Service Cloud Custom Layout. Custom-Branded Console Visualforce Console Components. B2B sales and marketing account and contact data



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Spring 12 is loaded with new features to power your Social Enterprise transformation develop your social customer profile, employee social network, customer social network, and product social network. The world s #1 sales application Sales Cloud Social & Mobile Social Accounts YouTube & Klout for Social Accounts & Contacts Social Leads Visualforce for Social Accounts & Contacts Social Person Accounts Salesforce Mobile for Android Sales Cloud Analytics & Forecasting Expanded Report Filters Personalized Reports Tab Joined Reports Cross Filters Data Bucketing Sales Cloud Email & Files Selective Sync for Outlook Email to Case for Outlook File Recommendations Customer service for the Social Enterprise Service Cloud Social Chatter Answers Salesforce Live Agent Social Accounts YouTube & Klout for Social Accounts & Contacts Radian6 for Service Cloud Service Cloud Knowledge Agent-Authored Knowledge Article HTML Editor Service Cloud Case Management Case Feed Push Notifications Email to Case for Outlook Service Cloud Custom Layout Custom-Branded Console Visualforce Console Components Data.com B2B sales and marketing account and contact data D&B D-U-N-S Number D&B Industry Codes Expanded Search Social media monitoring and engagement Radian6 Social Engagement Social Hub Radian6 for Service Cloud Bitly Stack Klout Scores Summary Stack Radian6 Social Insights Klout Insights OpenAmplify Insights OpenCalais Insights Radian6 API Radian6 API Chatter Social A secure, private social network for your business Chatter Messenger (Pilot) Customer Invitations Free Licenses (Limited Time) Smart Search Chatter Favorites Chatter Influence Chatter Feeds Bookmarks Re-Post Videos in Search Files in Comments File Sharing Settings File Actions in List Views Chatter General Chatter Quick Start Chatter Mobile Chatter Mobile for Android Tablets Chatter Mobile for ipad Spring '12 The cloud platform for custom apps Force.com Appforce Cross-Object Workflow Dynamic Visualforce Components Smart Search Visualforce Components Visual Workflow Developer Console System Overview Force.com Database.com Drag-and-Drop Schema Builder (Beta) Force.com ISVforce Custom Branding for Trialforce Subscriber Support Console Force.com Mobile Mobile SDK Force.com Siteforce Dynamic Data Web to Object Selective Publish Note: Any unreleased services or features referenced in this or other public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Last updated: February 3, 2012

Sales Cloud Social & Mobile SOCIAL ACCOUNTS (All Editions except Database.com) Gather social intelligence on your accounts Spring 12 expands your social sales intelligence. New Social Accounts help you grow your social customer profiles with information from popular social media sites like Facebook, Twitter, LinkedIn, YouTube, and Klout directly on the account record in Salesforce. Monitoring information like the topics an important account is posting on Twitter helps your sales team understand what s important to their accounts so they can sell more effectively. Note: Not automatically visible. Feature is available, but requires some setup. YOUTUBE & KLOUT FOR SOCIAL ACCOUNTS & CONTACTS (All Editions except Database.com) Learn more about your customers through social media Get a better understanding of your customers and prospects by watching YouTube videos about an account, person account, contact, or lead right within Salesforce. Also see Klout Scores on your accounts to understand the company s social media influence. Note: Not automatically visible. Feature is available, but requires some setup. SOCIAL LEADS (Group, Professional, Enterprise, Unlimited, and Developer Editions) Get deeper social insight into your leads Get a more personal view of your leads with social information from Facebook, Twitter, LinkedIn, YouTube, and Klout. Your sales team now has easy access to profiles, status updates, mutual contacts, up-to-date bio information, and more. Note: Not automatically visible. Feature is available, but requires some setup. VISUALFORCE FOR SOCIAL ACCOUNTS & CONTACTS (Group, Professional, Enterprise, Unlimited, and Developer Editions) Enable Social Accounts & Contacts on custom pages This new Visualforce component makes it easy to integrate the Social Accounts & Contacts feature to your custom account, contact, and lead detail pages. This component isn t necessary for standard account, contact, or lead pages. Spring 12 Release Preview 2

