VITA. Zheng Gu. William F. Harrah College of Hotel Administration, University of Nevada, Las Vegas.
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1 VITA Zheng Gu HOME ADDRESS & CONTACT INFORMATION 7501 Shadow Estates Way Las Vegas, NV USA Tel: (702) Fax: (702) Cell: (702) EDUCATION Ph.D. University of Central Florida, 1991 Major: Finance M.A. University of Central Florida, 1987 Major: Applied Economics B.S. Hangzhou University, China, 1982 Major: Economics CERTIFICATION Certified Hospitality Educator, issued by American Hotel & Lodging Educational Institute, PROFESSIONAL EXPERIENCE Permanent Institute Affiliation: William F. Harrah College of Hotel Administration, University of Nevada, Las Vegas present: Professor Emeritus : Professor : Director, Master of Science Program : Associate Professor : Assistant Professor Visiting Professorship: 1
2 2014: City University of Macau : UNLV Singapore Campus : AILUN International Post Graduate Program, Nuoro, Italy : Macau University of Science and Technology : University of Macau 2003: University of Hawaii : The Hong Kong Polytechnic University Institut de Management Hotelier International, ESSEC, Cergy, France RESEARCH Publications: Articles in Refereed Journal: Yang, L. & Gu, Z. (2012). Capacity optimization analysis for the MICE industry in Las Vegas, International Journal of Contemporary Hospitality Management, 24(2), Tsai, H & Gu, Z. (2012). Optimizing room capacity and profitability for Hong Kong hotels, Journal of Tourism and Travel Marketing, 29(1), Zheng, T & Gu, Z. (2011). Shanghai's high-end hotel overcapacity in 2011 and beyond: how bad it could be and why? Tourism Analysis, 16(5), pp T. Zheng & Z. Gu. (2011). Overcapacity in Shanghai's high-end hotel sector: Analysis based on an inventory model. Journal of Convention & Event Tourism, 12(4), Youn, H. & Gu, Z. (2011). The impact of the recent recession on U.S. lodging firms: An examination based on ratio analysis, Journal of Hospitality Financial Management, 18(2), Youn, H. & Gu, Z. (2010). U.S. restaurant firm performance check: An examination of the impact of the recent recession, Journal of Hospitality Financial Management, 17(2), Youn, H. & Gu, Z. (2010). Predict U.S. restaurant firm failures: The artificial neural network model versus logistic regression model, Tourism and Hospitality Research, 10(3), Hsu, C. & Gu, Z. (2010). Ride on the Gaming Boom: How Can Hong Kong, Macau and Zhuhai Join Hands to Develop Tourism in the Region? Asia Pacific Journal of Tourism Research, 15(1) Youn, H. W. & Gu, Z. (2010). Predicting Korean lodging firm failures: An artificial neural network model along with a logistic regression model, International Journal of Hospitality Management, 29(1),
3 Number of Refereed Journal Papers from 1987 to 2009: 74 Number of Refereed Articles Published in Conference Proceedings: 10 Books Published: Gu, Zheng and Ricardo C. S. Siu (2009). Macau Gaming Human Resources Issues and Solutions, Macau: Macau Economics Association and Macau Foundation, 101 pages. Gu, Zheng (2004). Management Science Applications in Tourism and Hospitality, Binghamton, NY: the Haworth Press Inc., 116 pages. Pizam, Abraham and Gu, Zheng (1988), Journal of Travel Research Index and Abstracts, Travel and Tourism Research Association, 182 pages. McCool, Audrey and Gu, Zheng (1986), Hospitality Educator and Research Journal Index and Abstracts, Council on Hotel, Restaurant and Institutional Education, 95 pages. Gu, Zheng (1983), Chinese translation of TOURISM Principles, Practices, Philosophies, by Robert W. McIntosh, Columbus, OH: Grid Publishing, Inc., Translation published by Tourism College, Hangzhou University, China, 236 pages Book Chapters Published: Gu, Z. (2006). Hospitality Firm Risk Determinants and Value Enhancement (pp ). In Harris, P. and Mongiello, M. (Ed.), Accounting and Financial Management: Developments in the International Hospitality Industry. Oxford, UK: Elsevier Butterworth-Heinemann. Gu, Zheng (2005), "Risk-return Trade off" (p.555), "Operating Cash Flow" (p.450), and "Free Cash Flow" (p.261) in Hospitality Encyclopedia, edited by Abraham Pizam, Oxford, United Kingdom: Elsvier Ltd. Gu, Zheng (2000), Perceived Risk and Foreign Investment in Encyclopedia of Tourism, edited by Jafari, J., London, United Kingdom: Routledge Limited. Gu, Zheng (1999), A Utility Analysis of Cross-Time Tourism Consumption, Chapter 7 in Part I of Economic and Management Methods for Tourism and Hospitality Research, edited by Mudambi, Ram and Baum, Tom, Sussex, England: John Wiley & Sons Ltd., Gu, Zheng (1996), "Utility Analysis of Gaming Motivation," Chapter 11 in The Gaming Industry: Introduction and Perspectives, Faculty of International Gaming Institute, College of Hotel Administration, University of Nevada, Las Vegas, New York, NY: John Wiley & Son, Inc.,
