Digital Marketing. SiMplifieD.
|
|
- Asher Pitts
- 8 years ago
- Views:
Transcription
1 Digital Marketing. Simplified.
2 DIGITAL MARKETING PAIN POINTS Research indicates that there are numerous barriers to effective management of digital marketing campaigns, including: Agencies and vendors use different tools, systems, and protocols Campaigns lack cohesion because so many hands touch the process Controls and methods have to be reengineered for each new campaign Service teams don t understand marketing objectives Corporate policies and guidelines are so cumbersome that business units work off-platform Time is so limited that tagging, reporting, and measurement are often neglected Underlying technology becomes obsolete too quickly Simplify Your Digital Marketing Digital marketing is revolutionizing the way you interact with consumers, giving you the power to share your knowledge, products, and brands in real time, in every corner of the world. You can publish ideas, presentations, videos, promotions, and catalogs across a broad range of digital spaces. You can reach the right people at the right time with the right information. Real-time measurement techniques allow marketers to identify consumer segments and target the right messages at consumers in these spaces. But how do you manage and measure an increasingly complex system of digital campaigns and engagements? How do you collaborate effectively with partners and agencies spread across multiple time zones and with differing levels of expertise? How do you efficiently reach consumers across multiple channels? Digital marketing lifecycle should be simple and holistic. After years of successfully executing digital marketing campaigns and working with a broad range of clients, we intimately understand the frustrations, challenges, and opportunities of working with multiple brands across various geographies through numerous agencies. We know the technology and marketing issues that get in the way of seamless collaboration. That s why we ve partnered with marketing leader WPP, a global advertising agency to create BrandEdge.
3 BrandEdge BrandEdge is the first comprehensive Cloud-based Platform that simplifies digital marketing. The platform s BLUE framework enables marketers to efficiently Build digital assets, effectively Listen to and Understand target segments and easily Engage consumers across a wide array of digital channels. Offered in the Cloud, the platform s digital asset reuse and audience intelligence capabilities streamline campaign processes and accelerate deployment of digital marketing initiatives. ENGAGE UNDERSTAND B BUILD Create your assets efficiently LISTEN BUILD L U LISTEN Capture the consumers activities UNDERSTAND Develop deep consumer insights E ENGAGE Use insights to activate targeted campaigns The BrandEdge BLUE framework
4 BUILD The Build module enables the efficient creation of digital properties as part of a campaign setup. Standardization, Performance, Automation, Collaboration and Re-use are the key drivers to efficiency improvement, and the Build module provides specific components targeted to each of these drivers. Together, these features can reduce time to market by up to 50% (based on previous engagements). Features: Configurable workflows for greater standardization Collaboration Portal for enhanced coordination among both internal and external stakeholders Digital Asset Management (DAM) solution promotes asset centralization, re-use, and consistency Automation of frequently used processes, such as approval and release management, based on best practices Configurable dashboard displays campaign status and brand performance across markets and channels LISTEN The Listen module uses components of the platform to capture consumer activities on brand sites along with activity from across wider web channels, including social and mobile, through a container tag mechanism. These listeners can be configured to capture data across various digital assets and channels such as websites, ad banners, and s. The data is collected and centrally stored for consistent and comprehensive views of consumer behavior, allowing you to locate existing consumers and target future consumers. Listen provides a 3600 view of your consumers across all digital touch points. Features: Tag management capability allows you to insert tags to capture how consumers want to interact with your brand and campaigns Unified Consumer Profile (UCP), a client-side data silo, organizes consumer behavior across all digital channels into usable information Best-in-class, integrated applications designed to capture demographic and psychographic data, user interactions, and preferences
5 ENGAGE The Engage module allows marketers to communicate with consumers through a suite of fully integrated marketing tools. Marketers can leverage the insights gained from the Understand module to activate targeted campaigns and achieve a deeper level of consumer engagement. It also draws on available digital assets in the central repository (DAM) to quickly launch new campaigns. Features: Single sign-on allows brand managers to execute campaigns right from the platform Re-use and launch digital assets like Infographics, videos, and produced ads from the central repository (DAM) in the Build module Application Suite includes campaign planning tools such as Quantcast (audience research), Visible Technologies (social listening), and Google Trends Support and integration for multiple campaign management tools, including 24/7 Real Media (ad server) and Buddy Media (social media campaigns). UNDERSTAND The Platforms Understand module uses the Unified Consumer Profile to generate superior consumer insight and enable effective segmentation and personalization as you better serve existing consumers and attract new consumers. Because the information you need is no longer scattered, BrandEdge allows marketers to generate truly actionable insights. The result is better targeted and better performing digital marketing campaigns. Features: Audience Intelligence capability leverages the UCP from the Listen module to generate granular, interactive, and consumer-centric reports for better targeting existing consumers Real-time and customized analytics quickly identify new consumer segments
