Wealth and Investment Management. What is wealth? The answer is there is no simple answer



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Wealth and Investment Management What is wealth? The answer is there is no simple answer

By choosing a better vantage point we gain a clearer picture Everyone is different. That s why our wealth management approach is to use market-leading insights to make sure our advice and solutions help realise your unique ambitions. By concentrating on what makes you different we can create investment solutions that more closely match your unique objectives and preferences. We work with you to understand your total wealth situation. This means we can base our advice not only on the assets you hold with us but on a complete picture of your wealth and your ambitions. You may want us to manage your investments according to your mandate and your risk tolerance. Alternatively you can work with us, accessing our world-class advice and expertise as needed, or simply brief us to execute your instructions quickly and efficiently. Whatever goals you have, we believe that no one is better placed than us to help you manage every aspect of your wealth. Not only do we have unrivalled expertise in using behavioural finance to better understand each client s unique financial personality and risk tolerance, we also apply those insights in new ways, to create portfolios that are better suited to your goals and ambitions. This way our clients benefit from a balance of investments, held within portfolios that best suit their expectations. Our understanding of your needs also comes from a more traditional source: the heritage, expertise and know-how of the Barclays group that has been providing individuals and families with comprehensive financial services for over 300 years. Our world-class investment advice combines high levels of service with the latest techniques to provide you with a bespoke suite of services that fits your needs. By taking a global approach we make sure every facet of your wealth works as hard as possible for you, and at the same time we manage risk, from market volatility to currency and jurisdictional risks. Naturally, you should recognise that there are always risks in investing; the value of investments can fall and you may lose capital. We cannot eliminate risk but we can seek to minimise and manage it. 3

In a world of innovation, we never underestimate the power of substance Our resources and global reach can help you achieve your financial and life goals. Barclays is a major global financial services provider engaged in personal banking, cards, corporate and investment banking, as well as wealth and investment management. With over 300 years of history and expertise in banking, Barclays invests, protects, lends and moves money on behalf of clients worldwide. Through our Wealth and Investment Management business, you can access international and private banking, financing, wealth planning, trust and fiduciary services, investment management and brokerage services, along with the benefit of global research and investment solutions. And, of course, you will benefit from access to the breadth of personal, corporate and investment banking expertise across our group: one of the largest financial services organisations in the world. As well as delivering global reach, Barclays is committed to offering extensive regional coverage. You are never far away from a local office. You will have access to our relationship teams based in key financial centres within the UK, Europe, Middle East, Asia and USA. These centres are your gateway to the international services, support and expertise of the Barclays Group. 4

Introducing someone you ve probably never met: your investment self Many of the factors that define your investment personality are subconscious. With the help of sophisticated, multi-layered profiling techniques, they can now be revealed. Through a better understanding of your financial personality, we can combine insights from the science of behavioural finance and psychology with modern theories of portfolio management to help guide your investment behaviour. Our advice helps you understand the investment blind spots that cause you to take on too much risk, or conversely to miss out on opportunities. The greater your self-knowledge, the greater your potential to gain control over your investment decisions. Using rigorously tested scientific research, our Investment Philosophy allows us to identify your attitudes to risk, decision style, and your need for stability throughout your investment journey. Understanding your financial personality helps us give you advice and solutions that precisely suit your needs. To do this we have developed a unique tool the Financial Personality Assessment that enables us to build an accurate and highly detailed profile of your preferences. This applies whether you opt simply to benefit from the quality of our investment and research ideas or whether you decide you would like us to manage your investments for you. We look at your total wealth situation, not just your current investment portfolio. This enables us to help you manage your short-term liquidity needs and lifestyle requirements, while also attending to your business and entrepreneurial investments and long-term goals. At any one time, different asset classes will deliver different levels of investment performance and risk. That is why a one-size-fits-all approach to investing does not work, and that is why Barclays believes in using a broader range of asset classes to build your investment portfolios from the traditional (cash, bonds, equities) to the more advanced (hedge funds, real estate). By using a full range of asset classes, we can create portfolios which make more efficient use of the risk level appropriate to your needs, to ensure the best possible long-term performance. 7

