Krzysztof Jaworski Chief Information Officer. Tomasz Ożdżeński IT Business Relationship Manager, MD&D

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1 Attendees will learn about : 10 CASE STUDIES How to plan IT systems architecture in accordance with business strategies How to organize efficiently an IT department How to convert ideas into processes that apply to business How to implement an integrated virtualization strategy How to identify what is to be measured in IT and how to establish evaluation standards Establishing cross-country teams to break up organizational silos How organization should prepare to benefit from new outsourcing opportunities Enhancing quality and efficiency of risk management models Strategies for online positioning Role of Business Intelligence when designing and implementing new projects SPEAKERS FROM MAJOR POLISH AND MULTINATIONAL COMPANIES: Thomas Ruedesheim CIO Krzysztof Jaworski Chief Information Officer Sławomir Panasiuk Vicepresident of the Management Board Rami Baitiéh Director Organization and Systems Sławomir Pawlak Włodzimierz Hrymniak Paweł Marciniak Business Technology Manager Ryszard Dyszkiewicz Head of Group IT Tomasz Matuła Head of IT Unit Tomasz Ożdżeński IT Business Relationship Manager, MD&D Krystyna Kubiak Head of Information Management Division INFO & REGISTRATION FORM: Please send an to kontakt@asmevents.pl FAX: Information Technology

2 For the first time in Poland, ASM Events, a leading company in professional training seminars and conferences, is proud to present the CIO Summit. The summit is dedicated in providing senior IT executives with comprehensive, tactical and impartial information, based on real case studies. For this purpose we brought together 11 representatives from high-profile companies, to share ideas and information with the audience. The CIO Summit identifies the dramatically different priorities, skills, and actions required for CIOs to earn an elevated strategic role in organizations. In times of economic crisis, CIOs must focus on winning credibility by consistently delivering results that matter to business.. Leading through influence is critical for new CIOs which are required to use their technical expertise to step up to a whole new level of enterprise leadership. This highly interactive and practical training event has been designed specifically for individuals involved in strategic decision in order to have a well-informed day-to-day approach to critical issues such as IT alignment with business objectives, outsourcing strategies, implementation of performance management or virtualization projects. We are always consequent with our philosophy of offering neutral business information. For this reason, we do not rely on consultants or IT services suppliers for our conferences. The CIO Summit aims to become an annual reference event for Polish IT professionals, for this reason we are committed to deliver the most excellent business intelligence. Do not miss the opportunity to learn from the market best practices and network with your colleagues from all around the country. See you in Warsaw on June 30 and July 1st, Nevio Boccanera Conference Director ASM Europe WHO SHOULD ATTEND? > Chief Information Officers > s > Organization and Systems Directors > IT Managers > Technology DirectorsChief Information Officers CIOs

3 First Day 08:40-09:30 09:30-10:30 Enhance the effectiveness of the organization trough information and communication technology is the every day challenge for IT departments. At the same time, they must direct their efforts to reach a permanent alignment with business goals. Thomas Ruedesheim, CIO of Allianz Polska has restated its plan for Information Systems to respond to the new Strategic Plan of the Company. He will share with the audience his thoughts and practical experience on improvement of infrastructure and operations as head of this process. Alignment with business objectives and processes. Development of models and future actions planning. Thomas Ruedesheim CIO REGISTRATION Strategic p l a n n i n g o f i n f o r m at i o n s y s t e m s June 30 th Keys to execute the strategy, Government Plan and Architectural Technology. 10:30-11:30 Fa c i n g challenges: o r g a n i z at i o n a l development f o r a n efficient IT Department m a n a g e m e n t Shorter business cycles and complex and generally more competitive market organizations put pressure on IT departments to deliver projects of all kinds, especially in the front office. To minimize delivery times of projects and, simultaneously, reduce costs, it is essential for the CIO to be extremely attentive to managing the organization of his department. The experience of Carrefour gives us a privileged point of view on a complex reorganization of roles and responsibilities inside an IT Department. How to manage the human factor to enhance service effectiveness? Tasks and skills deployment. Reducing costs without compromising the quality of service. Rami Baitiéh Director Organization and Systems 11:30-12:00 COFFEE - BREAK 12:00-13:00 How to foster innovation inside the organization The current economic conditions affecting North America and Europe push more and more companies to accelerate innovation. Having the right creative environment and technological support capabilities is strategic and necessary to meet the challenges of the market and achieve greater competitiveness. Innovation drivers: What ideas are of value? How to convert ideas into processes that apply to business? Management of innovation projects at the international level. Tangible results, ready to be popularized worldwide. Pfizer has implemented an innovation process model, based on a highly developed set of procedures. The IT Department is part of a project team in which professionals representing each one of the Value Cycles of the company (Medical R & D, Manufacturing, Sales & Marketing, Medical and Training) are working together to continuously bring improvements. Paweł Marciniak Business Technology Manager

