250,000. U.S. Physicians. World s Largest Healthcare Professional Panel Media Kit
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1 250,000 U.S. Physicians World s Largest Healthcare Professional Panel Media Kit
2 How MDLinx.com is promoted: Physician and Recruiter Career Fairs SEO and SEM RSS Feeds Social Media Newsletters Direct Mail enewsletters Print Advertising Telemarketing Physician Referrals MDLinx is an award-winning, practical tool that busy physicians and healthcare professionals use to stay up to date with the latest research in the medical field. The company aggregates medical articles and research from more than 2,000 peer-reviewed journals and leading news media on a daily basis. Our physician editors sort this content into 32 medical specialty sites, 36 patient sites, and 842 subspecialty sections, all available online, or via e-newsletter. Established in March of 1999, in Washington, DC, MDLinx is the leading provider of online marketing solutions to the healthcare industry. #1 Reach Company solutions include Targeted Online Advertising Content Licensing Paid Physician Market Research Smartest Doc Competition and National Ranking Customized epromotion programs (M3 Messages) Industry Leading Career Center providing #1 Reach MDLinx.com / M3: A publicly traded company MDLinx.com - A SONY Group Company Customers include all top 10 pharmaceutical companies, advertising agencies, and market research companies 2nd largest sponsored medical professional portal 3rd most-viewed by physicians per ComScore MDLinx Physician Product Offerings:
3 Your Physician Audience Is Already Logged Into MDLinx.com PA 14,903 TX 19,813 MDLinx Physician Members (By State) AK 645 AL 3,678 AR 2,155 AZ 4,984 CA 31,549 MT 782 NC 8,889 ND 585 NE 2,047 NH 1,221 FL 20,257 CO 4,983 CT 5,069 DC 2,030 NJ 9,934 NM 1,516 NV 1,848 NY 24,989 DE 829 FL 20,257 GA 10,259 HI 1,157 NY 24,989 OH 11,773 OK 3,225 OR 2,764 IA 3,580 PA 14,903 ID 973 PR 1,003 IL 13,929 RI 1,899 CA 31,549 IN 5,343 KS 2,291 KY 3,996 LA 4,212 MA 9,766 MD 9,475 SC 3,676 SD 615 TN 6,177 TX 19,813 UT 2,371 VA 7,110 ME 1,384 VT 687 MI 9,899 WA 6,397 MN 5,896 WI 6,164 MO 6,313 WV 1,452 MS 1,673 WY 385 Key MDLinx PHYSICIAN SPECIALTIES have grown as much as 90% of AMA over the last 12 months. Our Unique Visitors MDLinx.com 700K 600K 500K 400K 300K 200K MDLinx 71% HealthECareer 22% PracticeLink 2% MDSearch 1% 07/ / / / / / / / / / / /2012 Source: Compete.com July unique visitors 950,000+ PracticeMatch 1% JAMA Career.1%
4 Our Reach One Million enewsletters. Every Week. (actually, it s more like 1,149,510, but who s counting) Your Audience Since 1999, MDLinx subscribers have been your desired audience: U.S. PHYSICIANS Our Active Users We have the active online attention of over 250,000 NATIONAL PHYSICIANS. Outstanding Reach Each week, we deliver OVER ONE MILLION e-newsletters, including the marketing of our Career Center. World s Largest Healthcare Professional Panel 32 Specialties 7:36 minutes per session 20% of members view 10+ pages per session 842 Subspecialties Over TEN MILLION page views each month
5 Top Penetration Specialties 30,000 25,000 20,000 15,000 10,000 5,000 M3 USA AMA Endocrinology Hematology & Oncology Rheumatology Cardiology Neurology Nephrology Allergy & Immunology Infectious Disease 250,000+ U.S. Physicians Also available: allied healthcare professionals, regional segmentation, hospital affiliation targeting PCP Specialty Penetration Percentage 40% 35% 30% 25% 20% 15% 10% 5% 0% Family Medicine Internal Medicine/ Hospitalists OB/GYN Pediatrics Emergency Medicine
6 JOB POSTING $ days - Visibility on MDLinx Career Center website - Daily promotion via MDLinx specialty e-newsletters - Bi-weekly promotion via Career Center newsletter matching job postings to CV profiles - Visibility in job searches - Volume pricing available for multiple job postings Career Newsletter 5 minutes to stay current Internal Medicine Sample Job Listing Home Your Messages Smartest Doc Jobs (249) More Other Specialty Major Healthcare System in Charlotte, NC and St. Louis, MO hiring top paying Internists Contact Show Position Type: Physician (MD, DO) Employer: Enterprise Medical Employment Type: Permanent Location: Charlotte, NC & St. Louis, MO, NC USA Specialty: Family Medicine, Hospitalist, Internal Medicine Health Group Salary Range Job Description Eastern North Caroline - outpatient IM - NC Outpatient IM Opportunity - Eastern NC An excellent Outpatient Internal Medicine opportunity has become available in eastern North Carolina. This employed position would be to join an established, premier multispecialty group of 80 physicians. You will be busy immediately as you see 20+ patients daily. Weekend call is one in twelve. A modern office is located near the city's only hospital, an 861-bed Level One-trauma center serving a 29 county region. The financial package will include a first and second year guarantee based on credentials and experience. An ideal town for families, this city of 70,000 is located in the heart of North Carolina's coastal plain. It is just a short drive from the famous Outer Banks and attractions in the Triangle area Raleigh, Durham and Chapel Hill-. The housing is affordable, the people are friendly and the schools are great. The area economy is diversified and includes a major university and a community college, a regional medical centerand a growing manufacturing sector. The area offers museums, art galleries and live theater, along with exceptional restaurants to satisfy any taste. The mild climate allows its residents to enjoy golf, tennis, fishing and other sports all year round.