Note: Not automatically visible. Feature is available, but requires some setup. SOCIAL PERSON ACCOUNTS (Enterprise, Unlimited, and Developer Editions) Gather social intelligence on your person accounts With Social Person Accounts, your company gets new insight into the individuals your company does business with. With the Spring 12 release, you can see social information about your person accounts from Facebook, Twitter, LinkedIn, YouTube, and Klout. Note: Not automatically visible. Feature is available, but requires some setup. SALESFORCE MOBILE FOR ANDROID (All Editions except Database.com) Access Salesforce on your Android smartphone With Salesforce Mobile for Android, you can access and edit Salesforce records right from your smartphone. Just like the iphone and BlackBerry versions, Salesforce Mobile for Android supports standard and custom objects and is highly customizable using point-and-click administration tools. Available versions: lite (free) and full (includes custom object access; included in Unlimited Edition; available for an additional fee in other Editions). Note: The current beta version of Salesforce Mobile for Android is read-only and is available for download from the Android Market. Full editing capabilities will be included in the version that is scheduled to be generally available later in January 2012. Sales Cloud Analytics & Forecasting EXPANDED REPORT FILTERS (All Editions except Database.com) Get twice as many filters on reports Looking for more sophisticated analysis capabilities? In Spring '12, we've increased the number of filters that can be applied to any report to 20 field filters. PERSONALIZED REPORTS TAB (All Editions except Database.com) Keep your favorite reports close at hand You get insights from reports & dashboards every day, but finding and managing them is different for everyone. With Spring '12, you can manage the view on the reports tab like any list view: pick your columns, sort order, and default view. Spring 12 Release Preview 3

JOINED REPORTS (Enterprise and Unlimited Editions) Gather insights from across your business Spring 12 introduces Joined Reports, letting you report on multiple related lists at the same time and add data sets from up to 20 objects in a single report. With Joined Reports, you can run reports across your entire business, including the Sales Cloud, Service Cloud, and any custom apps you've built on the Force.com platform. Note: Not automatically visible to all users. Feature is available, but requires some setup. CROSS FILTERS (Enterprise and Unlimited Editions) Easily spot areas for improvement Cross Filters let you spot opportunities to improve your business by filtering across any criteria, including exception reporting. Report on opportunities that include one product but omit another, accounts with escalated cases but without a service contract, and more. DATA BUCKETING (Enterprise and Unlimited Editions) Model and segment your business on the fly Front-line managers have a constant stream of questions about their businesses. Data Bucketing lets these business users group data sets on the fly without the time and cost of Excel or business intelligence tools like Business Objects or Cognos. Sales Cloud Email & Files SELECTIVE SYNC FOR OUTLOOK (Contact Manager, Group, Professional, Enterprise, Unlimited, and Developer Editions) Boost productivity and adoption for Outlook users Salesforce for Outlook lets sales reps work the way they want while automatically maintaining customer data from Outlook in Salesforce. Selective Sync for Outlook lets every sales rep choose which contacts and events are synced with Salesforce. EMAIL TO CASE FOR OUTLOOK (Enterprise, Unlimited, and Developer Editions) Easily create a case from email Spring 12 Release Preview 4

With Spring 12, managing your email support queue has never been easier or faster. Salesforce for Outlook now includes the popular Email-to-Case feature, so you can create a case in Salesforce right from an email you've received in Outlook and route it to the right queue or team. Note: Not automatically visible. Feature is available but requires some setup. FILE RECOMMENDATIONS (Group, Professional, Enterprise, Unlimited, Contact Manager, and Developer Editions) Find the right sales assets Finding the right content has never been easier. For every file you open, you'll see improved "more like this" recommendations based on file popularity to help you zero in on the right presentation, spreadsheet, or document. Spring 12 Release Preview 5

