CITIC Telecom CPC s network and cloud solutions become the backbone for two industry leaders business expansion

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1 Press Release FOR IMMEDIATE RELEASE CITIC Telecom CPC s network and cloud solutions become the backbone for two industry leaders business expansion Hong Kong, September 26, 2013 CITIC Telecom International CPC Limited (CITIC Telecom CPC), a wholly-owned subsidiary of CITIC Telecom International Holdings Limited (SEHK: 1883), announced today that it has been awarded a major network deployment contract by Deckers Outdoor Corporation (Deckers) to support the company s expansion into Mainland China. CITIC Telecom CPC also announced that Ryerson China Limited (Ryerson China) will further its partnership with CITIC Telecom CPC by fully migrating onto the SmartCLOUD cloud platform. Deckers expands its retail footprint in Mainland China with TrueCONNECT TM network infrastructure Established in California in 1973, Deckers Outdoor Corporation is a global designer and distributor of innovative lifestyle footwear. It is the marketer behind international footwear brands like UGG Australia, Teva, Sanuk, Ahnu, MOZO, Tsubo and Hoka One One. Running various retail stores and offices for seven footwear brands across the globe, the company has been actively looking to further its global retail footprint into the robust Greater China market. With an ambitious goal to connect 37 retail stores and offices across Mainland China within 12 months, Deckers criteria for selecting its network provider includes being wellequipped with Mainland China market intelligence and having the capability to manage a reliable network for continuous expansion. CITIC Telecom CPC was one of the few partners that could meet all of these requirements. Mr. Francis Guillen, Senior Manager, Regional Head of IT Solutions Delivery, APAC at Deckers, said I asked for a proposal right before Chinese New Year and I got one only a day after the holidays. I was stunned by their professionalism and efficiency. Deckers finally entrusted CITIC Telecom CPC in early 2013 to build its Mainland China network using TrueCONNECT connectivity solutions. This partnership marks the milestone of Deckers Greater China expansion and CITIC Telecom CPC s most extensive network deployment for the Mainland China market in CITIC Telecom CPC has an impressively extensive presence and strong partners network in the region. Partnering with them absolutely frees us from the hassle of dealing with different Internet Service Providers in the Mainland. Now, we enjoy real-time data transmission between regions, greater transparency of our business and IT operations, as well as better communications between offices and retail stores, said Mr. Guillen. Page 1 1

2 CITIC Telecom CPC took just three months to deploy 21 sites that Deckers required, the fastest site was setup within 30 days. With CITIC Telecom CPC managing the sites 24x7, Deckers can focus on the preparation for its second phase of Greater China expansion. The company expects to further its Mainland network in the coming years with the support of CITIC Telecom CPC s over 60 points of presence (tentatively) in the Greater China and Asia Pacific region. Ryerson China boosts business development by optimizing IT resources with SmartCLOUD TM solutions Ryerson China is a wholly owned subsidiary of Ryerson Inc. It distributes and processes metals like carbon, aluminum, as well as stainless coil, sheet and plate, etc. for the consumer electronics, home appliances, heavy equipment, oil and gas, and semiconductors industries in Mainland China. A long-term customer of CITIC Telecom CPC s TrueCONNECT network service for almost a decade, Ryerson China has already developed a strong trust in CITIC Telecom CPC s Greater China knowledge, global outlook, as well as international standards knowhow. While Ryerson China s legacy infrastructure came to the end of its lifecycle in 2012, together with the maturity of cloud technologies, it decided to test run CITIC Telecom CPC s SmartCLOUD platform for some of its non mission-critical applications. SmartCLOUD has finally become the major choice for Ryerson China s application servers migration due to its high effectiveness. Speaking about the migration of application servers to SmartCLOUD, Mr. Michael Leung, Vice President of Information Technology at Ryerson China commented that In addition to the mutual trust and understanding between CITIC Telecom CPC and Ryerson China, the result of many years of cooperation, what differentiates CITIC Telecom CPC the most is its Proof of Concept (POC) demonstration. This demonstration allows us to carry out test runs in an environment which is similar to the actual operating resources, giving us a complete understanding, allowing us to be well-prepared for implementation. The flexibility and scalability of SmartCLOUD supports Ryerson China s market development strategies in China, while solving its SOX (Sarbanes-Oxley) compliance issues. By migrating the application servers onto SmartCLOUD, Ryerson China s operation costs have been reduced by 15 20%. By August 2013, over 90% of Ryerson China s application system has been running on CITIC Telecom CPC s cloud platform, including BI, production applications such as MRP and systems, as well as various finance applications. Now, Ryerson China can focus its IT resources on the company s mission-critical ICT operations. Page 2 2

