CASE STUDY. RODE helps a trading firm econnect with its customers



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CASE STUDY RODE helps a trading firm econnect with its customers Company Name: A Computer Devices & Peripherals Trader Headquarters: New Delhi Industry: Trading & Distribution Products and Services: Computer Devices & Accessories

ABOUT THE COMPANY Incepted in the year 1997, this Delhi-based trading company has emerged as one of the most promising importer, supplier and distributor of computer devices and accessories. In its quest to become an Indian market leader of computer devices and accessories distribution, the company has always focused its attention on uncompromising quality in terms of products and services, delivery and innovations to suit the requirements of the customers at the highest level. A CUT ABOVE THE REST AMIDST CUT-THROAT COMPETITION In a Trading & Distribution business, every single process in the entire value chain from sales to inventory control and procurement, and accounting to financial reporting is of prime importance. Trading businesses often operate on wafer thin margins, and all too often, the line between the good, better and best is very, very thin. The company s commitment to the needs of its customers is reinstated through its firm approach to the after sales service an integral part of company's philosophy. The company believes in a solution-centric approach and vertical focus. Quickly realizing the need for an integrated end-to-end ERP to achieve their mission of deep market penetration, the company began its search for an ERP solution that would enable it to streamline branch operations and service its customers quickly and efficiently. Find out what made the comapny choose Ramco OnDemand ERP. THE BUSINESS CHALLENGES Growth seldom comes without challenges. The company had been growing so fast that it was almost outrunning itself! However, rapid growth presented a multitude of challenges. The company s exponential growth culminated in the opening its 20th branch at Pune. The existing legacy system was far from sufficient to handle the increase in transaction volumes and operational expenses. Managing more than 20 branch offices spread across various geographical locations soon proved to be a phenomenal challenge. As the company expanded its presence to over 20 branches, inventory management proved to be the biggest challenge. They soon realized that real-time data was critical to having a streamlined supply chain. Without an integrated ERP system it was difficult to plan interbranch stock-transfers and stock-transfers from their Central Distribution Center at Faridabad. It became near to impossible to monitor 20+ branches from the head office at Delhi. The company also faced mounting challenges from its competitors. It had to reduce the lead time in order to stay ahead of increasing competition. Losing orders due to insufficient stock was out of question in such a competitive market. Also, branch-wise cost/profitability management was the need of the hour. What the company wanted was an ERP solution which could address the burgeoning difficulties in inventory management, seamlessly integrate 20+ branches, and provide an effective decision making system for the topmanagement. THE RODE SOLUTION When the company wanted to implement a cost-effective and efficient ERP system to suit the company s business needs and projected growth, several ERP vendors, including Ramco Systems, were evaluated. Ramco Systems USP was that it offered the ERP solution on a Software-as-a-Service (SaaS) model. This enabled them to effectively monitor the operations of various branches, and have a single window of information that granted them purposeful insights into their business operations. The business modules offered includes: General Ledger Inventory Management Payable Management Receivables Management Purchase Sales & Shipping Fixed Assets CRM/Sales Opportunities Management Information System

SOLUTION HIGHLIGHTS Comprehensive, integrated online solution covering all business operations Quick Go-Live: All branches were operational within 12 weeks No IT infrastructure expenditure Easy scalability and flexibility to accommodate new branches and users Anytime, anywhere access: Senior management can review the business 24x7 THE BUSINESS BENEFITS Implementing Ramco OnDemand ERP offered the company the opportunity to implement an end-to-end ERP solution without additional investment in IT resources. The SaaS Model brought down the total cost of ownership, which enabled the company to focus on its core business. Considering their distributed setup (with 20+ branch locations spread across India), the hosted model proved to be an ideal fit. All it required for the company to go live with the system was the Internet Broadband connectivity. Ramco OnDemand ERP provided the following business benefits: Stock monitoring enabled across branches Timely delivery of stock to branches based on customer orders and forecasts Enhanced control and traceability of Stock based on serial number Reduced lead-time An integrated view of business operations, with customized reports for branch-wise cost/profit analysis For the trading firm, it was a seamless transition to RODE. This was possible thanks to Ramco s continuous support, coupled with effective training of users. The company is now able to effectively control operations across all branches. The presence of Ramco OnDemand ERP makes the company highly scalable and future ready. CAN RAMCO DO IT FOR YOU? Of course it can! To find out more on how RAMCO can be stretched (or shrunk) to answer your need, call 1800 425 6667.

