AUTOMOTIVE. Connected Navigation System
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1 AUTOMOTIVE Connected Navigation System State-of-the-art Easy to integrate FIT-FOR-USE Modular 1
2 Letter from the CEO The days that specification and price are the primary drivers for sourcing an In Vehicle Infotainment System are numbered. Cars are now connected to the network, are exchanging information and become a node in a larger system. As a result, we now need to develop IVI Systems that work well across multi model ranges (and even brands) and can serve customers across all geographies. Also and as a result of rapid developments in the consumer markets the expectations about quality and ease of use are going up at neck brake speed. It is no wonder that suppliers to the automotive industry and the OE s themselves are looking for answers to meet those challenges in a cost effective way. Answers that meet strict criteria for cost, speed, quality and simplicity. For the Navigation, ADAS and Location part of an IVI System, TomTom has developed a range of components that help Tier 1 s and OE to rapidly built world class solutions. We have created run time maps, traffic services, navigation services and more that can be used in isolation or in combination to build customized systems at much reduced cost, in shorter times and lower risk. They are based on industry standards. As a leader in navigation services in both the consumer and automotive markets we understand that quality has multiple dimensions; a software product needs to have charm, an ability to put a smile on the face of the user, a product property that cannot be captured in a long list of features and specifications. A product also needs to be fast, work reliable and safe. We have learned the hard way what it takes to develop something that is genuinely liked by end-users and OE s alike. You will find more about our product portfolio in this brochure. We believe that creating successful IVI Systems for tomorrow is not constrained by technology; everything is possible. Success will depend on how the suppliers and customers in the industry will work together, how they will share their knowledge and skills in a flexible way. TomTom is open for business; we can help with a modular set of class leading components to create great products, but also with our unique insight, developed over many years, in what customers really want. Harold Goddijn - CEO TomTom 2 3
3 Today s In-Vehicle Infotainment systems TomTom Connected Navigation System Bringing good In-Vehicle Infotainment (IVI) systems to market is both complex and expensive. The function and feature scope is ever expanding. The automotive market is urged to innovate at fast rate to keep up with today s user expectations. It is difficult to predict the winning functionality and user experience of the future. At TomTom, we have developed a Connected Navigation System (CNS) that gives system vendors and OEMs the components they need to develop a unique, state-of-the-art automotive grade IVI system, and that meets end-user expectations as driven by the Consumer Electronics market. Our CNS comprises the following key modular components: Trend towards cloudconnected cars adds complexity Clear need for a modular approach The arrival of the connected car is further increasing the complexity of an IVI system. Today, an OEM is tasked with providing fully-connected infotainment systems. This pushes the OEM into the role of a service delivery provider, dealing with back-end system integration and other sophisticated technology related to connected cars. A broad range of IVI systems for different regions and car lines, and from multiple vendors all need to be connected to the same server infrastructure. They need to share functionality across a range of functions, including but not limited to CRM, e-commerce, privacy, billing and authorisation. OEMs are looking for other ways of working in responding to rapidly changing customer requirements. Developing a highly customised system with a vast array of features from the ground up does not provide this flexibility. We believe that an OEM can innovate and achieve a competitive connected navigation system if it follows an approach that takes advantage of modular fit-for-use navigation system components. Feature-rich and accurate automotive-grade global map content A highly-advanced navigation software engine Award-winning connected services, including TomTom Traffic Unique OEM system based on easy-tointegrate standard components Our components are designed to meet the following strategic requirements: Easy to integrate within an OEM s custom system Flexible around which components may be integrated Open standards-based, where possible Market-tested The components are developed to create an OEM-branded custom system. To create a customised system, an OEM may integrate selected components or choose a preintegrated CNS. Each component is designed to be used independently of other components, giving OEMs full flexibility. These components span the entire connected navigation experience. They are designed with easy integration in mind and interact through well-defined application programming interfaces (APIs). Other features and applications may be developed in addition to these APIs. And all our components are developed according to open industry standards, where available. 4 5
