Anerkennungsliste im Rahmen von. AUSTAUSCHPROGRAMMEN an der WIRTSCHAFTSUNIVERSITÄT WIEN. Masterstudium Marketing

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1 Anerkennungsliste im Rahmen von AUSTAUSCHPROGRAMMEN an der WIRTSCHAFTSUNIVERSITÄT WIEN Masterstudium Marketing Bei dieser Liste handelt es sich um eine Sammlung von Erfahrungswerten der letzten Jahre. Jede dieser Lehrveranstaltungen wurde auf ihre inhaltliche Gleichwertigkeit überprüft. Bitte beachten Sie, dass für die Anerkennung eines Kurses auf ein Masterstudium der WU erforderlich ist, dass auch der Kurs im Ausland Masterniveau aufweist. Stand: September

2 Nach ORTEN / STÄDTEN alphabetisch geordnet: An der WU anerkannt als: Gutachten: University of Maryland, USA Advanced Marketing Analytics Brand Management + Customer Equity Management Management, PI, 3 SSt, 7, Brand Management Management, PI, 2 SSt, Integrated Marketing Communications BUMK717 + Special Topics in Marketing, Public Relations and Communication for Executives BUMK758C SSt, 7, Project Management in Dynamic Environments Marketing Project Management, PI, 2 SSt, Retail Management Wahlfach: Retail and Sales Management, PI, 3 SSt, 7, Service Marketing + Customer Equity Management Wahlfach: Service Marketing and Customer Relationship Management, PI, 3 SSt, 7, Social Media and Web 2.0 BUDT706 Wahlfach: Service Marketing and Customer Relationship Management, PI, 2 SSt, University of Florida, USA Hi-Tech Entrepreneurship ENT New Product Development and Management MAR6833 Management, PI, 3 SSt, 7, Hi-Tech Entrepreneurship ENT Web-based Marketing Management, PI, 3 SSt, 7, International Marketing + Global Strategic Management Wahlfach: International Marketing Management, PI, 3 SSt, 7, Managerial Quantitative Analysis I Project Management MAN6581 Marketing Project Management, PI, 2 SSt, Social Entrepreneurship Marketing and Society Interface, PI, 2 SSt, 2

3 Luiss Guido Carlo (Rome), Italien Applied statistics and econometrics Distribution and sales Wahlfach: Retail and Sales Management, PI, 3 SSt, 7, International Marketing Wahlfach: International Marketing Management, PI, 3 SSt, 7, Promotion, fund raising and event management Marketing Project Management, PI, 2 SSt, Bocconi University, Italien Advanced Statistics for Economics and Social Sciences / Statistica Avanzata per l Economia e le Scienze Sociali Cultures, Media and Consumption International Marketing Management, PI, 3 SSt, (idf 2012) 7, Digital Marketing and E-Commerce Advanced (idf 2012) SSt, 7, Event and Mega Event Management and Creative (idf 2012) Industries SSt, 7, Globalization, Sustainability and Technology Marketing and Society Interface, PI, 2 SSt, Pricing Management Retail and Sales Management, PI, 3 SSt, 7, (idf 2012) BI Norwegian Business School, Oslo, Norwegen Applied Business Ethics Marketing and Society Interface, PI, 2 SSt, Brand Management GRA 4145 Management, PI, 2 SSt, Developing and Implementing International Marketing Wahlfach: International Marketing Management, Strategies GRA6341 PI, 2 SSt, Multivariate Statistics with Econometrics GRA6039 Project Management GRA2416 Marketing Project Management, PI, 2 SSt, Reputation and Corporate Communication ELE3705 SS 13 (ACHTUNG, gilt nur bei Absolvierung im WS 13/14) 3

