Myths and Misconceptions of Workforce Analytics
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- Angela Dickerson
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1 5 Myths and Misconceptions of Workforce Analytics
2 78% of large companies rate HR and talent analytics as urgent or important, enough to place analytics among the top three most urgent Global Human Capital Trends in Yet 45% of the same companies rate themselves not ready when assessing their readiness among the lowest rankings for any of the 12 global trends. And only 7% of large companies rate their organizations as having strong HR data analytics capabilities today Source: Deloitte Consulting, Global Human Capital Trends,
3 The importance and value of having a strong workforce analytics program is well known. It simplifies decision making and clarifies workforce strategies. Metrics are calculated and presented in ways that can be easily understood by everyone, without any special training or knowledge. That is the gist of workforce analytics; it s the simplified analysis of complex data. Yet, the reality is that there are organizations who struggle with getting a solid workforce analytics initiative off the ground, and for a variety of reasons. Some are authentic, but many are misconceived, leaving behind a lot of locked up potential and time saving strategies. What follows are five of the most common myths and misconceptions that organizations encounter. 3
4 Myth #1 You have to switch HR platforms to get powerful workforce analytics. 4
5 Having an HR platform with a native, integrated workforce analytics module should undoubtedly yield good results. In fact, if the organization is in a startup phase or is actively looking to replace their HR system for other reasons, the wise thing would be to seek out vendors who have integrated analytics. However, if you are happy with your HR system, it doesn t mean you have to switch platforms just to get better workforce analytics. Reason being is that integration has become so mainstream and simple with the onset of cloud computing. Yet the myth that the HR platform, itself, will need to be switched is a big reason that stymies many HR managers and decision makers. 5
6 An entirely new system can introduce substantial cost to an organization. HR system vendors like to perpetrate this myth because it is good for their business. But think about it particularly if your system is successfully running your payroll and benefits. These two areas, alone, are the life blood of employee satisfaction. Is changing out a working HR system for a new system built on analytics from the ground up truly worth the risk? Organizations with mature analytic disciplines are 3x more likely to reduce costs. Source: Bersin by Deloitte,
7 The Truth There are standalone vendors who have proven to successfully tap into existing HR models and also provide integrated workforce analytics to their clients. It is accomplished by merging their services into both cloud based and on premise HR systems. These vendors provide the analytics for not just one system, but any HR service including talent, learning and development, recruitment, payroll, time and attendance, and performance. This is something that an HR system with built-in analytics may not be able to do. Those HR systems are still limited to only analyzing and reporting data within their four walls. 7
8 Myth #2 Workforce analytics is an expense investment. 8
9 Every new solution or major system upgrade will introduce some level of expense. It s just not possible to have a new or extended service and expect little to no increase in cost. The important thing to assess first, is the benefit that can be realized from your investment in the new system. Is it really worth it? As far as workforce analytics goes, the answer is a resounding yes. Again, this myth is closely connected to the first myth. If the business is looking to completely switch over to an entirely new HR platform, it is going to be expensive. Furthermore, if an organization is going to implement workforce analytics using an enterprise business intelligence tool, the license and corresponding labor costs could easily reach seven digits. The good news is that there are alternatives. 9
10 The Truth An enterprise business intelligence system requires a lot of input and time from departments like IT, because the organization has to essentially build their workforce analytics using these tools. But there is relief! There exist niche workforce analytics systems that don t need the amount of upkeep and feeding from the technical team. Moreover, various vendors price their products and services differently. Business intelligence tools are really expensive, with license fees based on the total size of the organization in terms of employee. Niche vendors can be more flexible, able to tier their licenses on the number of metrics or dashboards. 10
11 Myth #3 Workforce analytics is a lengthy endeavor. 11
12 12 Workforce analytics is a broad reaching technology, accounting for every single employee and collecting data points on various facets of their work and relationship to the organization. A lot of this workforce data is captured from many different systems, compiled and analyzed with the right kind of tools, and then presented to decision makers in a way they easily understand. If that seems like a lot of work, it is. Yet this doesn t mean that it will take a long time to produce. Rather, it may all depend on how you approach the problem. If corporate IT has to build your workforce analytics with their enterprise business intelligence tool, then yes; it s very likely going to take a long time. And, does HR ever get the priority it deserves from IT?
13 The Truth There are a number of workforce analytics specialists who have turnkey systems with libraries of common metrics and system integration scripts ready to deploy. These prepackaged routines act as baseline elements, which can be implemented almost immediately, thus saving a lot of implementation time. This, in turn, literally turns months and years of development into only weeks of simple configuration. 13
14 Myth #4 Data quality will inhibit starting workforce analytics. 14
15 Many firms are under the impression that they don t have enough workable data, or that the data they do have is not clean enough to run a full-fledged workforce analytics system. Analytics is not about the amount of data, rather, it s about relevant data that gets analyzed, compared, and trended to produce findings. Waiting for the right amount of data with a particular percentage of data quality will only delay the intelligence you need as the quest for data quality becomes infinite. Only 23% of leaders say the quality of data they use in analysis is very good or excellent. Source: i4cp,
16 The Truth The most important thing is to get started. Don t delay your initiative. A key part of any analytics initiative is data transformation and cleansing, a process through which the quality of the data gets improved as it s fed into the system. Even data that is not complete is useful. Gaps thent get identified and closed as part of an evolutionary data transformation effort. 16
17 Myth #5 Workforce analytics is limited to HR data. 17
18 It s clear that HR data is at the heart of workforce analytics. HR system vendors have created self-imposed limitations with their own analytic modules by restricting clients from integrating external data into their environment. Using an enterprise business intelligence tool over a corporate data warehouse debunks this myth by pulling in data from many different systems. However, it also introduces you quickly to the realities of high costs and lengthy implementations. 18
19 The Truth Niche workforce analytics platforms act as a clearinghouse for data. These systems leverage a data warehousing model behind the scenes, and are rarely restricted to only one particular type of data. Business data is regularly combined with HR data and that, in turn, is combined with workforce data. Workforce analytics presents a holistic picture of the organization, not just a part of it. In fact, any data that needs to be quantified, studied and analyzed can be transformed and merged into actionable workforce intelligence to support decision making. 19
20 These myths have kept many organizations away from fully engaging in workforce analytics. The consequence is an organization with partial awareness of workforce gaps and a limited view of potential. Why lose sight of answers to critical questions that can shape and optimize the workforce? With these misnomers dispelled, the landscape is now clear of the noise and confusion which they once generated. Go forth and tackle your workforce analytics initiative with a solid understanding of what s possible and real. 20
21 about zeroedin For over 10 years, ZeroedIn has been serving clients by providing quality software solutions and exceptional service. The ZeroedIn workforce intelligence platform helps organizations tune in to the pulse of their workforce by combining workforce analytics, strategy mapping, collective listening and social engagement tools into a single cloud-based technology suite. Learn how you can leverage the ZeroedIn workforce intelligence platform to accelerate innovation across your workforce and your business contact ZeroedIn today. zeroedin.com [email protected] ZeroedIn Technologies
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