Service Cloud Social CHATTER ANSWERS (Enterprise and Unlimited Editions) The future of self-service for the Social Enterprise With Chatter Answers, you can deliver self-service that's social. Your customers can ask their question once, and have the answer delivered in a social feed whether it comes from the knowledge base, your community of experts, or even customer service agents. If a customer's question doesn't get answered, you can even automatically open a case to make sure it's resolved. Note: Contact salesforce.com to enable this feature. SALESFORCE LIVE AGENT (Enterprise, Unlimited, and Developer Editions) Deliver amazing customer service with real-time chat In the Spring 12 release, Live Agent is fully integrated with the Service Cloud, which means you can get Web chat up and running even faster and deliver service across multiple channels. Note: Not automatically visible. Feature is available, but requires some setup. SOCIAL ACCOUNTS (All Editions except Database.com) Gather social intelligence on your customers Spring 12 expands your social customer service intelligence. New Social Accounts help you grow your social customer profiles with information from popular social media sites like Facebook, Twitter, LinkedIn, YouTube, and Klout directly on the account record in Salesforce. Monitoring information like the topics an important account is posting on Twitter helps your customer service agents understand what s important to their accounts so they can provide better service. Note: Not automatically visible. Feature is available, but requires some setup. YOUTUBE & KLOUT FOR SOCIAL ACCOUNTS & CONTACTS (All Editions except Database.com) Learn more about your customers through social media Get a better understanding of your customers and deliver better service by watching YouTube videos about an account, person account, contact, or lead right within Salesforce. Also see Klout Scores on your customers to understand their social media influence. Spring 12 Release Preview 6

Note: Not automatically visible. Feature is available, but requires some setup. RADIAN6 FOR SERVICE CLOUD (Enterprise and Unlimited Editions) Delight your customers with social customer service Radian6 for Service Cloud allows companies to service and engage customers in near real time via any social channel, from Facebook and Twitter to YouTube and blogs. In Spring 12, with one click from inside the Radian6 engagement console, your social media community team can create a case in the Service Cloud. Your customer service agents can then respond directly from the Service Cloud and keep track of all service requests across social and more traditional channels. Note: Requires Radian6 license. Contact salesforce.com to enable this feature. Service Cloud Knowledge AGENT-AUTHORED KNOWLEDGE (Enterprise, Unlimited, and Developer Editions) Turn solutions into knowledge on the fly In Spring 12, agents can share solutions that may help other agents and customers by creating articles as they are closing a case and then get those new articles approved and published in record time. Note: Not automatically visible. Feature is available, but requires some setup. ARTICLE HTML EDITOR (Enterprise, Unlimited, and Developer Editions) Use HTML to create better Knowledge articles The Article HTML Editor in Spring 12 is full of rich features to help you create more effective and informative Knowledge articles. You can add formatted tables, view and edit the HTML source of content, and use anchors to link to other spots within the same article. Service Cloud Case Management CASE FEED (Professional, Enterprise, Unlimited, and Developer Editions) Manage cases more efficiently for faster resolution With the Spring 12 release, agents can review case histories including calls, emails, shared articles, and more in chronological order to get up to speed more quickly. The result? Faster case resolution and delighted customers. Spring 12 Release Preview 7

Note: Not automatically visible. Feature is available, but requires some setup. PUSH NOTIFICATIONS (Enterprise, Unlimited, and Developer Editions) Keep up to date with the latest changes to cases With new Push Notifications, agents can immediately see when cases they re working on have been updated by others. A pop-up alerts agents to real-time updates on list views and detail pages such as a change in case priority so important changes don t go unnoticed. Note: Contact salesforce.com to enable this feature. EMAIL TO CASE FOR OUTLOOK (Professional, Enterprise, Unlimited, and Developer Editions) Easily create a case from email With Spring '12, Salesforce for Outlook includes the popular Email-to-Case feature, so you can create a case in the Service Cloud right from an email you've received in Outlook. Note: Not automatically visible. Feature is available, but requires some setup. Service Cloud Custom Layout CUSTOM-BRANDED CONSOLE (Enterprise, Unlimited, and Developer Editions) Easily customize the branding of your agent console In Spring 12, you can add a custom logo to the Service Cloud Agent Console to match your company s brand. Note: Automatically visible to all administrators. No setup required. VISUALFORCE CONSOLE COMPONENTS (Enterprise, Unlimited, and Developer Editions) Boost agent productivity with new layout options You can customize, extend, or integrate the sidebars of the Service Cloud Console using Visualforce in the Spring 12 release. Now, you can customize layouts that show registered products on accounts or contacts, or even display the next milestones in cases. With Spring '12, you can also extend these customizations to primary tabs. Note: Not automatically visible. Feature is available, but requires some setup. Spring 12 Release Preview 8