6 Putting it all Together to Increase Marketing Efficiency and Effectiveness The four modules of BLUE bring together the best of technology and marketing onto a single, unified platform, making it easy for vendors, agencies, and internal stakeholders to efficiently work together, no matter what their level of expertise. Information and processes are stored in the cloud and the platform provides end-to-end accountability across both technology and marketing operations. BrandEdge transforms the full spectrum of digital marketing activities including creation and management of digital assets, data management, coordination with multiple partners, and campaign execution. Components from each phase of the process bring something valuable to the digital marketing equation. While the central repository of digital assets (DAM) ensures you no longer have to reinvent the wheel every time you launch a campaign, the Collaboration Portal streamlines the coordination and approval process. And while automated workflows boost productivity freeing up the marketing team to spend more time on strategy the performance dashboard gives marketers a quick pulse of key dimensions within a given brand or campaign. At a glance, you can see agency performance, brand performance across markets and channels. This help you to access the required data points to make quick strategic decision. In addition, listening tools allow you to access the consumer online conversations and integrate the listened data across channels into a unified consumer profile (UCP). Analytics tools use the consumer data stored in UCP to provide demographics and psychographic segmenting to enable targeted marketing by enterprises. Because BrandEdge is designed to integrate seamlessly with your existing marketing tools, you can increase the return on existing technology investments while using a framework based on industry-best standards.
7 Benefits Results* Hard benefits Reduction in site development costs Infrastructure costs Maintenance costs 20-30% reduction in digital development costs Rationalization of data center/storage costs Common technical standards and testing Soft benefits Time to market Wasted staff time Compliance Faster adoption of web development standards Capex to Opex Data appending Reporting dashboard Data definitions SEO standardization 30-50% improvement 10-20% reduction 10-20% reduced efforts 200 brands and 50 agencies on-boarded in 6 months Pay-per-use pricing Reduce append/data enrichment and 3rd party reporting costs Reduced time and cost of creating custom reports Cross-brand comparisons and improved decision-making 5-10% increase in traffic per site Application marketplace Access to digital marketing services Single data repository Faster integration with other applications Pre-negotiated pricing available 10 days saved per vendor on sourcing details and rates 10-20% reduction in integration time Specialist services User engagement, site optimization, content targeting, multivariate testing SEO optimization, analytics, reporting, advisory services 5-15% improvement 5-10% increase in site traffic * Based on previous engagements
8 Transform Your Digital Marketing Driving revenue growth through better consumer engagement is the goal of every digital marketing campaign. The BrandEdge platform is uniquely positioned to make sure consumer targeting is combined with audience intelligence, directed delivery, and configurable technology. BrandEdge uses an open, service-oriented architecture, combining the flexibility you want with the compliance and data protection you need. The BrandEdge solution is backed by world-class operations management support, ensuring high availability and user-friendly expertise for both internal marketing and external agency teams. The service organization provides focused and responsive support that balances the needs of marketing and IT to keep your BrandEdge platform working productively. EdgeVerve has partnered with Fabric Worldwide, a WPP Group company, to create this truly unique solution. This allows BrandEdge to provide exceptional decision-making, social engagement and personalization in real time, across all digital touch points. BrandEdge brings the best of technology and marketing to a unified platform. It helps you boost productivity, enhance efficiency, and quickly build and launch campaigns that deepen consumer engagement. BrandEdge provides the agility needed to tap the true potential of digital marketing, accelerate consumer engagement, and drive growth. BrandEdge provides a comprehensive cloud-based platform specifically designed to simplify and enhance your digital marketing efforts. Highly configurable platform Seamlessly integrates with existing marketing solutions Delivers both an internal and external view of digital marketing activity Subscription, pay-per-use model
9 Deliver Faster, More Effective Campaigns BrandEdge combines the analytics, tools and technology expertise of EdgeVerve with the marketing domain expertise of Fabric Worldwide, a WPP company. This pioneering partnership enables your marketing team to efficiently create digital assets, build superior consumer insights, and engage consumers across a wide array of digital channels all through a single platform. BrandEdge frees up your team to focus on innovation and core competencies while dramatically improving cost efficiencies and the quality of your digital marketing efforts. BrandEdge simplifies digital marketing management with processes that are: Comprehensive and intuitive Highly configurable and flexible Designed to deepen consumer engagement Future-ready Infrastructure-free, for low-risk implementation and faster adoption Cost, time, and personnel efficient