QUICK FACTS CHALLENGES & OPPORTUNITIES planning information across various locations control branch operations from HO OBJECTIVES BENEFITS control across all branches profitability reports) locations stock-transfer and distribution center to branch stock-transfers EXISTING ENVIRONMENT Non-integrated information systems branches to create a seamless system control of branches WHY RAMCO S SOLUTION? IMPLEMENTATION HIGHLIGHTS online solution covering all business domains added and incorporated in the business process very quickly within a day s notice is part of every Ramco OnDemand ERP model cash flow projections requirements

Global office locations: India Corporate Office 64, Sardar Patel Road Taramani, Chennai - 600 113, India Tel: +91 44 2235 4510 / 3090 4000 Toll-free: +1800 425 6667 e-mail: contactramco@ramco.com North America Ramco Systems Corp. Crossroads Corporate Center 3150, Brunswick Pike, Suite 130 Lawrenceville, NJ 08648 Tel: +1 609 620 4800 Fax: +1 609 620 4860 Toll-free: +1 800 472 6261 e-mail: info-us@ramco.com Canada Ramco Systems Canada Inc. World Exchange Plaza 45, O Connor St., Suite 1150 Ottawa, Ontario, Canada. K1P 1A4 e-mail: info-us@ramco.com Europe Switzerland Lange Gasse 90, Postfach CH - 4020, Basel Switzerland Tel: +41 61 205 2525/2509 Fax: +41 61 205 2590 e-mail: info@ramco.ch United Kingdom Exchange House 494, Midsummer Boulevard Central Milton Keynes MK9 2EA United Kingdom Tel: +44 1908 255 989 Fax: +44 1908 255 589 Mobile: +78 81911231 Germany Lyoner Strasse 14 60528 Frankfurt am Main Germany Tel: +49 069 6655 4485 Fax: +49 069 6655 4100 South Africa RSL Enterprise Solutions (Pty) Ltd. No. 5, Walnut Road 2nd Floor, SmartXchange Building PO No. 1228, Durban - 4000 South Africa Tel: +27 31 304 0911, 0918, 0928 Fax: +27 31 304 3499 ASEAN Malaysia Ramco Systems Sdn Bhd 3 B 15-7, Level 15 Block 3 B Plaza Sentral, Jalan Stesen Sentral 5 Kuala Lumpur 50470 Tel: +603 2260 3978 / 4978 Fax: +6 03 2260 1978 Singapore Ramco Systems Pte. Ltd. 10, Eunos Road 8 #13-06, Singapore Post Centre Singapore - 408 600 Tel: +65 6743 1513 Fax: +65 6743 1514 Middle East & North Africa Dubai Suite 205, 2nd Floor, BT Building EIB-4, Dubai Internet City PO Box 500235, Dubai, UAE Tel: +971 4 3636784 Fax: +971 4 3636785 Dubai Ramco Systems FZ LLC. Office No.111, Building No. EIB-04 Dubai Internet City, Dubai Sudan RSL Software Company Limited House number 306, Second Floor Block 21, Riyadh, Khartoum, Sudan Contact Office Abu Dhabi CERT Technology Park Block D - 15, Muroor Road Al Saada Street Junction PO Box 37973 Abu Dhabi, UAE Tel: +971 2 4048642 Fax: +971 2 4462050 For more information, you can e-mail us at contact@ramco.com or visit us at www.ramco.com ERP SCM HCM EAM CRM Financials APS Process Control Analytics Aviation BFSI Energy & Utilities Government Logistics Manufacturing Services c Copyright 2015, Ramco Systems Limited. All rights reserved. Disclaimer: Information subject to change. Exact offerings, features, benefits, etc. may vary in Standard and Enterprise editions and for customers based on their individual requirements.