FINANCIAL SERVICES PRACTICE MANAGEMENT CERTIFICATE IV IN BUSINESS (BSB 40215)

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1 FINANCIAL SERVICES PRACTICE MANAGEMENT CERTIFICATE IV IN BUSINESS (BSB 40215)

2 10 YEARS AS A TRUSTED EDUCATOR IS A PROUD LEGACY THAT WE AIM TO UPHOLD TODAY AND FOR THE NEXT GENERATION OF FINANCIAL ADVISERS Dr Mark Sinclair Managing Director Mentor Education Group ENCORE'S VISION IS SIMPLE TO BE THE BUSINESS PARTNER OF CHOICE TO COMMITTED, PROFESSIONAL AND PROGRESSIVE CLIENTS. Graham Peatey Manager The Encore Group AT MENTOR EDUCATION WE DO ONE THING AND ONE THING ONLY, WE PROVIDE QUALITY TRAINING IN FINANCIAL SERVICES. We do not try to be all things to all people but concentrate on what we do best. We believe our quality training will provide you with the outcomes you desire, be it a better job, an increased income, being a better adviser or gaining professional recognition. Established since 2002, Mentor specialises in the provision of training to organisations through face-toface, distance education and interactive e-learning systems. As a Registered Training Organisation (21683) all Mentor qualifications are nationally recognised. NATIONAL QUALIFICATIONS Mentor is authorised to deliver and assess against nationally recognised qualifications within the National Finance and Business Training Frameworks. These qualifications include: Certificate IV in Business (BSB 40215) (Financial Services Practice Management) Diploma of Financial Planning (FNS 50615) Advanced Diploma of Financial Planning (FNS 60415) QUALITY COURSES Our high level of student satisfaction is attributed to the quality of our courses. The Financial Services Practice Management program is designed and delivered by subject matter experts The Encore Group and assessed by Mentor. THE ENCORE GROUP is Australia s leading provider of practice management products and services for the financial services industry. They offer more than just generic business basics. Their training courses are specifically tailored to the Australian financial services industry and draw on their significant experience in implementing successful solutions. FLEXIBLE DELIVERY OPTIONS: NATION-WIDE Mentor specialises in providing professional education and training services to you or your advisers anywhere in Australia. We appreciate that learning needs differ for each individual and organisation, which is why we allow you to select the approach that works best for you. Whether you choose to augment your self-paced online learning by: Webinars conducted weekly Attending facilitated workshop courses Asking us to customise a training solution delivered on your premises Our friendly and experienced team will provide support and assessment feedback as you progress through your studies. MENTOR'S ONGOING COMMITMENT TO YOU Building on the strong relationships we develop with learners completing our courses, our industry experts are available by arrangement to provide ongoing mentoring on an individual or organisationwide basis. Learners can also benefit from access to current industry information through our state-ofthe-art Continuing Professional Development (CPD) program and Best Practice Review Audits.

3 PRACTICE MANAGEMENT COURSE PRACTICE MANAGEMENT FOR FINANCIAL SERVICES The Certificate IV in Business Financial Services Practice Management - is a broad-based program covering all aspects of business management within the unique context of a financial services practice. The program has been developed by The Encore Group - Australia s leading practice management consultants in conjunction with Mentor Education. This program is the first nationally accredited business qualification tailored for financial services. It is industry recognised practice management program available for those who wish to undertake a professional business management role in a financial services business. WHO SHOULD ENROL? The program is for BDM s, PDM s, practice managers and practice advisers with a strong practical focus covering several key aspects of running a successful financial planning business. Participants would ideally have business management experience, and possibly prior relevant studies, and include the following: practice principals or equity partners or other staff who perform any aspect of the business management function in a financial planning practice financial planning practitioners who intend to become equity partners or business managers practice managers who wish to enhance and formalise their skills dealer group Practice Development Managers (PDMs) who wish to enhance their knowledge and gain tools to deliver high value practice development services to their practices Institutional Business Development Managers (BDMs) seeking the skills and tools to enhance the value they provide to their practices STUDY FORMAT This Qualification requires candidates to complete two modules delivered online, which may be augmented by webinars and/or workshops. Candidates may participate in 10 trainer-led workshops over 3-4 months. For candidates, who have previously completed competency units covered in the program, will be granted credit transfer at enrolment. EARN CPD POINTS The Association of Financial Advisers has granted CPD points in Practice Management for this Financial Services Practice Management program. ASSESSMENT Each subject includes: Practice multiple choice questions Short answer response questions Telephone based skills assessment In addition, there are two major assignments: 1. a marketing plan 2. a business budget based on a practical case study (or your own practice if appropriate)

