2015 Teradata 大 数 据 峰 会 深 圳 Data Science At DHL Express Graeme Aitken @aitkengraeme

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Transcription:

2015 Teradata 大 数 据 峰 会 深 圳 Data Science At DHL Express Graeme Aitken

DHL Express International Specialists Since 1969 World s Most Global Company 220 countries and territories ~2.5 million Customers DHL Express International Specialists Since 1969 >300 million shipments annual ~80,000 employees ~32,800 vehicles and ~4,000 facilities ~2,380 daily flights (250 dedicated aircraft) ~1,400 Facilities / +45.000 Service Points DHL is part of Deutsche Post DHL Group which generated revenues over 56 billion euros in 2014. Zusammen Werte schaffen 2 2015 Teradata

Analytics. At The Speed Of Yellow. ESTABLISHING A DATA CULTURE 3 2015 Teradata

Big Data @ DHL Express Variety of Data Sources Billions of Data Items Data Streaming in 24x7x365 4 2015 Teradata

INSIGHT Cost, Revenue & Profitability of EVERY Shipment Profitability Reporting Margin Management Customer Compliance Enabler for ABM Beyond Ops INSIGHT INSIGHT Activity Based Costing Carbon Accounting Cost Management Operational Benchmarking Tradelane Control Perfect enabler for many initiatives none new, but all can be more effective. 5 2015 Teradata

We harvested the low hanging fruit long ago......now we need a ladder! 6 2015 Teradata

It is about building a mountain with pebbles Jim Manzi, Applied Predictive Technologies Finding a $20M opportunity is not the point. Finding 200 x $200K opportunities is exactly the point. 7 2015 Teradata

% A Cure For Measles C 0% A B 8 2015 Teradata

Managing Customer Trading Patterns Understand up- and downtraders to manage trading changes pro-actively Plan for changes in customer volumes as they happen Measure the financial impacts 9 2015 Teradata

From Small INSIGHTS, Big Things Come... The C-Suite now uses big data every day by asking questions & expecting quick answers. A small insight discovered in your data can trigger a big change for the whole enterprise. Big data is driving small decisions with a big impact all the time. 10 2015 Teradata

How Can We Help Our Customers Get Better? Yield Management should be Win-Win We provide new insights to our customers, to save them money, improve their service and increase their profitability. 11 2015 Teradata

Airplanes Are Expensive... Rebalance volume and yields on existing aircraft to maximize current asset returns Invest in new aircraft to expand uplift capability. Understand speed of payback, risks and opportunities. Forecast/ simulate profitable growth 12 2015 Teradata

Failed Deliveries Storytelling & Data Discovery - Tableau Failed Deliveries Failed Delivery Stops vs. Delivery Stops* FR FI ES IE DK Successful Deliveries 13 2015 Teradata

Cost Management vs. Pricing Adjustments Putting price UP is easy......but lose the customer, you will lose the revenue.....however, would you really lose the cost? Managing cost DOWN is a lot harder 14 2015 Teradata

Beyond Budgeting? Setting the budget is like playing poker. So how do we use the past to predict the future? Historical data + Economic indicators + Strategic priorities = BUDGET! 15 2015 Teradata

Never Run Away From Bad Data INSIGHT is never wrong. But the results are not always right. Pardon? Data quality issues have to be tackled at source, quickly and with a collaborative approach. 16 2015 Teradata

Global Success Delivered Locally Central development team disbanded and relocated back into the business: - Closer to customers - Closer to management - Tactical input locally and - Strategic input globally - Data specialists in each region 17 2015 Teradata

In Conclusion...The Only Focus... - Decisions think Global, act Local - Implementing - fast and responsive - Impact maximum value from our data - Priority - our customers 18 2015 Teradata

A NEW SUBJECT NEXT YEAR? 19 2015 Teradata

THANK YOU FOR LISTENING. QUESTIONS? 20 2015 Teradata

21 2014 Teradata