Introduction Product description StarOffice is a full-featured office productivity suite that runs on Solaris, Windows and Linux and is compatible with MS Office file formats. StarOffice main components are Writer (word processor Calc (spreadsheet) Impress (presentation software) Base (database) Draw (drawing program) Product Editions and Configurations and StarOffice and StarSuite 7 will come in the following two editions: 1. StarOffice Consumer Edition this will contain the five main components and all the features of the core software. 2. StarOffice Enterprise Edition this will contain all the elements of the Consumer Edition plus the StarOffice Configuration Manager and the StarOffice Software Development Kit. This edition will have two CDs. The Consumer Edition will be available in the retail box, digital download, SDLC download and the OEM product. The Enterprise edition will be available in the Enterprise Kit and Education Kit. Notes: StarSuite is the Asian language equivalent of StarOffice. StarOffice and StarSuite are based on the open source code at OpenOffice.org and benefit from the strong and growing community around OpenOffice.org. StarOffice 7 main features can be grouped into seven main areas: 1. Interoperability (MS Office, PDF, FLASH) 2. Accessibility 3. Enterprise configuration and management 4. Ease of Use/Productivity 5. Languages Asian language enhancements, complex text layout 6. Software Development Kit 7. Increased stability, performance Value Proposition If you are an enterprise looking for the best alternative office suite to optimize your desktop, then StarOffice is the right choice because it delivers substantial cost savings, full functionality and features, MS Office interoperability, eliminates vendor lock-in with multiplatform support and superior XML file formats and is backed by Sun and its services organization. Messages StarOffice reduces total cost of ownership for office productivity while maintaining productivity levels StarOffice is a low-risk alternative, ready for the enterprise StarOffice is interoperable with many third-party applications and file formats (XML, MS Office) StarOffice gives you control and choice StarOffice is open source and supports open standards and open file formats (XML) StarOffice XML strategy and vision has been validated by customers and competitors
Target Customers Small-Medium Businesses (SMBs) Global 2000 enterprises US Government Consumers/Home Office APAC office productivity Emerging markets (Middle East, Latin America) ISVs, Developers in organizations Target Customer Requirements Look for customers that have one or more of the following characteristics Customers that are looking to save money on office productivity; Dissatisfied/angered with being locked into predatory licensing and forced upgrades Customers that have some MS Office 95 or MS Office 97 in their organization Customers that have upgrade cycles of more than three years Customers that have not signed a Microsoft Volume Licensing Agreement (VLA) or their current VLA is running out. Customers who need office productivity on UNIX so they can consolidate their workstation and PC into one UNIX workstation that does both day-to-day work and office productivity Customers that need the standard or typical office suite functionality Customers that have a reasonable amount or complexity of MS office files Sales Tactics Emphasize StarOffice has lower cost of ownership even after including migration, document conversion and training costs use third party validation (e.g. Danish opensource report, customer refs) to support this In addition to cost savings (licensing, no hardware upgrades) focus on benefits: multiplatform support, PDF, open source and file formats (XML), no vendor lock-in, choice of upgrade timing Sell StarOffice if possible, during upgrades. Star deployments can be a long (6-12 months) sales cycle and engaging them at upgrades can shorten it. SMBs have a short sales cycles and could be a better opportunity. Focus on the CXO as the key influencer. StarOffice benefits of costs, no lock-in, XML appeal more to them than to IT staff. Stress minimal costs associated with retraining since StarOffice has a familiar user interface and is easy to learn. File conversion costs can be minimized by not converting files with a lot of macros or complex databases Stress interoperability with MS Office, avoid rip and replace. There will be users that require MS Office so point out how the two products can live side by side. Sell into organizations with multiple platforms UNIX and Windows Use the Desktop Business Development Team to qualify opportunities, get account support and start StarOffice pilots. Sell as part of a bigger Sun solution - Madhatter desktop, SunRays, Sun workstations.
