Kantar Retail Graduate Scheme October 2015 intake
Graduate Scheme Why Join Our Scheme? Working at Kantar Retail is a step into the dynamic, fast paced world of insight, analytics and consultancy in the retail industry. This means that you will get to work with some of the biggest and best industry leading companies in the world as clients and partners. You will join an involved, enthusiastic, global and diverse team of talent who thrive on connecting great thinking, best-in-class assets and industry expertise to solve an ever growing variety of unique client challenges. How do we work? We are stretching but pragmatic, entrepreneurial but structured, challenging but supportive and most of all we give people the tools, development, encouragement and freedom to approach roles and projects in new and creative ways. We recognise you get the best from people when you let people be at their best.
Graduate Scheme 3 What We re Offering A two year scheme starting in October 2015 Rotation across the 5 key areas of our offer; Consulting (incorporating Category & Shopper Solutions, Organizational Performance, Go To Market and Retail & Purchase Data Analytics), Shopper Insights, Retail Virtual Reality, Sales Process Automation and Retail & Channel Insights Competitive starting salary with guaranteed increments throughout the placement Travel costs paid for our sites outside of central London, including one potential rotation based from Bologna, Italy Links with other graduates in our sister companies across the Kantar network The chance to learn from industry renowned experts, building skills through on-the-job experience and supported learning
Graduate Scheme 4 Is it Right for You? At Kantar Retail we pride ourselves on our entrepreneurial, can-do attitude This scheme will be right for you if You re comfortable jumping in to a new experience, knowing the support is there if you need it You have a real passion & curiosity for helping clients solve their problems You want to learn through doing You want to be challenged and pushed out of your comfort zone You re not afraid to have a point of view
Graduate Scheme Rotation timetable 5 Grad 1 Grad 2 Induction Rotation in Consulting Epsom OCT 2015 Induction Rotation in Consulting Epsom Retail & Channel Insights Bloomsbury NOV 2015 MAR 2016 Shopper Insights Bloomsbury Shopper Insights Bloomsbury APR 2016 AUG 2016 Retail & Channel Insights Bloomsbury Retail Virtual Reality Milton Keynes SEP 2016 JAN 2017 Sales Process Automation Epsom / Bologna Sales Process Automation Epsom / Bologna FEB 2017 JUN 2017 Retail Virtual Reality Milton Keynes Integrate knowledge in Consulting Epsom JUL 2017 SEP 2017 Integrate knowledge in Consulting Epsom Placement in permanent role
6 Our Rotation Areas
7 Shopper Insights Helping to turn shoppers into buyers by understanding shopper needs, motivations, behaviors, barriers and triggers across the path to purchase to the point of decision.
Shopper Insights 8 We offer solutions that help understand the shopper s path to purchase and their behavior at the point of purchase. We also test different retail initiatives and measure brand performance in store and online. This can deliver value to clients in the following ways: Connected Shopper Journey Identifies the point of purchase decision and the touchpoints that influence that decision in the context of the shopping mission, the intended usage occasion and the type of category purchase. Shopper Decisions Activator Drives category growth by creating a shelf layout to facilitate shopping and generates brand growth by developing in-store communication to better influence shoppers. Shopper Dimensions Shopper Dimensions is designed to help clients develop channel strategies that place the right products on the right shelves. Test Solutions Optimizes packaging, POS and shelf layout by pre-testing new initiatives in a virtual retail environment. Triggers and Barriers Activator Helps clients identify and prioritize specific measures that can be taken in-store to improve category conversion. Highlights manufacturer and retailer actions and facilitates collaboration between the two.
9 Retail Virtual Reality We help transform our clients capabilities in research, innovation, merchandizing & activation by using Red Dot Square s leading edge cloudbased 3D virtual reality technology to drive faster, better, cheaper retail decisions.