Data.com D&B D-U-N-S NUMBER (Contact Manager, Group, Professional, Enterprise, Unlimited, and Developer Editions) Simplify your data management Account records imported from Data.com Corporate include the unique D-U-N-S number with the Spring 12 release. The D-U-N-S number from D&B is one of the most recognized data identifiers in the world, helping customers manage and organize their company information better than ever. Note: Requires Data.com Corporate license to view and import. Automatically visible to all licensed users. No setup required. D&B INDUSTRY CODES (Contact Manager, Group, Professional, Enterprise, Unlimited, and Developer Editions) Accurately segment and target data With Spring 12, you can accurately segment, plan, and target marketing campaigns and sales territories inside Salesforce with D&B industry codes. You can view and import SIC and NAICS codes on accounts you import from Data.com. Note: Automatically visible to all users. Requires Data.com Corporate license to import. No setup required. EXPANDED SEARCH (Contact Manager, Group, Professional, Enterprise, Unlimited, and Developer Editions) Create better-targeted lists Expanded Search gives you the ability to dynamically filter and modify searches to meet your exact criteria, allowing for more targeted and effective marketing campaigns. Note: Automatically visible to all licensed users. No setup required. Spring 12 Release Preview 9

Radian6 a salesforce.com company is the leader in social media monitoring, engagement, and marketing, helping companies monitor the social Web in order to effectively join conversations with customers and prospects. Radian6 captures hundreds of millions of conversations in real time across Facebook, Twitter, YouTube, LinkedIn, blogs, and online communities, and provides actionable insights. Radian6 helps more than 2,500 companies including leading global brands like AAA, Activision, GE, GEICO, GNC, PepsiCo, Pizza Hut, Southwest Airlines, UPS, and more than half of the FORTUNE 100 drive their social media strategies. Visit www.radian6.com or contact your salesforce.com representative for information and pricing. Radian6 Social Engagement SOCIAL HUB (Radian6 Business, Standard, Advanced, and Pro Editions) Listen at social scale with workflow and automation The Social Hub delivers workflow and automation rules that can be applied to topic profiles in Radian6, helping companies quickly filter even large volumes of relevant social conversations. Automated sorting and categorization of social content at scale helps customers make decisions and take action about the social conversations that are relevant to them. Note: Requires separate Radian6 license. RADIAN6 FOR SERVICE CLOUD (Salesforce Enterprise and Unlimited Editions) Delight your customers with social customer service Radian6 for Service Cloud allows companies to service and engage customers in near real time via any social channel, from Facebook and Twitter to YouTube and blogs. In Spring 12, with one click from inside the Radian6 engagement console, your social media community team can create a case in the Service Cloud. Your customer service agents can then respond directly from the Service Cloud and keep track of all service requests across social and more traditional channels. Note: Requires separate Radian6 license. BITLY STACK (All Radian6 Editions) Get bitly data within the Engagement Console With the bitly extensions in the Engagment Console, companies can launch bitly pages in a new stack, log into their bitly accounts, shorten URLs, and more. The add-on also shows a badge next to a bitly link, and launches a separate stack with bitly stats for the clicked link. Note: Requires separate Radian6 license. Spring 12 Release Preview 10

