Cloud CRM. Scalable solutions for enterprise deployment

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1 Cloud CRM Scalable solutions for enterprise deployment

2 Simplicity in a complex world Finding, attracting, winning and retaining customers is the lifeblood of every business. But building a scalable, integrated and effective system to achieve this as your organization grows is a challenge. Do you invest in a solution that might serve you today, but be unable to evolve as your needs change? Or do you commit to something that may be too complex right now and hope that it will suit your requirements in the long term? Secure, proven technology Yunano Cloud CRM resolves this dilemma by giving you a single cloud-based solution. As the software and data is held on our servers the implementation is much less disruptive than non-cloud solutions, yet is easy to integrate with your other local and cloud systems due to the underlying platform based on open standards. Highly secure, robust and available, this gives you an exceptional level of flexibility and resilience in a proven enterprise-ready environment that is already serving hundreds of thousands of business customers on a global basis. Faster, better decision making By giving you a near real-time, 360 degree view of your customers and prospects, Yunano Cloud CRM allows you to focus on delivering personalized service. Dive deep into the detail or search for wider trends. Identify your most profitable customers and those you re overservicing. Anticipate their needs and target them with tailored offers. Allow your teams to go mobile, with secure access to all your data and support tools, anywhere and at any time. Pay for service, not users With our pay-as-you-go approach you can shape deployment to match your demands, building a service that delivers only what you want, when you want it. Unlike more rigid services that insist on named users for every license, Yunano Cloud CRM gives you 24x7 access to everything from day one via a single, all-inclusive structure based on the number of simultaneous users. No CAPEX, no limits, just scale your service as you need it. A 360 degree view of every customer Yunano Cloud CRM is a highly visual, modular solution that enables you to move from a broad view to the detailed picture in seconds. It delivers the level of intelligence, agility and flexibility that you need to manage your sales in the multi-channel environment. By creating a 360 degree view of your customers you are able to treat every client individually, maximizing profitability from every account. Graphical workflows make it easy to track activity, review customer patterns and guide employee behavior. Yunano Cloud CRM enables you to quickly establish the status of any customer relationship and monitor multiple touch points to analyze the effectiveness of any activity. This highlights missed opportunities and makes it possible to refine activity according to near-live feedback from customers, channel partners and your own sales and marketing team. Get to market, quickly Test, innovate and implement sales and marketing strategies quickly via a rapid and responsive platform. Build true customer relationships with a system that can expand, allowing you to adjust the services you use at any time. Yunano Cloud CRM automates mundane tasks and creates efficient workflows, reducing human error and building the foundation for long term, profitable customer relationships. Run highly targeted campaigns Every customer is different, and with Yunano you can acknowledge this using targeted marketing aimed specifically at their needs and informed by the available intelligence. Once an opportunity has been identified Yunano gives you the tools to exploit it, with editable templates and frameworks for marketing, SMS messaging, website lead generation and event management and coordination. Link your sales, marketing, technical support, customer service and management functions using Yunano Cloud CRM to increase efficiency and create a single message approach across your business. The result is a common view supported by automated processes that handle the routine tasks, allowing you to focus on developing new products, services and marketing initiatives. 2 Yunano Cloud CRM Scalable solutions for enterprise deployment

3 Yunano Cloud CRM provides a rapid, low-risk route to a scalable, pay-per-use solution designed to deliver enterprise level performance. 3