7 HYPER TARGETED JOB PUSH Request Quote - Push your job posting directly to Physician s inbox - Message posted on MDLinx specialty portal, assigned to targeted matches - In addition, enhanced visibility in daily MDLinx and SmartestDoc e-newsletters - Rates start at $100 per 1,000 Physician Inboxes you target Targeted Job Push 5 minutes to stay current Internal Medicine Job Alert User s Home Page Home Your Messages Smartest Doc Jobs (249) More Other Specialty Messages from Jill Baker Director of Physician Recruitment, St. Francis Hospital 5 minutes to stay current Now Hiring for Hospitalist Locum Tenens in Arizona Internal Medicine Earn a premium pay rate with paid travel and housing expenses. A hospitalist group change has created multiple locum Home needs in Arizona and Your Locum Messages Leaders has been Smartest Doc Jobs (249) More Other Specialty chosen to provide interim coverage until permanent full-time hospitalists can be hired. Internal Medicine News & Articles Your Unread Messages in Internal Medicine Messages include industry-sponsored and special communications from MDLinx Jill Baker Director of Physician Recruitment, St. Francis Hospital High earning, Internal Medicine position at St. Francis Hospital in WV. Contact me now for details.
8 PRE-QUALIFIED PROMO Request Quote - Message with pre-qualifying question posted on MDLinx specialty portal, assigned to targeted matches - Enhanced visibility in daily MDLinx and SmartestDoc e-newsletters - 1 enhanced alert with pre-qualifying question to the targeted audience - Rates start at $165/M for 4 weeks and are dependent upon the scale of the audience size Daily User Newsletter MDLinx Internal Med 5 minutes a day to stay current THIS ISSUE: Messages Articles New in Full Text Top Read Articles This Month Jobs >> 14 new jobs in the Career Center Newsletter Wednesday, August 1, 2012 General Internal Med Articles for August 1, 2012 Ranked, sorted, and summarized by MDLinx editors from the latest literature 52 new articles from 103 contributor journals scanned today (see the list) General Internal Medicine Job Alerts appear directly in the MD's in-box Migraine and risk of incident diabetes in women: a prospective study Cephalalgia These Internal Med jobs are 5 minutes available to stay in the current Career Center - Charlotte NC - Vice Chairman of Dept of Enterprise Medical Services, - "Amenia, NY - Family Medicine/Director" Enterprise Medicine Medical Services, - "Between Phoenix & Sedona, AZ - Family Enterprise Medical Services, - "Jonesboro, AR - Enterprise Home Medical Services Your Messages Smartest Doc Jobs (249) More Other Specialty Messages from Jill Baker Director of Physician Recruitment, St. Francis Hospital Now Hiring for Hospitalist Locum Tenens in Arizona Earn a premium pay rate with paid travel and housing expenses. A hospitalist group change has created multiple locum needs in Arizona and Locum Leaders has been chosen to provide interim coverage until permanent full-time hospitalists can be hired.
9 BLAST Starting at $499 - Client creative or in-house built creative ($275 for creative services) - Target AMA-verified physicians - Above average Open Rate (12-15%): o Low bounce rate due to high quality of the lists o Deployed through MDLinx white-listed servers - Allied healthcare professionals targeting available - Engagement follow-up campaign available upon request Blast Emergency Medicine Opportunities between Washington DC & Baltimore The University of Maryland Emergency Medicine Network has two exciting and new opportunities at A Hospital in Prince George s County and A Hospital in Laurel. Each opportunity is ideally located between D.C. and Baltimore. Emergency Medicine Opportunities ideally located between Washington and Baltimore
10 CV DATABASE ACCESS Request Quote - Search thousands of CV s from US physicians - New job seekers added daily - Includes new CV alert (sent when new CV s matching your criteria are added) CV Alert Newsletter Search CV Database Search for a CV Enter search criteria below Home Profession Degree Specialty More Other Specialty Select Options Board Status Citizenship Status Type of Position Available Date Preferred Locations Select Options US Citizen Permanent Only show US CVs Visa updated Since Canadian Citizen H1b Visa J1 Visa Search
11 MDLinx Career Center Products Where Do Doctors Spend Their Time Online? HCP Content Social Media Association Government Insurance Clinic Pharmaceuticals Medical Journal Physician Locator EMRs Medscape.com and MDLinx.com, the two largest HCP Content sites, represented 65% of the visits to HCP Content sites Source: ComScore Physicians Online Usage Analysis Q # of visits to web sites by each doctor in the quarter, on average MDLinx Industry Leader in Loyalty MDLinx Medscape NCCN UptoDate epocrates Healthcasts MDconsult Pri-Med Modern Medicine Medpage Today 15% 30% 27% 44% 53% 59% 59% 73% 70% 65% 73% of MDLinx doctors made repeat visits Source: ComScore Physicians Online Usage Analysis Q1 2011
12 Contact Call Today to get your facility instantly recognized by the RIGHT Physicians. Contact your rep: MATT BAKER PHONE: (202) ext ADDRESS: MDLinx Physician Recruitment Advertising Department th Street NW, Suite 100 Washington, DC MDLinx Career Center is proud to be partners with: 2012 ASPR ANNUAL CONFERENCE
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