KLOUT SCORES (All Radian6 Editions) Gauge the influence of Twitter users in the Engagement Console The Klout extension for the Engagement Console adds Klout Scores for Twitter users mentioned in specific posts. This provides companies a way to measure the potential reach, amplification, and network effect of a person sinfluence on the social Web. Note: Requires separate Radian6 license. SUMMARY STACK (All Radian6 Editions) See your social summary at a glance The Summary Stack extension launches a stack in the Engagement Console that summarizes information such as share of voice, share of conversation, sentiment, volume, and more for a chosen topic profile. This new extension provides an at-a-glance barometer of an organization s social metrics. Note: Requires separate Radian6 license. Radian6 Social Insights KLOUT INSIGHTS (Radian6 Business, Standard, Advanced, and Pro Editions) Measure influence across social content The Klout Insights Package measures influence across the social Web. Discover both sides of influence with Klout s Influenced By and Influencer Of insights. Note: Requires separate Radian6 license. OPENAMPLIFY INSIGHTS (Radian6 Business, Standard, Advanced, and Pro Editions) Get a deeper understanding of intent and meaning The OpenAmplify Insights Package offers semantic text analysis processing to provide more accurate sentiment reporting on social posts. OpenAmplify brings intent, meaning, and understanding to raw content. Note: Requires separate Radian6 license. OPENCALAIS INSIGHTS (Radian6 Business, Standard, Advanced, and Pro Editions) Identify the relevant entities in social content The OpenCalais Insights Package uses natural language processing to track mentions of entities (people, companies, organizations, etc.), facts, events, and discerning topics in online Spring 12 Release Preview 11

conversations. You can use OpenCalais Insights to derive more specific meaning from social content and posts, driving deeper insight and understanding. Note: Requires separate Radian6 license. Radian6 API RADIAN6 API (Radian6 Business, Standard, Advanced, and Pro Editions) Get powerful, programmatic access to social data The Radian6 API lets you import and export social data from Radian6. It provides the ability to interact with and fetch topics, lookup data, and other content from the Radian6 system. For example, you can fetch posts matching given query parameters for a specified number of recent hours. The API enables the creation of custom social applications and data visualizations. The Radian6 API also provides programmatic access to the Insights packages from Klout, OpenCalais, and OpenAmplify. Note: Requires separate Radian6 license. Spring 12 Release Preview 12

Chatter Social CHATTER MESSENGER (PILOT) (Contact Manager, Group, Professional, Enterprise, Unlimited, and Developer Editions) Communicate with co-workers in real time Chatter Messenger provides private and group instant messaging capabilities to enhance productivity. Unlike other IM applications that require every user to meticulously craft a "buddy list" and send messages across the public Internet, Chatter Messenger shows you which coworkers are online so you can communicate with them privately or in groups right inside the secure Salesforce application. Note: Contact salesforce.com to participate in the pilot program for this feature. Participation is limited. CUSTOMER INVITATIONS FREE LICENSES (LIMITED TIME) (Contact Manager, Group, Professional, Enterprise, Unlimited, and Developer Editions) Get free external user licenses until Dreamforce '12 In the Winter 12 release, Customer Groups provided a private and secure way to connect directly with customers, prospects, and partners right in Chatter. The Spring 12 release provides the perfect opportunity to get started: Between now and Dreamforce 12, you can use as many external user licenses for Customer Groups as you need free. Those licenses are yours to keep free of charge after Dreamforce as well. Note: For more information on free external user licenses for Customer Groups, read our FAQ. SMART SEARCH (Contact Manager, Group, Professional, Enterprise, Unlimited, and Developer Editions) Easily find just what you re looking for Spring 12 features better Chatter search results. Smart Search puts the most frequently used items higher in the results list, so finding what you need is quicker than ever. Users who want more control over how results are displayed can prioritize the objects they use most frequently, so they always appear higher in their search results. Spring 12 Release Preview 13

CHATTER FAVORITES (Contact Manager, Group, Professional, Enterprise, Unlimited, and Developer Editions) Quickly access important Chatter feeds In Spring 12, you can add Chatter search and list view results to favorites, making it easy to access what matters most to you. CHATTER INFLUENCE (Contact Manager, Group, Professional, Enterprise, Unlimited, and Developer Editions) Find the experts in your organization With Chatter Influence, you ll be able to identify the internal experts that stimulate great discussions, share knowledge, and help make your company s Chatter deployment a more vibrant and productive place. The key go-to resources that make your organization a more powerful Social Enterprise will be easy to find and follow in Spring 12. Chatter Feeds BOOKMARKS (Contact Manager, Group, Professional, Enterprise, Unlimited, and Developer Editions) Tag Chatter posts to read or revisit later Spring 12 makes it easy to find those Chatter posts you didn t have time to read or wanted to revisit later with new Bookmarks. You can bookmark posts within Chatter and return to them anytime from the Chatter Tab. You can also subscribe to favorite posts to receive email notifications of new comments. RE-POST (Contact Manager, Group, Professional, Enterprise, Unlimited, and Developer Editions) Quickly share Chatter posts with individuals or groups The new Re-Post feature makes it easy to share an important Chatter post you find with your followers or with a group, just like on your favorite social media sites. You can share any text, link, or video from posts in public Chatter feeds with a click of the new Share link, and you can add your own commentary when re-posting. Spring 12 Release Preview 14