4 Number of Articles Published in Industry Journals: 43 Number of Refereed Paper Presentations at National and International Conferences: 73 Funded Research Grants: Hong Kong Hotel Capacity Analysis and Optimization, $19,649, General Research Fund, Hong Kong Special Administrative Region (SAR) Government, Examining Star-rated Hotel Capacity in Guangdong Province: An Inventory Model Application, $19,192, School of Hospitality and Tourism Management, Hong Kong Polytechnic University, US Indian Gaming Financial Performance and Conditions, $4,550, The Sycuan Institute on Tribal Gaming (SITG), Macau Gaming Human Resources Deficiency and Solutions, $30,820, Macau Foundation and Macau Economics Association, An investigation of the financial competitiveness of the Macau gaming industry, $11,312, University of Macau, Optimizing Room Capacity in Las Vegas, $2,000, Seed Grant, College of Hotel Administration, University of Nevada, Las Vegas, Study on the European Gaming Industry, $13,000, Institute de Management Hotelier International, Cergy, France, Yield Management Study, $600, Seed Grant, College of Hotel Administration, University of Nevada, Las Vegas, Editorial Positions: Editor: UNLV Journal of Hospitality, Tourism and Leisure Science ( ) Editor: The Hospitality Financial Management Review ( ) Associate Editor: Journal of Hospitality and Tourism Research ( ) Associate Editor: Asia Pacific Journal of Tourism Research ( ) Sector Editor (finance and accounting): International Encyclopedia of Hospitality Management, published by Elsevier Ltd. (2005). Guest Editor: Journal of Travel & Tourism Marketing Special Issue on Management Science Applications in Tourism and Hospitality ( ) Consulting Editor: PRAXIS - The Journal of Applied Hospitality Management ( ) Board of Editors: Journal of China Tourism Research ( ) 4
5 UNLV Gaming Research & Review Journal ( ) Journal of Hospitality Financial Management ( ) Journal of Hospitality and Tourism Research ( ) Journal of Revenue and Pricing Management ( ) International Journal of Hospitality Management ( ) HONORS AND AWARDS Best Paper award for Factors Affecting the Dividend Payout Decision in the Hospitality Industry, Asia Pacific Tourism Association Annual Conference, July 2008, Bangkok, Thailand. Claudine Williams Distinguished Chair, Williams F. Harrah College of Hotel Administration, University of Nevada, Las Vegas, Sam And Marry Boyd Distinguished Professor Award for Research, William F. Harrah College of Hotel Administration, University of Nevada, Las Vegas, Ace Denken Research Award, , William F. Harrah College of Hotel Administration, University of Nevada, Las Vegas Distinguished Professor Award - Graduate Education, College of Hotel Administration, University of Nevada, Las Vegas, 2002 Barrick Scholar Award, 2001, University of Nevada, Las Vegas Best Paper award for Using Multiple Discriminant Analysis Model to Predict Restaurant Firm Bankruptcy, Annual Conference of Council on Hotel, Restaurant and Institutional Education, July 2000, New Orleans, LA. Best Paper award for A Discriminant Model for Predicting Business Failure in the Hospitality Industry, co-authored by Gao, Luyuan, Annual Conference of Council on Hotel, Restaurant and Institutional Education, August 1999, Albuquerque, NM. Sam And Marry Boyd Distinguished Professor Award for Research, William F. Harrah College of Hotel Administration, University of Nevada, Las Vegas, "Best Paper" award for "Unwise Government Interference: Analyses of the Proposed New Gaming Tax Withholding," Annual Conference of Council on Hotel, Restaurant and Institutional Education, August 1995, Nashville, TN. "Best Paper" award for "Diversification Strategy, Financial Performance and Stability in the Foodservice Industry," coauthored by Amrik Singh, Annual Conference of Council on Hotel, 5
6 Restaurant and Institutional Education, July 1994, Palm Springs, CA. "Best Paper" award for "Hospitality Investment Return, Risk and Performance Indexes: A Ten-Year Examination," Annual Conference of Council on Hotel, Restaurant and Institutional Education, August 1993, Chicago, IL. Outstanding Doctoral Student Paper Award for "Modified Pecking Order Financing: A Direct Empirical Test," Annual Conference of Southwestern Finance Association, March 1991, Houston, TX. Harris Rosen Scholarship, University of Central Florida, PROFESSIONAL POSITIONS Director, Association of Hospitality Financial Management Educators, President, Association of Hospitality Financial Management Educators, Vice President, Association of Hospitality Financial Management Educators,
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