Paramount Equity Financial Corp. 37 Sandiford Dr, Suite 400 Stouffville, ON L4A 7X5 Canada

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1 PARAMOUNT EQUITY FINANCIAL CORPORATION Paramount Equity Financial Corporation (PEFC) is a real estate investment firm and Mortgage Administrator that specializes in the origination and administration of 1st & 2nd position charge mortgages secured against residential, commercial, mixeduse commercial, and construction development real estate in Canada. Since 2006, we have been providing a complete array of mortgage services, including risk analysis, mortgage origination, underwriting, adjudication and property management on behalf of private investors throughout Canada. Our mandate for Preservation of Capital remains the cornerstone of our management philosophy. We do not compromise the security of capital in exchange for higher returns. Unlike the variable and uncertain returns of stock and mutual fund investments, we provide investors with a high annual return, low volatility, and the security of real-property backed investments. We believe in our safeguards, deal screening, underwriting, and exit strategies based on 8 years of trends in our portfolio. We believe PEFC s products and services to be the best mortgage investment opportunities in the industry. OUR UNDERWRITERS, OUR DIFFERENCE PEFC is not a matrix lender that takes a purely statistical approach to determining the risk of default on a loan or investment. Our Mortgage Brokerage division is licensed through the Financial Services Commission of Ontario (FSCO) and conducts all underwriting in-house. We investigate and assess the strength of every mortgage application on its individual merits, including the borrowers, the collateral property, the amount of equity, and the real estate market in which the property resides. Only those applications that are compatible with our sophisticated investment methodology and pass our risk assessment will receive final approval from Senior Management. Every deal is screened and all due diligence completed before PEFC commits to fund any mortgage investment. For more info, please contact your Investor Account Manager. Paramount Equity Financial Corp. 37 Sandiford Dr, Suite 400 Stouffville, ON L4A 7X5 Canada. doc v.10.0

2 MORTGAGE ADMINISTRATION SERVICES Paramount Equity Financial Corporation s mortgage administration division is licensed through the Financial Services Commission of Ontario (FSCO) and provides sophisticated administration of all mortgages under management. Our administration services support our Direct Mortgage Investors by maintaining each and every mortgage, working with the mortgagors to ensure their accounts are kept in good standing throughout the term, and that the experience of being a lender is entirely hands-off and automated from the perspective of the Unitholder. As the Mortgage Administrator for our Direct Mortgage Investors, PEFC attends to any NSF payments, defaults, and damage repair to mitigate risk of loss, and, when needed, executes and completes notice of sale proceedings. FULL SERVICE PRODUCT LINE-UP PEFC provides complete end-to-end mortgage investing services, including, but not limited to: Fund Management Market Conduct (GDP, vacancy rates, job growth, income stability, etc.) Risk Management Adjudication Mortgage Origination Partnerships with industry leaders for origination and distribution Underwriting and Compliance Due Diligence Legal Due Diligence and Solicitor Funding Procedures Mortgage Administration Mortgage Management, Accounting, Reporting, etc. Monthly Mortgage Client Payment processing Monthly Investor interest payment processing and statement issuance Collections and Default Recovery Oversight on all default recovery legal action (Notice of Sale and Litigation of Legal proceedings) Property Management, Renovations, Maintenance Mortgage Renewal and Discharge processing

3 DIFFERENTIATION Paramount s competitors consist of small mortgage brokerages trying to enter into the same market space. They either have insufficient funds to compete with Paramount s vast distribution sources, or have a lack of administrative and underwriting experience, with little to no experience in managing default recovery procedures. Paramount has completed in excess of $300MM in first lien debt and $50MM in second lien debt across more than 525 second mortgage transaction. Only 59 Notices of Sale (11.2%) were issued, and only 13 evictions (2.47%) were required to dispose of property over the 8 years of trading from AFFILIATIONS FSCO (Financial Services Commission of Ontario) CAAMP (Canadian Association of Accredited Mortgage Professionals) Olympia Trust Company (Custodial Agent for registered plans investments) REIN (Real Estate Investment Network) Error & Omission Insured (Mortgage Brokerage & Mortgage Administrator) LinkedIn Real Estate Discussion Groups KEY MORTGAGE FIRM RELATIONSHIPS Paramount has negotiated an exclusive distribution arrangement through the Ontario Credit Unions, who have advised they require alternative lending of approximately 3 Billion dollars over the next four years. They have also indicated that they wish Paramount to provide funding for Western Canada within the next 12 months. The Home Trust Company (HTC) funds approximate $300MM monthly, and requires Paramount s funds to blend in with their mortgage advances in order to grow their advances from 80% to 90% LTV. This is expected to generate $360MM annually in origination. Due to newly tightened mortgage regulations, a blended product with HTC is cheaper than the CMHC cost to borrowers, and the limited amortization terms available. Equitable Trust, Merix Financial, and many other large distribution sources and industry leaders have indicated they want Paramount to provide the same funding as HTC requires from Paramount.»» Once these Distribution Sources commence funding through Paramount, we expect many other large distribution sources to come forward with the same requirements.

