Copolymer 845, 845-O & Copolymer 937 polymers Versatile Fixative Polymers for Styling Gels and Mousses



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PRODUCT DATA Ashland Specialty Ingredients ashland.com NUMBER 4816-1 (Supersedes 4816) Copolymer 845, 845-O & Copolymer 937 polymers Versatile Fixative Polymers for Styling Gels and Mousses Page 1 of 6 Introduction To ensure an elegant formulation and a healthy look and feel to hair, Ashland Inc. offers these polymers for your styling gels, mousses and leave-in treatments. Copolymer 845 and 937 polymers are high molecular weight, pseudocationic derivatives of PVP polymers that provide good high humidity curl retention, low tack and a smooth feel. These polymers allow your customers to fashion their desired hair style with the touch of the hand. Benefits Compatible with carbomer (Copolymer 845 polymer) Provide cushion gel feel during hair application Imparts smoothness, gloss, body and silky feel to hair Easy comb through Provides body to mousse foam Form clear, smooth-feeling, non-tacky films Ideal for styling products such as mousses and gels Water and alcohol compatible Two levels of hold and styling with improved shine over PVP polymer Substantive pseudo-cationic for improved compatibility with anionic thickeners Applications Gels Mousses Blow-dry conditioners Styling creams/lotions Pomades, waxes, pastes Conditioning rinses Styling sprays Low VOC sprays Chemistry VP/Dimethylaminoethylmethacrylate Copolymer (CAS#: 30581-59-0)

Page 2 of 6 Copolymer 845 polymer 20% solids in water ph 6-8 (as is) Clear, viscous liquid 20,000-50,000 cps Higher level of VP More compatible with anionic thickeners Clear gels in carbomer Tg 172 C Copolymer 845-O polymer is Optiphen preserved Copolymer 937 polymer 20% solids in water ph 5-7 (as is) Hazy, highly viscous liquid 20,000-70,000 cps Higher level of DMEAMA 1 More pseudo-cationic Slightly better humidity resistance Tg 104 C Performance Properties Gel Properties Carbopol* 980 1 % Active Copolymer 937 polymer % Active Copolymer 845 polymer % Active Ratio Anionic: Cationic Viscosity (cps) Brookfield DVII, T-C, 5 rpm 0.5% 0.4% 0 1:0.8 41,000 cps 7.6 0.8% 0 0.4% 1:0.5 92,000 cps 6.4 0.8% 0 3.0% 1:3.75 126,000 cps 7.31 0.8% 0 1 Neutralized with AMP-95 1.0% (+1% PVP K-90 polymer) ph 1:1.25 92,000 cps 6.4 Appearance Turbid, firm gel (124 NTU) Clear Gel (18 NTU) Slightly Hazy Gel (35 NTU) Slightly Hazy Gel (33 NTU) Ashland Styling Polymers Comparison

Page 3 of 6 Curl Retention Study 4 hours, 90% RH, 80F Benefits in Carbomer Gels Peaking of Gel Cushion Effect Gel with Copolymer 845 polymer Gel with PVP K-30 polymer

Page 4 of 6 Hair-Dew Drops with Copolymer 937 polymer #10976-106-A Ingredients (Trade Name INCI) % w/w Supplier Deionized Water Water 95.25 Panthenol 0.25 Copolymer 937 VP/Dimethylaminoethyl methacrylate Copolymer 3.0 Ashland Si-Tec DMC 6031 silicone PEG/PPG-25/25 Dimethicone 1.00 Ashland Liquid Germall Pius preservative Propylene Glycol (and) Diazolidinyl Urea (and) lodopropynyl Butylcarbamate Total 100.00 Styling Polymer Solids: 0.60% Procedure Add ingredients in order while mixing, waiting for each to dissolve before adding. Mix until uniform. Typical Properties Appearance: Clear, sprayable, water-white liquid ph: 5.3 Viscosity: 23 cps (Brookfield UL Adaptor 00, 50 rpm) Packaging 0.50 Ashland Pump: Calmar Mark VI,WL 31,160 mcl Formulation Description: A clear styling potion for light conditioning and control. Great as a light leave in detangling. Use on wet or dry hair. Great for kids hair. Good for creating finger waves, braiding, or twisting hair.

