[ESCRIPTSTER SOFTWARE SOLUTIONS] Escriptster Software Solutions is a progressive product development company in the IT sector based in Pune, India. We made a modest start in the year 2015. We provide a wide range of creative and technical web solutions like web design, web development, website hosting, digital marketing, software product engineering, data mining, SEO services, application development, application management, mobile application development, enterprise business solutions, business applications and consulting.
-: Table of Contents:- 1. General Company Description 2. Products and Services 3. Marketing Plan 4. Operational Plan 5. Management and Organization 6. Social Networks 7. Contact Us [ESCRIPTSTER SOFTWARE SOLUTIONS] Page 1
-: General Company Description:- Escriptster Software Solutions is a progressive product development company in the IT sector that combines core technical expertise with a global business perspective based in Pune, India. We made a modest start in the year 2015. We provide a wide range of creative and technical web solutions like web design, web development, website hosting, digital marketing, software product engineering, data mining, SEO services, application development, application management, mobile application development, enterprise business solutions, business applications and consulting. We deal in developing a successful E-commerce store and creating a corporate online presence. Our experts are always up to the task to assist you in achieving your goals from the simplest static site to full-blown content managed enterprise solutions. Our web designers and developers are dedicated to producing quality business websites. We offer a full web service beginning with design, going through Internet Marketing, digital marketing, SEO and beyond that. You can review our projects that we have recently launched in our portfolio with an indomitable spirit to succeed. We have a global footprint with development center at Pune along with sales & customer service centers catering to our customer needs. [ESCRIPTSTER SOFTWARE SOLUTIONS] Page 2
-: Products and Services:- Web Design and Development Software Development Java Technology Logo Design Search Engine Optimization Project Portfolio Management Big Data Web Hosting Mobile Application Development Corporate Presentations Web Applications Corporate Presentations Digital Marketing Services Media and Entertainment Application Software Development Testing Services [ESCRIPTSTER SOFTWARE SOLUTIONS] Page 3
Software Development:- School management software In recent days schools have turned to be large and complex organizations that manages various activities and resources taking a lot of time, effort and resources from teachers, management and authorities. It is a proven fact that teachers spend more than 35% of their time in non-teaching work. With an increase in the number of students in these institutions, even routine tasks like recording attendance, providing roll numbers, fee collection, time-table creation, etc. are tedious and time consuming for the staff. We deliver a perfect software package to make your time and energy more efficient. Human resource management software Our software package has a combination of different functionality and reporting tools which are designed to help your Human Resource Department to deliver the services effectively. Our product is designed to meet the needs of any organization in human incentive industry like IT, BPO, KPO, etc. Created for the help of HR professionals, the software helps eliminate many administrative duties, allowing them to focus more on the employees and other important tasks which have far reaching impact on the functioning of your organization. [ESCRIPTSTER SOFTWARE SOLUTIONS] Page 4
Library management software This is a comprehensive solution suitable for all type of libraries. Its flexibility enables it to be installed in a range of Library organizations, ranging from public libraries, through to academic, joint use and special libraries. One of the strengths of this software is that it has been developed using the latest technologies. Hotel management software This is an ideal software solution for the hospitality industry and can be used at hotels, motels, inns, resorts, lodges, hostels, etc. Our product is a comprehensive software suite consisting of integrated modules for various aspects of hotel management. This includes all the features required by a hotel, like reservation, reception(front Office), Call Accounting, Inventory Management, accounting and all other accountable hospitality services. Our software is developed for Microsoft Windows operating system using latest technologies. [ESCRIPTSTER SOFTWARE SOLUTIONS] Page 5
Web Design and Development:- Escriptster Software Solutions is a creative web design firm which focuses on customers satisfaction along with business from web usability and search engine techniques. We create the highest quality bespoke websites to pull in new customers, promote your brand and maximize sales & revenue. Our web designers can change your ideas into reality by using their creative talent and knowledge of website standards and practices. Our websites are unique in design and designs itself represents the nature of business. Trust us to bring your web ideas into reality on time and on budget. Web Development Technologies HTML, DHTML, CSS, XTML, XML, XSLT JavaScript, VBscript, AJAX ORACLE, MS-SQL SERVER, MY-SQL JAVA, C#, PHP, Dot Net, JOOMLA, DRUPAL, Word Press. [ESCRIPTSTER SOFTWARE SOLUTIONS] Page 6
