Creating an outcome that best suits you

Transcription

1 TER EXPERIENCE CREATING CREATING BETTER BETTER NG BETTER PARTNERSHIPS ROUGH BETTER THROUGH EXPERIENCE EXPERIENCE

2 Creating an outcome that best suits you At RPM, we pride ourselves on giving you the sort of service that makes you feel comfortable. However, our personable, friendly service is just one side of the equation. The advice we give you is based on solid, detailed, factual research. It s this in-depth knowledge of the market that s helped us become an expert in real estate marketing. Last year alone we sold $650 million worth of property. And the numbers have been increasing ever since. Indeed RPM has expanded to become a significant leader in the industry with divisions dedicated to: yurban Land yestate Management yproject Marketing yresearch yproperty Management Yet, while RPM can offer you the resources and effectiveness of a large agency, we still retain a level of personal service that s tailored to suit you.

3 We have worked with RPM for over a decade on a variety of projects and acquisitions. Their team and in particular the senior staff are very hands on. They have a good balance of experience, systems and enthusiasm. RPM approaches business in a methodical and organised fashion. Anthony Lennon, Executive Director & National Business Development Director, PEET Limited

4 URBAN LAND Taking a broad view RPM is a broad-hectare specialist with in-depth knowledge of the Victorian market. For landowners, we provide appraisals and find buyers from our database of domestic, national and international developers. For developers, we find properties suited to their projects and budgets. Whether you re buying or selling, RPM s detailed research and extensive resources can help you achieve the best possible outcome. And, of course, our people will be with you every step of the way, to ensure the experience is as pleasant as it is profitable.

5 RPM approaches selling in an organised, qualitative and professional manner. They have quality staff and up-to-date systems and market intelligence. Darren Walsh, Director, Project Management, Satterly Property Group

6 ESTATE MANAGEMENT We cover a lot of ground RPM takes a multi-faceted approach to marketing and selling estates, helping our clients create a product that is relevant and appealing to the market. RESEARCH AND REPORTING For developers, RPM can provide the detailed research and reports essential to tracking an estate s performance and keeping abreast of the market. PRODUCT RPM analyses the demand for specific lot sizes, frontages and price points across Victoria. This knowledge is used to maintain the maximum appeal and success of your estate. PRICING RPM monitors the price of competing estates and makes regular recommendations to the developer to achieve maximum prices. As well as weekly reporting and monthly activity reports, we provide information such as buyer profiles, competitor activity and sales in your market place.

7 Porter Davis is proud to consider RPM a key business partner and an integral part of our past and future success in the Victorian housing industry. The relationship with RPM is certainly held in high regard by Porter Davis and is sure to deliver continued success. Paul Wolff, Managing Director, Porter Davis Homes

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9 Our estate management process URBAN LAND RESEARCH PROJECT & TEAM ESTABLISHMENT RESEARCH & REPORTING RELEASE & SALES ESTATE MANAGEMENT PRODUCT, PRICE & PRESENTATION PROMOTION & PARTNERS PRESENTATION With many competitors vying for the same purchasers, it is vital that an estate s presentation is first-class. RPM s estate managers are on site daily to ensure the highest visual standards are maintained. PROMOTION RPM can assist developers in creating strategic marketing campaigns that specifically target potential buyers. BUILDER NETWORK RPM works closely with a network of major Victorian builders. These trusted relationships provide a major source of sales and we work closely with the builders to co-promote our clients estates. INVESTOR NETWORK RPM has links with a range of alternative distribution networks, both local and overseas.

10 PROJECT MARKETING Standing above the rest RPM s project marketing division specialises in the sales and marketing of medium and high-density developments across metropolitan Melbourne. We offer a clear focus and a well-rounded sales solution. We react quickly to maximise results in an ever-changing property climate and, with the ability to provide both on and off market sales, the team at RPM has all bases covered. Our research-based sales strategies are integrated across all retail channels, as well as RPM s referral networks. Together with property management, we provide clients with seamless service delivery and an ability to maintain the long-term integrity and reputation of their developments.

11 RPM are professional, thorough, responsive and informed. They have good staff, excellent systems and an approach that has true attention to detail. Nathan Blackburne, State Manager - Victoria, Cedar Woods Properties Limited

12 RESEARCH It is what you know At RPM, everything we do is based on solid, factual research. Indeed, information and analysis are at the core of our decision-making. Our research team undertakes detailed studies of the Melbourne property market, identifying trends, with particular focus on urban land, residential estates and apartments. With this detailed knowledge, RPM can help you make an informed decision to achieve the best result for your property.

