We do not teach entrepreneurship, We train impact entrepreneurs.
From job seekers to job creators Foster sustainable development through impact entrepreneurship An opportunity for the global development of SMEs 2
About E4impact E4impact is an initiative of ALTIS, Graduate School Business and Society at Università Cattolica del Sacro Cuore (Italy), aimed at training impact entrepreneurs. Mission Foster sustainable development through impact entrepreneurship. The heart of E4impact is the Global MBA in Impact Entrepreneurship, a unique Executive MBA which provides would-be, early stage and high growth entrepreneurs with results-oriented education and interaction with the local business community and potential investors. Participants acquire knowledge and skills useful for starting or scaling a business and for contributing to the sustainable development of their countries. E4impact also supports the expansion of SMEs into fast growing markets. By matching them with reliable local entrepreneurs, E4impact offers small businesses a low cost, low risk opportunity to enter the fast growing countries where the MBA is offered. Goals ü Develop a new generation of entrepreneurs capable of combining economic success with positive social impact. ü Replicate successful Impact Businesses from around the world, matching them with reliable partners in the African, Asian and Latin American countries where the MBA is offered. ü Build a community of universities, incubators, investors and corporations dedicated to furthering impact entrepreneurship. 3
Global MBA in Impact Entrepreneurship The heart of E4impact is the Global MBA in Impact Entrepreneurship. The 12-month executive program trains both active and aspiring entrepreneurs in the start-up and/or scaling of their businesses. It is offered in partnership with local universities and confers a degree from Università Cattolica del Sacro Cuore of Milan, Italy. The MBA supports participants in: ü transforming a business idea into a business plan ü improving an existing business ü creating partnerships with investors, suppliers and customers. The MBA is the first non-american Program to receive the Ashoka Innovation Award from the Ashoka Foundation. Ashoka is a global organization that identifies and invests in leading social entrepreneurs and individuals with innovative and practical ideas for solving social problems. The MBA is comprised of a unique and flexible blend of class lessons, distance learning, coaching and networking events, where participants acquire the business tools and skills necessary to manage a business venture. The E4impact MBA is structured as a training camp where each course directly responds to the concrete needs that arise in the start-up or scaling of a small business. Throughout the program, MBA participants meet with interested investors. This ongoing interaction allows participants to develop a relationship of trust with these investors and to draft their business plan according to the expectations of the financial community. 4
The Executive formula: from concept to commercial launch 5
E4impact champions Joseph Nkandu MBA 2011/12 - Nairobi, Kenya Executive director & Founder of NUCAFE Susan Oguya MBA 2013/14 - Nairobi, Kenya Chief Operation Officer & Founder of M-Farm During the MBA Joseph developed a business plan for the establishment of a farmer-owned coffee-processing factory and for the implementation of the Farmer Ownership Model. He received grants from several donors which supported the continuous growth of his business. After the MBA, Joseph increased both the membership base (from 120 to 155 associations) and the volume of coffee marketed (from 630 MT in 2007 to 759 MT in 2011). In 2013, Joseph was nominated Ashoka Fellow and Africa Agricultural Role Model. NUCAFE was nominated for best African farmer organization in the income diversity category (awarded by AGRA). He contributes to the development of a National Coffee Policy and is deeply involved in improving gender relations among coffee-farming households. During the MBA, as Chief Operation Officer & Founder of M-Farm Ltd., Susan developed a business plan to scale her activity in three Kenyan counties. She also received grant funding of 120,000 USD from major organizations such as Safaricom and USAID among others. M-Farm now serves 15,000 small holder farmers who have doubled their revenues thanks to a direct link to the market. Four times as many workers are now employed, both on farms and within the organisation. Susan Oguya was named by Forbes magazine to the list of the 20 Youngest Power Women of Africa 2014. NUCAFE - National Union of Coffee M-FARM Ltd NUCAFE is National Union of Coffee Agribusinesses and Farm M-FARM is an agribusiness software solution that Enterprises. The mission is to establish a sustainable market- enables Kenyan farmers to obtain information on driven system of coffee farmer enterprises/organizations which are empowered to increase their household incomes the retail price of their products, buy their farm inputs directly from manufacturers at favorable prices, and through enhanced entrepreneurship and innovation. find buyers for their products across Kenya. 6
Stephen Eku MBA 2013/14 - Accra, Ghana Chief Executive Officer of Emigoh Ghana Ltd Bola Ray MBA 2013/14 - Accra, Ghana Founder of Starr Radio 103.5 At the time Stephen enrolled for the MBA, he was already Chief Executive Officer of Emigoh Ghana Ltd. During the MBA, Stephen developed a business plan to enhance production capacity. He identified major bottlenecks in the operations process and implemented specific improvements. Bola started the MBA with a business idea to expand an existing entertainment company. While attending the MBA he was challenged to move outside his comfort zone and he developed the idea of Starr FM. During the MBA he established a strategic partnership with UniBank to create Starr Radio and went on-air for the first time in August, 2014. Emigoh Ghana increased its customer base by 15%, revenues by 10%, and number of employees by 10%. Stephen developed a network of 3000 retailers in the Greater Accra Region and scaled the business to Kumasi (Asante region) and Takoradi (western region). Stephen is now focused on further development and he has developed a streamlined business plan