GLOBAL TRANSFER MARKET REPORT 2015

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15 GLOBAL TRANSFER MARKET REPORT 2015

2 TABLE OF CONTENTS 1 Foreword 4 Highlights of the 2014 key indicators 6 Executive summary 8 The nature of international transfers 10 1 Market activity and mobility patterns 12 1.1 Overall market activity 14 1.2 International transfers at confederation level 14 1.2.1 Incoming transfers 18 1.2.2 Outgoing transfers 20 1.2.3 Transfer streams 22 Case Study 1: CONCACAF becoming a key destination 26 1.3 Most active countries 26 1.3.1 Incoming transfers 28 1.3.2 Outgoing transfers 30 1.3.3 All international transfers 32 1.3.4 Transfer streams at country level 34 1.4 Timing of transfers and transfer types 34 1.4.1 Timing of transfers 36 1.4.2 Transfer types 40 Case Study 2: FIFA World Cup effect in action 44 2 Transfer fees 46 2.1 Overall spend 47 2.2 Type of transfer fees 50 2.3 Spending and receipts 50 2.3.1 Spending and receipts at confederation level 56 2.3.2 Spending and receipts at country level 60 2.3.3 Net spending/net receipts 62 2.4 64 Case Study 3: Noticeable shift in French market 67 Club level information: French Ligue 1, Spanish Liga, English Premier League

3 72 3 Player characteristics 74 3.1 Player age 78 3.2 Player nationality 80 3.3 Minor applications in the Transfer Matching System 84 4 Intermediary 86 4.1 Overall activity 89 4.2 Club intermediary commissions 90 4.3 Top spenders of club intermediary commissions 96 About FIFA TMS 97 About FIFA TMS data 97 General disclaimer 98 100 Rules and assumptions

4 Highlights of the 2014 key indicators USD 4.1 BILLION 13,090 1,793 Minor applications processed during the year Spain The market s biggest receiver (USD 667 million) ENGLAND The market s biggest spender (USD 1.2 billion)

Highlights of the 2014 key indicators 5 25 years and 6 months The average age of players transferred internationally USD 236 million The commissions paid to club intermediaries INDIA The country that engaged (646) and released (689) the highest number of players The country that engaged the oldest players on average (28 years and 10 months) Brazilian 397 Number of transfers on 1 September 2014, the busiest transfer day The most transferred nationality (1,493)

40 CASE STUDY 2: FIFA WORLD CUP EFFECT IN ACTION The success of certain teams in to an increase in international transfers. Player recruitment is a sophisticated business these days. Clubs send scouts all over the world to look for the stars of tomorrow. There are multimedia platforms The FIFA World Cup is also seen as a scouting opportunity, even if its relatively short span can make it hard to assess players. A player can appear in at most three games if his team is eliminated at the group stage, and up to seven if Coaches have warned against the dangers of engaging manager Sir Alex Ferguson wrote in his autobiography: I was always wary of buying players on the back of good tournament performances sometimes players get themselves motivated and prepared for FIFA World Cups can be a levelling off. Taking into account all the 32 participating teams in the 2014 FIFA World Cup, there was a small change in the volume of transfers (+7%), but the value rose by 25%, Expect an increase now in the average price of Costa Rican footballers, even those who did not play here, predicted the Financial Times in an article published during the 2014 FIFA World Cup. A FIFA World Cup can make an entire nationality fashionable. Those words transfers involving Costa Rican players did indeed To read the rest of this Case Study, visit www.fifatms.com and download Global Transfer Market 2015

NEW CLUB LEVEL INFORMATION The information included in FIFA TMS reports is based on data provided directly by clubs and associations in TMS. This data is then aggregated at member association level and anonymised in accordance with Swiss privacy law and FIFA TMS s data protection policies. As a result, FIFA TMS now aims at publishing club level data in its reports, hence allowing the football community to providing football stakeholders with the opportunity to compare transfer trends among clubs. In order to achieve this goal, FIFA TMS has started the in May 2014; asking clubs to authorise the publication of international transfer data at club level. When the authorisation is granted by the club, FIFA TMS has the possibility to disclose transfer market information at club level in its reports. 1 2 Transfer fees 3 4 Intermediary have signed the club data release declaration (2,232 professional clubs worldwide as of 31 December 2014; their cooperation towards the achievement of the transparency objectives of FIFA and FIFA TMS. Going forward, FIFA TMS will continue working together with professional football clubs in order to achieve its goal of providing better information to the football community and the public.