10 Want to experience it?
11
12 About EdgeVerve EdgeVerve Systems Limited is a wholly owned subsidiary of Infosys Limited. We help global corporations sense, influence, fulfil and serve the needs of digital consumers and leverage the potential of their business ecosystems. We define, develop and operate innovative cloud hosted business platforms and software products. We focus on realizing business outcomes for our clients by driving revenue growth, cost effectiveness and improved profitability. To know more, visit For more information, write to edgeverve@edgeverve.com EdgeVerve Systems Limited, Bangalore, India. All Rights Reserved. EdgeVerve Systems believes the information in this document is accurate as of its publication date; such information is subject to change without notice. EdgeVerve Systems acknowledges the proprietary rights of other companies to the trademarks, product names and such other intellectual property rights mentioned in this document. Except as expressly permitted, neither this documentation nor any part of it may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, printing, photocopying, recording or otherwise, without the prior permission of EdgeVerve Systems and/ or any named intellectual property rights holders under this document.
Digital Marketing. Simplified. www.infosys.com/brandedge
Digital Marketing. Simplified. www.infosys.com/brandedge DIGITAL MARKETING PAIN POINTS Infosys research indicates that there are numerous barriers to effective management of digital marketing campaigns,
More informationIntroduction. External Document 2015 Infosys Limited
Digital Building deeper consumer relationships through experience contextualization and personalization, analytics for insights-driven action, and digital program execution for superior ROI. Introduction
More informationWrap and Renew Digital SOA Catalog Offerings
Wrap and Renew Digital SOA Catalog Offerings Introduction and market scenario An explosive nexus of four digital forces mobile, cloud, social media, and big data combined with the Internet of Things (IoT),
More informationAccelerate Innovation. Get a 360 view of customers Finacle CRM Solution
Accelerate Innovation Get a 360 view of customers Finacle CRM Solution Delight customers today, retain them tomorrow The ultimate goal for any business is to attract and retain delighted customers. Transformation
More informationLET S SIMPLIFY BANKING
LET S SIMPLIFY BANKING Reducing complexity in banking can result in nearly 20% increase in profits In a banking landscape marred by complexity, the simplest will thrive On average, most banks take six
More informationWhite paper. 8 plays. To deliver an integrated customer service experience. On Break Free. 25 2 min Busy. Average Handle Time
White paper 8 plays To deliver an integrated customer service experience On Break Free 25 2 min Busy Average Handle Time % Today, multi-channel usage is a way of life, but the trend seems to have bypassed
More informationGain superior agility and efficiencies with enterprise origination solution. Finacle Origination
Finacle Origination Gain superior agility and efficiencies with enterprise origination solution The recent global financial meltdown has reshaped the landscape of the lending business around the world.
More informationMICROSOFT DYNAMICS CRM Vision. Statement of Direction. Update: May, 2011
MICROSOFT DYNAMICS CRM Vision Statement of Direction Update: May, 2011 Microsoft Dynamics CRM - Statement of Direction, May 2011 EXECUTIVE SUMMARY Microsoft has delivered significant innovation and value
More informationSEM for successful campaign management
White paper SEM for successful campaign management Abstract In an era where digital marketing has taken precedence over conventional marketing methods, it becomes imperative for businesses to focus on
More informationIntegrated Finance, Risk, and Profitability Management for Insurance
SAP Brief SAP for Insurance SAP Cost and Revenue Allocation for Financial Products Objectives Integrated Finance, Risk, and Profitability Management for Insurance Gain deep business insights Gain deep
More informationOracle Retail Customer Engagement Cloud Services
OR A C L E D A T A S H E E T Oracle Retail Customer Engagement Cloud Services Oracle Retail Customer Engagement Cloud Services is a suite of integrated cloud services designed to drive incremental revenue
More informationIBM Software IBM Business Process Management Suite. Increase business agility with the IBM Business Process Management Suite
IBM Software IBM Business Process Management Suite Increase business agility with the IBM Business Process Management Suite 2 Increase business agility with the IBM Business Process Management Suite We
More informationThe SAS Transformation Project Deploying SAS Customer Intelligence for a Single View of the Customer
Paper 3353-2015 The SAS Transformation Project Deploying SAS Customer Intelligence for a Single View of the Customer ABSTRACT Pallavi Tyagi, Jack Miller and Navneet Tuteja, Slalom Consulting. Building