4 SSt, 7, (idf 2012) Sales and Sales Force Management GRA6441 Wahlfach: Retail and Sales Management, PI, 2 SSt, Service Marketing EXC3620 Wahlfach: Service Marketing and Customer Relationship Management, PI, 3 SSt, 7, SS 13 (ACHTUNG, gilt nur bei Absolvierung im WS 13/14) (idf 2012) User-driven Innovations GRA6440 Management, PI, 3 SSt, 7, University of California at Irvine, USA Advertising and Communications Management Analytical Decision Models for Managers Design Management and Innovation SSt, 7, Management, PI, 3 SSt, 7, Experiential Learning Marketing Project Management, PI, 2 SSt, Queen s University School of Business, Canada Business and Management in the Asia-Pacific Region Wahlfach: Retail and Sales Management, PI, 3 WS 13/14 (idf 2012) SSt, 7, Consulting (Healthcare) (idf 2014) Management, PI, 2 SSt, Creating and Executing Market-Based Strategy (idf 2014) Management, PI, 2 SSt, Global Strategy MGBL 804 (idf 2014) Management, PI, 2 SSt, International Operations Management Marketing Project Management, PI, 2 SSt, WS 13/14 (idf 2012) Marketing Strategy and Management WS 13/14 (idf 2012) Management, PI, 3 SSt, 7, Project Management Marketing Project Management, PI, 2 SSt, Sales Management Wahlfach: Retail and Sales Management, PI, 2 (idf 2014) 4

5 Service Management SSt, Wahlfach: Service Marketing and Customer Relationship Management, PI, 2 SSt, (idf 2014) University of British Columbia, Vancouver, Canada Ethics and Sustainability+ Government and Business Marketing and Society Interface, PI, 2 SSt, Growing and Exiting a Venture BAEN 502 (idf 2014) Management, PI, 2 SSt, Internet Marketing + E-Business Strategies WS 13/14 (idf 2012) SSt, 7, Managerial Decision Modeling and Analytics BAMS Advanced Simulation for Decision Making Project Governance and Oversight Marketing Project Management, PI, 2 SSt, Strategic Management of Customer + E-Business Strategies Management, PI, 3 SSt, 7, WS 13/14 (idf 2012) EM Lyon, Frankreich Branding Integrated marketing communication MK370 International Advertising MK70 Communication and Consumer Behavior, PI, 2 SSt, Communication and Consumer Behavior, PI, 2 SSt, SSt, 7, International Retail Manager MK92 Wahlfach: Retail and Sales Management, PI, 3 SSt, 7, Route to market, ECR&Category management Wahlfach: Retail and Sales Management, PI, 2 SSt, Web Marketing MK115A Management, PI, 2 SSt, (idf 2014) (idf 2014) (idf 2014) 5

6 The University of New South Wales, Australien Corporate Strategy in East Asia MGMT5608 Cross-Cultural Management E-Marketing MARK5814 E-Marketing MARK5814 Global Business and Multinational Enterprise MGMT 5601 New Product and Service Development MARK5813 Non-Profit and Social Marketing MARK5819 Wahlfach: International Marketing Management, PI, 3 SSt, 7, Management, PI, 2 SSt, Management, PI, 3 SSt, 7, SSt, 7, Wahlfach: International Marketing Management, PI, 3 SSt, 7, Management, PI, 3 SSt, 7, Wahlfach: Service Marketing and Customer Relationship Management, PI, 3 SSt, 7, (idf 2012) (idf 2012) (idf 2012) (idf 2012) (idf 2012) (idf 2012) Université de Lausanne, Schweiz Argumentation Skills for Financial Communication / Presenting or Negotiating in a Foreign Language (idf 2014) Argumentation in finance Englisch, PI, 2 SSt, Corporate Social Responsibility Wahlfach: International Marketing Management, PI, 3 SSt, 7, Corporate Social Responsibility Marketing and Society Interface, PI, 2 SSt, Econometrics Keep on talking C1 Presenting or Negotiating in a Foreign Language (idf 2014) Englisch, PI, 2 SSt, Linguistics: Conflict talk Presenting or Negotiating in a Foreign Language (idf 2014) Englisch, PI, 2 SSt, Listening and speaking for Bachelor and Master Presenting or Negotiating in a Foreign Language (idf 2014) Students (C1) Englisch, PI, 2 SSt, Management Science Market Creation & Entrepreneurial Marketing + 6