The following clubs have not signed the club data release declaration yet: 35 36 5 6 5 3 3 SC Bastia OGC Nice SM Caen Paris St Germain FC FC Lorient Bretagne FC Girondins de Bordeaux Evian Thonon Gaillard FC Olympique de Marseille Olympique Lyonnais RC Lens Toulouse FC EA Guingamp AS Saint Etienne Montpellier HSC Stade de Reims FC Nantes FC Metz Average AS Monaco FC Source: FIFA TMS The following clubs have not signed the club data release declaration yet: 34 5 5 5 4 Granada CF Malaga CF Getafe CF RC Deportivo de la Coruna RCD Espanyol de Barcelona Rayo Vallecano Cordoba CF Atletico Madrid UD Almeria FC Barcelona Villarreal FC Real Sociedad RC Celta de Vigo Levante UD Average Elche CF SD Eibar Source: FIFA TMS Figure 36 introduces the total number of international transfers recorded by clubs currently members of the French Ligue 1, Spanish Liga, Italian Serie A and English Premier League (during the season 2014/15), over the last two calendar years. Data has been aggregated for both years and is presented with a breakdown between incoming and outgoing transfers. Clubs are ranked by number of incoming transfers.

Serie A 36 FC Inter Milan ACF Fiorentina Juventus FC Parma FC AC Milan US Palermo SS Lazio Average Genoa Cricket FC Hellas Verona FC The following clubs have not signed the club data release declaration yet: Torino FC AC Chievo Verona UC Sampdoria Cagliari Calcio 4 AC Cesena Source: FIFA TMS 1 2 Transfer fees 3 4 Intermediary The following clubs have not signed the club data release declaration yet: 53 33 5 6 Source: FIFA TMS Burnley FC Sunderland AFC Swansea City FC Southampton FC Leicester City FC Crystal Palace FC Queens Park Rangers FC West Bromwich Albion FC Newcastle United FC Average Aston Villa FC Stoke City FC signed the FIFA TMS club data release declaration as of 31 December 2014. Clubs that have not signed are listed on the right hand-side of each graph. For each league, the average refers to the average number of incoming and outgoing transfers for the 20 clubs of that league. For more information at club level including transfer fees, visit www.fifatms.com and download Global Transfer Market 2015

98 LIST OF FIGURES PER CHAPTER 10 1 Market activity and mobility patterns 13 Figure 1: Overall market activity in 2014 13 Figure 2: International transfers worldwide between 2011 and 2014 15 Figure 3: 16 Figure 4: 19 Figure 5: 20 Figure 6: 21 Figure 7: 24 Figure 8: 26 Figure 9: 27 Figure 10: 28 Figure 11: 29 Figure 12: 30 Figure 13: 31 Figure 14: 32 Figure 15: 34 Figure 16: 37 Figure 17: 38 Figure 18: 39 Figure 19: 42 Figure 20: 44 2 Transfer fees 46 Figure 21: 47 Figure 22: 50 Figure 23: 51 Figure 24: 52 Figure 25: 53 Figure 26: between 2011 and 2014 54 Figure 27: between 2011 and 2014

99 55 Figure 28: 56 Figure 29: 57 Figure 30: 58 Figure 31: 59 Figure 32: 60 Figure 33: 61 Figure 34: 63 Figure 35: 2014 transfer streams in value 68 Figure 36: 70 Figure 37: 72 3 Player characteristics 74 Figure 38: 75 Figure 39: 76 Figure 40: 77 Figure 41: 78 Figure 42: 79 Figure 43: 81 Figure 44: 82 Figure 45: 82 Figure 46: 84 4 Intermediaries 86 Figure 47: 87 Figure 48: by confederation in 2014 88 Figure 49: 89 Figure 50: 91 Figure 51: 93 Figure 52: between 2011 and 2014

TRANSFER KNOWLEDGE EQUALS SUCCESS.

Customised Data is a valuable informational tool that facilitates and enhances the decision making process for football professionals in the international transfer market. Customised Data also provides insightful datasets for market research, in depth analysis and trend studies of the international football transfer market. FIFA TMS gathers international transfer information directly from 209 member associations and over is more complete, accurate and reliable than any other source in the market. The FIFA TMS database contains more than a million data points including information about mobility patterns, nationalities, age of players, types and lengths of contracts, transfer fees (including conditional transfer fees, solidarity contribution and training compensation) as well as intermediary involvement and commission. according to client requirements. Data can be provided in multiple formats including tables, graphs and advanced visualisations. Depending on the format type requested, the user can work with the according to different time bands such as the last transfer window or season. For more information regarding FIFA TMS Customised Data, please contact: Learn more about FIFA TMS by visiting us at FIFA TMS