Topic: Serving the Cloud Moving Beyond Asset-Light Strategies Cloud Vista Market Report: October 2012 Preview Deck
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Background and scope of the research Background of the research: Cloud delivery models are disrupting the infrastructure outsourcing market. Remote Infrastructure Management (RIM) providers are realizing the significant shortcomings in their offerings to tap the evolving buyer demand Everest Group Research analyzed the impact of cloud delivery models on RIM players as well as developed roadmap for a holistic infrastructure outsourcing service strategy This report will be useful for the providers to understand the evolving infrastructure outsourcing market and the impact of cloud models. It will also be useful to them to strategize around creating an integrated infrastructure outsourcing service Buyers will find this report useful to understand the importance of cloud delivery models to their enterprises, key developments in the RIM market, challenges faced by their traditional outsourcing providers, benchmarking of their RIM adoption against competition, etc. The scope of analysis includes: Analysis of the growing convergence between RIM and traditional outsourcing providers Crisis of genre faced by the RIM players Impact of cloud on asset-light RIM providers A case for holistic infrastructure outsourcing service strategy for asset-light players 3
Table of contents Topic Page no. Summary of key messages 5 Evolution of Infrastructure Outsourcing (IO) 9 Different models in IO 10 Growth of RIMO 13 Crisis of genre for offshore service providers 19 The cloud disruption and the need for a holistic IO strategy 25 Implications for key stakeholders 37 Appendix 40 Glossary of terms 41 Cloud Vista research calendar 42 References 43 4
Summary of key messages (page 1 of 2) Cloud delivery models are making remote infrastructure management providers develop a holistic infrastructure outsourcing strategy and serve the evolving market demand. The increasing buyer demand for integrated end-to-end solutions coupled with growing convergence of RIM providers with traditional players is making asset-light providers look beyond labor driven pure management services. This research by Everest Group analyzes the impact of cloud delivery models on infrastructure outsourcing market. It also contains a case study on Cognizant s datacenter strategy for cloud and other infrastructure services. Some of the findings in this report, among others, are: Evolution of IO strategies Normally the infrastructure service deals of traditional providers were significantly different than RIM players. However, over a period of time there is a growing convergence in terms of pricing, deal constructs, buyer expectations etc. RIM players selectively created a secondary strategy to offer asset based services to win transformational engagements. Their growing aspirations and decline in traditional infrastructure deals, is further bringing these models closer Cloud impact on IO With the acceptance of cloud delivery models, buyers are demanding more integrated transformational infrastructure solutions preferably hosted by the provider Cloud delivery models are allowing RIM providers to offer typical datacenter and cloud infrastructure services with significantly lesser asset footprint These providers have a unique opportunity to move beyond simple global delivery model based infrastructure service and integrate this competence with a secondary strategy of datacenter ownership 5
Summary of key messages (page 2 of 2) Case for datacenter strategy For asset-light players, multiple models of datacenter ownership emerged such as partnership, buyer asset acquisition, and organic build-up. Providers may also whitelabel partner assets to create their own cloud infrastructure and typical datacenter services. However, these providers need to ensure that despite offering datacenter based services they retain their platform agnosticism. They need to focus on best-of-breed integrated infrastructure solutions that leverage their global delivery, datacenter, and buyer s existing investments. 6
RIM providers need to create a holistic infrastructure service strategy to cater the evolving demand for cloud services Increasing RIM adoption across large buyers Offshore IO deal distribution by buyer size Number of deals 100% = >US$XX billion Limited opportunity for pure cloud management Cloud management and other roles of service providers 2011; Number of deals 100% = Cloud management not in deal scope US$XX-XX billion US$XX-XX billion US$XX-XX billion <US$XX billion 2008 2009 2010 2011 Cloud management in deal scope Includes build/ customize Includes host Includes consult/ design Includes third-party solution implementation Excludes build/ customize/ host RIM player secondary datacenter strategy Datacenter strategy evaluation matrix Datacenter service models for asset-light players Plugging the infrastructure gap evolving strategies for asset-light IO players low high Provider owns assets Partner owns assets Buyer owns assets Asset ownership Dominant strategy Initial investment Transformational capability Buyer credibility Partnership Opportunistic buyer asset acquisition M&A Long-term organic build-up Buyer owns datacenter Datacenter ownership strategy Partner owns datacenter Provider owns datacenter Risk of stranded assets Control and flexibility Source: Everest Group (2012) 7
Cloud Vista research agenda Published Current Topic Value Creation in Cloud Infrastructure: It Varies, but mostly from Good to Excellent Enterprise Cloud Adoption: Role of Cloud in Global Services Enterprise Cloud Quarterly Review: Q1 2012 Enterprise Cloud: Where are the Investments? Enterprise Cloud Quarterly Review: Q2 2012 Enterprise Cloud Offerings: Do Buyers Really Want these? Enterprise Cloud Adoption Cloud Deals Insights H1 2012 Serving the Cloud Moving beyond Asset-light Strategies Enterprise Cloud Quarterly Review: Q3 2012 Cloud Service and Solution Spotlight View from Clouds Enterprise Cloud Adoption Cloud Deals Insights Enterprise Cloud Quarterly Review: Q4 2012 Cloud Service and Solution Spotlight View from Clouds Enterprise Cloud Quarterly Review Release date January-2012 May-2012 May-2012 June-2012 August-2012 August-2012 September-2012 October-2012 Q4-2012 Q4-2012 Q1-2013 Q1-2013 Q1-2013 Q2-2013 Q2-2013 Q2-2013 8
Additional cloud related research references The following documents are recommended for additional insight on the topic covered in this research report. The recommended documents either provide additional details on the topic or complementary content that may be of interest 1. Enterprise Cloud Adoption 2011 (EGR-2012-4-R-0682a); 2012: This report analyze cloud service engagements signed in 2011. The analysis is split across buyer regions, size, and cloud deployment models. The report also provides insights on the deployment trends in cloud infrastructure and application. It also analyzes the various roles solution service providers are playing in the market for cloud delivery models 2. Enterprise Cloud Offerings What do the buyers really want? (EGR-2012-4-R-0730); 2012: This viewpoint report analyzes over 160 market updates emanating from over 60 cloud solution and service providers. The viewpoint provides insights on various types of cloud offerings launched in Q2 2012 and analyzes the disconnect between the buyers expectations and market offerings. It also provides guidance to the solution and service providers in terms of communicating their cloud offerings to the market. For more information on this and other research published by the Everest Group, please contact us: Ross Tisnovsky, Senior Vice President: Chirajeet Sengupta, Practice Director: Yugal Joshi, Senior Analyst: ITO Team: Everest Group Two Galleria Tower 13455 Noel Road, Suite 2100 Dallas, TX 75240 ross.tisnovsky@everestgrp.com chirajeet.sengupta@everestgrp.com yugal.joshi@everestgrp.com ITOresearch@everestgrp.com Phone: +1-214-451-3110 Email: info@everestgrp.com 9
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