More informationORACLE SOCIAL MARKETING CLOUD SERVICE
ORACLE SOCIAL MARKETING CLOUD SERVICE KEY FEATURES Universal navigation between all social marketing functionality Single-platform management for Facebook, Google+, Twitter and other social communities
More informationKnowledge Driven Approach to Better Customer Service Experience
Knowledge Driven Approach to Better Customer Service Experience The digital economy has changed the way businesses deliver customer service. Linear models have become obsolete and there is a pressing need
More informationFlexible and Agile Service Delivery Platform Elevates Customer Experience
Case Study Flexible and Agile Service Delivery Platform Elevates Customer Experience Abstract Infosys partnered with McCamish Systems, now a subsidiary of Infosys BPO, to develop and implement a scalable,
More informationAccenture Customer Engagement. A Comprehensive Digital Marketing Managed Service Built on Adobe Marketing Cloud
Accenture Customer Engagement A Comprehensive Digital Marketing Managed Service Built on Adobe Marketing Cloud Accenture Customer Engagement A Comprehensive Digital Marketing Managed Service Built on the
More informationPatient Relationship Management
Solution in Detail Healthcare Executive Summary Contact Us Patient Relationship Management 2013 2014 SAP AG or an SAP affiliate company. Attract and Delight the Empowered Patient Engaged Consumers Information
More informationWhite Paper. Enabling Sales and Distribution with the Cloud. Abstract. - Rafee Tarafdar, Subramanian Radhakrishnan (Subra)
White Paper Enabling Sales and Distribution with the Cloud - Rafee Tarafdar, Subramanian Radhakrishnan (Subra) Abstract Consumer packaged goods (CPG) companies are rapidly realizing that with their large
More informationADVANTAGE YOU. Be more. Do more. With Infosys and Microsoft on your side!
ADVANTAGE YOU Be more. Do more. With Infosys and Microsoft on your side! Today s digital-led, rapidly evolving business scenarios pose unique challenges for enterprises across industries. While we hear
More informationStatement of Direction
MICROSOFT DYNAMICS CRM Vision Statement of Direction November 2012 NOTE: The guidance included in this document reflects current release objectives as of November 2012. This document is not intended to
More informationB2B E-Commerce Solutions Empower Wholesale Distributors
SAP Thought Leadership Paper Wholesale Distribution B2B E-Commerce Solutions Empower Wholesale Distributors Achieve Interaction Excellence with Outstanding Online Experiences and High-Quality Digital Content
More informationInfosys Business Process Management Offerings
Infosys Business Process Management Offerings Infosys helps clients leverage BPM to unlock the value in Digital opportunities With a dedicated Business Process Management (BPM) Center of Excellence (CoE)
More informationVIEW POINT. Getting cloud management and sustenance right! It is not about cloud, it s about tomorrow s enterprise
VIEW POINT Getting cloud management and sustenance right! It is not about cloud, it s about tomorrow s enterprise Soma Sekhar Pamidi, Vinay Srivastava, Mayur Chakravarty The dynamic technologies of cloud
More informationIntroducing Microsoft SharePoint Foundation 2010 Executive Summary This paper describes how Microsoft SharePoint Foundation 2010 is the next step forward for the Microsoft fundamental collaboration technology
More informationAlcatel-Lucent Targeted and Interactive IPTV Advertising Solution
Alcatel-Lucent Targeted and Interactive IPTV Advertising Solution Leverage IP networks to revolutionize the TV ad model and enhance the viewing experience As advertisers turn toward new digital media to
More informationClient Technology Solutions Suresh Kumar Chief Information Officer
Client Technology Solutions Suresh Kumar Chief Information Officer Leading financial services technology company 75 Accelerating technology development to enable client solutions Priorities Simplifying
More informationView Point. Lifting the Fog on Cloud
View Point Lifting the Fog on Cloud There s a massive Cloud build-up on the horizon and the forecast promises a rain of benefits for the enterprise. Cloud is no more a buzzword. The enabling power of the
More informationIntegrated Marketing Management Aprimo Marketing Studio On Demand
Integrated Marketing Management Aprimo Marketing Studio On Demand The cloud-based platform that adds new efficiency and effectiveness to all aspects of your marketing. A robust suite of marketing operations
More informationACCELERATE INNOVATION. Get direct access to customers. Finacle Direct Banking Solution
ACCELERATE INNOVATION. Get direct access to customers. Finacle Direct Banking Solution A new way to reach tomorrow s customers As financial institutions seek to thrive in a changing world, they have realized
More informationEnabling Innovation and Growth in Manufacturing Is Cloud computing the way forward?