Where to Sell Enterprises (primarily Sun accounts) who are in a pilot now or enterprises waiting for stability release before deploying US Government as accessibility support will open this segment Key verticals where StarOffice benefits are valued: retail, financial services, banking Asia Pacific as there are many Asian language enhancements usability, stability Organizations that have multiple operating environments, especially ones that are considering a Linux/Solaris desktop Emerging markets (Latin America, Middle East)as StarOffice 7 has support for complex languages Organizations that would like to adopt open source products (show link between StarOffice and Openoffice.org) Where Not to Sell Customers that can afford Microsoft s new licensing policy and can upgrade to current version of MS Office. Customers that have made MS Office part of the IT infrastructure in the form of middleware Customers whose office productivity requirements include large amount of macros and complex database functionality Customers that have a large amount of MS Office files or very complex MS Office files Competition StarOffice competitors can be grouped into three types: Main - MS Office Secondary Traditional Corel WordPerfect Office 2003, Lotus (IBM) SmartSuite Secondary Emerging ThinkFree, Office 602, Hancom Office StarOffice strengths over MS Office Significantly lower price/lower licensing costs up to 80% less expensive Superior XML implementation Control of upgrade path and computing environment (nor forced upgrades) Choice, not locked-in to any vendor; able to choose office suite, OS, hardware and switch easily (multiplatform support) Non-proprietary/open especially file formats (XML), communicating with XML-based files and systems. StarOffice strengths over WordPerect and Lotus SmartSuite Lower priced office suite Better MS Office interoperability Stronger commitment to office productivity (part of madhatter desktop, Sun workstations etc.) StarOffice strengths over ThinkFree Office, Office 602, Hancom Office More features and functionality Better MS Office interoperability Superior XML file formats Stronger commitment to office productivity (part of madhatter desktop, Sun workstations etc.) Features/Benefits Table High level features are listed here, refer to the end of this document for information on detail features/functions/benefits
Feature StarOffice Configuration Manager (SCM) Save/Export to PDF Improved MS Office compatibility specifically import/export of graphics, text frames, charts, forms conversion Ease of use enhancements keyboard macro recorder, database report autopilot Asian language enhancements, notably vertical text support in word processor and spreadsheet, new fonts and spellcheck in Korean Save/Export to FLASH Small Device Support Accessibility functionality Complex Text Layout, Bi-directional support StarOffice Software Development Kit (SDK) APIs, examples, documentation Benefits Easy to deploy and manage StarOffice users in an organization Share documents easily and across platforms using the PDF standard. Exchange files easily and quickly with MS Office users Protect investments in Office documents as they can be read, edited and saved in their native MS Office file format. Easy to learn and use and increased productivity Increased usability of StarSuite StarOffice presentations and drawings can be viewed from any browser StarOffice files can be viewed and edited on PDAs and edits can be transferred back to StarOffice Allows people with physical disabilities to access StarOffice functionality Compliance with section 508 of US Government Disabilities Act StarOffice can be used to author documents in complex languages Allows organizations to integrate existing applications with StarOffice/StarSuite or create enhancements to existing applications Inclusion of all three v6.0 product updates, document recovery feature. Create custom applications that work with StarOffice/StarSuite Increased stability, usability and performance StarOffice vs. OpenOffice.org
