INNOVATE HP ProLiant Servers Infrastructure Refresh

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INNOVATE HP ProLiant Servers Infrastructure Refresh Michael Sacheli HP Senior Solutions Architect 1 Copyright 2010 Hewlett-Packard Development Company, L.P.

Agenda: Infrastructure Refresh Overview Proliant Portfolio Standardization Economics of IT What other Companies are Doing

HP Converged Infrastructure Overview 3 Copyright 2010 Hewlett-Packard Development Company, L.P.

IT sprawl is taking business performance to the breaking point 70% captive in operations and maintenance Rigid & aging infrastructure Application & information complexity Inflexible business processes Business innovation throttled to 30% Time to revenue Cost of lost time, effort, opportunity Unpredictable business cycles Netra SUN IBM Solaris SPARC BladeCenter System x JAVA AIX VSphere SAP ERP Director VirtualBox EXCHANGE SERVER ORACLE DATABASE Mainframe XenServer JBOSS COMVERSE SONAS LOTUS DB2 VirusScan NETAPP RHEL SQL SERVER FAS SAS Veritas JD EDWARDS SnapManager SANscreen SnapVault WEBSPHERE NetWare SIEBEL Windows Server HP SnapMirror CISCO DELL Integrity Proliant BladeSystem Matrix MYSQL Vmware ESX Catalyst IOS EMC PowerVault PowerEdge StorageWorks Nexus Cellera PEOPLESOFT UCS Connectrix EqualLogic SLES TIVOLI SYBASE VFrame Documentum FUJITSU IronPort Ionix PowerConnect HITACHI ScanSafe Symmetrix USP-V PRIMERGY AMS SMS ETERNUS PRIMEQUEST CLARiioN BladeSymphony UDS SHAREPOINT Source: HP research

What is a Common Modular Infrastructure? Storage Servers Power & cooling Network 5 Management software

Converged Infrastructure The road to unifying the data center Storage Servers Storage Servers Power & cooling Network Power & cooling Network Consolidate Management software Buy and manage as one Industry leading facilities management to optimize power and cooling Virtualize Pool and share server, storage, network & power Greater resource efficiency and flexibility Management software Automate Simplify routine tasks and processes to save time Free-up IT resources for revenue bearing projects 6

The Data Center of the future Common Modular Infrastructure Sea of Sensors HP Networking Common Management Business Technology Optimization Software Value Add Services 7

ProLiant Portfolio 8 Copyright 2010 Hewlett-Packard Development Company, L.P.

MAPPING SEGMENTS AND PRODUCTS Product Lines and Customer Segments Customer Segments Small-Site Traditional Data Center Scale-Out Replicated Small Medium Large HPC WSHC ProLiant ML100/300 ProLiant SL100 ProLiant DL100 ProLiant BL200 ProLiant DL100 ProLiant BL200 ProLiant DL300 ProLiant BL400 ProLiant DL500/BL600

ProLiant Server Leadership The most preferred platform across the Enterprise for any workload

Standardization 11 Copyright 2010 Hewlett-Packard Development Company, L.P.

Standardization X86 Servers Unix Servers BladeSystem Networking Storage

Standardization Results Fewer pieces of equipment Less power consumption Smaller foot print

Virtualization Server Choice (Citrix, VMware, Hyper-V) Mission Critical Resiliency Automation Ready Storage iscsi San Virtualization Fiber Channel San virtualization Network HP Virtual Connect Programmable performance Wired once infrastructure

Virtualization Results Increased utilization Reclaim trapped capacity Improved resiliency

Industry Leading ROI Economics of IT 16 Copyright 2010 Hewlett-Packard Development Company, L.P.

