JOU 3411 DESIGN SYLLABUS



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JOU 3411 DESIGN SYLLABUS CLASS MEETINGS Lectures in G030 Weimer Hall: 11:45 a.m.- 1:40 p.m. Mondays Section 4215: 4:05-6 p.m. Mondays in 2056 Weimer Hall Section 4224: 6:15-8:10 p.m. Mondays in 2056 Weimer Hall For exceptions to the meeting schedule, please see the attached schedule. INSTRUCTOR Denise M. Reagan E- mail: denisereagan@mac.com Calls and texts: 904-451- 0493 OFFICE HOURS I will not have set office hours, because I live in Jacksonville and will only be on campus on Mondays. But I will be happy to make appointments with anyone. Please e- mail me to set up an appointment. Times available are 2 to 3:30 p.m. Mondays. Also, I will be happy to look at a project you re working on by e- mail. COURSE GOALS Journalism 3411 will introduce students to the desktop publishing techniques needed to produce quality designs of various types. In addition to becoming comfortable with InDesign CS5, you will learn the aesthetics of creating strong news design. Emphasis will be placed on the choice of appropriate typography and art elements. This class primarily focuses on InDesign software. If time permits, we will briefly touch on the basics of Adobe Photoshop. REQUIRED MATERIALS The Newspaper Designer s Handbook, Seventh Edition. Tim Harrower and Julie Elman, McGraw Hill. ISBN: 0073512044 USB mini flash drive with a minimum capacity of 4GB to archive and save work Associated Press stylebook since it s expected that you will not be making copy editing mistakes Books are available at the UF Bookstore in the Reitz Union. Website: Most class materials will be available at bit.ly/jou3411design OPTIONAL MATERIALS InDesign CS6: Visual Quickstart Guide, Sandee Cohen, Peachpit Press Photoshop CS6: Visual Quickstart Guide, Elaine Weinmann and Peter Lourekas, Peachpit Press CLASS PROJECTS

Typography 100 points Grids 100 points Photo design 100 points Final project 400 points Color palette, your choice page, ASF page, conceptual design page QUIZZES There will be seven quizzes: introduction to design, typography, grids, photo, InDesign basics, color, ASFs/graphics. I will drop the quiz with your lowest score. One quiz will be extra credit; I will announce which one during the semester. Total 100 points Extra credit possible 20 points CLASS PARTICIPATION Participation 200 points This part of your grade is comprised of your attendance and participation in class. Class participation is an essential and fun way to build an atmosphere of creativity, trust and interdependence. Your effective participation increases not only your own success, but also the collective success of the group. Think of the class as a design department with Denise as art director and the class members as co- workers. Let s make it the kind of place where you d really look forward to coming to work. Your class participation, which includes strong work habits, answering questions, attentiveness, good attitude and active participation in the constructive criticism of assignments, represents a full 20 percent of your grade. FINAL GRADING A 900-1000 points B+ 870-899 points B 800-869 points C+ 770-799 points C 700-769 points D+ 670-699 points D 600-669 points E 0-599 points UF POLICIES Honesty UF students are bound by The Honor Pledge which states, We, the members of the University of Florida community, pledge to hold ourselves and our peers to the highest standards of honor and integrity by abiding by the Honor Code. On all work submitted for credit by students at the University of Florida, the following pledge is either required or implied: On my honor, I have neither given nor received unauthorized aid in doing this assignment. The Honor Code (dso.ufl.edu/sccr/process/student- conduct- honor- code/) specifies a number of behaviors that are in violation of this code and the possible sanctions. Furthermore, you are obligated to report any condition that facilitates academic misconduct to

appropriate personnel. If you have any questions or concerns, please consult with the instructor in this class. Students with disabilities Students with disabilities requesting accommodations should first register with the Disability Resource Center (352-392- 8565, dso.ufl.edu/drc/) by providing appropriate documentation. Once registered, students will receive an accommodation letter which must be presented to the instructor when requesting accommodation. Students with disabilities should follow this procedure as early as possible in the semester. Counseling and Wellness Center 392-1575, www.counseling.ufl.edu/cwc/default.aspx University Police Department 392-1111 or 911 for emergencies DUE DATES Please see attached calendar for a schedule of when projects are due. Unless otherwise instructed, all assignments are due at the beginning of lectures. In addition, there might be reading assignments and other homework and in- class assignments given in class. These might not be listed on the calendar, but you will be responsible for them. Schedule and deadlines are subject to modification. CLASS POLICIES Make deadlines Late work is not acceptable. Deadlines are a necessary part of any aspect of journalism and/or design, and a missed deadline represents an empty page, lost client and failed project. If you turn in late work, you will lose one full letter grade for each class meeting that you have missed the deadline. The early drafts of any project are important part in the design process; they allow us to talk about the project s direction before you have finished. Your work on these will affect the project s total grade. Attend lectures and labs Treat this class is like it s your first job where you won t be able to take vacation for the first four months and sick days come out of the same pool of days off as vacation days. (That s how it works in the real world.) If you skip a class you will quickly fall behind in this course. And you ll miss all the fun. If you miss a lecture, that is considered an absence. If you miss a lab, that is considered an absence. If you miss both, that is considered two absences. You are allowed only one free absence during the semester excused, unexcused, illness, etc. Any further absences will affect your participation grade.

