Terms of Reference. The CCIAP is a partnership of national
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1 Canadian Coalition for Immunization Awareness &Promotion Coalition canadienne pour la sensibilisation et la promotion de la vaccination Terms of Reference The CCIAP is a partnership of national non-government, professional, health, consumer, government and private sector organizations with a specific interest in promoting the understanding and use of vaccines recommended by the National Advisory Committee on Immunization. 1
2 Our Goal The goal of the CCIAP is to contribute to the control / elimination / eradication of vaccine preventable diseases in Canada by increasing awareness of the benefits and risks of immunization for all ages via education promotion advocacy and media relations. Members AMMI Canada (Medical Microbiology & Infectious Disease) Canada's Association for the Fifty-Plus Canadian Association of Chain Drug Stores Canadian Diabetes Association Canadian Geriatric Society Canadian Gerontological Nursing Association Canadian Institute of Child Health Canadian Lung Association Canadian Medical Association Canadian Nurses Association Canadian Nursing Coalition for Immunization Canadian Paediatric Society Canadian Pharmacists Association Canadian Public Health Association College of Family Physicians of Canada Community and Hospital Infection Control Association - Canada Council of Chief Medical Officers of Health Heart and Stroke Foundation of Canada Society of Obstetricians & Gynaecologists of Canada Victorian Order of Nurses Government Members: Public Health Agency of Canada First Nations and Inuit Health, Health Canada Sponsor Members: Sponsor Members: GlaxoSmithKline Merck Frosst sanofi pasteur Solvay Pharma Wyeth Canada 2
3 Chairs & Secretariat Co-Chairs: Drs. David Allison and Ian Gemmill Vice Chair: Dr. Bonnie Henry Vice Chair (as of Jan 08): Dr. Susan Bowles Canadian Public Health Association Carling Avenue, Ottawa K1Z 8R1 Tel: Fax: Sr. Manager: Mary Appleton Objectives Education objectives: To provide accurate and complete information on all vaccines recommended by NACI. To maintain and enhance public trust in immunization by addressing inaccurate information on immunization. Promotion objectives: To develop and execute promotional products and activities that focus on the benefits and risks of recommended immunization for all ages. 3
4 Objectives Media Relations: To provide a focal point of information and expert spokespeople for journalists. To assist expert spokespeople to respond to media inquiries. Advocacy: To advocate health public policy and education on immunization. (conducted independently of sponsor and government members) Activity Highlights Regular forum for NGOs, government & manufacturers Two annual campaigns: 1) National Immunization Awareness Week (end April) 2 Annual Influenza Immunization Awareness Campaign (October) Promotional materials (posters, post cards, pamphlets, ads) Educational materials (information sheets, Q&As, articles, references) Media relations (publicity events, expert spokespeople, backgrounders, letters) Advocacy (letters, meetings) Comprehensive website dedicated to immunization (bilingual) network on hot topics, 100s connected Questions from the public and health care providers (~500/yr) Conference presentations 4
5 Pediatric Immunization Influenza Immunization 5
6 Adult Immunization Adult Immunization 6
7 Adult Immunization Record Re-designed Web Site 7
8 Conferences Canadian Immunization Conference Canadian Paediatric Society Canadian Pharmacists Association Canadian Public Health Association College of Family Physicians of Canada National Immunization Strategy Goals & Objectives Public Education Professional Education World Vaccine Congress Regional immunization conferences Media Relations Expert spokespeople Celebrity spokespeople Print ads Radio ads TV ads Publicity events Letters to editors 8
9 Advocacy 2007 Federal Budget: Renewed national fund for vaccines ($300m) THANKS!! Sponsor members GlaxoSmithKline, Merck Frosst, sanofi pasteur, Solvay Pharma, Wyeth unrestricted educational grants Public Health Agency of Canada contracts and in-kind support Member organizations In-kind support, networks and expertise Front line feedback 9
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