Product StarOffice 7 Office Suite OpenOffice.org 1.1 Pricing Retail: USD $7995 MSRP Enterprise, SMB: Tiered volume licensing starting at $60 Education: Media Cost and Shipping Download: USD $79.95MSRP Product Specifics Writer - Word processing X X Calc - Spreadsheet X X Impress - Presentation X X Draw - Graphics X X Download: Free Base - Adabas D (Software AG) Yes - Licensed No; Databases must be integrated StarOffice Configuration Manager (SCM) X - Includes a new user friendly interface, roaming profiles, single sign on, security and authentication features. SDK X X Languages Core languages: English, German, French, Italian, Japanese, Korean, Simplified Chinese Spanish, Swedish,Traditional Chinese. Additional languages planned: Brazilian Portuguese, Arabic None *26+ languages (in various stages of completion) See http://l10n.openoffice.org/ Platforms Windows, Linux, Solaris Windows, Linux, Linux PowerPC, Solaris, Mac OS X, FreeBSD, IRIX, Linux/390/HP-Unix Spellchecker Licensed, commercial quality Community developed Extras + Templates Extra Filters Extra Fonts Over 100 clipart images and templates Licensed, commercial quality Document filters commercial quality Agfa Asian fonts Windows metric-compatible fonts Community developed Community Developed Must be downloaded from opensource sites (e.g., Bitstream) Services and Support
Product StarOffice 7 Office Suite OpenOffice.org 1.1 Documentation Quality Assurance Printed document includes: General: Set up Guide Users Guide For Enterprise: Migration Guide Software Administration Guide Database Connection Guide Creating and Using Forms Extensive tests through Sun Quality Assurance program Electronic document files Community organized Training Web-based Courses Instructor Led Training Community organized; 3 rd -party support Enterprise Support Services Patches and Upgrades Deployment, Migration Services Help Desk Support Training Sun's Support Forum Documentation Community newsgroups and mailing lists (self help support); 3 rd -party support *Discontinued products supported for five years after Last Ship Date. End User Support Services 60 day end user support certificate (included with retail, etail,pre-installed, and download products) Sun's Support Forum Community newsgroups and mailing lists (self help support); 3 rd -party support
System Requirements Solaris Operating Environment Solaris 8 Operating Environment (SPARC Platform Edition) or higher Java Runtime Environment 1.4.1 or higher Installation of GNOME 2.0 (Sun's GNOME available form www.sun.com/gnome) GNOME 2.0 or higher required for support of assistive technology tools via Java accessibility support Java Access Bridge v1.0.3 to enable accessibility features only (see www.sun.com/star/accessibility) Memory 128 MB Disk Space 300 MB Display X Server with 800x600 or higher resolution with 256 colors. Linux Linux Kernel version 2.2.13 or higher glibc2 version 2.2.0 or higher Java Runtime Environment 1.4.1 or higher GNOME 2.0 or higher required for support of assistive technology tools via Java accessibility support Java Access Bridge v1.0.3 to enable accessibility features only (see www.sun.com/star/accessibility) CPU Pentium-compatible PC Memory 128 MB Disk Space 300 MB Display X Server with 800x600 or higher resolution with 256 colors Microsoft Windows Microsoft Windows 98, ME, NT, 2000, XP Java Runtime Environment 1.4.1 or higher Java Access Bridge v1.0.3 to enable accessibility features only (see www.sun.com/star/accessibility) CPU Pentium-compatible PC Memory 64 MB Disk Space 250 MB Display 800x600 or higher resolution with 256 colors Filters Microsoft Word 5.0, 6.0, 95, 97, 2000, XP, 2003 Excel 4.0, 5.0, 95, 97, 2000, XP, 2003 PowerPoint 97, 2000, XP, 2003 WordPerfect 4.1, 4.2, 5.0, 5.1, 6.0, 6.1 WordPerfect for Windows 5.0, 5.1, 6.0, 6.1, 7.0 Ami Pro2 1.1, 1.2, 2.0, 3.1 Standards Java and JavaScript technologies OLE, DDE ODBC, SQL, Active Data Objects (ADO) POP3, IMAP4, VIM, NNTP, SMTP XML and ical import/export calendar support HTML and RTF LDAP, HTTP, FTP Year 2000 compliant
Evaluation CDs There are two StarOffice/StarSuite 7 evaluation CDs: 1. StarOffice/StarSuite limited life CD this is a fully-functional CD that expires after 90 days. Users would then need to re-install a standard version but configuration settings and StarOffice files that were created using the evaluation version would remain intact. Large quantities can be ordered from the vendor (information on this would be forthcoming) and small quantities (<50) can be ordered from Java Cart 2. StarOffice/StarSuite 7 Enterprise Evaluation Kit This kit contains standard, fully-functional CDs (no expiration) and a 90-day RTU license, which can be renewed. This kit is orderable from the pricelist. For More Information internal website: http://software/desktopsolutions/staroffice external websites: www.sun.com/staroffice and www.sun.com/starsuite partner site (password protected):