4 HOW PARAMOUNT SERVES DIRECT MORTGAGE INVESTORS Step 4: Monthly Cash Flow Earnings Paid Step 3: Mortgage Payments Collected Investor Private Individual or Organization Paramount Equity Financial Corp Mortgage Brokerage & Administrator Mortgage Loan Issued Secured by Real Estate Step 1: Enrolment Cash, RRSP, TFSA, LIRA, RESP Investor s Fund Source(s) Ready For Placement Step 2: Mortgage Commitment

5 EXECUTIVE MANAGEMENT TEAM PRESIDENT & CHIEF EXECUTIVE OFFICER Marc Ruttenberg is the founder of Paramount, and has worked in the financial services industry for the past 35 years. He is an expert in alternative lending, adjudication, origination, risk analysis, mortgage services and fund management. He has managed large organizations with annual sales in excess of $250MM and large operating budgets. His unique abilities in assessing risk and managing mortgage investments have allowed him to grow a base of investors which his group of sophisticated underwriters and administration teams have serviced for the past 8 years. Marc s dedication and commitment to each investor, and his mandate of Preservation of Capital resulted in the advocation of his founding investors. His conservative nature, sophisticated investment methodology, and short-term liquidity requirements have led to the success of this portfolio. SENIOR VICE PRESIDENT REAL ESTATE DEVELOPMENT Brad Burdon oversees all real estate development at Paramount Equity Financial Corporation. He is a seasoned professional with more than 20 years in the finance industry, including experience in all aspects of business development, real estate, M&A, and corporate restructuring throughout North America. Prior to joining Paramount, Brad spent several years with Canada s largest petroleum retailer in addition to working with and playing a critical role in growing one of Canada s largest EMD s (Exempt Market Dealer). Mr. Burdon s real estate experience ranges from originating and managing large commercial portfolios, construction finance, structuring and financing multi-family residential acquisitions and most recently, the retirement asset class. Brad holds a B Comm from the University of Windsor. CHIEF FINANCIAL OFFICER François Collat is the Chief Financial Officer at Paramount Equity Financial Corporation and came to PEFC after an extensive search, with a wealth of experience working in senior finance roles for both Institutional Banking and Public Corporations. François s most recent role was with the Royal Bank of Canada where he was a Senior Business Analyst, and prior to which he was an Associate Director Financial Control. François has additionally worked with Macquarie Financial Limited as Controller Canada & US Mortgage Securitization Division; HSBC as Senior Manager Financial Reporting & Derivatives; Canadian Tire as Manager Treasury Analysis; and Labatt Brewing Company Limited as Treasury Analyst. A finance graduate of the University of Paris XIII (Paris, France) with a degree in Business Management (Maitrise des Sciences de la Gestion) equivalent to an Honours BA, as evaluated by the

6 CHIEF FINANCIAL OFFICER (continued) University of Toronto. François holds the designations of Certified Management Accountant (CMA) with the Society of Management Accountants of Ontario, Certified Treasury Professional (CTP) with the Association of Financial Professionals (AFP) and a Masters of Canada Treasury Management (CTP CD) with the Association for Financial Professionals. VICE PRESIDENT MORTGAGE ADMINISTRATION Noeline Ruttenberg is a licensed Mortgage Administrator though FSCO. She graduated college with an Information & Technology degree, and worked as an IT Support Specialist with TranzRail, the largest railway system provider in New Zealand. She was later recruited by Ericsson NZ, where she acted in a leadership role in their IT department. Ms. Ruttenberg moved to Canada in 1999, and began working for JOI, a leading pharmaceutical division of Johnson & Johnson. In 2003, she was recruited by the Ontario Clean Water Agency, an arm s-length division of the Ministry of Environment for Ontario, in an IT leadership role, working with the Board of Directors, and contributing to various committees. Since 2006, she has brought a wealth of sophistication, knowledge, and experience to Paramount Equity Financial Corporation s Mortgage Administration division. VICE PRESIDENT INVESTOR RELATIONS Jim MacDonald is a veteran in the investment industry with over 30 years of experience in financial services. He has held Senior Executive roles in alternative investing, real estate, securities, mutual funds, and insurance, and has designed and implemented national distribution strategies, raising multi billions of dollars through asset growth, acquisition and key corporate partnerships for large financial corporations. Jim is currently focused on the strategic growth within the fast growing alternative asset sector for Paramount. Mr. MacDonald sits on key advisory boards and industry related associations. He studied Economics and Commerce at the University of Toronto, as well as the first year of an MBA. He attended St. Michaels College, Toronto, and holds a Mutual Funds License (MFDA) from the Ontario Securities Commission, an Officers, Partners and Directors Designation(OPD), an LMD/EMD License. VICE PRESIDENT NATIONAL SALES Matthew Laverty is an industry veteran with 21 years of experience, including senior management roles with CIBC, GMAC, and Citi, both in a regional and national capacity. He has a background in strategic planning, business development, turn-around strategies, budget-planning, cost management, recruitment, and sales management. He has a proven ability to successfully identify business requirements, key deficiencies, and potential opportunities, while developing innovative and cost-effective solutions to help increase revenue and enhance competitiveness.