files (all levels) John Rogers 5 LEVELS Now with self-study CD-ROMs Up-to-the-minute business topics, such as innovation, the web and planning www.market-leader.net 18
Business and Professional English Teacher Support The Teacher s Book Pack includes everything you need including DVD and Test Master CD-ROM The Test Master CD-ROM provides entry and exit tests and progress tests for all stages of the course Business Briefs for each unit in the Teacher s Book provide explanations of key business concepts Course Book CD-ROMs ( new in 2008 ) Test Master CD-ROMs Premier Subscription Website Audio CDs Videos Companion Website Essential business vocabulary introduced in every unit through a variety of engaging exercises Market Leader Elementary Pre-Intermediate Intermediate Upper Intermediate Advanced ( New Edition) ( New Edition) ( new Edition) Coursebook with Self-Study CD-ROM 978 1 405 88132 6 978 1 405 88138 8 978 1 405 88136 4 978 1 405 88140 1 978 1 405 88134 0 Coursebook with Self-Study CD-ROM and Audio CD 978 1 405 81335 8 978 1 405 88137 1 978 1 405 88135 7 978 1 405 88139 5 978 1 405 88133 3 Teacher s Resource Book with Test Master CD-ROM 978 1 405 84342 3 978 1 405 84343 0 978 1 405 84344 7 978 1 405 84345 4 978 1 405 84347 8 Teacher s Book Pack (With DVD and Test Master CD-ROM) - 978 1 405 81344 0 978 1 405 81343 3 978 1 405 81345 7 - Class Audio CDs (2) 978 1 405 81283 2 978 1 405 81298 6 978 0 582 83811 6 978 1 405 81312 9 978 0 582 89558 4 Practice File Book 978 1 405 81286 3 978 1 405 81304 4 978 0 582 83813 0 978 1 405 81323 5 978 0 582 85464 2 Practice File Pack (Book and Audio CD) 978 1 405 81342 6 978 1 405 81341 9 978 0 582 83820 8 978 1 405 81340 2 978 0 582 89562 1 Practice File CD 978 1 405 81288 7 978 1 405 81303 7 978 0 582 83815 4 978 1 405 81317 4 978 0 582 89560 7 Test File 978 1 405 81289 4 978 1 405 81305 1 978 0 582 83816 1 978 1 405 81318 1 978 0 582 85462 8 Original editions are still available. See www.pearsonlongman.com/catalogue Recommend the Longman Business English Dictionary to your students, p.55 19
Taken from Elementary New Edition Coursebook Listening sections feature authentic interviews with real business people and experts in their fi eld www.market-leader.net 20
Business and Professional English Market Leader will engage your students with current business topics and authentic materials from the Financial Times enable you to tailor the course to your students individual needs using a wide range of components provide your students with the language and strategies that they need to be successful in today s business world give your students thorough grammar practice with the Grammar Reference Section at the back of the book challenge your students with innovative case studies covering business situations from costcutting to team building Authentic, up-to-date articles adapted from the Financial Times and other newspapers 21
Market Leader videos and specialist titles Market Leader videos at pre-intermediate, intermediate and upper intermediate levels can be used independently or alongside the course books. B2 The Upper Intermediate Video features five documentaries exploring real-life companies such as Sony, BP and Amazon. B1-B2 This drama is an exciting story set around an alliance between two airline companies. The video illustrates key business functions such as meetings, socialising and negotiating. A2 B1 The Intermediate Video features seven films wich range from dramatised business dilemmas to presenter-led business documentaries and a real-life presentation. B1-B2 This documentary video is based on interviews with leaders and thinkers from international businesses. It is organised into six topical units which echo themes from the Course Book. This video features four speciallymade films at pre-intermediate level. In addition, the video contains authentic interviews with business experts who comment on some of the issues which the films raise. B1-B2 Market Leader Specialist Titles include a range of special subject books which focus on reading skills and vocabulary development. Each book contains two tests and a glossary of specialised language. Business Grammar and Usage provides reference and practice in the most important areas of Business English usage. Specialist Titles Business Grammar and Usage Peter Strutt 978 0 582 36575 9 Business Law Trisha Smith 978 0 582 32842 6 Banking and Finance Christine Johnson 978 0 582 32843 3 International Management Adrian Pilbeam 978 0 582 32841 9 Pre-Intermediate Video Portfolio PAL VHS Video 978 0 582 50715 9 NTSC VHS Video 978 0 582 50699 2 Video Resource Book 978 0 582 50724 1 DVD 978 1 405 89755 6 Intermediate Video (New