If you have an extended illness for two or more consecutive classes, you must provide a doctor s note. You must turn in written notification with a phone number from another professor or coach for any class missed due to another class field trip, etc. Remember: This still counts as your only allowed absence. If you miss a class, it is your responsibility to obtain all missed assignments and class notes from another student and to meet all project deadlines. Missing the last class of the semester, or any quizzes, is not permitted. For each unexcused absence beyond the allowed one, you will lose points from your participation score. Any student who signs an attendance sheet for another student will receive an E for the course, and further disciplinary action will also be recommended to the university. Be on time Tardiness is not acceptable. Attendance is taken at the beginning of class. Each student will have one free pass for being late up to 10 minutes one time this semester. Do not ask for another one. Coming late to class will result in points deducted from your participation grade. If you are more than 10 minutes late, that will count as an unexcused absence and you will lose points from your participation score. Class time is our time Do not use mobile devices, check social media sites, or work on other class assignments during our lectures and labs. Extra credit If you have an idea for a project that you would like to create to further your personal goals, let s discuss it. Changes during the semester I reserve the right to modify class assignments listed in this syllabus during the course of the semester to benefit the collective progress of the class. Should an assignment be dropped entirely, the other assignments will be adjusted to replace its point weighting. EVALUATIONS Students are expected to provide feedback on the quality of instruction in this course by completing online evaluations at https://evaluations.ufl.edu. Evaluations are typically open during the last two or three weeks of the semester, but students will be given specific times when they are open. Summary results of these assessments are available to students at https://evaluations.ufl.edu/results/.

SCHEDULE JAN. 6 Lecture: Introductions; basic design principals Lab: InDesign introduction Assignment: Read pages 1-44 JAN. 13 Lecture: Typography Lab: InDesign type lesson Assignment: Typography first draft, Typography for News Design on newsu.org, read typography handout JAN. 20 (Holiday, no lecture or lab) Assignment: See Jan. 14 assignments JAN. 27 Due: Typography first draft Lecture: Typography first draft critique Quiz: On pages 1-44 Lab: Work on typography second draft Assignment: Typography second draft, read pages 45-108 FEB. 3 Due: Typography second draft Quiz: On Typography for News Design and typeography handout Lecture: Grids, typography second draft critique Lab: Work on grids project and typography final draft Assignment: Grids first draft, typography final draft FEB. 10 Due: Grids first draft Lecture: Grids first draft critique Quiz: On pages 45-108 Lab: Work on grids second draft and typography final draft Assignment: Typography final draft, grids second draft, read pages 109-160 FEB. 17 Due: Typography final draft; grids second draft Lecture: Grids second draft critique Quiz: On pages 109-160 Lab: Work on grids final draft

Assignment: Grids final draft, Color in News Design on newsu.org, read pages 195-234 FEB. 24 Due: Grids final draft Lecture: Photo editing and use, final project guidelines Quiz: InDesign skills Lab: Work on photo first draft Assignment: Photo first draft MARCH 3 (Spring break, no class) Assignment: Redesign reading 225-242, pick publication for final project MARCH 10 Due Photo first draft Lecture: Color, photo first draft critique Lab: InDesign color and paragraph/character styles, work on color project Assignment: Photo final draft; read pages 161-194 and ASF handouts MARCH 17 Due: Photo final draft Lecture: Redesigns Quiz: On Color in News Design and pages 195-234 Lab: Work on your choice page and color palette Assignment: Your choice page first draft, color palette first draft, find a story for ASF page MARCH 24 Due: Color palette first draft, your choice page first draft, story for ASF page Lecture: ASFs, your choice page and color palette first draft critique Quiz: On ASF handouts and pages 161-194 Lab: Start ASF page Assignment: ASF first draft, your choice page second draft; find a story for conceptual page MARCH 31 Due: ASF first draft; story for conceptual page Lecture: Conceptual design; ASF first draft critique Lab: Work conceptual page Assignment: Conceptual page first draft; ASF second draft

APRIL 7 Due: Conceptual page first draft Lecture: Conceptual page first draft critiques Lab: Conceptual page second draft, Assignment: Your choice page, ASF, conceptual page and color palette latest drafts APRIL 14 Due: Latest drafts of all final project pages Lecture: Final project critiques Lab: Work on final projects APRIL 21 Due: Final projects Lecture and labs: Final project presentations