Internet Marketing: SEO Services:- Escriptster Software Solutions provides best search engine optimization services with proper strategy, plans and suggestions for high positioning of customers business on famous search engines such as Yahoo, Google and MSN to name a few. Our SEO technical team has in-depth knowledge in web marketing by following ethical techniques and result-oriented approach. The higher the company is ranked on the Search Engine result pages, if the pages are optimized in the better way. Our SEO team comprises of vibrant and young SEO Professionals, consultants, developers. Each of our resource has a passion to excel and surpass our customer s expectation. SEO is just half the process of generating leads to your website. The most important area of focus is how to market your website effectively. And the ultimate solution is SEM (Search Engine Marketing). [ESCRIPTSTER SOFTWARE SOLUTIONS] Page 7
The process of Search Engine Optimization cheap plan comprises the following:» We do a keyword analysis selecting the best and relevant words to generate the most traffic for you.» We will do a comparative analysis for your targeted keywords and forward a report to you.» We create and fix meta tags such as title tag, keyword tag, description tag, Alt tag, comment tag, etc., according to new SEO criteria.» If your page doesn't contain enough content, we will put more relevant keyword weighted content to your pages.» We create more number of keyword rich text links which is one of the more credible factors in search engine world.» Manual submission to all major search engines.» Submission report. [ESCRIPTSTER SOFTWARE SOLUTIONS] Page 8
Big data:- Big data is everywhere: marketing, analytics, and information management, healthcare, the list goes on. And despite discussions and debates in the area of privacy (necessary debates), big data is penetrating all areas of business and society. This includes content marketing and information management as well. Today s business organizations are collecting vast amounts of data varying in structure, complexity and size. However an important thing all these organizations are discovering is that a wealth of strategic value that lies in this data is difficult to extract using traditional relational database management tools. Besides strong technical competency, big data tools also requires a fundamental shift in how organizations view their data, its structure, usage scenarios and the roles & responsibilities of the IT and user organizations. Big Data Capabilities:- Escriptster Software Solutions offers a wide range of Big Data consulting & implementation services to develop your big data solutions. With a team of big-data architects, data scientists, PMs and consultants trained at leading Big Data user firms such as Google, Yahoo and Facebook and other Social sites. We offer a balanced mix of strategy, design and implementation expertise. [ESCRIPTSTER SOFTWARE SOLUTIONS] Page 9
Consulting:- Owing to our profound knowledge and experience in the IT industry, we at Escriptster Software Solutions are fully equipped to provide a total solution around clients business needs. We look for our customers delight in return for the value for money. We are engaged in the following services: ERP Consulting and Implementation Services Pre-ERP/ IS Advisory Services CRM Consulting and Implementation Services IS Audit Services Application Development Project management [ESCRIPTSTER SOFTWARE SOLUTIONS] Page 10
-: Marketing Plan:- Market research - Why? In order to know the relevance of your products and services we undergo a proper marketing methodology reporting to a research. Marketing Research plays a important role in order to deliver its customers the most efficient solutions for efficiency of time and energy in carrying its business activities. Market research - How? Marketing research is done in two ways. We will go the Primary way or the secondary way. Primary data will help us in gathering Accurate and Reliable information. Secondary data is always a source where we don t get the required information through primary means. We save time and energy when we collect information through secondary means. [ESCRIPTSTER SOFTWARE SOLUTIONS] Page 11
Primary research means gathering your own data. For example, you could do your own traffic count at a proposed location, use the yellow pages to identify competitors, and do surveys or focus group interviews to learn about consumer preferences. Professional market research can be very costly, but there are many books that show small business owners how to do effective research themselves. Secondary research means using published information such as industry profiles, trade journals, newspapers, magazines, census data, and demographic profiles. This type of information is available in public libraries, industry associations, chambers of commerce, from vendors who sell to your industry, and from government agencies. [ESCRIPTSTER SOFTWARE SOLUTIONS] Page 12
-: Management and Organization:- We at Escriptster Software Solutions look to manage the business on a daily basis, look what difference our clients makes to us and plan for continuation of the business if our client is lost or incapacitated. Our Hierarchy has been stated below Board of directors Management advisory board Attorney Accountant Insurance Organization Banker Consultant or consultants Mentors and key advisors [ESCRIPTSTER SOFTWARE SOLUTIONS] Page 13
-: Social Networks:- https://www.facebook.com/escriptster https://twitter.com/escriptster https://in.pinterest.com/escripster/ https://dribbble.com/escriptster -: Contact Us:- Escriptster Software Solutions 1 st Floor, Rukmini Towers, Salunke Vihar, NIBM Rd, Near ABC Farms, Mohammed Wadi, Pune, Maharashtra, pin- 411048 ( INDIA ) +91 902212891 / +91 808727462 E-mail: info@escriptster.com [ESCRIPTSTER SOFTWARE SOLUTIONS] Page 14