Next generation ProLiant The time to refresh is now, efficiency and cost savings can t be beaten Next generation HP ProLiant servers continue to revolutionize traditional server economics by exponentially improving cost/efficiency while increasing performance. Radically reduced power & cooling costs Consolidate 20:1 or greater Fewer servers to manage/software licensing savings Return on Investment in 2 months

See the difference Latest HP ProLiant servers and Intel Xeon deliver rapid ROI G7/G6 Savings vs. G4 New HP ProLiant G7 G7/G6 Savings vs. G5 Lower Operating Costs $8,613/yr Power/Cooling Savings Lower Software Costs $15,200/yr OS licensing Savings 2005 20 G4 servers (single-core) 5100 W Rapid Payback 2 month ROI from G4 Source: Based on HP internal estimates Featuring Intel Xeon Processor 5600 Series 2010 1 G7 server (6/4/2 core) 184 W Lower Operating Costs $1,656/yr Power/Cooling Savings Lower Software Costs $4,000/yr OS licensing Savings 2007 6 G5 servers (dual-core) 1122 W Rapid Payback 8 month ROI from G5

Watts (W) Power of a Watt DL380 G1 to G7 Power @ Active Idle & 100% Load Source: G1-G3 HP Power Calculator; G4-G7 www.spec.org (SpecPower_ssj2008) 450 400 370 394 350 332 300 258 253 250 226 Power @ Idle (W) 200 196 172 170 187 172 Power @ 100% load (W) 150 100 50 63.7 53.6 0 0 0 0 DL380 (G1) (1.0GHz PIII) DL380 G2 (1.4GHz PIII) DL380 G3.(3.2GHz Xeon) DL380 G4 (3.8 GHz Xeon) DL380 G5 DL380 G5 (5160, (L5430, Woodcrest, Harpertown, 2 core) Quad-core) DL380 G6 (L5530, Nehalem, Quad-core) DL380 G7 (L5640, Westmere 6 core) 1. compared to traditional brick and mortar

What Other Companies are Doing 20 Copyright 2010 Hewlett-Packard Development Company, L.P.

Facilities Comparison Resources Rack-Mount Server Low Density racking Blade Server Low Density racking % Savings Rack-Mount Server High Density racking Blade Server High Density racking % Savings Number of Physical Servers 5,000 5,000 5,000 5,000 Rack Power Provisioned (watts) 1,680,000 1,310,000 22% 5,000,000 1,953,125 61% Annual kw-hours (8760 hours) 14,716,800 11,475,600 22% 14,716,800 1,562,500 89% # servers per rack 18 23 20 64 BTUs/hr 5,732,160 4,469,720 22% 5,732,160 4,469,720 22% # Racks 280 218 22% 250 78 69% Floor Sq Ft* 7,840 6,113 22% 8,750 2,734 69% Server Power 1,680,000 1,310,000 22% 1,680,000 1,310,000 22% Note * High Density rack floor space is calculated using factor of 25% additional space required for every 12 full racks (12 full racks = 16 racks for space requirements) HP Blade servers share power. supplies, LAN and SAN components within enclosure Low Density Racks 6K Watts High Density Racks 20K Watts 42U rack occupies 28 sq. ft. of floor space, including service areas 1. compared to traditional brick and mortar

Rack Mount VS Blades High Density. 1. compared to traditional brick and mortar

Rack Mount VS Blades Cable Comparisons High Density Footprint Cable Comparison 64 Rack Cables Mount Servers 4 Blade Enclosures (64 Blade servers) % Savings Power 128 24 81% LAN 256 36 86% SAN 192 24 88% Power: Rack Mount 2/server Blades 6/enclosure LAN: SAN:. Rack Mount 4/server Blades 9/enclosure Rack Mount 3/server Blades 6/enclosure 1. compared to traditional brick and mortar

Proposed Environment 60% of Current Environment to be Virtualized or SQL Instance Stacked Proposed 60% Virtualized Server Current SQL Non-SQL 20:01 2:01 DL380 12,000 7,200 DL385 9,400 5,640 DL580 3,000 1,800 DL585 8,000 2,400 2,400 1,200 Total 32,400 17,040 852 19,440 Total Servers Consolidated: 2,052 SQL Sizing and Technical Assumptions: All servers are 25-60 months old Virtualization 60% virtualization using a 20:1 ratio SQL instances stacking SQL servers:. DL585, qty 4,000 60% of the environment using application stacking, using a 2:1 ratio 1. compared to traditional brick and mortar

Summary Standardize to decrease foot print Virtualize for efficiency & resiliency Manage for measure & control 1. compared to traditional brick and mortar

THANK YOU 26 Copyright 2010 Hewlett-Packard Development Company, L.P.