perspective Enabling Innovation and Growth in Manufacturing Is Cloud computing the way forward? Balaji Venkataraman, Ashish Mehta Abstract Innovation is a critical component to differentiate an enterprise
More informationDriving Effective Channel Incentive Programs
perspective Driving Effective Channel Incentive Programs - Mothi Raj Abstract Sales channel management is a critical part of businesses across industries. Those with robust sales channel management programs
More informationImage Area. View Point. Transforming your Metrics Program with the right set of Silver Bullets. www.infosys.com
Image Area View Point Transforming your Metrics Program with the right set of Silver Bullets www.infosys.com Introduction Today s organizations are competing in a fast-paced marketplace driven by new technologies,
More informationSAP PRACTICE AT INFOSYS
SAP PRACTICE AT INFOSYS Are you ready for tomorrow? Let s step back and evaluate some of your business challenges: Your customers want to be served on mobile devices. Your extended enterprise and mobile
More informationA Customer Centric Digital Platform For Utilities. A Joint Capgemini and Pegasystems Solution
A Customer Centric Digital Platform For Utilities A Joint Capgemini and Pegasystems Solution 2 A Customer Centric Digital Platform For Utilities Utilities the way we see it Utilities in a changing world
More informationWWW.WIPRO.COM. LEAP AHEAD FROM INSIGHT TO FORESIGHT Consumer & Retail Insights
WWW.WIPRO.COM LEAP AHEAD FROM INSIGHT TO FORESIGHT Consumer & Retail Insights WIPRO CONSUMER GOODS DO BUSINESS BETTER PROVIDING MARKETERS WITH THE BEST-IN-CLASS PLATFORM TO DEPLOY DIGITAL MARKETING CAPABILITIES
More informationDigital Transformation with Intelligent Solutions from Infosys and Pega
Digital Transformation with Intelligent Solutions from Infosys and Pega Introduction Today, organizations want smart digital initiatives that can transform their business to drive top and bottom line growth.
More informationGET REAL ABOUT BUSINESS DEVELOPMENT. BUSINESS DEVELOPMENT FROM THOMSON REUTERS ELITE CHANGES THE GAME.
GET REAL ABOUT BUSINESS DEVELOPMENT. BUSINESS DEVELOPMENT FROM THOMSON REUTERS ELITE CHANGES THE GAME. 2 THE MARKET HAS CHANGED. DOES YOUR FIRM HAVE THE TOOLS TO KEEP UP? Person-to-person contact with
More informationPrivate Cloud: A Key Strategic Differentiator
Automation and Orchestration Drive Virtualization into Private Clouds Table of Contents After Virtualization........................................3 Private Cloud: A Key Strategic Differentiator.................3
More informationBest Stories of Infosys Salesforce Implementation
Best Stories of Infosys Salesforce Implementation Sales Cloud implementation with CloudSense CPQ and Order Management System, for a leading European cable company Seamlessly integrated Force.com with CloudSense,
More informationMOVING TO THE NEXT-GENERATION MEDICAL INFORMATION CALL CENTER
MOVING TO THE NEXT-GENERATION MEDICAL INFORMATION CALL CENTER Pharma companies are improving personalized relationships across more channels while cutting cost, complexity, and risk Increased competition
More informationDriving Multi-channel Commerce
Driving Multi-channel Commerce Business Overview Online shopping is being redefined. Not only are voluble customers making their presence known across ecommerce sites, but these digital consumers are also
More informationImproved Efficiency and Significant Cost Savings through a Flexible Managed Services Model
Case Study Improved Efficiency and Significant Cost Savings through a Flexible Managed Services Model Abstract Infosys partnered with a leading global insurance provider to set up a global Testing Center
More informationMICROSOFT DYNAMICS CRM Roadmap. Release Preview Guide. Q4 2011 Service Update. Updated: August, 2011
MICROSOFT DYNAMICS CRM Roadmap Release Preview Guide Q4 2011 Service Update Updated: August, 2011 EXECUTIVE SUMMARY Microsoft has delivered significant innovation and value in customer relationship management
More informationCognizant assetserv Digital Experience Management Solutions
Cognizant assetserv Digital Experience Management Solutions Transforming digital assets into engaging customer experiences. Eliminate complexity and create a superior digital experience with Cognizant