For those who like surprises, this section may come as a disappointment Our expertise, combined with cutting-edge financial technology, is aimed at protecting and growing your wealth, helping to bring a degree of predictability to your investment future. Your wealth is the foundation of your family s quality of life. So it is critical to ensure it endures for the next generation. At Barclays, we believe it is not enough for us simply to invest your current wealth. We must also anticipate and prepare for the many kinds of risks and changes in needs that could have an impact on the road ahead. We cannot eliminate risk but we can seek to minimise and manage it. Market volatility is a difficult experience for any investor. The many asset classes that make up your portfolio can go up, but also down. We aim to smooth out this journey and protect your capital by actively managing portfolios according to market conditions. For those who have an international lifestyle, or whose business interests are multinational, currency risk can be significant. Where suitable for you, we can help protect you against market movements such as currency fluctuations. Ultimately, one of the most significant challenges in terms of preserving wealth is ensuring that your wealth is properly structured. Whether your wealth comes from your business, your work, an inheritance or any other source, structuring your wealth judiciously ensures that you and your heirs will preserve it over the long term. 8

Dreams are precious. Make sure they remain intact At Barclays we have the specialist expertise to help you make informed decisions about the most effective methods of achieving the goals you have for your family s future. Succession and the process of passing on wealth raises many questions, not only about how to allocate wealth but also about how to ensure that it goes as far as possible. We can help you develop the right strategy to protect and pass on personal and family wealth as well as business assets in a rapidly changing environment. Our global team of highly experienced Wealth Advisors and professional, independent fiduciaries will guide you through the thought processes involved in wealth preservation. We work with you to help provide trust, tax and insurance solutions designed specifically for you, bringing fresh perspectives, innovations and insights to your estate planning and wealth management needs. We will help individuals with: Holistic estate planning, often with the need to take into account cross-border issues Succession planning for businesses and investments The transfer of wealth to successive generations Asset protection via a trust or insurance and the assessment of possible risks to wealth Tax compliance considerations around the world, avoiding traps and pitfalls We will help business owners with: Planning for future ownership of their business Pension and retirement planning Corporate pensions Flexible benefit schemes Corporate protection for example relevant life insurance or loan/shareholder protection 11

Day-to-day banking that s anything but everyday At Barclays we have specialist banking services and expertise, bringing in-depth guidance to the day-to-day management of your money. Our extensive banking service helps you to manage your finances and optimise your cash situation around the world. You will get competitive interest rates and convenient 24/7 online and telephone* access to our main Banking Office. From current accounts to term deposits, we also provide a range of products and services that make it easier to manage your money. Whether you are looking for a straightforward deposit account or you want to increase the yield on your cash, we can help. We can also set up banking arrangements that fit your lifestyle, from savings vehicles to current accounts in different currencies. To help your cash generate the returns you want whilst managing risk, we can provide you with Wealth Treasury Deposits, deposits with other banks as well as Money Market Funds from leading providers which are available in sterling, euro or US dollar to provide you with diversification for your money subject to risk to capital. If your lifestyle takes you around the world, you need your cards to work hard for you. Along with a range of accounts in the world s major currencies, Barclays facilitates your purchases with flexible charge and debit card products. We offer a dedicated Wealth Card, with tailored credit limits, and the Barclays Visa Infinite Card**, designed for an international lifestyle. *The Banking Office is open 24 hours a day, 7 days a week except 25 December. Access to banking services may be limited in certain countries due to regulatory restrictions **The creditor for the Wealth Card and the Barclays Visa Infinite Card is Barclays Bank PLC (Jersey branch). Barclays Bank PLC (Jersey branch) is regulated by the Jersey Financial Services Commission and has its principal business address in Jersey at 13 Library Place, St Helier, Jersey JE4 8NE, Channel Islands. 12

Singing Ringing Tree, by Tonkin, Liu, HILLTOP MUSICAL SCULPTURE, 2004.

