The List Profit Seminar By Patric Chan www.patricchan.com Copyright by Patric Chan WWW.PATRICCHAN.COM Page 1
Profit Channels: 1. Finding Affiliate Programs i. www.clickbank.com ii. Search In Google.com 2. Converting Offers: i. Salesletter Style Webpage - Headline, Introduction and bullet points ii. An Attractive Offer - What the customers are getting - What is the REAL benefit they re getting? 3. Affiliate Program Preferences: iii. Backend offers and Continuity Program iv. Other Related Affiliate Programs Availability v. Free Content Availability Copyright by Patric Chan WWW.PATRICCHAN.COM Page 2
Choosing A Niche Market: A niche market should only be selected if: i. It has volume. As a guideline, between 25,000 150,000 searches www.patricchan.com/googletool ii. You can get traffic to this niche market through Adwords, blogging, article marketing, video marketing or any other traffic methods you re familiar with iii. It s a buying niche market Other Important Points Of Choosing A Niche Market: 1. Choose Niches That Are Problem-Oriented 2. Avoid Opportunity Niche If You re A Newbie 3. Preferably, Go For Evergreen Niches Copyright by Patric Chan WWW.PATRICCHAN.COM Page 3
Webpage Setup Step-By-Step of Webpage Setup: 1. Buy A Domain Name www.namecheap.com 2. Get a hosting account www.chandohosting.com 3. Select your webpage template 4. Edit your webpage template 5. Save or Upload Copyright by Patric Chan WWW.PATRICCHAN.COM Page 4
Squeeze Page: Building Mailing List This is a one-page webpage that is used for only one purpose to get your website traffic to subscribe to your mailing list. Free Offer: You ll need an info-product to be given away to your website visitors when they subscribe to your list as a subscription gift. This info-product can be a free ereport, ebook, audio course, video training or even a software application. Auto-Responder: You ll need a list management software to manage your list so that you can broadcast emails to your entire database with a press of a button and also setup sequential email follow up to your list. Software recommendation: www.sendaweber.com Copyright by Patric Chan WWW.PATRICCHAN.COM Page 5
Getting Traffic Blogging: You can get traffic from blogging mainly from search engine s traffic. Other source of blogging traffic includes: 1. Social bookmarking 2. Using it as a landing page 3. Content archive Important Elements: i. Changing the Themes ii. Add search engine optimization and web 2.0 free Wordpress plugins Wordpress: www.wordpress.com www.wordpress.org Copyright by Patric Chan WWW.PATRICCHAN.COM Page 6
Adwords: Adwords registration page: www.google.com/adwords Adwords free video tutorials: http://tinyurl.com/2w3gdt9 Adwords Strategies: 1. Always send your traffic to a squeeze page to build a list 2. Understand your metric conversions clearly so that you can structure a long-term strategy 3. Adwords traffic is the best traffic source for testing any offer it s targeted and fast 4. With paid ads, it s never about how much you spend but how much is your ROI 5. The content and search network s traffic s behavior are different Copyright by Patric Chan WWW.PATRICCHAN.COM Page 7
Article Marketing: Article marketing is a type of stealth traffic strategy that leans on the idea of getting traffic by providing value to the reader who s reading your article. And the way to get traffic with it is to leverage on the signature file at the end of your article. You can get traffic from 3 ways: i. Getting your published article in article directories ranked well in Google.com ii. Your article gets traffic directly from the article directory or indirectly when it is being used on other blogs/websites iii. Your article helps your existing blog to improve it s ranking through backlinks Article Marketing Simple Rules For Success: 1. The more articles you submit, the higher possibility of getting traffic 2. The more article directories you submitted to, the higher possibility of getting traffic 3. The more pen names you have with the article directories, the higher possibility of getting traffic Copyright by Patric Chan WWW.PATRICCHAN.COM Page 8
4. Article marketing is a number s game you need consistency and discipline to make it happen 5. Always send the traffic to your own domain name Copyright by Patric Chan WWW.PATRICCHAN.COM Page 9
YouTube Traffic: Youtube s advantage: Traffic from Youtube.com Traffic from other website using your video Traffic from Google.com Step-by-Step Process: 1. Register with an account. If possible, use an attractive username. 2. Create a tutorial video, how to video or a funny video (must be less than 10 minutes) 3. Put watermark on your video to link back to your website 4. Upload your video to youtube.com, add your url and write title and description with the keywords to be optimized. 5. Continue to submit it to other video directories Copyright by Patric Chan WWW.PATRICCHAN.COM Page 10
Product Creation for Free Offer: Product Formats: ereport 15 pages and above PDF Use Microsoft Words to convert Words to PDF ebook 30 pages and above PDF Use Microsoft Words to convert Words to PDF Audio 45 minutes and above Software - http://audacity.sourceforge.net Video 20 minutes and above Video Cam or Screen Capture Software www.techsmith.com Important Tips: 1. Attractive Info-Product Titles 2. Use an ecover to represent your info-product 3. The easiest way to create the content of your free infoproduct is creating the How To style with bullet points Copyright by Patric Chan WWW.PATRICCHAN.COM Page 11
Email Marketing Email Marketing Tips: 1. Put your personal touch 2. Write it to just a person in mind 3. The purpose of the email is to get a click 4. Avoid spam trigger words 5. Focus on your email s Subject Email Promotion Styles: i. Direct Promotion ii. Review Promotion iii. Content Promotion iv. Presell Promotion v. Bonus Promotion Copyright by Patric Chan WWW.PATRICCHAN.COM Page 12