CREATIVE PORTFOLIO OF KATRINA CRUZ
WORK EXPERIENCE PROFICIENCY CV Hi! I m a 28 year old Creative Director & Freelance Graphic and Web Designer from Norfolk, VA. Although I am currently seeking my bachelor s degree in Graphic Design (attending part-time at Old Dominion University), I have over 10 years of experience with Graphic and Web design. My passion for graphic design branched from a long time fondness for the internet; dabbling in HTML and CSS coding since dial up was the only way to access it. Designing websites stirred a drive to learn other creative media to include all things Graphic Design from logos to layouts in publications, and even t-shirts and branding concepts. Katrina Cruz Address Contact 250 W York St. #4305 Norfolk, VA 23510 katrinacruz@gmail.com +1-757-955-3396 www.katrinacruz.com www.facebook.com/kpcruz www.twitter.com/_kstorm www.linkedin.com/in/kpcruz 3From 2012 to Current Freelance Designer NRFKType, LLC Norfolk, VA Duties: Web Designer and Developer with several print designs available for purchase. Interacting with potential clients for print and web event designs that include invitations, programs, flyers, pamphlets, brochures, banners, full page responsive, Wordpress based websites, reservations, and small e-commerce solution. Also responsible for SEO, social media interactions, managing web store sales, shipping, receiving and very general accounting. Minimal event photography services was also offered. 1From 2008 to 2009 Technical Support Rep I Canon, USA Chesapeake, VA Duties: Responsible for in-bound telephone inquiries for customers regarding Canon company products in the Point and Shoot Digital Camera department, with minimal DSLR support. Analyzed problems with hardware and software products to identify problem area(s), and recommended possible solutions to customers. Maintained a log of problems using CRM application (PeopleSoft), so recurring problems can be reported. Exercised best judgment within defined procedures and practices to determine appropriate action with customer callers. Assisted in testing and evaluation of current and new products. 6From 2009 to Current Creative Director SoundApproach.com,LLC Yorktown, VA Duties: E-commerce front and back-end website development using Magento e-commerce interface, maintaining social media graphical appearances, tracking general SEO marketing through Google Analytics and social media reports; all inhouse graphical art jobs such as flyers and brochures, the overall company web and print presence, technical support for clients; and inhouse administrative assistant to the technical director. Also responsible for webs design and development for local clients. 3From 2005 to 2008 Web Support Personnel Old Dominion University Norfolk, VA Duties: Maintained and updated the school s website through the Cerberus help desk ticketing system. Analyzed and changed XML and TPL files as requested by specific colleges. 