VIDEOS IN SEARCH (Contact Manager, Group, Professional, Enterprise, Unlimited, and Developer Editions) See inline videos in search results In Spring 12, videos that appear in Chatter search results will include the YouTube inline player. So if you re searching for a particular video, you can find and play it right from the search result page rather than clicking through to the post first. FILES IN COMMENTS (Contact Manager, Group, Professional, Enterprise, Unlimited, and Developer Editions) Share files within conversations Keep the conversation going by attaching files to Chatter comments. Comments in Chatter posts can contain text, a file attachment, or both. Attach a file right within the ongoing conversation, whether the file is in Salesforce or on your computer. FILE SHARING SETTINGS (Contact Manager, Group, Professional, Enterprise, Unlimited, and Developer Editions) Get more accessibility and sharing options for files New File Sharing Settings give you greater control over how files are shared, with more levels of access permissions. In addition to Viewer and Collaborator settings, the Sharing Settings dialog box includes a new option: The No Access setting stops anyone from finding or viewing a file unless it s specifically shared with them or with a private group of which they re a member. FILE ACTIONS IN LIST VIEWS (Contact Manager, Group, Professional, Enterprise, Unlimited, and Developer Editions) Download or share files directly from list views In the Spring 12 release, the File Actions drop-down list is located in the Actions column in list views. From the drop down, you can perform actions such as downloading or sharing with individuals or groups. You can also follow or stop following a file in the Actions column. Spring 12 Release Preview 15

Chatter General CHATTER QUICK START (Contact Manager, Group, Professional, Enterprise, Unlimited, and Developer Editions) Find recommendations for getting started The Chatter tab and Home tab feature recommendations on which users, group files, and records you should follow. In addition, you see step-by-step recommendations on how to get started with Chatter, creating an easy-to-follow on-boarding experience and a guide to becoming a Social Enterprise. Chatter Mobile CHATTER MOBILE FOR ANDROID TABLETS (All Editions except Database.com) Stay connected with push notifications and private messages For Android tablet users on Chatter, Spring 12 brings support for push notifications and Android 4.0 Ice Cream Sandwich, making it easier than ever to stay in touch anytime, anywhere with the co-workers and records that matter most. Note: Not automatically visible. Available for download in the Android Market. CHATTER MOBILE FOR IPAD SPRING '12 (All Editions except Database.com) Experience a new user interface and a host of new features With its redesigned user interface and a fresh, new look, the 2.0 version of Chatter for ipad in Spring 12 offers improved navigation with scrolling lists and swipeable panes. New features in Spring 12 for ipad users include @mentions, Facetime integration, and the ability to attach files previously uploaded to Salesforce. And with multitasking support, the app resumes right where you left off, saving you time and minimizing taps. Note: Not automatically visible. Available for download in Apple App Store. Spring 12 Release Preview 16

Force.com Appforce CROSS-OBJECT WORKFLOW (Enterprise, Unlimited, and Developer Editions) Complex business logic made easy Your business logic spans sales, service, and custom apps, and Spring 12 brings Cross-Object Workflow to help support that in Salesforce. Cross-object field updates in workflow rules and approval processes support standard objects and standard object relationships (in addition to custom objects). DYNAMIC VISUALFORCE COMPONENTS (Group, Professional, Enterprise, Unlimited, and Developer Editions) Dynamically tailor the interface experience for end users Spring 12 brings more control over the interface for end users. Dynamic Visualforce Components is a powerful new feature that allows developers to create a dynamic custom user interface driven by a user s permissions, behavior, and organization preferences, or by the data that is displayed. Note: Automatically visible to all administrators. No setup required. SMART SEARCH (All Editions except Database.com) Easily find the data you need Smart Search makes it easy to find the things you look for most. Your search results display the objects you use most often at the top of the list, and you can make specific results persistent at the top. VISUALFORCE COMPONENTS (Group, Professional, Enterprise, Unlimited, and Developer Editions) Build custom user interfaces with reusable components With Spring 12, you can meet the unique needs of your users by customizing user interfaces with components for Chatter, Chatter Answers, Live Agent, and Social Accounts & Contacts. Spring 12 Release Preview 17