Retail Virtual Reality 10 We transform our clients capabilities in research, innovation, merchandizing and activation by using Red Dot Square s leading edge 3D virtual reality technology to drive faster, better, cheaper retail decisions. The Power of 3D Virtual Reality in the hands of the user, stored and delivered using cloud technology. Wherever, whenever you need it. This can deliver value to clients in the following ways: Retail Stores We create virtual retail environments & product content for virtual merchandizing, store design, category management, retail execution and shopper research so you can make better, faster retail decisions: Over 200+ library of global 3D Store environments covering grocery, forecourts, airports, shopping malls, consumer electronics, drug stores Efficient and quick method for store creation Redesign the entire store in order to present category re-invention solutions. Red Dot Square s Virtual Virtual Merchandizing Our solutions have the power to design multiple category concepts in virtual stores, making category strategies more compelling and easier to execute in store. The technology lets users: Create multiple planogram and category configurations and make changes live in internal and customer meetings Make assortment and layout changes and then see the impact on shelf and in store and with product and shopper data visualized live in the scene
11 Sales Process Automation We help harness the power of advanced analytics to transform insights into powerful sales strategies while effectively driving critical sales processes.
Sales Process Automation 12 XTEL helps Consumer Goods manufacturers to reach excellent sales performance by providing their organisation with the right software solutions to win in both developed and emerging markets. XTEL Sales Master One solution is a full-fledged platform dedicated to automate a closed loop sales process in the Consumer Goods industry: from planning to execution, from Analysis to optimization. This can deliver value to clients inthe following ways: XTEL Sales Master One platform is flexible and adapts to different business, IT and finance needs. It delivers: Cutting-Edge End-to-End Sales Platform: XTEL SM1 solutions enable the integrated management of the entire sales process: customer and volume planning, trade promotion management & optimization, retail execution management & optimization to drive best returns on brand and promotion investments. Consumer Goods companies may choose to adopt only parts of the platform, but will always benefit from comprehensive expertise that saves them time and resources in the automation process. The solution is device agnostic, user-centric and can be deployed and delivered flexibly.
13 Retail & Channel Insights We clients shape their Go-to-Market strategy, assess new channel opportunities and strengthen their customer relationships by understanding how the overall retail landscape is evolving globally or locally transforming shoppers into buyers.
Retail & Channel Insights 14 We help you stay ahead of retail & channel evolution through our market, channel, and shopper data, analysis and insights. This can deliver value to clients in the following ways: Retail Market Channel Insights and Intelligence We help assess channel opportunities, strengthen customer relationships and frame Go to Market strategy by understanding how the retail landscape is evolving and how retailer models and strategies are changing. Custom and Applied Research We answer clients key business questions by leveraging our retailer and shopper data, analysis, insights, and growth forecasts. SME Thought Leadership (including Webinars and Sharegroups) We deliver retail thought leadership insights through a variety of means onsite meetings, planning workshops and presentations, webinars and share groups. Events Our events showcase the best and most recent retail and shopper insights in a dynamic and engaging way. KRiQ Our web-based insights portal Kantar Retail iq (KRiQ) help clients answer key business questions and provide thought leadership in the ever-changing shopper insights, retail insights, macro economic, and forward-looking thought leadership areas.
15 Category & Shopper Solutions We help clients drive real growth by providing integrated solutions via a shopper centric approach to business which focusses on leveraging decision marketing to close the purchase gap along the entire shopper journey.
Category & Shopper Solutions (Consulting) 16 We help clients think through category vision, category execution optimisation, shopper centricity, perfect store and ecommerce/omnichannel. This can deliver value to clients in the following ways: By Discovering, Defining and Delivering winning Category Strategies By helping clients create capabilities and processes that put the shopper at the heart of their organization By developing high impact, customer ready macro space and perfect store concepts Helping clients effectively and efficiently activate along the relevant Connected Shopper Journey
17 Organizational Performance We help clients to develop the commercial capability of their organization and the commercial competency of their people.