Page 5 of 6 Other Formulations Formula Conditioning Mousse #10976-104C Non-aerosol Conditioning Mousse #10976-108 Style Texturizer Crème #10976-101B Marketing Brief A 6% VOC mousse that distributes nicely through hair and feels substantive to damaged ends during application. Has a creamy foam and nice bloom. Provides good stylability, hold, and a conditioned dry feel with low tack. A non-aerosol mousse with good foam properties, and a nice feel/slip during application and no flaking during combing. It provides a soft hold/control with nice dry feel on hair. A styling crème that provides control, and definition. It is great for styling long wavy or curly hair and defining the architect of layered cuts. It will add shine and a smooth conditioned feel to hair, especially at the ends. Use on wet hair to create definition or define curls. Use on dry hair to texturize or shape. Clear Conditioning Setting Lotion #10976-135 Standing Wave #10976-149A A roller set or blow out lotion that has a low viscosity that distributes easily through hair. It s great for taming curls, while conditioning and moisturizing hair. Enhances styling - great for all hair types. A gentle ringing gel that can be used for all hair types. A little product goes a long way; a light application on fine hair can be used to reduce static and provide overall control. A heavier application will provide emolliency and substantively for coarse dry hair. Gives great style definition. Use on wet or dry hair.

Page 6 of 6 Ashland Inc. 50 East RiverCenter Blvd. Covington, KY 41012 USA Tel: +1 859 815 3333 Ashland Specialty Ingredients 8145 Blazer Drive Wilmington, DE 19808 USA Tel: +1 877 546 2782 North America Wayne, NJ USA Tel: +1 800 505 8984 Fax: +1 973 628 3999 Latin America Sao Paulo, Brazil Tel: +55 11 3649 0455 +55 11 3649 0468 Europe Cologne, Germany Tel: +49 (0) 2236 9649 264 Fax: +49 (0) 2236 9649 295 Asia Pacific Singapore Tel: +656 223 3778 Fax: +656 226 0853 Shanghai, P.R. China Tel: +86 21 6090 6688 Fax: +86 21 6090 6698 Middle East and Africa Dubai, U.A.E. Tel: +971 47 017 131 personalcare@ashland.com ashland.com/personalcare The information contained in this brochure and the various products described are intended for use only by persons having technical skill and at their own discretion and risk after they have performed necessary technical investigations, tests and evaluations of the products and their uses. This material is for informational purposes only and describes the scientific support for the use of the products described herein as an ingredient in cosmetic products intended to enhance appearance and other cosmetic benefits or to enhance performance of an end product. Certain end uses of these products may be regulated pursuant to rules governing medical devices or other regulations governing drug uses. It is the purchaser s responsibility to determine the applicability of such regulations to its products. While the information herein is believed to be reliable, we do not guarantee its accuracy and a purchaser must make its own determination of a product s suitability for purchaser s use, for the protection of the environment, and for the health and safety of its employees and the purchasers of its products. Neither Ashland nor its affiliates shall be responsible for the use of this information, or of any product, method, formulation, or apparatus described in this brochure. Nothing herein waives any of Ashland s or its affiliates conditions of sale, and no statement, information and data is to be taken as a guarantee, an express warranty, or an implied warranty of merchantability or fitness for a particular purpose, or representation, express or implied, for which Ashland and its affiliates assume legal responsibility. We also make no warranty against infringement of any patents by reason of purchaser s use of any information, product, method or apparatus described in this brochure. Registered trademark, Ashland or its subsidiaries, registered in various countries. Trademark, Ashland or its subsidiaries, registered in various countries. *Trademark owned by a third party. 2013, Ashland.