4 Global, automotive-quality maps Navigation software At TomTom, we produce our own automotive-quality maps in run-time format as we focus on implementing the Navigation Data Standard (NDS), and in our proprietary interchange format. We are in a unique position because we control the complete navigation chain; we ensure that our maps, content, services and software work together seamlessly to provide the best possible user experience. There are many customer benefits and compelling reasons to select TomTom maps as part of a CNS: We provide global coverage Our rich map content includes enhanced display products, point-accurate addressing and up-to-date POIs Our high-quality, automotive-grade maps provide the best routing and guidance We synchronise our maps with our first-class historic and real-time traffic content for a superior end-user navigation experience We close the loop with the end user by using passive and active drivers feedback We are a leading innovator in providing incremental map updates to the market via NDS and OpenLR Using the feedback we receive from the millions of daily users that make up our MapShare community, we are able to continuously improve our map content. Using our unique content creation platform, we can process map corrections and changes rapidly. Implementing NDS will allow us to make changes to our maps, and deliver those changes to the driver incrementally and almost in real time. NavKit NavKit: OS, user interface and service-neutral Characteristics of our navigation software include: Platform-independent navigation engine Fast and accurate routing Pre-integrated connected services Pre-integrated NDS map Fully customisable user experience NavKit is our portable C++ navigation engine. It implements all the navigation application logic of a full turn-by-turn client. This includes positioning, map matching, search engine technology, map rendering, routing, guidance and the service client, enabling connected navigation. NavKit is a portable module with well-defined interfaces: a client API that allows the implementation of a custom navigation application; an integration interface for porting to any operating system (OS); and extension interfaces for integrating navigation services. As well as being OS and user interface (UI) neutral, NavKit is designed to be service-neutral and map agnostic. So a customer can use NavKit with non- TomTom services. Or they can cherry-pick TomTom services (e.g. TomTom Traffic). NavKit also provides an extension API designed to enable any service to be integrated to NavKit. This works by allowing specific service information (such as available parking spots) to be overlaid on the map and integrated appropriately into routing. 6 7
5 NavKit will support NDS NavKit Worker NavKit guarantees a highly reliable user experience by using an onboard map. NavKit will continue to support our proprietary map format as long as demand exists, but will support NDS as its preferred map moving forward. NDS will enable geographic and feature modularity, as well as partial, incremental and patch updates to keep the map current. NavKit Worker is a NavKit-based, online routing service. It runs on a server to provide navigation services in the form of an online API. Static routing provides one or more routes from origin to destination. Dynamic routing is supported by a server-side vehicle agent. This monitors a route, providing notifications of ETA changes and, when applicable, a faster route in light of dynamic traffic information or vehicle deviations from the expected route traversal. NavKit Worker describes the route using map-independent location referencing based on OpenLR: an open, compact and royalty-free, dynamic location-referencing standard. NavApp NavApp is an Android-based reference application running on NavKit. Building on many years of navigation experience, NavApp has been newly designed to provide an intuitive user experience. NavApp uses NavKit s client APIs, in conjunction with Android APIs, to deliver the UI and high-level application logic. Our solution allows OEMs to use Android s support for skinning to theme NavApp and the map visualisation, or to create an OEM-specific version of NavApp, either on Android or another OS. Note: many IVI systems are not based on Android. For such systems, NavApp acts as a reference UI and a runnable specification that can be implemented on the specific UI framework used by the OEM s IVI systems. Examples include QNX, Windows CE, or Linux-based OS, such as Tizen with a HTML5-based UI or Qt-based UI. NavCloud NavCloud, a server-based application, implements a data service to store, maintain and share personal navigation application data in the cloud. Such data includes current destination, favourite destinations and routes. This is done in an application-independent and map-independent format to enable interoperation between the user s different connected navigation clients, such as their PND, smartphone, laptop and in-dash device. 8 9
6 Connected navigation services Other services TomTom connected navigation services give the end user access to the most relevant and up-todate driver information: TomTom Traffic minimises traffic delays and calculates accurate ETAs, saving time, money and stress Speed Cameras increases safety by warning of speed cameras and danger zones TomTom Places lets drivers search for anything, anywhere and their device takes them there Our connected navigation services are available in most western European countries, the USA, Canada, South Africa, China, Australia and New Zealand. TomTom Traffic TomTom Traffic is the most accurate, real-time traffic information system available today. It gives drivers highly accurate and fast information for better route calculation (including continuous rerouting) and ETAs. At the same time, it minimises OEM system requirements in terms of bandwidth consumption, processing power and memory. Key differentiators of TomTom Traffic are: Highly accurate measurements of traffic jams and delays High update frequency, resulting in a low latency of jam information Highest road coverage with real-time jam information To achieve the unrivalled quality and road coverage of TomTom Traffic, we use a range of sources in our fusion engine to generate real-time traffic information. The precise mix of sources varies by geographic market. Our fusion engine intelligently combines the data from all available sources every minute into a database with both traffic flow and incident data for the entire road network. We have developed a delivery technology based on TPEG over IP. TPEG is now widely adopted industry standard to deliver traffic information maintained by the