Organizational Performance (Consulting) 18 The OP offer helps clients to Win through their People. We focus on building client capabilities by getting the right people doing the right things in order to deliver their organization s goals. We define the client s organization versus their competition and peers, benchmark their competencies and deliver the right blended solutions. This can deliver value to clients in the following ways: Organizational Benchmarking, Development & Embedding We help clients to align their investment in capability improvement with their business objectives and commercial strategies. Professional Skills Definition and Assessment We help clients to define the capabilities they need to succeed and then to understand the priority competency focus areas and track improvements in capability over time. Training and Academies We help clients to create compelling training that will deliver demonstrable ROI over time; consistently building knowledge, understanding and, crucially, the application of skills. HALO We help clients to build an organization that energizes employees, making it a great place to work, aiding recruitment and retention of the best employees. Individual talent and uniqueness is valued & harnessed to deliver improved business results. PoweRanking A globally recognized benchmarking study that identifies those manufacturers and retailers who set the highest standards of performance as ranked by their trading partners.
19 Go to Market We help clients optimize their resource investment choices when considering how to enter new markets or reshape their current approach when responding to changing market dynamics and new opportunities.
Go to Market (Consulting) 20 We help clients make the right strategic and practical choices that will grow their business. We design and deliver pragmatic Go to Market programs to support commercial improvements in the short, medium and long-term, focusing on four core areas, backed with appropriate process and capability enhancements. This can deliver value to clients in the following ways: Route to Market We help clients identify and prioritize the most important channels for long-term value creation & optimize their resource investment choices to responding effectively and sustainably to changing market dynamics and new opportunities. Business Planning We help clients optimize business planning with process, tools, learning solutions & strategic consulting, supporting the embedding of new process with appropriate skills. Revenue Growth Management We help clients design pragmatic programs to build RGM capabilities to enable a sustained focus on optimizing value creation across the total value chain. Trade Terms and Investment Optimization We help clients optimize ROI of their trade spend by helping them migrate to integrated commercial terms that support their strategic priorities. Digital Power Study Digital Power Study is a globally recognized study that help clients establish competitive baselines for how etailers are viewed by their trading partners and the attributes of best in class e-retail performance today.
21 Retail & Purchase Data Analytics We support clients with best-in class analytical tools that help easily analyse data, identify gaps and opportunities and implement winning category strategies on shelf.
Retail & Purchase Data Analytics (Consulting) 22 RichMix We use RichMix to provides solutions addressing assortment questions. In-depth analysis is used to measure a product s unique contribution to a range and the impact of changing items & facings in a retailer mix, allowing you to make assortment decisions quickly, easily and accurately. Price & Promo 360 We help clients understand drivers of lift and ROI for current promotion strategy across key accounts and enable them to manage their promotional programs more effectively. We provide an analytically sound foundation for the development of pricing strategy and tactics. We help clients understand the dynamics of pricing for their category and brands, to make better business decisions. Kantar Shopcom Shopcom leverages purchase behavior data for 300 million U.S. consumers to create syndicated & custom audiences for targeted advertising, to enable development of more effective communications plans and to directly measure the impact on purchase behavior of brand communication, and media & advertising investment across all media platforms. AIMIA Kantar Insights A proven shopper insights platform driven by two years of retailer POS and loyalty transaction data. We help retailers and CPGs make better merchandizing and marketing decisions through the use of our proven shopper insights platform that is driven by shopper purchase behavior data.
23 Selection Process
Our Selection Process 24 Stage 1 Stage 2 Stage 3 Initial application (closing date Friday 10th July) If you re excited about what we can offer and want to apply to our scheme, the initial application process is as follows: Up to date CV Using 3 PowerPoint slides or less, tell us: What attracts you to a career at Kantar Retail? What do you think is the key emerging trend in the Retail landscape in 2015? Who is your favourite retailer & why? Please send applications to laura.powrie@kantarretail.com Online numerical, verbal & diagrammatic reasoning tests Face-to-face interview & activity At our final stage we ll ask you to come into our HQ so that you can learn a bit more about us, and we can learn more about you. You ll be taken through a competency based interview/presentation, given an activity to respond to on the day, and most importantly, be given an opportunity to ask us some questions and see if we are what you re looking for. Good luck!