1From 2004 to 2005 Web Designer/Developer TNT Marketing, Inc Virginia Beach, VA Duties: Designed, developed, and maintained company s websites by using server-side and client-side scripting (ASP. Net, PHP, XML, Javascript, Visual Basic, and SQL). Adobe Photoshop Adobe Illustrator Adobe InDesign Adobe Dreamweaver KNOWLEDGE + SKILL SET EDUCATION LANGUAGES ENGLISH Native Tongue TAGALOG Mother Language Adobe Flash HTML5 & CSS3 Javascript / JQuery PHP & MySQL Design Thumbnail + Comps Cerberus CRM Grid and Layout Magento E-Commerce Typography and Kerning OSCMax/OSCommerce Color Theory Wordpress 3.8+ Image Editing Joomla 2.5 Responsive Design Interface Design Web Usability Google Analytics & SEO Microsoft Office 365 Google Apps for Work From January 2013 to Current BFA: Graphic Design Old Dominion University. Norfolk, VA From June 2010 to December 2012 AS: Web Development Tidewater Community College. Portsmouth, VA From January 2008 to December 2008 Information Technology Old Dominion University. Norfolk, VA From August 2005 to December 2007 Computer Science Old Dominion University. Norfolk, VA From September 2001 to June 2005 Advance Diploma: Technology Academy Programming Major Landstorn High & Technology Academy. Virginia Beach, VA SPANISH Basic Level
NORFOLK CITY MAP TYPOGRAPHY 16x20 NRFKTYPE POSTER PRINT
THE VENUE SERIES A SERIES OF TYPOGRAPHICAL 11x14 PRINT ART SHOWCASING VENUES THROUGHOUT NORFOLK, VA
WATERSIDE SERIES A SERIES OF TYPOGRAPHICAL 11x14 PRINT ART SHOWCASING LANDMARKS FROM THE WATERSIDE IN NORFOLK, VA
FRED HEUTTE CENTER CUSTOM TYPOGRAPHY PRINT ART FOR CLIENT. PRINTED ON 11x14 POSTER PAPER. IMAGE SHOWS BLEED. MUSEUM OF A EUM OF ART C OF ART CHRYSL T MUSEUM OF AR ER MUSEUM OF ART T CHRYSLER MUSEU USEUM OF ART CHRY ART CHRYSLER MUSEUM ER MUSEUM OF ART CHRYS F ART CHRYSLER MUSEUM OF A MUSEUM OF ART CHRYSLER MUSEUM CHRYSLER MUSEUM OF ART CHRYSLER MUSE ART CHRYSLER MUSEUM OF ART CHRYSLER MUSEUM RYSLER MUSEUM OF ART CHRYSLER MUSEUM OF ART EUM OF ART CHRYSLER MUSEUM OF ART CHRYSLER MUSEU OF ART CHRYSLER MUSEUM OF ART CHRYSLER MUSEUM OF MUSEUM OF ART CHRYSLER MUSEUM OF ART CHRYSLER MUSEUM LER MUSEUM OF ART CHRYSLER MUSEUM OF ART CHRYSLER MUSEUM OF ART ART CHRYSLER MUSEUM OF ART CHRYSLER MUSEUM OF ART CHRYSLER MUSEUM OF ART USEUM OF ART CHRYSLER MUSEUM OF ART CHRYSLER MUSEUM OF ART CHRYSLER MUSEUM OF ART ART CGRYSKER MUSEUM OF ART CGRYSKER MUSEUM OF ART CGRYSKER MUSEUM OF ART CGRYSKER OF ART CHRYSLER MUSEUM OF ART CHRYSLER MUSEUM OF ART CHRYSLER MUSEUM OF ART CHRYSLER MUSEUM TER FRED HEUTTE CENTER FRED E CENTER FRED HEUTTE CENTER F RED HEUTTE CENTER FRED HEUTTE FRED HEUTTE CENTER FRED HEUTTE CE UTTE CENTER FRED HEUTTE CENTER FRED RED HEUTTE CENTER FRED HEUTTE CENTER FR EUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUT TE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED H R FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER F HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUT CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTT E CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER F RED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE C ED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTE D HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER F CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER F ENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENTER FRED HEUTTE CENT
NORFOLK MERMAID PRINT ART TYPOGRAPHY OF NORFOLK S MERMAID SYMBOL. PRINTED ON A 100LBS 11x14 PAPER.
KITCHEN SERIES: TEA + COFFEE 11x14 VECTORIZED PRINT ART.
KITCHEN SERIES : ROLL + PIE 11x14 VECTORIZED PRINT ART.
TEAM LEAN MEAN FIGHTING JEANINE LOGO FOR A SUSAN G. KOMEN RACE TEAM.
SAMARITAN HOUSE 5K RUN LOGO VOLUNTEERED LOGO FOR SAMARITAN HOUSE ANNUAL DEFEET 5K RUN.
BOATING GUILD: PROPBENDER SIMPLE T-SHIRT DESIGN FOR A CLIENT S BOATING GUILD.
SOUNDAPPROACH: IT S KIND OF A BIG DEAL T-SHIRT SOUNDAPPROACH.COM T-SHIRT DESIGN.