Note: Not automatically visible. Feature is available but requires some setup. VISUAL WORKFLOW (Enterprise, Unlimited, and Developer Editions) Easily automate manual processes without code Spring 12 increases organizational productivity with the ability to build drag-and-drop workflows right in Salesforce. Visual Workflow lets you automatically create and refine the user experience without writing code. Instead, a graphical interface steps you through the process of collecting and updating data. All it takes is a few small clicks to make a big difference for your users. Note: Automatically visible to all administrators. No setup required. DEVELOPER CONSOLE (Enterprise, Unlimited, Developer, and Database.com Editions) Save time for developers Consolidate your critical development tools into one spot. The new Developer Console includes heap search, packaging, Visualforce pages, components, and debug log. And getting to all these tools is quicker than ever; in Spring 12, you can open the Developer Console simply by clicking Your Name > Developer Console. Note: Automatically visible to all administrators. No setup required. SYSTEM OVERVIEW (All Editions except Personal) Monitor all your system information in one place In the Spring 12 release, you ll find the usage data and limits for your organization in one place. Easily monitor your limits percentage, upgrade your capacity with Checkout, and clean up any unused licenses. The System Overview displays usage for schema, APIs, business logic, user interface, licenses, and portal roles. Note: Automatically visible to all administrators. No setup required. Force.com Database.com DRAG-AND-DROP SCHEMA BUILDER (BETA) (All Editions) Design database schemas faster and easier than ever You can easily create new custom objects, fields, and relationships with the Drag-and-Drop Schema Builder. With this new capability, anyone can build custom schemas with complex relationships. No more clicking from page to page to find the details of a master-detail relationship or to add a new custom field to an object in your schema. Spring 12 Release Preview 18

Force.com ISVforce CUSTOM BRANDING FOR TRIALFORCE (Developer Edition) Deliver a branded trial experience With Spring 12, you can brand your login site and deliver custom-branded system emails, so you can give your customers an experience that aligns with your brand starting right with sign up. Note: Not automatically visible. Feature is available but requires some setup. SUBSCRIBER SUPPORT CONSOLE Get 360-degree views of your subscribers Easily access information about all of your subscribers. Know which edition they have, monitor their usage, and directly troubleshoot issues with login access. Note: This feature is available to eligible salesforce.com partners. For more information on the Partner Program, including eligibility requirements, go to www.salesforce.com/partners. Force.com Mobile MOBILE SDK (Enterprise, Unlimited, and Developer Editions; and Database.com) Develop mobile apps that integrate with Salesforce An open source suite of developer libraries make it easy to build any kind of mobile app native, hybrid, or HTML5 that can authenticate and integrate seamlessly with Salesforce. Note: Not automatically visible. Feature is available but requires some setup. Force.com Siteforce DYNAMIC DATA (Developer Edition; available in Enterprise and Unlimited Editions for an additional fee) Share data on the Web more easily than ever In Spring 12, you can add dynamic content (data) to your Web pages with an integrated Salesforce database. It s easy to create and tag content so websites can generate custom pages on the fly. You can leverage information that you already manage in Salesforce, and even add workflow rules around it. Spring 12 Release Preview 19

WEB TO OBJECT (Developer Edition; available in Enterprise and Unlimited Editions for an additional fee) Capture data from your website to drive your back office Your website can capture data directly from your visitors and save it to any object in Salesforce, keeping your Web presence aligned with and integrated to your back office. SELECTIVE PUBLISH (Developer Edition; available in Enterprise and Unlimited Editions for an additional fee) Publish the content you want, when you want Your websites have never been more agile with the capability to update your site by publishing specific items, rather than the entire site. Selective Publish can speed up publishing considerably, especially for very large websites. Spring 12 Release Preview 20