Magento at the Core of ecommerce. The Magento Experience. Magento Enables Success. The ecommerce Ecosystem. Supplemental Pages
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1
2 The ecommerce Ecosystem Magento at the Core of ecommerce The Magento Experience Magento Enables Success Supplemental Pages
3 The ecommerce Ecosystem
4 The Magento Solution: Empowering the ecommerce Ecosystem Hosting Environment Consumer Merchant Magento Platform Magento Enterprise Magento Mobile Magento Professional Core of ecommerce Menu Design Development Integration Implementation Solution Partners Industry Partners Supplemental Technology
5 Enabling Online Business Product Development/ Purchasing Manufacturing/ Suppliers/ ERP System Inventory/ Shipping Fulfillment Accounting & Finance Web/ Content Development Marketing Customer Service & Support Core of ecommerce Menu
6 The Experience Magento Magento Magento Enterprise Architecture Mobile Magento Customers
7 Magento Enterprise
8 Magento Architecture Extensible and Upgradeable Architecture PHP5 Built on Zend Framework Event Driven Architecture to Simplify System s Expansibility Architecture Maintains Upgradeability with Customizations Core Local Community Core Flexibility on Design Look and Feel MVC Architecture Core API opens platform for integration Supports Both SOAP and XML RPC Protocols Catalog Customer Order
9 Software Development Lifecycle
10 Every business is different- Every online store should be too v
11 Magento Enterprise Features Marketing Tools Product Catalog Consumer Experience & Design Infrastructure & Back-end Integration Performance, Security & Standards Compliance Experience Menu Architecture
12 Marketing Tools Magento Enterprise Marketing tools that help turn browsers to buyers Promotions Product Suggestions Consumer Generated Product Reviews and Ratings Upsell and Cross-sell Tools Experience Menu Architecture
13 Marketing Tools Magento Enterprise: Upsell and Cross-sell Experience Menu Architecture
14 Product Catalog Magento Enterprise Managing the Product Catalog Content Management System No technical knowledge necessary Personalized content based on user profiles Content staging - merge to the live site on-demand or scheduled Admin controls of publishing privileges Layered navigation and Solr Search Experience Menu Architecture
15 Product Catalog Magento Enterprise: Customization at Work Experience Menu Architecture
16 Consumer Experience & Design Magento Enterprise Build customer loyalty and increase repeat customers Customer Segmentation to Provide for Targeted Marketing Campaigns, Both Onsite and Off Promotional Capabilities Wish Lists and Gift Registries Loyalty/ Rewards Points Program Experience Menu Architecture
17 Consumer Experience & Design Magento Enterprise: Customer Loyalty Features at Work Experience Menu Architecture
18 Infrastructure Magento Enterprise Back-office Integration and Infrastructure Support Admin Capabilities Track and Review Admin Actions User Friendly Admin Dashboard Integration with Third-party Applications ERP CRM Create Multiple Sites with One Enterprise Instance Reporting and Analytics Experience Menu Architecture
19 Infrastructure Magento Enterprise Experience Menu Architecture
20 Performance Security Magento Enterprise Performance Features Full Page Caching for All Users Caching of Content for Category, Product, and CMS Pages Solr Search Security / Compliance Features PA-DSS Compliant Aids Merchants in Achieving PCI Compliance Strong Data Encryption PHP Accelerator Experience Menu Architecture
21 Performance Security Magento Enterprise: Zenni Optical Results: Orders increased by 30% 4,000 to 5,000 orders/day 40,000 unique visitors/ day
22 Performance, orders / hour Sales Module Scalibility (Checkout) 1 web 1 database 2 web 1 database 3 web 1 database Concurrent Connections
23 Magento Mobile
24 Magento Mobile SIMPLE EFFICIENT AFFORDABLE Experience Menu WWW
25 Simple How It Works STEP 1 The free mobile extension is part of the admin panel STEP 2 Purchase an application key (license) and submit your app to Magento using the new mobile admin panel STEP 3 Magento completes the itunes submission process and maintains code for a low annual or monthly fee. Experience Menu WWW
26 Resource Efficient Experience Menu WWW
27 Affordable Experience Menu WWW
28 Magento Enterprise Showcase Experience Menu
29 Magento Enables Success Training & Expert in Education Magento Consulting Services Your Partner ecommerce Success
30 Magento Training and Education Enabling Success Menu WWW
31 Magento Expert Consulting Services Enabling Success Menu WWW
32 Magento Expert Consulting Services Packaged Services Architectural Decisions Integration Considerations Technical Consulting Custom Module Design Code Review and Performance Analysis Data Migration Enabling Success Menu WWW
33 LOW HIGH Magento ecommerce - Price vs. Functionality Level of Functionality & Ability to Customize $ $$$$ Price
34 Your ecommerce Partner Thank You for Success
35 Enabling Success Menu WWW
36 Supplemental Information
37 Magento History 2001 Varien is launched as an ecommerce consulting & website design firm 2008 Varien recognizes increasing market demand for customizable, robust ecommerce software and creates an open-source platform Magento open-source platform is so popular the company releases Magento Enterprise a licensed, fully-supported product for businesses who need more than open source code Hundreds of partners and third party developers plus major hosting companies support Magento 2010 Company changes name to Magento; launches Magento Mobile 2011 Magento hosts its first ecommerce conference and launches Magento Go
38 Magento Facts and Figures 45 Employees in 2007 to 260 TODAY 6 offices worldwide FASTEST GROWING ecommerce Platform in the World Revenues Increased by 300% in 2010 *Compared to K+ MERCHANT SITES 400K ACTIVE MEMBERS in the Community
39 Magento: Google Trends Magento Googled more than ecommerce
40 Enterprise 1.10 Release Features Enhanced Import/Export Features Gift Wrapping CDN/DB as Alternative Image Storage Major Enhancement to Call Center Functionality Enhanced Payment Functionality Enhanced Wish List Functionality Improved Shopping Cart Experience Enhancement to Assisted Shopping for Customers
41 2011 Magento Platform Roadmap Continue Performance Enhancements Support for MSSQL and Oracle Integration with Business Intelligence (BI) Tools Enhanced Reporting Capabilities Return and Exchange Management Frontend and Backend UI Enhancements Magento Payment Bridge Enhancements
42 Magento Go Experience Menu WWW
43 Magento Go Experience Menu WWW
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