7 Strategic Marketing & Technology Commercialization Market Creation & Entrepreneurial Marketing + Innovation management between early Detection and systematic Creation Market Creation & Entrepreneurial Marketing" + "Strategic Marketing & Technology Commercialization Seminaire de Marketing appliqué Strategisches Management (Competitive Strategy) Management, PI, 3 SSt, 7, Management, PI, 3 SSt, 7, Management, PI, 3 SSt, 7, SSt, 7, Management, PI, 2 SSt, (idf 2014) ESSEC Business School, Frankreich Pratique du management strategique (Consulting Practices in Strategy and Management) MGTS31404 Management, PI, 2 SSt, (idf 2014) Fudan University, China Strategic Human Resource Management (Human Resource Management) MBAM Game Theory and Business Strategy MBAM Management, PI, 2 SSt, (idf 2014) Copenhagen Business School, Dänemark Applied Econometrics Corporate Social Responsibility: Challenge and Opportunity for Business Leaders Foundations of strategy KANN-IMM_IM47 New Frontiers in Branding: From static to dynamic branding approaches Strategic Management KANN-FSM_FS58 Marketing and Society Interface, PI, 2 SSt, Management, PI, 2 SSt, Management, PI, 2 SSt, Management, PI, 2 SSt, (idf 2014) (idf 2014) 7

8 Tulane University A.B. Freeman School, USA Competition & Strategy MGMT 7120 Management, PI, 2 SSt, (idf 2014) University of Manchester Manchester Business School, Großbritannien IS Strategy and Enterprise Systems BMAN60111 Management, PI, 2 SSt, (idf 2014) University of South Carolina Darla Moore School of Business, USA Applied Econometrics Econometrics and Regression I Marketing and Society Interface, PI, 2 SSt, Globalization and Cultural Questions Marketing and Society Interface, PI, 2 SSt, Global Sourcing: Strategy & Applications (idf 2014) Management, PI, 2 SSt, Introduction to Econometrics Aalto University, Finnland Strategy Work Management, PI, 2 SSt, (idf 2014) Maastricht University, Niederlande Economic Analysis of Social Behaviour Entrepreneurial or SME Management EBC4093 Human Behaviour and Economic Policy EBC4202 Management, PI, 2 SSt, Management, PI, 2 SSt, Management, PI, 2 SSt, 8 (idf 2014) (idf 2014) (idf 2014)

9 International Competitive Analysis and Strategy Stochastic Processes Management, PI, 2 SSt, (idf 2014) The University of North Carolina at Chapel Hill - College of Arts and Sciences, USA Corporate Strategy (idf 2014) Management, PI, 2 SSt, Management Science Models Strategic Corporate Social Responsibility Marketing and Society Interface, PI, 2 SSt, Gadjah Mada University, Indonesien Management Control Systems MAN 5624 Strategic Management MAN5422 Management, PI, 2 SSt, Management, PI, 2 SSt, (idf 2014) (idf 2014) York University - Schulich School of Business, Kanada Brand Management Business Marketing Creative Economcy Customer Experience Design Digital Marketing Field Project on Tourism Management, PI, 2 SSt, Wahlfach: Service Marketing and Customer Relationship Management, PI, 3 SSt, 7, Management, PI, 2 SSt, Management, PI, 2 SSt, Management, PI, 2 SSt, Wahlfach: Service Marketing and Customer Relationship Management, PI, 2 SSt, 9 WS 14/15

10 International Marketing Social Media Marketing and Management Strategic Management Consulting Projects Strategic Marketing in Asia Strategic Market Planning Wahlfach: International Marketing Management, PI, 3 SSt, 7, SSt, 7, Wahlfach: Service Marketing and Customer Relationship Management, PI, 2 SSt, Wahlfach: International Marketing Management, PI, 3 SSt, 7, Management, PI, 2 SSt, Lancaster University, Großbritannien E- Business Wahlfach: Retail and Sales Management, PI, 3 SSt, 7, Interpretations of Information, Technology and Organisations Systemic Interventions and Consulting Communication and Consumer Behavior, PI, 2 SSt, Management, PI, 2 SSt, Fundação Getulio Vargas (FGV) School of Administration - São Paulo (EAESP) Creative Economy Creative Economy + Digital Marketing Digital Marketing Field Project on Tourism Field Project on Tourism + Strategic Management Consulting Projects Management, PI, 2 SSt, Management, PI, 3 SSt, 7, Management, PI, 2 SSt, Communication and Consumer Behavior, PI, 2 SSt, 10