27

Backup slides 28 Copyright 2010 Hewlett-Packard Development Company, L.P.

Next-generation HP ProLiant 29 Copyright 2010 Hewlett-Packard Development Company, L.P.

A foundation for Converged Infrastructure For customers seeking an industrystandard server solution, HP ProLiant provides a strong, confident foundation for a Converged Infrastructure. Broadest x86 server portfolio HP Converged Infrastructure HP ProLiant Servers Designed for convergence considerations beyond the server Start with the world s best-selling servers (20 yrs of leadership)

HP ProLiant Servers Breakthrough efficiencies that fuel business innovation Energy Management Financial Reclaim and Extend IT Capacity Get 27x more performance per watt Innovate on Demand Save $73,482 per 100 users Serve Business Cost- Effectively ROI in as little as 30 days 20+ years of innovation and leadership

Breakthrough Efficiencies 32 Copyright 2010 Hewlett-Packard Development Company, L.P.

Energy Efficiency - Data Center Smart Grid technology: Power & cooling intelligence built inside ProLiant to address #1 OpEx concern World s first energy-aware network at the rack Reclaim up to 3x energy capacity of the datacenter Industry s first Energy Star Certified Servers Intelligent Power Discovery Dynamic Power Capping Energy Star Flexible for right-sized power and first with 94% efficient Best-in-class Integrated for thermal control hp ilo 3 Common Slot Power Supplies Smart sensors integrated throughout server Sea of Sensors Integrated Lights-Out

Management Efficiency ProLiant: the best managed server platform to reduce administration costs HP Insight Control Unleash full management capabilities built into ProLiant Cut operational expenses $73,482 per 100 users HP Systems Insight Manager Unified server and storage management for increased system uptime and health Reduce unplanned downtime by 83% HP Integrated Lights-Out hp ilo 3 Configure, control and deploy from anywhere with turbo-charged performance Faster remote console (8x) and remote media (3x)

Management Efficiency ProLiant: best managed server with HP Insight Control Deploy 12x increase in ProLiant deployment speed Manage with SIM Reduce unplanned downtime by up to 83% Reduce system administration expenses and travel costs Control with ilo 3 Triple data center capacity Optimize Integrate Reduce ProLiant and BladeSystem operational expenses $73,482 per 100 users over 3 years* www.hp.com/go/insightroi * IDC White Paper sponsored by HP, "Gaining Business Value and ROI with HP Insight Control," Doc # 224704, Sept 2010. Actual value of $73,482 over 3 years

HP ProLiant portfolio DL/BL/SLxx0 = Integrated Lights-Out Remote Mgmt Processor in BL/DL/ML/SL 3xx & above ML 500/700/900 DL/BL/SLxx5 = SL390s/170s SL160z/165z SL170z SL2x170z SL 300 DL580/585 DL980 DL785 ML/DL370 DL380/385 BL680c 100 ML110 ML330/350 ML150 DL360 DL320 DL1000 multi-node BL620c/BL685c BL490c/BL495c BL460c/465c MicroServer DL120 DL180 DL160/165 DL BL280c BL2x220c BL Operating systems

Breakthrough Efficiencies Consolidate up to 197 G4 servers on a single server Savings by consolidating G4 servers on to Savings 91 : G4 1 DL580 / DL585 G7 Power/cooling Up to $38,940/yr OS licensing Up to $72,800/yr Payback in as little as 30 days 197 : 1 Up to $82,374/yr Up to $313,600/yr G4 DL980 G7