Edition) Video (PAL VHS) and Video Resource Book Pack 978 0 582 33451 9 VHS PAL Video 978 0 582 83817 8 NTSC VHS Video 978 0 582 83818 5 Video Resource Book 978 0 582 83819 2 DVD 978 1 405 89754 9 Upper Intermediate Video (New Edition) PAL VHS Video 978 1 405 81322 8 NTSC VHS Video 978 1 405 83399 8 Video Resource Book 978 1 405 82334 0 DVD 978 1 405 89756 3 Intermediate/Upper-Intermediate Videos Alliance PAL VHS Video 978 0 582 43533 9 NTSC VHS Video 978 0 582 43532 2 Video Resource Book 978 0 582 43534 6 DVD 978 1 405 89752 5 Business Leader Briefi ngs PAL VHS Video 978 0 582 43530 8 NTSC VHS Video 978 0 582 43529 2 Video Resource Book 978 0 582 43531 5 DVD 978 1 405 89753 2 www.market-leader.net 22
Business and Professional English Market Leader Premier website Keep your lessons up-to-the-minute with weekly business lessons on the Market Leader Premier Subscription Website. A2-B2 Pre-Intermediate Upper Intermediate Based around current articles in the Financial Times, lessons are written by top business English authors Fully searchable archive allows you to select topics Access to brand new ready-made lessons every week keeps students up-to date with the latest stories from the world of business The lessons develop a variety of skills areas, including reading, vocabulary building and pronunciation. An answer key is also provided. Market Leader Premier Subscription Website Standard 6 month subscription Private Single user 978 1 405 81331 0 Company or school single user 978 1 405 81330 3 Company or school 5 users 978 1 405 81329 7 Standard 12 month subscription Private Single user 978 1 405 81334 1 Company or school single user 978 1 405 81333 4 Company or school 5 users 978 1 405 81332 7 12 month subscription including FT.com Private Single user 978 0 582 43603 9 Company or school single user 978 0 582 77119 2 Company or school 5 users 978 0 582 77115 4 Visit http://www.market-leader.net/sample-lesson.html to download a free sample Recommend the Longman Business English Dictionary to your students, p.55 23
NEW LEVEL Intelligent Business gives you two clear paths for your business English course. Learn Business with the Coursebook using authentic materials from the Economist. Do Business with the Skills Book which provides training in key business skills. Taken from the Elementary Coursebook Elementary - Upper Intermediate A1-B2+ Tonya Trappe and Graham Tullis, Irene Barral and Christine Johnson What s unique about the Intelligent Business Coursebook? Help your students develop key language skills with the introduction of key business concepts The pocket-sized Style Guide in the back of the Coursebook helps your students to write effective business documents such as e-mails and reports The Culture at Work sections help your students do business in an international environment 4 LEVELS Each unit opens with an Economist front cover style page, with an overview of the unit Intelligent Business Elementary NEW Pre-Intermediate Intermediate Upper Intermediate Coursebook 978 1 405 84975 3 978 0 582 84801 6 978 0 582 84796 5 978 0 582 84809 2 Workbook with Audio CD 978 1 405 88143 2 978 0 582 84695 1 978 0 582 84691 3 978 0 582 84699 9 Teacher s Book with Test Master CD-ROM 978 1 405 88142 5 978 1 405 84339 3 978 1 405 84340 9 978 1 405 84341 6 Coursebook Audio CDs (2) 978 1 405 84976 0 978 0 582 84051 5 978 0 582 84052 2 978 0 582 84053 9 www.pearsonlongman.com/intelligent_business 24
Business and Professional English Teacher Support The Test Master CD-ROM with the Teacher s Book provides fully editable tests for all stages of the course Connect to the business world with the Companion Website www.intelligent-business.org which provides free resources, and weekly articles from The Economist Show business in action with the Intelligent Business DVDs The Teacher s Book provides all the support you need for all components of the course including photocopiable resources Prepare your students for the BEC exams using the BEC-style exercises in the Workbook Skills book CD-ROMs Test Master CD-ROMs Audio CDs Videos Companion Website Key language skills are practised in a business context Winner English Speaking Union English Language Award 2006 Nominee British Council Innovation Award Recommend the Longman Business English Dictionary to your students, p.55 25
Taken from the Elementary Coursebook Dilemma and Decision sections in every unit ask students to evaluate a real-life business dilemma Students provide solutions to the dilemma by activating their new knowledge of business language and concept and write up their conclusions in a business style format. Students can listen to the best solution as explained by an expert. 26