11 International Business An Emerging Market Perspective International Business An Emerging Market Perspective + Brazilian History & Culture Strategic Management Consulting Projects SSt, 7, Wahlfach: International Marketing Management, PI, 2 SSt, Wahlfach: International Marketing Management, PI, 3 SSt, 7, Communication and Consumer Behavior, PI, 2 SSt, Chulalongkorn University Competitive Topics in Marketing Management Advanced Topics in Marketing Management, PI, 2 SSt, International Marketing Management International Marketing Management, PI, 2 SSt, 5 ECTS Project Management Marketing Project Management, PI, 2 SSt, EDHEC Business School Special topics on France for international students + Strategic Brand Management Advanced Topics in Marketing Management, PI, 2 SSt, Universität Mannheim MKT 621 Global Marketing MKT 540 Marketing Strategy MKT 611 Sales Management and Customer Relationship Management MKT 560 Services Marketing Wahlfach International Marketing Management, PI, 2 SSt, Wahlfach Advanced Topics in Marketing Management, PI, 2 SSt, Wahlfach Retail and Sales Management, PI, 2 SSt, Wahlfach Service Marketing and Customer Relationship Management, PI, 2 SSt, Aston University Communicating Sustainability Marketing and Society Interface, PI, 2 SSt, 11

12 Universidade Católica Portuguesa Business Ethics and Social Responsibility + Social Innovation and Social Entrepreneurship Econometrics I Econometrics II Marketing and Society Interface, PI, 2 SSt, University of Groningen, Niederlande Business Ethics Marketing and Society Interface, PI, 2 SSt, Econometric Theory and Methods Erasmus University Rotterdam Sustainability Leadership & Planetary Boundaries Marketing and Society Interface, PI, 2 SSt, Stockholm School of Economics, Schweden Econometrics NHH - Norwegian School of Economics, Norwegen Corporate Social Responsibility Marketing and Society Interface, PI, 2 SSt, Econometric Techniques Baruch College, USA Business and Society Marketing and Society Interface, PI, 2 SSt, Econometrics: Theory and Applications I Sustainable Business: Perspectives, Theories and Practices Marketing and Society Interface, PI, 2 SSt, 12

13 The University of Chicago, USA Applied Regression Analysis Ethics of Business Marketing and Society Interface, PI, 2 SSt, Texas A&M University, USA Marketing Analytics and Pricing Research for Marketing Decisions Seminar in Marketing Models The University of Texas at Dallas, USA Entrepreneurship in the Social Sector Marketing and Society Interface, PI, 2 SSt, Marketing Models Marketing Predictive Analytics Using SAS Spreadsheet Modeling and Analytics Vanderbilt University, USA Marketing Models Social Entrepreneurship and Entrepreneurship Marketing and Society Interface, PI, 2 SSt, Tsinghua University, China Business Performance and Sustainability Marketing and Society Interface, PI, 2 SSt, 13

14 Tongji University, China Applied Statistics Econometrics The University of Melbourne, Australien Business, Governance and Ethics in Asia Marketing and Society Interface, PI, 2 SSt, National Chengchi University, China R Computing for Business Data Analytics Stellenbosch University, South Africa Business in Society Marketing and Society Interface, PI, 2 SSt, Universität St. Gallen, Schweiz Quantitative Methods Sustainable Consumption and Behaviour Change + Megatrend 'Global Demographic Change': Tackling Business and Society Challenges in 2030 and beyond Marketing and Society Interface, PI, 2 SSt, University of Economics, Prague Computational Methods and Data Analysis 4MM451 Strategic Leadership and Management of the CSR 3PA667 (Masterlevel) + European Sustainable Development Policy - in English 2SE429 Marketing and Society Interface, PI, 2 SSt, 14

15 St. Petersburg University, Russland Business Analytics National Research University Higher School of Economics (HSE) Big Data Based Marketing Analytics Predictive Modelling Social Responsibility of Business + Ethical and Professional Standards Marketing and Society Interface, PI, 2 SSt, 15