Tiago Baccarelli Justino

Transcription

1 Tago Baccarell Jusno STRATEGY THROUGH DESIGN My goal s o be par of an organzaon where I can lend my desgn alens, busness acumen, and relaonshp buldng sklls as a desgn sraegs. EDUCATION Insue of Desgn IIT Chcago Aug May 2015 Dual Degree focus on Sraegy Maser n Desgn Maser n Busness Admnsraon Mam Ad School ESPM São Paulo May - Jun 2010 Specalzaon n Innovaon and Desgn Thnkng Escola Superor de Propaganda e Markeng São Paulo May - Sep 2004 Specalzaon n Trade Markeng Pennsylvana Sae Unversy S. College Aug May 2001 Major: Busness Managemen and Markeng Mnor: Logscs and Supply Chan Managemen LANGUAGES Fluen Poruguese Englsh Spansh Ialan SOFTWARES Adobe Creave Sue Package Keynoe Mndnode Balsamc HTML5 CSS3 jquery Rhnoceros WORK EXPERIENCE Inegraon São Paulo Summer 2014 Managemen Consulancy, Markeng, Sales and Logscs Desgn Research, Analyss, Sraegy and Communcaon Desgn. Accenure Chcago Summer 2013 Managemen Consulancy, Technology and Ousourcng Desgn Research, Analyss, Concep and Prooype Developmen. AnmusO2 São Paulo Desgn and Shopper Markeng Consulancy Busness Developmen, Clen Managemen, Sraegy, Desgn Research, Brandng, Concep and Prooype Developmen, Implemenaon. Man Clens Johnson&Johnson, Nesle, Exxon Moble Esso, Dageo, C&A, Nabsco Real Desgn Insue São Paulo Founder and reasurer of RDI Brazl, desgn organzaon wh nneeen chapers n four counres. Oxygen Trade Mkg São Paulo Trade Markeng Research and Consulancy Founder, Busness Developmen, Clen Managemen, Projec Plannng, Real Plannng Sraegy. Man Clens Unlever, Nesle Purna, Peps, Envrosell, Odebrech, Reed Exhbons Sraplan Campnas Markeng and Fnancal Consulng Markeng and Fnance Coachng, Marke Enrance Sraegy Developmen. Johnson & Johnson Rome Consumer Packaged Goods Asssan produc manager n Markeng and Trade Markeng.