13 Since RPM s appointment, we have seen strong increases in sales through better purchaser qualification. RPM s market research is excellent and allows us to better manage pricing and product development. Guy Farrands, Managing Director and CEO, GEO Property Group 12

14 PEOPLE ERIC DICK MANAGING DIRECTOR Eric started in real estate in 1969 and opened his own agency, Nicholas Lauder, six years later. Over the next 24 years, Eric built Nicholas Lauder into a six-office network that became recognised as the leader in marketing residential land estates in the North East region. The company became a member of the Urban Development Institute of Australia and Eric became a director of the institute at the age of 34. In 1994, Eric established RPM to service the development industry in the marketing of residential land throughout Melbourne. It has grown to now have more than 50 staff. KEVIN BROWN CEO Kevin was appointed as the company s first Chief Executive Officer. Kevin brought with him a wealth of experience, having held similar Chief Executive roles for more than 20 years as well as having vast knowledge in the real estate industry. With his broad, lateral thinking, Kevin is a vital member of the RPM team and has made a strong impact on strategic direction. Kevin believes RPM s success is due to the quality of its people, their hunger for information, their critical analysis and their innovative thinking. It is Eric s vision that has established RPM s values, based on integrity and commitment.

15 LUKE KELLY SALES DIRECTOR, ESTATE MANAGEMENT Luke commenced his career with RPM in 1998 as an estate manager and has been instrumental in the success of many residential land estates. In 2006 Luke was appointed Estate Sales Manager in RPM s expanding Estate Management Division and has continued to progress through the company. As Sales Director and with his practical experience, Luke provides an invaluable perspective. Luke draws on this experience to quickly identify changes in market conditions and implement solutions that ensure continued success. PETER KILKENNY DIRECTOR, URBAN LAND In 1980 Peter founded Kilkenny Real Estate in Sunbury. Drawing on his background in his family business, Kilkenny Homes, Peter concentrated on marketing new homes and land. This approach saw the business successfully expand to three more offices and become the largest independent agent in the region. Peter founded Victorian Land Sales in the early 90 s, selling land to builders clients through display homes across Melbourne. After merging Victorian Land Sales into RPM in 1997 Peter then further enhanced his reputation within the development industry by specialising in Urban Land Sales and building the Urban Land division of RPM. Peter has successfully negotiated the acquisition of some of Melbourne s landmark projects. His expertise in Urban Land is relied upon not only by developers but consultants alike. PETER GRANT DIRECTOR, PROJECT MARKETING Peter entered the real estate profession in 1994 and found his passion in the areas of investment sales and property management. He is well known for his excellent business development skills and for delivering a professional customer experience. Peter established RPM s Residential Sales and Property Management Division and in 2008 became a director of RPM. After completing his Full Estate Agents Licence, Peter completed his degree at RMIT s School of Property & Construction. Peter s experience and knowledge have helped him establish a reputation for excellence within the industry.

16 PROVEN RESULTS Highly effective approach RPM s high quality sales people and management team, together with their unique approach to real estate marketing have proved to be highly effective. Since its inception in 1994, RPM has achieved spectacular sales results across the growth corridors of Melbourne and Geelong. Last year RPM generated residential land sales in excess of 1,500 lots and $650 million. Over $350 million of this was from broad hectare sales, which will ultimately result in the creation of 21,000 residential lots. We are proud of our work and the results we have achieved for our clients.

17 Woodlands Edge Past & present projects Canterbury Hills Regency Rise Brimbank Heights Mandalay Settlers Hill Sherwins Way The Ridge Valencia Plenty River Hawkstowe Camalda Mariposa River Valley Eynesbury The Ridge Prominence Wattle Grove Monterey Central Tarneit Gardens Wyndella Williams Landing Wyndham Waters Newminster Point Cook Gardens MELBOURNE CBD Koolamara Waters Oaktree Rise College Green Churchill Park Muirfield St Johns Wood Berwick Springs Hillsmeade St Johns Heights GEELONG Botanic Ridge Curlewis Parks Warralilly Seabank

18 RPM has a very personal way of doing business, they make you feel like a client. John Green, General Management Development, Eureka Funds Management

19 HEAD OFFICE Level 1, 170 Dorcas Street South Melbourne 3205 P F W rpmrealestate.com.au POINT COOK OFFICE Shop 211, 4 Main Street Point Cook 3030 P F W rpmpointcook.com.au

20 H EXPERIENCE CREATING BET ATING PARTNERSHIP BETTER XPERIENCE THROUGH CREATI THROUGH PARTNERSHIPS TH TER PARTNERSHIPS THROUGH