Wealth is an abstract concept. What makes it tangible is what you do with it We have a depth and breadth of expertise in helping clients finance a wide variety of projects, pastimes and high-value purchases. We offer a range of approaches including lending against unconventional assets. We provide financing solutions that help you to acquire, diversify and leverage a wide range of assets, to provide you with liquidity or to facilitate other family needs, such as estate planning. You need to understand the risks and impact that could result from the use of leverage. All of the lending structures available from Barclays Wealth and Investment Management are specifically designed to address the often unique and complex financing needs of wealthy individuals or their various ownership entities, such as trusts or private investment companies. We will work with you to identify and structure a solution that works for you. Backed by the financial strength of Barclays, and with access to the knowledge, expertise and solutions of our Corporate and Investment Banking divisions, you can rest assured that the solutions we deliver make the most of what the group has to offer. Portfolio Finance This flexible service enables you to borrow against the portfolio you hold with us. Property Finance We offer an extensive personal mortgage service to help to ensure your purchase of a new home or investment property is seamless and easy. Personal Finance Barclays Wealth and Investment Management offers a bespoke overdraft package or personal loan to suit your requirements. Specialist Finance We can tailor a lending solution to fit your unique circumstances, including financing for entrepreneurial transactions. Whatever your needs, from asset purchase to liquidity, we have a service to help you. Our Portfolio Finance service is only suitable for experienced investors with an understanding of leverage, who are able to take additional risk in pursuit of higher returns, and who can afford the potentially higher losses that can result from a leveraged investment strategy. Interest payable on the lending may be greater than the return on the portfolio. Please speak to your Private Banker for further information. 15

The expertise that makes your wealth work for you, can also help it work for others By giving efficiently, your philanthropy will make a difference where it matters most. We have access to specialists with extensive experience in all aspects of charitable giving. Our Client Philanthropy Service forms an integral part of our offering and helps to engage, educate and support you and your family in your charitable activity. In today s busy world it can be hard to find a quiet moment to think about philanthropy. There are many questions you may want to ask about charitable giving. Where to start? How much to give? What causes to consider? What are the implications? How to involve your family? It can be difficult to find the answers given the range of information available and how it is presented. So, wherever you are in your journey, we can help you access the right assistance for a range of issues, including: Third party philanthropy partners that we use for specialist services The Give Differently Guide produced in association with the Institute of Philanthropy The full Charitable Trust Service offered by our Trusts & Estates Department The full set of philanthropy white papers for further learning. 16

Technology helps us build successful portfolios. Successful relationships require chemistry Our success in wealth management is founded on our exemplary service and the personal chemistry between our clients and their Private Bankers. The Private Banker who is assigned to you will oversee your affairs personally. He or she acts as a conduit to the expertise available within Barclays and among our partners. Our Private Bankers are not only relationship managers; many are also business experts themselves having come to Barclays after long careers as business managers, executives or entrepreneurs. As such, they are uniquely able to understand your lifestyle and your wealth management goals. Moreover, they know how to listen, understand and empathise with your needs, ambitions and concerns. 19

Services at a glance Investments Wealth Advisory Cost-effective trade execution and custody of Identifying the most suitable and cost-effective investment assets Advisory services, with access to world-class Helping business owners prepare for future ownership, research and specialist advice on investment products, pension and retirement planning, share plans and portfolio construction, and investment strategies benefit schemes Discretionary services if you prefer to leave day-to-day decisions to an expert, who will create and maintain a diversified investment portfolio for you 20 methods of protecting and passing on your wealth

Banking Financing 24/7 online and telephone* access to our Banking We provide a range of financing solutions enabling you Office for your convenience A range of deposit accounts, cash and liquidity to acquire, diversify or leverage a wide range of assets or simply to provide you with liquidity management and more tailored banking arrangements, to suit your lifestyle Cards for most locations, plus flexible banking accounts in a range of currencies to help reduce your foreign Philanthropy Access to support and contacts you may require to fulfil your wishes for charitable giving exchange costs when travelling *The Banking Office is open 24 hours a day, 7 days a week except 25 December. Access to banking services may be limited in certain countries due to regulatory restrictions 21

Next Steps For further information please contact your Private Banker or call 0800 851 851. You can also visit barclays.com/wealth For clients in the UK, Barclays Bank PLC subscribes to the Lending Code which is monitored and enforced by the Lending Standards Board. Further details can be found at www.lendingstandardsboard.org.uk 22

This item can be provided in Braille, large print or audio by calling 0800 400 100* (via TextDirect if appropriate). If outside the UK please call: +44(0)1624 684 444**. *Lines are open 7am to 11pm UK time, 7 days a week except on bank holidays. Calls to 0800 numbers are free if made from a UK landline. **Lines are open 24 hours a day, 7 days a week except on UK bank holidays when lines are closed. Call costs may vary please check with your telecoms provider. Calls may be recorded so that we can monitor the quality of our service and for security purposes. Barclays offers wealth and investment management products and services to its clients through Barclays Bank PLC and its subsidiary companies. Barclays Bank PLC is registered in England and authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority. Registered No. 1026167. Registered Office: 1 Churchill Place, London E14 5HP. Item Ref: IBIM1436. April 2014