More informationTALENT MANAGEMENT A KEY BUSINESS DRIVER
TALENT MANAGEMENT A KEY BUSINESS DRIVER Today, every CEO s key business priorities include retention of existing talent as well as attracting the best talent from outside the organization. Various market
More informationDigital Advertising and Accelerated Customer Service Strategies
perspective Digital Advertising and Accelerated Customer Service Strategies Karthik Ramachandran, Madhula Sathyamoorthy Abstract Digital advertising is an essential component of organizations marketing
More informationOptimize Brand Asset Management with Enterprise Content Management
OpenText Solution Brief OpenText ECM Suite for SAP ECM for Brand Asset Management by OpenText Objectives Solution Benefits Quick Facts Optimize Brand Asset Management with Enterprise Content Management
More informationWWW.WIPRO.COM BUILDING A DIGITAL FUTURE FOR WIPRO CONSUMER GOODS. Digital Transformation
WWW.WIPRO.COM BUILDING A DIGITAL FUTURE FOR CONSUMER GOODS Digital Transformation WIPRO CONSUMER GOODS DO BUSINESS BETTER CONSUMERS WANT MORE OF EVERYTHING: OPTIONS, INFORMATION, INTERACTION, ENGAGEMENT
More informationWHITE PAPER. Creating your Intranet Checklist
WHITE PAPER Creating your Intranet Checklist About this guide It can be overwhelming to run and manage an Intranet project. As a provider of Intranet software and services to small, medium and large organizations,
More informationWHITEPAPER. An ECM Journey. Abstract
WHITEPAPER An ECM Journey Abstract Over the last few years, Enterprise Content Management (ECM) has evolved multifold. This paper describes the past, current and future state of ECM, and talks about the
More informationAchieve Your Business and IT Goals with Help from CA Services
Achieve Your Business and IT Goals with Help from CA Services How Does CA Services Approach an Engagement? Whether its planning, implementing or running our industry leading software, CA Services can help
More informationJenzabar. Continuing Education and Workforce Development Administrative Solution for Higher Success
Jenzabar Higher Reach Continuing Education and Workforce Development Administrative Solution for Higher Success Higher revenue. Higher efficiencies. Higher success. It s all within your reach. Recent shifts
More informationRealizing the Business Value of Master Data Management (MDM)
perspective Realizing the Business Value of Master Data Management (MDM) - Shashank Gadgil, Vineet Kulkarni Abstract Research shows that 40% of the anticipated value of all business initiatives is never
More informationIntroduction to TIBCO MDM
Introduction to TIBCO MDM 1 Introduction to TIBCO MDM A COMPREHENSIVE AND UNIFIED SINGLE VERSION OF THE TRUTH TIBCO MDM provides the data governance process required to build and maintain a comprehensive
More informationSmart Track s ATS Functionality
Businesses recognize that their most valuable resource is the people. With the demand for skilled talent continuously growing, it s a competitive necessity to have the best processes in place to attract,
More informationperspective Microservices A New Application Paradigm Abstract
perspective Microservices A New Application Paradigm Abstract Microservices Architecture is introducing the concept of developing functionality as a number of small self-contained services. This paper
More informationIncrease Business Velocity with Connected, Insightful, Cloud-Based Software
SAP Brief SAP s for Small Businesses and Midsize Companies SAP Business ByDesign Objectives Increase Business Velocity with Connected, Insightful, Cloud-Based Software Integrated, cloud software that s
More informationCustomer effectiveness
www.pwc.com/sap Customer effectiveness PwC SAP Consulting Services Advance your ability to win, keep and deepen relationships with your customers. Are your customers satisfied? How do you know? Five leading
More informationperspective Customer Relationship Management Solutions for effective Customer & Dealer Management Abstract
perspective Customer Relationship Management Solutions for effective Customer & Dealer Management Abstract Large numbers of OEMs / auto manufacturers are looking for integrated ways to manage their customers.