4 A single view for marketing, sales and customer support Every business operates in a fiercely competitive sales environment. An effective sales management system is essential to maximize the return on your investment in sales and marketing. Yunano Cloud CRM supports collaboration across your entire organization, providing a consistent set of management tools for every stage of the process. From initial lead generation through nurturing to quotation and delivery. Of course CRM extends beyond the sale and an essential aspect of CRM that is central to Yunano is the strength of the collaborative working environment that it delivers. Teams can work easily together supported by an intuitive environment that helps share and transfer knowledge. It also provides management full visibility of the sales pipeline at all times, enabling effective forecasting, tracking, risk assessment and resource allocation. A dynamic model for service delivery Customer service has long been the differentiator between good companies and great ones. By giving you access to extensive information about every customer and their current status, Yunano supports management of every customer throughout the entire lifecycle. The tools are designed to help you maximize your business return, with precise focus on the behavior and preference of the individual customer. Full integration capability with sales tools and ERP systems allows you to make the service component an integral part of every proposition, tracking usage and service profitability. Most importantly, Yunano Cloud CRM encourages you to be proactive with service propositions resulting in an increase in your profile and presence with each customer. Making it easy to work smarter Your employees are at the heart of every aspect of customer service and Yunano Cloud CRM helps you manage them to be the most effective they can. By supporting performance management and employee motivation you can match individual skills to the most appropriate role, enabling you to create a knowledge base of specialist skills which can then be applied to best resolve specific situations. This approach proactively supports each employee and enables them to give their best at work, improving job satisfaction, retention, productivity and most critically, customer service. Unparalleled insight Yunano Cloud CRM drives up the quality of decision making based on an accurate analysis of the value in every account. By enabling you to identify those clients that provide the highest return on investment you can focus your strategy towards fostering them and upon identifying similar prospects. This intelligence is delivered through analysis of more than 100 indicators to create meaningful and actionable account profiles. Yunano CRM Intelligence enables a solid foundation for prioritizing target accounts and developing appropriate sales and marketing strategies. 4 Yunano Cloud CRM Scalable solutions for enterprise deployment

5 Low risk, high reward As a cloud solution, Yunano can be implemented quickly and scaled to your needs. Yunano Cloud CRM pricing is all inclusive, it is easy to assess the value of each module with limited commitment. At Yunano, we appreciate that every business must change and that is why Yunano Cloud CRM is built on an open architecture framework, freeing you from being locked in should you wish to alter your strategy in the future. Yunano is designed for seamless integration into your non-cloud systems should you require. Therefore, Yunano is amongst the most flexible, cost-effective CRM solutions available today. Yunano Cloud CRM Modules 360 Degree Customer View Sales Management Marketing Management Service Management Employee Management Enterprise Analysis 5

6 Use social media to drive every interaction Social media is one of the most powerful sales tools that any business can exploit, but many organizations are failing to bring the benefits of more natural interaction to the workplace. To facilitate enterprise collaboration in your commercial workforce we have combined the power of bluekiwi and Yunano CRM to create ZEM CRM. This combination delivers the collaboration, openness and shared knowledge of social media across your business, connecting the CRM platform to an enterprise wide social network that helps your employees rapidly exchange information. With ZEM CRM your employee knowledge pool becomes a single, shared resource, securely available across the enterprise, rapidly and without the limits and inefficiencies of traditional exchange or other forums. This peer-to-peer interaction makes your organization more interactive, responsive and effective and ensures that the right people are always available to support and inform every customer interaction. Social media bring 10% higher customer loyalty and 10% greater revenue. McKinsey 6 Yunano Cloud CRM Scalable solutions for enterprise deployment

7 bluekiwi from Atos bluekiwi is Europe s leading provider of enterprise social software. Its solutions help companies of all sizes connect with their customers through an enterprise social network. bluekiwi social networking software enables organizations to improve productivity and grow innovation through the open and collaborative sharing between internal (employees, members, or staff) and external (customers, partners, or students) communities. bluekiwi is available as a hosted Software-as-a-Service (SaaS) with the option of a Private Cloud configuration. Yunano Cloud CRM gives you more for less Yunano gives you access to all the resources you need to benefit from a CRM solution with the flexibility, scalability and responsiveness that is essential to compete in the global economy. By connecting your employees in a secure environment you give them the tools they need to keep in touch with your customers, supported by the information they need to make the best possible decision in every situation. All this is available for rapid deployment, easy adoption across an enterprise of any scale and on a pure pay-per-use service without capital investment or complex licensing agreements. We ve kept it simple, but we ve made it powerful. Yunano Cloud CRM gives you more for less. For more detailed information, case studies, demonstrations and more about Yunano visit 7

8 About Yunano Yunano offers safe cloud services on a pay-per-use basis to its customers, ranging from CRM to extended ERP solutions. Yunano is a joint venture between Atos, the European IT services powerhouse, and Yonyou, the Chinese leader in management software. The company addresses the cloud market for medium-sized organizations, in particular, subsidiaries of large groups, or emerging country enterprises in need of a scalable, first-class offering at a competitive price. To unlock the power that has driven the Chinese economy to such extraordinary heights, contact us now contact.us@yunano-cloud.com To request an in-depth product demonstration, to explore the potential of the Yunano Cloud, or to simply ask for more information, visit our website at: yunano-cloud.com Copyright Yunano 2013