4 First Day June 30 th 13:00-14:00 The challenges of a Shared Service Center Shared services constitute a powerful model for reducing cost, increasing quality and creating new capabilities. Ensuring that shared services deliver expected benefits is the challenge that many CIOs are facing daily. The experience of Chemia.com, the shared services center for Ciech Chemical Group, gives us a privileged view of the functioning of a multifaceted IT structure that needs to be managed as an autonomous business. The business perspective: What taking into account before developing a SSC. How to design and implement a shared service center. How to be successful: identifies critical factors necessary to ensure a smooth transition from an internal IT Department to a SSC. Jarosław Jędrzejowski Dyrektor Jednostki IT 14:00-15:30 NETWORKING BUFFET LUNCH 15:30-16:30 Raising IT credibility trough performance management Measure, assess and manage results in an IT department is one of the unfinished business of many organizations. IT departments are being challenged to assure that their activities are aligned with overall strategic goals and delivering promised results on time and within budget. Johnson & Johnson employs many efforts in the field of standards and measurement criteria in order to develop a method that guarantees effectiveness. How to generate an approximation to the evaluation of IToriented business? How to develop and implement a system of measurement and control that enables real-time results. How to identify what is to be measured in IT and how to establish evaluation standards. Tomasz Ożdżeński IT Business Relationship Manager, MD&D 16:30-17:30 The National Depository for Securities (KDPW) is the central institution responsible for the management and supervision of the depository-settlement system in relation to trading in financial instruments in Poland. The depository-settlement system is based on the highest global standards, where SOA architecture plays a major role. This important IT harmonisation and standardization project has been developed in cooperation with more than 80 companies like brokerage houses and banks. IT Ha r m o n i s at i o n a n d Sta n d a r d i z at i o n: best practice from capital market Create the right conditions for harmonization and standardization. Define the transformation timetable. Evaluate project opportunities and risks. Sławomir Panasiuk Vicepresident of the Management Board

5 Second Day 08:40-09:30 09:30-10:30 July 1 st REGISTRATION Br e a k i n g n at i o n a l IT b o u n d a r i e s: best practices f r o m a Pa n-eu r o p e a n c o m pa n y Many Pan-European companies are thinking about business and IT strategies to become better aligned within an international environment. Organizations must consider several issues when they want to set up more unified IT architectures. Different business strategies in the countries / one global group strategy for IT - how not to block local flexibility and create competitive advantages. Establish cross-country teams to break up organizational silos. International knowledge centers. Define a tong-term visionary IT road map, and communicate It well within the entire group. Implement a clear governance structure. Competitive advantages of polish IT departments in comparison with other countries in Europe. Ryszard Dyszkiewicz Head of Group IT 10:30-11:30 The need to reduce cost has become a strategic priority, especially during the current crisis scenario. CIOs are driving to re-think off-shoring and outsourcing operations and sometimes planning in-sourcing in order to choose the right solution. Nonetheless, cost reduction is not the only factor that is taken into account: To improve quality and minimize risks, companies are forced to seek more creative approaches with external service providers, asking them to become more involved. It is more and more common for suppliers to work on results and assume/share risks with customers. Developing n e w o u ts o u r c i n g strategies How to control costs and outsourcing quality. Involvement of service providers in our business strategy. Service Level Agreements. How organization should prepare to benefit from new outsourcing opportunities. Krzysztof Jaworski Chief Information Officer 11:30-12:00 12:00-13:00 The increasing complexity of ICT systems and their security has created multiple challenges for CIOs. Growing flows of information, sudden increase of the number of access points and outsourcing services globally are some of the challenges. CIO s face a changing environment in which effectiveness of protection and its integration into the overall ICT system is essential but, at same time, should not appear as an obstruction to business or as additional costs. COFFEE - BREAK Giving a d d e d va lu e to s e c u r i t y New threats that endanger information and business continuity. Enhancing quality and efficiency of risk management models. The impact of the growing complexity of ICT security in the organizations budget. Sławomir Pawlak

6 Second Day July 1 st 13:00-14:00 Ev o lu t i o n a n d a d a p tat i o n o f E-business strategies Proliferation of online business requires an increasingly sophisticated technology support. Telewizja Polska simplifies and boosts relations with customers through technological innovation. It is a cornerstone of its business model and marketing. The company is working to adapt to the profile of individual customers to encourage their loyalty and improve services. Strategies for online positioning: evolving Telewizja Polska. Corporate websites, pages and e-marketing. Collaboration between departments of IS/IT and Marketing. Włodzimierz Hrymniak 14:00-15:30 NETWORKING BUFFET LUNCH 15:30-16:30 How to understand and manage information in a dynamic way For one simple reason, Business Intelligence (BI) technology is now a priority for many CIOs: Many organizations hold information extremely valuable, but lack of investment obstacle the possibilities to extract value from these data. BI helps to evaluate competitors, industry trends and consumer tastes. Makro Cash & Carry has a clear strategy in place that allows having the information processed instantly, and ready to support business decisions. Role of BI in designing and implementing new projects. Infrastructure and applications: how to turn data into sales opportunities. ROI of business intelligence. Krystyna Kubiak Head of Information Management Division 15:30-16:30 Open De b at e: Evolution of the CIO s role in the new economic scenario Real experiences and ideas sharing among speakers and delegates of the conference.

