Amdocs SMB Social Experience Solution. Get social with your SMB customers

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1 Amdocs SMB Social Experience Solution Get social with your SMB customers

2 smb social experience solution In today s connected world, businesses with a strong social media presence have the advantage of staying way ahead of the competition. But creating and maintaining social media channels is a challenge, especially for small and medium businesses (SMBs) that often don t have the resources, time, or know-how to promote themselves effectively through social media. This creates exciting opportunities for SMB marketing service providers and publishers to extend their social media offerings and become scalable marketing services agencies for their SMBs. The SMB Challenge More than ever before, SMBs understand the power of social media. They know they need to promote themselves to a wider audience through an effective social media presence. Market research indicates that SMBs also recognize the upside of social media as the enabler to interact with and retain existing customers, as well as acquire new prospects and generate leads through social media communication channels, advertising campaigns, coupons and promotions. The evidence is clear: building and maintaining effective scalable social media marketing capabilities isn t easy. The majority of SMBs lack the ability and experience to handle it as it requires much more than just setting up a Facebook page. They need to monitor and frequently update dynamic content in order to increase traffic, stimulate new business, and keep their existing customers excited and interested. A variety of social media agency options are available today. However, they are too expensive for many SMBs and typically don t address the specific challenges of SMBs who ultimately neglect social media opportunities and stagnate in the market. 2

3 Scaling the SMB Opportunity Many marketing service providers and publishers have a social media strategy which incorporates the introduction and maintenance of basic social media products to specific customer segments. But there s still a great growth opportunity for publishers to scale social media services in order to attract new customers and drive revenues. As social media expands, so do the complexities which accompany it. Many of today s solutions won t scale to the market expansion opportunity available to SMB marketing service providers and publishers, creating a major challenge for growth. A holistic approach to automating and simplifying social media fulfillment services for SMBs at an affordable cost represents a high-value generator for enabling revenue and increasing cash flow. In order to exploit this scalable revenue opportunity, innovative SMB marketing service providers and publishers rely on vendors with a track record of delivering scalable cost reducing automation. Amdocs uniquely addresses SMBs time to market needs with a combination of an experienced social media fulfillment team and an automation platform that delivers a comprehensive set of social media management tools. This offering enables SMB marketing service providers and publishers to deliver state of the art social media marketing services to their SMB customers. 3

4 Amdocs SMB Social Experience Solution The Amdocs SMB Social Experience solution positions SMB marketing service providers and publishers to provide mass social media services specifically for the SMB market. The solution allows them to empower SMBs through the creation and maintenance of a high quality social presence without the high costs associated with traditional social media agencies. The Amdocs solution is a full-service offering for end-to-end social media marketing fulfillment that drives new business and growth for SMB marketing service providers and publishers. It enables them to offer a variety of social media services to SMBs including the creation of Facebook pages, content and client communication management, ad campaigns, online stores and more. It also handles lead generation for fully optimized results. The Amdocs SMB Social Experience solution includes components accessible from a central dashboard. The solution allows SMB marketing service providers and publishers to take control of SMB social media needs from the initial setup to the full dynamic operations of a vibrant social presence and communication. Coupon & Deals Promotes sales and increases revenues Mobile Website Automatically syncs with Facebook store AD CAMPAIGN Sweepstakes Helps SMBs increase likes and qualified leads with customizable sweepstakes E-Commerce Customizes Facebook store with ready-made themes DASHBOARD & ANALYTICS Social Bottoms Adds social sharing buttons to improve search engine ranking, increase traffic and collect Big Data for more targeted advertising Welcome Tab Creates an engaging Facebook presence OPEN API open api Creates mass Facebook pages Content Manager Listens, creates, engages, manages conversations, and measure results to create targeted ads and campaigns 4

5 Win Big in Social Experience Amdocs social media experts are highly knowledgeable in social trends as well as in SMB operations and requirements. Experienced service teams speak your customers language no matter where you are in the world, maintaining their valuable social media assets without compromising on quality or strict SLAs. The Amdocs SMB Social Experience solution enables a win-win experience for both SMB marketing service providers as well as SMBs. It lets publishers deliver an end-to-end social experience solution to small and medium businesses. This affordable high-quality service enables SMBs to generate and increase traffic, create customer loyalty, acquire a new customer base and keep existing customers happy, and increase revenues. At the same time, it gives SMB marketing service providers and publishers a springboard to capitalize on new opportunities while maintaining low costs. The Amdocs SMB Social Experience Solution can be implemented either for a Proof of Concept or at full scale in a matter of weeks with minimal risk to your organization. 5

6 Contact us For more information and to discuss how the Amdocs SMB Social Experience solution can bring added value to your business, contact Eitan Ackerman at or Yasmin Amichai at About Amdocs Amdocs is the market leader in software and services for service providers in the communications, media and entertainment industry. Amdocs has an unparalleled track record of ensuring service providers success by embracing their biggest challenges. Our extensive product portfolio and wide range of proven services enable service providers to simplify the customer experience, harness and capitalize on the data explosion, stay ahead with new digital services and improve operational efficiency. The Amdocs Advertising & Media portfolio helps local marketing service providers and publishers facilitate SMB sales and service experience, and back-office operations. Streamlining opportunityto-cash, content management and SMB digital marketing services enablement, Amdocs Advertising & Media helps local marketing service providers and publishers drive growth, productivity and cost efficiency. For more information, visit Amdocs at Copyright 2013 Amdocs. All Rights Reserved. Reproduction or distribution other than for intended purposes is prohibited, without the prior written consent of Amdocs. Amdocs owns or has rights to use trademarks or trade names in conjunction with the sale of our products and services, including, without limitation, each of the following: Amdocs, Bridgewater Systems, ChangingWorlds, Clarify, Cramer, CES, Collabrent, DST Innovis, Ensemble, Enabler, Intelecable, Intentional Customer Experience, JacobsRimell, jnetx, MX Telecom, OpenMarket, Qpass, SigValue, Streamezzo, Stibo Graphic Software, Xacct, Aging in Place, Embrace Challenge, Experience Success, and Quality Consumption.