Business and Professional English Intelligent Business Videos and DVDs B1-B2 The Intelligent Business Videos and DVDs accompany the intermediate and upper intermediate levels. They each feature a drama in a business context. Integrated with the core syllabus, students can observe the business skills introduced in the Course Books and Skills Books. Intelligent Business Companion Website Free Premium Content from The Economist : Every week we add a newly published article so that you can use fresh business news in your classroom. Also available on www.intelligent-business.org : Online review tests for every unit BEC exam practice Bilingual business glossaries Handy links to business websites Intermediate Video/DVD PAL VHS 978 0 582 84060 7 NTSC VHS 978 0 582 84062 1 DVD 978 1 405 83750 7 Resource Book 978 0 582 84799 6 Upper Intermediate Video/DVD PAL VHS 978 0 582 84061 4 NTSC VHS 978 0 582 84063 8 DVD 978 1 405 83751 4 Resource Book 978 0 582 84807 8 Recommend the Longman Business English Dictionary to your students, p.55 27
NEW LEVEL The Skills Book can be used in conjunction with the Coursebook for more extensive courses or it can be used on its own for shorter, more intensive courses Taken from the Elementary Skillsbook Elementary - Uper Intermediate A1-B2+ Irene Barral, Nikolas Barral and Christine Johnson 4 LEVELS Each unit of the skills book focuses on the business skills your students The activities on the Skills Book CD-Rom offer a blended learning solution Intelligent Business Elementary NEW Pre-Intermediate Intermediate Upper Intermediate Skills Book with CD-ROM 978 1 405 88141 8 978 0 582 84692 0 978 0 582 84688 3 978 0 582 84696 8 28
Business and Professional English Teacher Support Connect to the business world with the Companion Website www.intelligent-business.org which provides free resources, and weekly articles from The Economist. The Teacher s Book provides all the support you need for the Skills Book including photocopiable resources Motivate your students with the CD-ROM that has interactive practice activities, video extracts and Skills Book audio Each unit contains three practical speaking tasks, which are designed to meet the objectives of the unit What s unique about the Intelligent Business Skills Book? Your students will develop confi dence in communicating by learning key language through realistic business situations Provide your students with focussed training in the functional language they need for work including skills such as closing deals, handling confl ict and public speaking Winner English Speaking Union English Language Award 2006 Nominee British Council Innovation Award Recommend the Longman Business English Dictionary to your students, p.55 29
NEW Technical English is a practical course for students in vocational education or in training at work. Its syllabus covers the core language that students need to be successful in all fields of technical and industrial work. Taken from the Level 1 ( Elementary ) Course Book Elementary Pre-Intermediate 2 A1-C1 David Bonamy 2 LEVELS Your students will be motivated by the contemporary topics covered in the book Listening activities are authentic and interesting for students Technical English Level 1 (Elementary) Level 2 (Pre-intermediate) Coursebook 978 1 405 84545 8 978 1 405 84554 0 Workbook 978 1 405 84548 9 978 1 405 84557 1 Course Book CD 978 1 405 84547 2 978 1 405 84556 4 Workbook CD 978 1 405 84553 3 978 1 405 84562 5 Teacher s Book with CD-ROM 978 1 405 88144 9 978 1 405 88145 6 www.pearsonlongman.com/business 30
Business and Professional English Teacher Support The Teacher s Book builds up the teacher s confi dence by presenting simple need-to-know background facts on all specialist topics arising in the course Find additional information for specifi c industries from the companion website: www.pearsonlongman.com/technicalenglish Find all the support you require including extra classroom activities in the Teacher s Book The Test Master CD-ROM with the Teacher s Book provides a wide range of tests for every stage of the course Vocabulary is logically presented and relevant Test Master CD-ROMs Companion Website What makes the Coursebook special? Students from a wide range of specialisations can benefi t from the accessible core material with topics that are interesting and stimulating Students motivation will be maintained with the clear presentation of subjects that refl ect the latest technology The course material is relevant to students and will help them communicate effectively at work 31
Taken from the Level 1 ( Elementary Coursebook ) The illustrations in the book are well designed and clearly labelled Language points are clearly presented www.pearsonlongman.com/intelligent_business 32