7 MKT POL REGISTRATION TYPE No. ATTENDANCE DAY PRICE 2 DAYS OF CONFERENCE June 30th + July 1st 5,995 zł DAY 1 OF CONFERENCE June 30th 3,195 zł* DAY 2 OF CONFERENCE July 1st 3,195 zł* PLACE OF THE EVENT: HOTEL HYATT REGENCY WARSZAWA UL. BELWEDERSKA 23 * Prices do not include VAT (22%) *Price includes coffee-break, lunch & documentation rejestracja@atlantissm.com Atlantis Strategic Media Spain S.L. Sp. z o.o. Filia Gdańsk Długi Targ 46/47, Gdańsk DOCUMENTATION DELEGATE INFORMATION 1º NAME: JOB TITLE: DIRECT PHONE: 2º NAME: JOB TITLE: DIRECT FAX: NAME: INDUSTRY: GROUP: MOBILE: Nº OF EMPLOYEES IN YOUR OFFICE: >1000 DELEGATE ADDRESS: CITY: ZIP CODE: PHONE: WHO AUTHORIZED HIS/HER ATTENDANCE: JOB TITLE: TRAINING MANAGER: CIF: FAX: INVOICE INFORMATION (Only complete if the invoice address is different to the delegates address) COMPANY: DEPARTAMENT: CIF: ACCOUNTING MANAGER: ADDRESS: CITY: PHONE: Yes, I wish to register for the CIO Summit I 2009 Warsaw, June 30th + July 1st 2009 DIRECT PHONE: COMPANY BIRTH DATE: BIRTH DATE: MOBILE: FAX: ZIP CODE: LEY DE PROTECCIÓN DE DATOS Conforme a lo dispuesto en el art.5 de la LO 15/1999, de 13 de diciembre, de Protección de Datos de Carácter Personal, le informamos que los datos suministrados por usted pasarán a formar parte del fichero automatizado de ATLANTIS STRATEGIC MEDIA SPAIN, S.L, para el mantenimiento de relaciones profesionales y el envío de comunicaciones por cualquier medio, incluidos los electrónicos, sobre los servicios y finalidades que presta esta Firma aún después de concluida la relación contractual, consintiéndolo usted de forma expresa. El interesado queda informado de los derechos de oposición, acceso, rectificación y cancelación, respecto de sus datos personales en los términos previstos en la Ley, pudiendo ejercitarlos por escrito mediante carta dirigida a ATLANTIS STRATEGIC MEDIA SPAIN, S.L, calle Princesa 31, 7-4 de Madrid. Si por cualquier razón Atlantis Strategic Media Spain, S. L. (ASM) decidiera la cancelación de esta conferencia, no existirá responsabilidad de reintegro de gastos de viaje, hotel y otros costes a los que los asistentes hubieran incurrido. En dicho caso ASM se reserva el derecho de transferir el registro para que asista a otra conferencia o proveer un voucher de crédito por el monto equivalente para otra conferencia del mismo sector dentro de los próximos doce meses. Al completar este Boletín de inscripción el cliente acepta las condiciones establecidas por ASM de no ser capaz de mitigar ocasionales pérdidas en cualquier caso séan las mismas menores al 50% del valor total del presente contrato. In the case that you are not able to attend our event, there is the option of buying our CD-ROM which includes all the documentation from the conference, including the presentations of our speakers. FORM OF PAYMENT Payment must be completed within 10 days after conference registration. BANK TRANSFER Bank Millenium SA: Recipient: PAY BY CREDIT CARD Visa Expiry date Mastercard Card number: ul.stanisława Żaryna 2A, Warszawa Atlantis Strategic Media Spain, S. L. Sp. z o.o. Filia w Pruszczu Gdańskim Account: Branch: Millenium Bank Swift Code: BIGBPPLPW ONLY 1,895 zł + VAT IT WILL BE DELIVERED TO YOU ONE WEEK AFTER THE EVENT YOU JUST HAVE TO MARK THIS BOX AND SEND THE FORM TO US BY FAX IBAN: PL *Please indicate the invoice number within this transfer Card Type: Date & Signature WHAT HAPPENS IF FOR SOME REASON I HAVE TO CANCEL MY ATTENDANCE? Si la cancelación se produce dentro de los 7 días posteriores a la fecha de inscripción: Habrá un cargo del 30% del precio de la inscripción en concepto de gastos administrativos. Si la cancelación se produce pasados 7 días de la fecha de inscripción: Debes abonar el 100% del coste de la factura. Las inscripciones realizadas 15 días antes del evento deberán abonar la factura en su totalidad y antes del comienzo del mismo. (Para tu comodidad, recuerda que puedes realizar el pago con tarjeta de crédito). Date & Signature