Cloud Computing for Java Developers
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1 Cloud Computing for Java Developers Quinton Wall Force.com Evangelist Salesforce.com Jesper Joergensen Director, Product Mgmt Salesforce.com
2 Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forwardlooking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include but are not limited to risks associated with developing and delivering new functionality for our service, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our quarterly report on Form 10-Q for the fiscal year ended October 31, 2009 and our other filings. These documents are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
3 Enterprises Build Apps in Java #1 Development Language 6+ Million Developers
4 Enterprise Java Developers Don t Have a Path to the Cloud 6 Million Java Developers?
5 The Force.com Platform
6 Complete Infrastructure Services Servers Storage Switches Firewalls Load Balancers Power Cooling Operating Systems Data Centers Disaster Recovery ISO Certified Security Proven Reliability Proven, Real-Time Scalability Real-Time Query Optimizer Real-Time Transparent System Status Real-Time Upgrades Proven Real-Time Integration Real-Time Sandbox Environments Salesforce to Salesforce 3 Global Data Centers & Disaster Recovery Multitenant Kernel
7 Complete Operations Services Back-Up Recovery Patch Management Capacity Planning Storage Management 24x7 Network Operations Center Systems Monitoring Systems Provisioning Asset Management Ongoing Physical & Security Management ISO Certified Security Proven Reliability Proven, Real-Time Scalability Real-Time Query Optimizer Real-Time Transparent System Status Real-Time Upgrades Proven Real-Time Integration Real-Time Sandbox Environments Salesforce to Salesforce 3 Global Data Centers & Disaster Recovery Multitenant Kernel
8 Complete Application Services A B D C Relational Database Web Services API Workflow & Approvals Forms & Page Layout Editor Reporting & Analytics User Administration Security Search Multi-Device Multi-Language/ Multi-Currency Unlimited Real-Time Customization Granular Security & Sharing Programmable Cloud Logic Real-Time Workflow & Approvals Programmable User Interface cloud platform Real-Time Mobile Deployment Real-Time Websites Real-Time Content Library Real-Time Analytics 850+ Integrated Applications
9 But we re Java developers, Are you saying we have to develop in Force.com?
10 VMforce: Run Enterprise Java Apps on Force.com Run your Java apps on Force.com Build new Java apps in the cloud Extend any Salesforce App with Java
11 How VMforce works You deploy a Java Web App VMforce Multi-tenant JVM Cloud Your app gets search, reporting, mobile and all other Force.com services out of the box Force.com.war API Servlet Engine JVM It gets its own servlet engine and JVM It connects to Force.com using existing APIs with JPA layer Force.com provides the database for your Java app
12 And in the Beginning. Requirements Typically Start with Data What do I want to capture? How is data related? What am I going to report on? Which people are going to use the data? Who has access to what?.and how do I connect to it?
13 Connecting to Force.com Web Services API SOAP based connectivity Bulk API High Volume Data Loading REST HTTPS based connectivity Read and Write, Supports querying JPA VMforce 35
14 Using the Force.com REST API Web App or Device Authenticate Choose Operation (URL) Make HTTPS Request (GET POST) Handle Response (JSON XML) Handle callback & Return access_token Base URI = Resource Name URI Versions / Discovery Resource /vxx.x Describe Global /vxx.x/sobjects/ sobject Info /vxx.x/sobjects/account Describe sobject /vxx.x/sobjects/account/describe Data Row /vxx.x/sobjects/account/id/ Query /vxx.x/query/?q=soql Search /vxx.x/search/?s=sosl
15 Demo 1: Connecting to Force.com
16 Force.com Database 101 OO Design with Standard & Custom Objects 20
17 Demo 2: Adding Objects(Entities) via JPA
18 A Sample of Force.com Database Services
19 Easy to Add Collaboration to Force.com Apps Check to Enable Profiles Feeds Status Updates Groups Apps Document Sharing Social Apps 15
20 Force.com Logic Technologies Build rich business logic that automatically upgrades with every release Declarative Logic (point and click) Required Field / Uniqueness Lookup Filters Audit History Tracking Workflows Rules & Approval Processes Formula-Based Logic (spreadsheet-like) Formula Fields Data Validation Rules Workflows Rules & Approval Processes Procedural Logic (code) Apex Triggers Apex Classes 25
21 Demo 3: Adding Validation & Formula Fields
22 Adding Business Logic With Apex Strongly-typed OO language Write Database Triggers Program Controller in the UI Layer Tight Integration with DB Web Service Support Integrated Testing Framework Designed for Multi-tenancy 30
23 Demo 4: Force.com Database Triggers
24 Develop Locally. Deploy to the Cloud 35
25 Summary VMforce enables Java developers to reach the Cloud And leverage Force.com DB Services (search, reporting, mobile etc) Force.com provides services for UI generation, Logic, Lifecycle events Will only require a JPA config change Multiple options for connectivity Web Services API, REST, Bulk Loader, JPA (for VMforce)
26 Want to learn more? How to get started with Force.com Build your first Cloud App Force.com Workbook & Cheatsheets Learn about VMforce Intro to Force.com DB article FAQ and more Attend a live event Dreamforce: SpringOne: 40
27 Thank You Your feedback is important:
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