3 Looking ahead, Ryerson China is planning to migrate all applications that compliance requirements allow to the SmartCLOUD platform. Further, Ryerson China will plan to adopt CITIC Telecom CPC s Backup and Disaster Recovery (DR) services to strengthen its system reliability. CITIC Telecom CPC s TrueCONNECT and SmartCLOUD solutions become the backbone for customers Greater China and global business expansion Sharing the same excitement of business success as Deckers and Ryerson China, Mr. Daniel Kwong, Senior Vice President of Information Technology and Security Services at CITIC Telecom CPC said, We re proud that TrueCONNECT and SmartCLOUD solutions have become the backbone of Deckers and Ryerson China s success. We have already shown our customers with Greater China and global expansion aspirations the power of ICT to business growth and development. CITIC Telecom CPC has been expanding its TrueCONNECT PoPs coverage as well as strengthening the SmartCLOUD portfolio to fulfill customers business development needs. The new solution, SmartCLOUD Security, is set to launch by the end of It provides designated ArcSight-technology based virtual LAN Emulation Configuration Servers (LECs) to customers, which monitors the performance of virtual machines and further strengthens the cloud security level of customers. With the continuous development of the products and services, CITIC Telecom CPC strives for accommodating varying customers needs and to be their partners for business expansion and continuity. ### Page 3 3

4 Note to Editors: About TrueCONNECT TrueCONNECT is a powerful connectivity solution with extensive coverage of over 60 points of presence, connecting the Greater China to Asia, Europe and the America. It empowers enterprises to deploy and manage world-class networks, with maximum convenience, speed, security, versatility and cost-effectiveness. Comprising a range of innovative offerings to address varying needs, situations and scales, the TrueCONNECT family is the intelligent answer for site-to-site and point-to-point connectivity, backed by the superior infrastructure and expertise of CITIC Telecom CPC. About SmartCLOUD SmartCLOUD solutions family is built on a reliable cloud computing infrastructure. It enables companies substantially reduce costs and increase flexibility, while maintaining enterprise-grade security, privacy and availability. SmartCLOUD solutions facilitate enterprises to rapidly deploy any scale of services over the Internet or a private network cost-effectively. Customers can dynamically allocate key resources to address business tasks, including on-the-fly allocation of processing power, memory, and storage, all protected with highly secure connectivity to isolate applications and ensure data integrity. SmartCLOUD also seamlessly interoperates with the company s other products and services. About CITIC Telecom CPC CITIC Telecom International CPC Limited ( CITIC Telecom CPC ), a wholly owned subsidiary of CITIC Telecom International Holdings Limited (SEHK: 1883), is a trusted Information and Communication Technology (ICT) solutions provider with multiple branches across Asia Pacific, and a preferred partner by multinational corporations and business enterprises. CITIC Telecom CPC delivers a range of innovative services, including: TrueCONNECT - an advanced MLPS VPN service which employs state-of-the-art fully meshed network, TrustCSI - an integrated suite of information security solutions, and SmartCLOUD smarter, better and high performance cloud computing solutions which complement the company s managed network and managed security solutions. As further testament to its commitment in providing premium quality services in the Asia Pacific region, the company became the first VPN service provider in Hong Kong to achieve all three ICT related certifications in ISO 9001 Quality Management System, ISO Information Security Management System and ISO Information Technology Service Management System. Learn more at Page 4 4

5 About Deckers Outdoor Corporation Deckers Outdoor Corporation strives to be a premiere lifestyle marketer that builds niche brands into global market leaders by designing and marketing innovative, functional and fashion-oriented footwear developed for both high performance outdoor activities and everyday casual lifestyle use. UGG Australia, Teva, Sanuk, TSUBO, Ahnu, MOZO and HOKA ONE ONE are registered trademarks of Deckers Outdoor Corporation. For more information, visit About Ryerson China Limited Ryerson China Limited is a steel service center with multiple locations throughout China. We serve various industries and offer inventory management, credit terms, primary processes as well as manufacturing services to companies looking to outsource non-core activities, reduce inventory and fixed asset investment, while improving cash flow. Media Contact: Rowena Leung CITIC Telecom International CPC Limited (852) [email protected] Aaron Fisher Ogilvy Public Relations (852) / (852) [email protected] Page 5 5