to attract investment. Within three months of beginning operations, Starr Radio secured major programming (Hennessy Artistry, MTN Hit Maker and Alvin Slaughter s Thanks Giving ); attracting significant advertisement, hosts, and stars. Furthermore, the Starr Radio website increased its ranking in Ghana from 300,000 to 43 in just three months (over 6% of its visitors are from the US and UK), making it one of the fastest growing websites in Ghana. EMIGOH GHANA Ltd. A Ghanaian food and nutrition company specialising in dairy and juice processing. Emigoh Ghana is focused on providing healthy food in order to fight malnutrition. STARR RADIO 103.5 A Ghanaian urban lifestyle radio station, that connects emotionally to everyone by delivering compelling audio and internet programs (entertainment/lifestyle-led talk, education programming, music etc.) across multiple platforms. Starr Radio s mission is to impact positively on society and lifestyles. 7
E4impact: an opportunity for the global development of businesses Through the E4impact MBA, businesses are offered a low cost, low risk opportunity to establish themselves in fast-growing countries. The E4impact Business Scaling LAB can match the company with a local MBA participant who will use the program to verify the existence of the market conditions and the economic feasibility of bringing the company s products or services to the new country. 8
E4impact Business Scaling LAB - how it works Choose country E4impact Business Scaling LAB offers the company the possibility of selecting an MBA participant from any of the seven countries where the MBA is offered. Create concept E4impact Business Scaling LAB works with the company to define the relationship with the MBA participant. Possible forms of partnership may include: a local branch, a franchise, a distributor, a sales agent, or a dedicated supplier. Select candidate Based on a candidate profile determined by the company, a dedicated recruiting and selection process is conducted. The company makes its final selection from a shortlist provided by E4impact. Mentor MBA participant through the program Once enrolled in the MBA program, the company will mentor their participants as they examine the local market conditions and determine the economic feasibility of opening in the new country. 9
E4impact achievements With six versions of the MBA offered so far in Kenya and Ghana, E4impact has achieved impressive results. The project continues to expand into new countries and has established partnerships with universities in India, Nigeria, Uganda, Ivory Coast, and Tanzania. 105 Entrepreneurs under training 130 MBA alumni 497 Total jobs provided by our participants Catholic Institute of Business and Technology Accra (Ghana) 72 Alumni with a business in place 3 MBAs in Kenya, Ghana, and Sierra Leone University of Makeni Makeni (Sierra Leone) Tangaza University College Nairobi (Kenia) 10
Next steps 6 Universities in six new Countries in 2015/16 Universidad del Pacifico Perù Marian Community College India CERAP Centre de Recherche et d Action pour la Paix Ivory Coast Obafemi Awolowo University Nigeria Saint Augustine University of Tanzania Tanzania Uganda Martyrs University Uganda 11
12 Our partners
Get involved with E4impact Are you a University? Offer the E4impact MBA in your country. Be part of an international academic alliance made up of innovative and mission-driven universities. Are you an Incubator/Accelerator? Access training opportunities for your entrepreneurs and host successful MBA graduates as they launch their new business. Are you a Grant-making Foundation? Support our program and contribute to the development of impact entrepreneurship in emerging countries. Are you an Investor? Be a part of a fast-growing entrepreneurial environment destined to create positive social impact. Are you an SME? Sponsor a local entrepreneur to develop a business plan for your company s international expansion. Are you a multinational corporation? Engage in community development and contribute to the creation of a thriving local supply chain. Are you an Entrepreneur? Enroll in our Executive MBA and acquire the knowledge and tools necessary to grow your business and impact your country s development. Are you a would-be Entrepreneur with a business idea? Enroll in our program and transform your business idea into an investment- ready business plan. 13
E4impact team Mario Molteni Frank Cinque USA Fabio Petroni Jonathan Ankrah GHANA Andrews Ayiku GHANA Benedetto Cannatelli David Cheboryot KENYA Maria Joseph Christie INDIA Luca Colombo Vanina Andrea Farber PERÙ Martino Ghielmi Bradley Googins USA Kabba Koroma SIERRA LEONE Valentina Langella Peter Lansana SIERRA LEONE Donatella Lanza Andrea Mezzadri P.T. Joseph INDIA Joseph Turay SIERRA LEONE Jessica Vaghi 14
E4impact donors The contents of this publication are the sole responsibility of Università Cattolica del Sacro Cuore of Milan and can in no way be taken to reflect the views of the European Union. 15
ALTIS Graduate School Business and Society of Università Cattolica del Sacro Cuore The mission of ALTIS is to promote Entrepreneurship and Management for Sustainable Development. Through its teaching, research, and consulting, ALTIS transmits business skills and strategies that enhance a company s economic, social, and environmental performance. ALTIS conducts international research and offers a broad portfolio of education and consulting services to companies, non-profit organizations, and public administration. ALTIS has become an international point of reference for the development of Impact Entrepreneurship. In Africa, Asia, and Latin America, through the E4impact project, the Graduate School trains entrepreneurs and mobilizes investors and institutions to facilitate the start-up and expansion of businesses with positive social and environmental impact. ALTIS is member of EFMD ALTIS is signatory to the Principles for Responsible Management Education, an initiative of the UN Global Compact For further information Università Cattolica del Sacro Cuore ALTIS, Alta Scuola Impresa e Società - Graduate School Business and Society Via San Vittore, 18-20123 Milan - Italy Tel. +39 02 7234 8383 Email: e4impact.altis@unicatt.it altis.unicatt.it/eng www.facebook.com/e4impact @E4impact www.e4impact.org