Business and Professional English Taken from the Level 1 ( Elementary Coursebook ) What makes the Workbook special? Consolidate class work and encourage self study with the extended practice found in the Workbook Further supplementary, industryspecifi c content on the Website supports the Workbook material making the course even more relevant to your student s needs Social English section provides an opportunity to improve fl uency through discussion around a variety of topics 33
Your students will be motivated by real business Intermediate reading and listening material from a range of Graham Tullis and authentic business sources as well as the thorough B1+ Tonya Trappe business skills sections With challenging reading and listening texts from a range of authentic business sources, New Insights into Business will really engage your students. The thorough language and vocabulary syllabus together with the strong focus on business skills development gives students everything they need to function effectively in the workplace. Make your lessons more vivid and challenging with the Teachers Book which includes teaching notes, photocopiable business skills, writing models and tests Focus on BEC Vantage or TOEIC with two separate workbooks, each one covering a particular exam New Insights into Business is a self-contained course and is also an ideal follow-on to First Insights into Business. Also available : First Insights into Business English for Work Intermediate B1 Series Editor: Ian Badger This practical series presents and practises essential business vocabulary and phrases in specialist areas. The language is introduced in a short dialogue or text which students can listen to on the audio CD. The key language points are analysed and then thoroughly practised in a series of exercises. New Insights into Business Students Book 978 0 582 84887 0 Workbook (BEC) 978 0 582 83800 0 Workbook (BEC) Audio Cassette 978 0 582 83801 7 Workbook (BEC) Audio CD 978 0 582 83802 4 Workbook (TOEIC ) 978 0 582 83803 1 Workbook (TOEIC ) Audio Cassette 978 0 582 83804 8 Workbook (TOEIC ) Audio CD 978 0 582 83805 5 Class Audio Cassettes (2) 978 0 582 33554 7 Class Audio CDs (2) 978 0 582 77132 1 Teacher s Book 978 0 582 84886 3 English for Work Everyday Business English Everyday Technical English Business Presentations Everyday Business Writing Ian Badger Valerie Lambert and Elaine Murray Anne Freitag-Lawrence Ian Badger and Sue Pedley Book 978 0 582 53957 0 978 0 582 53963 1 978 0 582 53960 0 978 0 582 53972 3 Book/Audio CD 978 0 582 53959 4 978 0 582 53965 5 978 0 582 53962 4 - www.pearsonlongman.com/business 34
Business and Professional English Pre-Intermediate - Upper Intermediate A1-B2 3 LEVELS Pre-intermediate : Iwonna Dubicka and Margaret O Keeffe. Intermediate : Peter Strutt Upper Intermediate : Miriam Jacob and Peter Strutt Bring the exciting world of tourism into your classroom with this three-level course which uses authentic materials, including Dorling Kindersley Travel Guides. Recommended by the London Chamber of Commerce and Industry Examinations Board. Elementary Anne Baude, Montserrat Iglesias and Anna Inesta This low level course develops the professional standard of English needed for the restaurant industry. High Intermediate William R McKay, Helen Charlton Includes formal letter writing, drafting, reading complex documents and grammatical accuracy. Low-Intermediate Lin Lougheed This guide focuses on basic business writing and everyday written communication, including emails. Low-Intermediate Shirley Taylor A comprehensive, easy-touse reference book packed with valuable information, useful techniques, practical tips and guidelines. English for Pre-intermediate Intermediate Upper Intermediate International Tourism Level Level Level Course Book 978 0 582 47988 3 978 0 582 47983 8 978 0 582 23753 7 Class Audio Cassette(s)* 978 0 582 47991 3 978 0 582 47985 2 978 0 582 23755 1 Class Audio CD(s)* 978 0 582 47992 0 978 0 582 47986 9 Teacher s Book 978 0 582 47990 6 978 0 582 47982 1 978 0 582 23754 4 Workbook 978 0 582 47989 0 978 0 582 47984 5 978 0 582 29851 4 Workbook Audio Cassette 978 0 582 29181 2 Ready to order Student Book 9780582429550 Workbook 9780582429567 Class Cassette 9780582529960 Teacher s Book 9780582429574 Business Correspondence 978 0 130 89792 3 Legal English 978 0 582 89436 5 Model Business Letters, E-mails and Other Business Documents 978 0 273 67524 2 *Pre-intermediate Level = 1 cassette / CD Intermediate Level = 2 cassettes / CDs Upper Intermediate Level = 1 cassette For further information visit www.pearsonlongman.com/catalogue 35