More informationUnisys Innovation Plan
Unisys Innovation Plan June 12th, 2015 Our View of the Market Unisys regards user support, cloud/datacenter, applications, data, analytics, social, service management and security as essential components
More informationMicrosoft Dynamics CRM Solutions for Retail Banking
Performance Microsoft Dynamics CRM Solutions for Retail Banking White Paper Setting new standards that enable retail banks to attract, retain, and service customers with superior speed, efficiency, and
More informationFinancial Services. Market Insights, Drivers & Best Practices
Financial Services Market Insights, Drivers & Best Practices Purpose This guide provides key insights for digital marketing practitioners and executives working in the Financial Services industry. Those
More informationINFOSYS MOBILITY QA PRACTICE
INFOSYS MOBILITY QA PRACTICE Mobile testing requires special focus, tools and methods, and service offerings to deliver quality mobility apps to both employees and end consumers. Today s technology industry
More informationA Whitepaper for Corporate Decision-Makers
A Whitepaper for Corporate Decision-Makers Optimizing the Monetization of a Connected Universe Leveraging a Carrier-Grade Billing Platform to Maximize Service Revenues in the New Digital & Subscription
More informationMaster Data Management for Life Science Manufacturers
Master Data Management for Life Science Manufacturers by Infosys Lodestone Successful MDM strategies start with identifying broken processes, not technology. Table of Contents Master Data Management is
More informationIBM Coremetrics Web Analytics
IBM Coremetrics Web Analytics Analytics to power digital marketing optimization and execution Highlights Real-time Key Performance Indicators (KPIs) suitable for marketers from finance, retail, content
More informationMaster Data Management as a Solution Using SAP MDM and Complementing Technologies
White paper Master Data Management as a Solution Using SAP MDM and Complementing Technologies Abstract SAP MDM provides typical features of Data Consolidation, Management and Data Harmonization to be able
More informationAccenture Life Sciences Cloud for Commercial Services
Accenture Life Sciences Rethink Reshape Restructure...for better patient outcomes Accenture Life Sciences Cloud for Commercial Services Powered by Salesforce.com A unique set of cloud-based capabilities
More informationImproved Efficiency and Significant Cost Savings through a Flexible Managed Services Model
Case Study Improved Efficiency and Significant Cost Savings through a Flexible Managed Services Model Abstract Infosys partnered with a leading global insurance provider to set up a global Testing Center
More informationAccenture Interactive Joint Point of View with Adobe. Making it Relevant Optimizing the Digital Marketing Experience
Accenture Interactive Joint Point of View with Adobe Making it Relevant Optimizing the Digital Marketing Experience Making it Relevant Optimizing the Digital Marketing Experience Digital is no longer a
More informationCompany Overview. Enterprise Cloud Solutions
2016 Company Overview Enterprise Cloud Solutions ENTERPRISE CLOUD SOLUTIONS Unitas Global utilizes leading cloud technologies to optimize enterprise IT environments. By designing, deploying, and managing
More informationData Virtualization Overview
Data Virtualization Overview Take Big Advantage of Your Data "Using a data virtualization technique is: number one, much quicker time to market; number two, much more cost effective; and three, gives us
More informationMarketing Orchestration. Better Metrics, Happier Customers. 72% Impression Lift 107% CTR Improvement
Marketing Orchestration Better Metrics, Happier Customers. If your customers are happy, your metrics will show it. Higher ROI, higher click-through rates, more impressions, more sales. Leverage your 1
More informationCitrix Lifecycle Management
Citrix Lifecycle Management Comprehensive cloud-based service lifecycle management solution IT administrators are realizing that application deployments are getting more complex and error-prone than ever
More informationIBM Coremetrics Web Analytics
IBM Coremetrics Web Analytics Analytics to power digital marketing optimization and execution Highlights Real-time Key Performance Indicators (KPIs) suitable for marketers from finance, retail, content
More informationJENZABAR EX. Exceptional insights. Extraordinary results. JENZABAR EX
JENZABAR EX Exceptional insights. Extraordinary results. JENZABAR EX JENZABAR EX A Proven Solution for Higher Education Jenzabar EX is a comprehensive, fully-scalable administrative platform designed specifically
More informationIBM Global Business Services Microsoft Dynamics CRM solutions from IBM
IBM Global Business Services Microsoft Dynamics CRM solutions from IBM Power your productivity 2 Microsoft Dynamics CRM solutions from IBM Highlights Win more deals by spending more time on selling and
More informationHP SOA Systinet software
HP SOA Systinet software Govern the Lifecycle of SOA-based Applications Complete Lifecycle Governance: Accelerate application modernization and gain IT agility through more rapid and consistent SOA adoption
More informationEMC PERSPECTIVE. Interactive Marketing Solutions
EMC PERSPECTIVE Interactive Marketing Solutions Table of Contents Introduction....................................................... 2 The dual pressures of marketing ROI and customer experiences....
More informationDeliver a Better Digital Customer Experience Through Sonata s Digital Engagement Solutions
Deliver a Better Digital Customer Experience Through Sonata s Digital Engagement Solutions The World is Going Digital The incredible growth of the internet, the proliferation of mobile devices and the
More informationMANAGEMENT AND ORCHESTRATION WORKFLOW AUTOMATION FOR VBLOCK INFRASTRUCTURE PLATFORMS
VCE Word Template Table of Contents www.vce.com MANAGEMENT AND ORCHESTRATION WORKFLOW AUTOMATION FOR VBLOCK INFRASTRUCTURE PLATFORMS January 2012 VCE Authors: Changbin Gong: Lead Solution Architect Michael
More informationEconomic Benefits of Cisco CloudVerse
Economic Benefits of Cisco CloudVerse Key Takeaways Executive Summary Cloud architecture enables IT to be delivered as a service and delivered only when it is needed over the network from central, secure
More informationElegantJ BI. White Paper. Operational Business Intelligence (BI)
ElegantJ BI Simple. Smart. Strategic. ElegantJ BI White Paper Operational Business Intelligence (BI) Integrated Business Intelligence and Reporting for Performance Management, Operational Business Intelligence
More informationIBM Executive Point of View: Transform your business with IBM Cloud Applications
IBM Executive Point of View: Transform your business with IBM Cloud Applications Businesses around the world are reinventing themselves to remain competitive in a time when disruption is the new normal.