Traveller Information Services Association (TISA). This enables us to provide TomTom Traffic as a service to automotive in-dash devices developed by other Tier 1 suppliers. Additionally, TISA has approved the OpenLR location referencing technology for use in TPEG. This ensures that the detailed road coverage which is available on TomTom devices can also be offered to third-party devices. OpenLR enables traffic information, not only for major roads which are included in the standard TMC tables, but also for lower class roads. OpenLR is open source and carries no licence fees. Speed Cameras delivers over-the-air, real-time positions of mobile speed cameras, reported by our user community. This helps our users to drive more safely and save money. It complements the database of fixed speed cameras that can be included as a layer in the map. Changes in fixed speed cameras can also be delivered over the air. TomTom Places gives drivers access to a powerful and rich set of Points of Interest. This local search product combines content from multiple high quality sources and comprises driver-centric categories such as fuel stations, restaurants and hotels. In addition to the existing proprietary connected services, we can aggregate third party content for the following services: Parking informs drivers of available parking spaces near to a destination, for a more efficient and pleasant arrival experience Fuel informs drivers of the available fuel stations and associated prices, enabling price-based refuelling decisions EV is a service for Electrical Vehicles, informing drivers of the available charging stations and addressing range anxiety, allowing for an informed journey Weather provides live weather reports, either at the end destination or at any point en route, enabling a safe and informed journey NavKit includes extension APIs that enable the integration of other services. The benefits of working with TomTom components Working with the previously described fit-for-use modular components has the following benefits: Global feature-rich and fresh maps focused on drivers Best-in-class navigation engine Superior real-time traffic information World-class user experience A shorter time to market Significantly reduced investment in development, testing and validation 10 11
7 Seamless cross-journey experience Best end-user experience As cars increasingly become connected, user data such as home address, favourite destinations or mileage driven can be stored in the NavCloud. This may then be shared and managed on different platforms, such as smartphones or web browsers. As such, our CNS supports use cases spanning the entire journey: from planning the trip on the web before entering the car, through to in-car route guidance and, finally, meeting the driver s needs upon exiting the car whether that s last mile guidance, other post-trip use cases or remote management. A well-designed navigation system reduces driver workload stress. It enriches the driving experience by providing relevant and up-to-date information. Armed with timely and appropriate advice, drivers are empowered to make meaningful decisions. In designing the user interface for connected navigation, our focus is on: ease of use; providing the right information at the right time; and reducing user interaction for common tasks. All of our products have a user-centric design. From early conceptual explorations right through to the detailed interaction specification of features, the end user is central to the process. Our solutions are employed by more than 60 million users today and this user base continues to expand. 12 Hybrid navigation Connectivity allows for hybrid navigation. This is where certain functions are implemented on the client while others are implemented on the server. We believe that the basic functionality of an in-car navigation system must also be available when there is no data connection. This means that critical information, such as parts of the map, needs to be stored on the device. We combine the best of both worlds: we provide access to up-to-date online content, while the core functionality remains operable even when no data connection is available. Daily driving experience On average, drivers spend 90% of their time driving to known destinations and, generally, don t need turn-by-turn guidance. However, drivers heading to familiar destinations can still benefit from receiving journey relevant information. Our CNS provides drivers with information on real-time traffic, faster alternative routes, safety warnings and other dynamic information. All of this is presented automatically so there s no need for specific user interaction. Summary When it comes to creating a unique IVI system, TomTom is the ideal partner for OEMs and Tier 1 suppliers. We offer an independent set of open, fit-for-use and easy-to-integrate, NDS-based Connected Navigation System components. The benefits of this include: World-class user experience, proven to increase overall customer loyalty Shorter time-to-market, designed for easy integration Lower investment in development, testing and validation of the overall system 13
8 TOMTOM COMpany profile Founded in 1991, TomTom is a leading provider of navigation and location-based products and services. TomTom maps, traffic information and navigation technology power automotive in-dash systems, mobile devices, web based applications and government and business solutions. TomTom also designs and manufactures its own location-based products including portable navigation devices and fleet management solutions, as well as GPS-enabled sports watches. TomTom comprises four business units - Consumer, Automotive, Licensing and Business Solutions. Headquartered in Amsterdam, TomTom has 3,500 employees worldwide and sells its products in over 35 countries. find out more at automotive.tomtom.com got a question? please visit automotive.tomtom.com/contact.html 14 15
9 AUTOMOTIVE Connected Navigation System Copyright 2013 TomTom 16
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