4 UNITS OF COMPETENCY Upon successfully completing the Certificate IV in Business (BSB 40215) learners will be awarded a Certificate of Completion. A Record of Achievement will also be provided listing the following units of competency: BSBCUS401B Coordinate implementation of customer service strategies BSBMKG508A Plan direct marketing activities FNSACC402A Prepare operational budgets BSBMKG413A Promote products and services BSBREL401A Establish networks BSBMKG414B Undertake marketing activities FNSPIM409A Maintain customer relationship BSBFIA402A Report on financial activity BSBWHS401A Implement and monitor WHS policies, procedures and programs to meet legislative requirements BSBSMB404A Undertake small business planning

5 COURSE OUTLINE This Financial Services qualification course is an unique qualification in Australia, combining the rigor of a structured qualification program with the experience, and expertise of leading practice management market specialists. The principal modules cover: RUNNING A PROFITABLE FINANCIAL PLANNING PRACTICE The module covers the practice business plan - establishing the vision and direction for the business and how to monitor progress towards the goals. Participants will gain understanding of management accounting information (budgets, forecasts and cashflow) and benchmarking performance and business valuation models. Subject 1 Introduction to Practice Management Topic 1: Topic 2: Topic 3: Industry Overview History Role of Financial Planning Life of a Planner Subject 2 Business Plan Topic 4: Topic 5: Topic 6: Running a Business Business Strategy & Planning Board of Directors - Board of Advice MARKETING A FINANCIAL PLANNING PRACTICE This module covers all the aspects of sales and marketing planning, including marketing segmentation, development of client value proposition, developing a service offer to address a client segment need, fee models and pricing, develop and nurture relationships with clients, and third party referrers. Subject 5 Introduction to Marketing Topic 1: Topic 2: Introduction to Marketing Strategies for Growth Subject 6 Target Market and Client Value Proposition Topic 3: Topic 4: Target Market Client Value Proposition Subject 7 Segmentation, Service Offer & Price Topic 5: Segmentation, Service Offer & Price Subject 3 Financial and Management Reporting Topic 7: Financial Reporting Topic 8: Evaluating Business Performance Subject 8 Centres of Influence Topic 6: Succession Planning Topic 7: Referrals Subject 4 Succession Planning Topic 9: Succession Planning Topic 10: Due Diligence Subject 9 Marketing Plan Goals and Activity Topic 8: Strategies for Growth Topic 9: Communicating with Clients Subject 10 Marketing Activity Plan Topic 10: Sales Management Topic 11: Review, Monitoring and Testing of Marketing

6 STUDY OPTIONS Being a quality educator in the financial services industry, we recognise that you have other commitments, To help you access the right resources and expertise to balance work/life/study and achieve your professional goals, we have designed a range of flexible study options. ONLINE LEARNING Self-paced online learning provides you: Flexibility to study online anywhere, anytime. Access to experienced financial advisers between Monday to Friday, 9am 5pm by telephone and to receive timely support and feedback. 3 months to complete your assessment tasks WORKSHOPS Face-to-face class-room workshop are very popular for groups and is the fastest way to achieve your qualification. Workshops are: Conducted over 10 two-hour workshops either face to face or via video conference Facilitated by The Encore Group, who are industry professionals skilled at making the workshop experience interactive, incorporating real life examples of today s market place. The best way to understand the case study and receive help to develop sound business and marketing strategies. Workshop sessions are only offered via prior arrangements for learner group of All learning resources provided. No hidden costs WEBINAR Ten 1-hour tutorial session is designed to support your online learning study and highly recommended to ENROLMENT PROCESS Please complete the enrolment form and scan- to learn@ mentor.edu.au or contact a Training Adviser via the following methods: Understand the key concepts of the course. Learn how to develop the marketing plan and financial budget using the recommended (option 1 new enquires ) [email protected]

7 Studying has been immeasurably valuable and effective for me. Being on this course allowed me to get a very good job with a major bank. Mentor Education has been a difference. The level of service we have received through everybody without exception at Mentor Education has been outstanding. We have been treated with dignity, patience and unbelievable efficiency. Our gratitude is Immense Ian Van Niekerk Private Bank Adviser Leading Australian Bank

8 THERE IS NO SUBSTITUTE FOR QUALITY TRAINING FINANCIAL PLANNER Advanced Diploma of Financial Planning Diploma of Financial Planning Certificate 4 in Business RG146 COURSES (ASIC REGISTERED) Insurance Adviser Superannuation Investment Adviser General Insurance Adviser Self-Managed Super Fund Margin Lending Adviser Property Investment Adviser SPECIALIST ADVISER Estate Planning Succession Planning Aged Care FINANCIAL MARKETS Property Investment Derivatives Foreign Exchange PRACTICE SUPPORT Accountanting Bridging Course Practice Development Managers (PDMs) WEB PHONE AUST: INT: FAX [email protected] CPD plus Practice Owner CONTINUING PROFESSIONAL DEVELOPMENT CPDplus Best Practice Review Audit

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