Authenticating and policing the internet for consumer confidence and security

Transcription

1 Authenticating and policing the internet for consumer confidence and security Secure On-Line ID

2 Introduction Unique zero intervention at a glance solution Built on positive site validation Allows policing of the internet Validates the web site AND the logo use Real-Time brand protection Real Time Intelligence alerts for suspicious web sites

3 Policing? Direction not prevention

4 Policing? Does not stop the user visiting any web site Advises caution of criminal sites Does not censor the internet Advises of dangerous web sites Does not track internet activity Anonymous no registration or address Designed to reassure not scare Consumer protection not prevention

5 Cyber Crime 47.2 billion spent online in the UK Costs the UK economy an estimated 27b pa Cost to UK citizens is 3.1bn pa Globally 2 billion people are online Over 5 billion internet-connected devices $8 trillion changed hands last year in online commerce globally A Detica report in partnership with the Office of Cyber Security.

6 Internet Problems 17 million people in UK bank on-line 73 per cent of UK households have internet access The share of s that were spam is 89.1% Fake web sites Brands can have 100 s of fake sites at any one time Lower consumer confidence in internet commerce increases costs Therefore add confidence don t scare the consumer ^Data from Gartner

7 Innovative Solutions Phishing Spear Phishing DNS Poisoning MITM Attack Fake websites Trademark abuse Search engine links to fake sites Fake links in forum, blogs & s Counterfeit or grey market products/services

8 The Story of Fraud Appears to be real address but address bar is fake.

9 The Sub-Domain Con What is the domain of the site below?

10 Phishing

11 Phishing

12 Phishing

13 Phishing

14 Phishing

15 Which is Which? Click on Visa Form 1 per minute call Actual Visa Form

16 Policing the internet?

17 Policing the internet?

18 Policing the internet?

19 Typical verification The Bank checks you are their customer Stops them being cheated

20 Our verification SOLID Authentication checks it s the customer s Bank Stops customer being cheated We validate for the client not the server

21 What Users Do Brain recognises pictures quicker than just words Logo was visible for half a second who didn t recognise it? Too easy - Again? Half a second is all you need to validate a web page Security at-a-glance

22 Solution Whenever a browser is open a window tells the user if the connection is real Subscribe and the details are registered: Positive validation Warning for spoof sites Web owners get Real Time Intelligence Alerts Other sites not analysed

23 SOLID WEB

24 SOLID ALERT 1. RED window stops user reaching fake site 2. Content blocked helping to prevent malware 3. Default option to send to real site 4. Have to do two clicks to get to fake site

25 Trust Marks Fake site not blocked for illustration purposes only

26 Logo Validation e-retailers web sites show 3 rd party logo s Validate not just the logo but that it s used in the right context on an approved web site We validate the web site and the trade mark or logo

27 SOLID BRAND e-retailers web sites show 3 rd party logo s Validate not just the logo but that it s used in the right context on an approved web site We validate the web site and the trade mark or logo for over 1000 web sites

28 SOLID SEARCH

29 SOLID SEARCH

30 SOLID SEARCH

31 SOLID ALERT

32 Add Social multi media

33 Facebook & Twitter

34 Gmail & Hotmail

35 Multi - Media

36 Safe Shop Window

37 Safe Shop Window

38 Free Download Download from No registration No address No monitoring or tracking

39 Summary Gives confidence by validating the real sites, which are the vast majority Don t scare, warn only if you need to Access to Safe Shop Window search engine Social Media dashboard All for free Security at-a-glance

40 THANK YOU