More informationEconomic Benefits of Cisco CloudVerse
Economic Benefits of Cisco CloudVerse Executive Summary Cloud enables IT to be delivered as a service, when and wherever it is needed, from central, secure, public and private data centers. Enterprises
More informationDigital Asset Management: Three Tickets To The Blockbuster Content Marketing Show
Digital Asset Management: Three Tickets To The Blockbuster Content Marketing Show By RobeRt Rose, Chief Strategist, Content Marketing Institute welcome North Plains are delighted to sponsor Digital Asset
More informationIntelligent Data Center Solutions
Intelligent Data Center Solutions Panduit s Unified Physical Infrastructure (UPI): a Guiding Vision A unified approach to physical and logical systems architecture is imperative for solutions to fully
More informationSuperior Web Application Performance in the Cloud
SOLUTION WHITE PAPER Superior Web Application Performance in the Cloud Ensuring consistent service levels for users CONTENTS INTRODUCTION....................................................... 1 THE USER
More informationSOLUTION WHITE PAPER. BMC Manages the Full Service Stack on Secure Multi-tenant Architecture
SOLUTION WHITE PAPER BMC Manages the Full Service Stack on Secure Multi-tenant Architecture Table of Contents Introduction................................................... 1 Secure Multi-tenancy Architecture...................................
More informationYou should be getting more from your investment
You should be getting more from your investment So wouldn t it be great if you could combine these two solutions into a single integrated platform that increases return on investment by unlocking new and
More informationFast, Flexible & In Control MEET THE AGILE OPERATOR
Fast, Flexible & In Control MEET THE AGILE OPERATOR From managing Scale To managing diversity Source: Ericsson Mobility Report, November 2013 A connected world is just the beginning The Networked Society
More informationW H I T E P A P E R C l o u d E n a b l i n g P l a t f o r m s f o r S e r v i c e P r o v i d e r s, U p d a t e ( 0 4. 1 2.
Athens Tower, Building B, 2-4 Mesogeion Ave., 5th Floor, GR 115 27, Athens, Greece Tel.: +30 2107473674 W H I T E P A P E R C l o u d E n a b l i n g P l a t f o r m s f o r S e r v i c e P r o v i d e
More informationCloud CRM. Scalable solutions for enterprise deployment
Cloud CRM Scalable solutions for enterprise deployment Simplicity in a complex world Finding, attracting, winning and retaining customers is the lifeblood of every business. But building a scalable, integrated
More informationSERVICES. Software licensing and entitlement management delivered in the cloud for the cloud
SERVICES Software licensing and entitlement management delivered in the cloud for the cloud The Software Industry and the Cloud Enterprise organizations are rapidly discovering the flexibility of cloud-based
More informationOur Business Knowledge, Your Winning Edge. Consulting & Thought Partnership
Our Business Knowledge, Your Winning Edge. Consulting & Thought Partnership To be the preferred partner delivering exceptional value to customers, driving improved business outcomes and reducing total
More informationInfosys Oil and Gas Practice
Infosys Oil and Gas Practice Legacy systems and technologies hamper production at unconventional oil and gas basins and inhibit productivity at conventional energy reserves. The steep cost of exploration,
More informationAnalytics In the Cloud
Analytics In the Cloud 9 th September Presented by: Simon Porter Vice President MidMarket Sales Europe Disruptors are reinventing business processes and leading their industries with digital transformations
More informationHR - A STRATEGIC PARTNER Evolution in the adoption of Human Capital Management systems
www.wipro.com HR - A STRATEGIC PARTNER Evolution in the adoption of Human Capital Management systems FUTURE READY SYSTEM FOR AN INSPIRED WORKFORCE Anand Gupta, Director, Oracle Cloud Services, Wipro Table
More informationVIEWPOINT. High Performance Analytics. Industry Context and Trends
VIEWPOINT High Performance Analytics Industry Context and Trends In the digital age of social media and connected devices, enterprises have a plethora of data that they can mine, to discover hidden correlations
More information