LOGO DESIGN
We design, sell, install and service a wide range of home electronic equipment including distributed home audio & video, satellite systems, telephone systems, lighhng systems, dedicated home theaters, integrated computer systems, Wi-Fi, gaming systems, and outdoor audio and video. Home Technologies has been a custom consumer electronics integrator since 1972. Our staff has provided the highest level of installaaon and service you can find in the Hampton Roads area. SoundApproach A Trusted Home Electronics Source Since 1972 We sell audio & video gear to clients around the world. Audiophiles have learned to trust our team with their equipment purchases. Our passion is everything audio. hhp://soundapproach.com/ DJ TAYLOR 757-223-1062 HDTV, Home Theater, Audio, Video, Lighhng, Computer Integraaon Our mission is to provide clients with high quality, LED lighhng soluuons tailored to their specific needs. All soluuons we provide offer an increase in lighhng quality, and long term savings! DJ@HOMETECHVA.COM 11830 FISHING POINT DR. #215 hhp://skyonlighhng.com NEWPORT NEWS, VA 23606 BUSINESS CARDS
DIABETES AWARENESS POSTER
You and One Guest are Invited! Annual Holiday Dinner! SATURDAY, DECEMBER 6TH, 2014 6 PM VICTORIA S IN WILLIAMSBURG 5269 JOHN TYLER HIGHWAY WILLIAMSBURG, VA 23185 williamsburg CROSSING - SHOPPING CENTER YOU AND YOUR (+1) GUEST WILL HAVE YOUR CHOICE OFF THE VERY DELICIOUS MENU (ATTACHED) AND ONE ADULT BEVERAGE OF YOUR CHOICE. DINNER, DESERT AND ALL NON-ALCOHOLIC DRINKS ARE COURTESY OF HOME TECHNOLOGIES, SOUNDAPPROACH AND SKYON LIGHTING. PLEASE RSVP NO LATER THAN NOVEMBER 24TH VIA ALI@HOMETECHVA.COM THIS IS A BUSINESS CASUAL EVENT NO JEANS ANNUAL HOLIDAY DINNER FLYER
THANK YOU FLYER USED AS INSERTS ON PRODUCT SHIPMENT. Thank You We hope you had a pleasant shopping experience with us at SoundApproach.com and you are enjoying your new product(s). Please feel free to contact us at (877) 370-1972 or email us: info@soundapproach.com with and questions, comments or concers. We would love to hear back from you! LET US KNOW HOW WE RE DOING! Rating: Like the service you received from us? Please take a moment of your time to give us your honest feedback at: ResellerRatings.com/store/SoundApproach Like Us on Facebook facebook.com/soundapproach Follow Us on Twitter twitter.com/soundapproach Because we truly appreciate your business, here is a special coupon to use on your next purchase at SoundApproach.com $ 5 OFF WITH ANY PURCHASE OF $ 25 OR MORE EXPIRES 12/31/15 USE COUPON CODE: TY5 * Cannot be combined with any other offer, coupon or discount. Limit one coupon per user/household on a single purchase. Other exclusions may apply.
LANDSTOWN HIGH SCHOOL REUNION FLYER POSTER
HOMETECHVA.COM http://hometechva.com/ RESPONSIVE SINGLE PAGE WEBSITE IN HTML 5 AND CSS3.
SKYONLIGHTING.COM http://skyonlighting.com/ MULTI-PAGE COMPANY WEBSITE WITH A JQUERY CAROUSEL BANNER IN A FIXED 800PX WIDTH.
NRFKTYPE.COM http://www.nrfktype.com/ RESPONSIVE MULTI-PAGE BIGCARTEL ECOMMERCE WEBSITE DESIGNED WITH AN HTML5 AND CSS3 TEMPLATE.
LANDSTOWN HIGH SCHOOL REUNION http://lhsvb05reunion.com/ MULTI-PAGE RESPONSIVE WEBSITE WITH INSTAGAM # FEED CREATED ON A WORDPRESS PLATFORM.
DAVID & VIVIAN http://vivndavealways.com/ REESPONSIVE WEDDING WEBSITE CREATED ON A WORDPRESS CMS PLATFORM, COMPLETE WITH A PASSWORD PROTECTED RSVP PLUGIN.
MEET THE RATCLIFFS http://meettheratcliffs.com/ SINGLE PAGE RESPONSIVE WEBSITE WITH INSTAGRAM # FEED CREATED ON A WORDPRESS CMS PLATFORM.
SOUNDAPPROACH http://soundapproach.com/ FIXED WIDTH MULTI-PAGE MAGENTO PLATFORM ECOMMERCE WEBSITE DESIGNED WITH AN HTML5 AND CSS3 TEMPLATE.
SOUNDAPPROACH WEB BANNER ADS http://soundapproach.com/coupons/ BANNER ADS FOR PROMOTING COUPONS AVAILABLE ON A MONTH TO MONTH BASIS.
SOUNDAPPROACH EMAIL NEWSLETTER http://soundapproach.com/ newsletter/april2015.html EMAIL MARKETING NEWSLETTER DESIGN.
SOUNDAPPROACH EMAIL NEWSLETTER http://soundapproach.com/ newsletter/february2015.html EMAIL MARKETING NEWSLETTER DESIGN.
ABANDONED CART http://katrinacruz.com/images/ abandonedcart-screencap.jpg EMAIL SENT TO CUSTOMERS WITH CONTENTS LEFT IN THEIR CART.
THANK YOU FOR YOUR TIME. let s keep in touch. katrinacruz@gmail.com 757-955-3396