2 Vjay Shankar, Baljaypall Experenced desgn leader n mul-nerface UX and Ineracon, seeks opporunes n Desgn Managemen and Sraegy vjshankarb@gmal.com Porfolo: hp:// Experence McGraw-Hll Educaon, Chcago Desgn Sraegs Par-me (Dec 13 Now) Informed leadershp abou k-5 school rends (STEEP), dsrupors, and drec compeon and faclaed deaon workshops wh hem abou fuure opporunes, hreas, enry barrers and busness models. Researched on Gamfcaon of dgal learnng producs, rends, cusomer needs & ressance, ech & marke barrers, compeon and presened fndngs o senor leadershp on sraegc produc recommendaons, roadmap and rsks. Oganzed workshops wh cross funconal eams n buldng Persona for K-5 Mah and Inervenon eachers, sudens & parens and o deae on fuure offerng of he prmary & secondary research fndngs. Hewle Packard Sngapore Global Desgn Cener, Sngapore Lead Ineracon Desgner, (Apr 10 Jan 13) Sr. Ineracon Desgner, (Feb 09 Apr 10) va GMP Led a hgh performng eam of 4 desgners (3 IxD + 1VxD). Recrued, Menored, Tracked (Goals), Inspred and successfully drven he eam o delver key experence desgns for HP eprn soluons across HP Offce Prnng porfolo. eprn apps have more han 5 mllon downloads on OS and Androd. Collaboraed wh cross funconal eams (Busness Dev, Markeng, Program Managemen, Cusomer Sa & Engneerng ec.) o concepualze and mplemen dfferenaed HP offerngs, whch would expand SMB cusomer base by 1 mllon new users. Proacvely communcaed desgn raonale, & ROI (busness mpac) o program eam o reduce UCD rade-offs ha saved mllons of dollars n coss of desgn, developmen, & es ec. Algned desgn naves, and processes wh engneerng processes and busness sraegy. Managed user research (Evaluave, generave and exploraory) for nsghs ha helped program eam o explore new marke opporunes areas or reduce experence gaps or ncrease user adopon. Redefned he HP prner sofware usng Agle Mehodology. Re-archecured and redesgned sofware flows o faclae effcen user navgaon and low-fooprn on he PCs. Helped desgn eam buld Dgal Paern Lbrary for cohesve experences across mulple ouch pons. Mcrosof Inda Developmen Cener, Hyderabad, Inda User Experence Desgn Consulan, (Jan 06 Jan 09) Managed UX acves for 6 programs from defnon hrough mplemenaon for Wndows Offce Moble 7 (Word, PowerPon, Excel, SharePon and OneNoe) and Offce Accounng. The same nformaon archecure s now used for Wndows Offce Moble 8 applcaons. Leveraged avalable research and conduced Heursc revews, Inervews, exper revews, and focus group sudes o redefne Offce Moble Persona, unearh UX ssues, User Tasks, neracon and Navgaon. Ieraed and valdaed user flows, and redesgned end-o-end feaure user experences hrough revews and auds of sakeholders, program managers, UX desgners and cross-funconal eams. Drafed experence specfcaons, hgh-resoluon user flows, and neracon gudelnes Collaboraed wh UX desgners o mprove o have common neracon models across app porfolo. PlaneSof (Acqured by EBIX, Inc.), Hyderabad, Inda User Ineracon Analys (June 04 Feb 06) User Inerface Desgner (July 02 June 04) Web Desgner (Nov 1999 July 02) Collaboraed wh Busness Analyss and Produc Managers o gaher busness and user requremens, and conduced sakeholder nervews o desgn web neracons. Cusomzed The Polcy Processor for Sandard Lfe Insurance, Sun Lfe Insurance, SAFECO, Frs Genec Trus, and many more...followng brand and vsual gudelnes. Creaed nformaon archecure, and web graphcs for ses and applcaons. Ieraed on feaure-area desgns usng prooypes, wreframes, usage daa and feedback. Conduced compeve research, user valdaons, and racked web usage by usng Web Analycs. Desgned Ineracve mulmeda presenaons, corporae webses and clen webses: PlaneTrack, Chempon, Lenda and Taaeleservces, & Planesof. Tools Axure Marvel MS Vso Balsamq Phooshop Illusraor InDesgn CorelDraw MS Offce Apps Keynoe Adobe Dreamweaver Sublme Tex Boosrap Responsve Framework HTML CSS JavaScrp (need based) Adobe Premere Sound Forge Adobe Flash 3DS Max. Awards & Recognons MHE - Innovaon Award 2014 for sraeges, nsghs and conceps. HP - eaward 2012 for Desgn Sraeges for HP nnovave prnng soluons on socal meda. HP - eaward 2010 for HP eprn desgn naves and nnovaons. PlaneSof - Sar Performer Award for desgn deas and effors wh The Polcy Processor applcaon. PlaneSof - Promoed wce whn 4 year enure. Educaon MDes & MBA (Jan Dec 14) Insue of Desgn and Suar School of Busness, Illnos Insue of Technology, USA EPBM ( ) Indan Insue of Managemen, Calcua MA - Adversng & PR - Communcaons Desgn (Mar Apr 99) Madura Kamaraj Unversy, Inda Bachelor of Commerce - Adversng (Apr 1994 Mar 97) Osmana Unversy, Inda Cerfcaons Desgn Managemen Insue Developng Effecve Acon Plan for Acceleraed Innovaon Human Facors Inernaonal Cerfed Usably Analys, 2007 The Scence & Ar of Effecve Web & Applcaon Desgn, 2004 Image Insue of Graphc Ars & Ed Mulmeda Insue, Hyderabad, Inda Dploma n Mulmeda Producon (Web Desgn), 1999 Dploma n Compuer Ars (Graphc Illusraon Desgn), 1998 MDes/MBA - Seleced Projecs Inegraed Blue Ocean Sraegy wh Desgn Mehods for Chcago.com. As TA, managed muldscplnary eams ha won awards n IIT for nnovave conceps. Planned desgn projec for Desgn Mehods Plaform Researched on Co-Managemen of Dseases by Communy Healh Workers Gallup Srenghsfnder: Ideaon Learner Sraegc Inpu Indvdualzaon Member: IxDA DMI

3 Sudo One Eleven Desgn Chcago, Illnos Desgn & Markeng Inern Conduced exensve marke research for a pe and garden company s packagng raonalzaon projec Obaned phoos and correspondng facods o serve as he bass for a drp markeng campagn Creaed an onlne markeplace for sudo-desgned producs Implemened a moble-frendly company webse Eded exsng produc drawngs n Adobe Illusraor and Phooshop o reflec company sandards Coordnaed and execued arsc produc phoography for mulple major presenaons Conrbued o he preparaon of an InDesgn presenaon for a major produc raonalzaon NorhShore Unversy HealhSysem Evanson, Illnos Admnsrave Asssan/Educaon Coordnaor Sole cusomer servce represenave for maernal consul apponmens, whch provde medcal and emoonal suppor for expecan parens o learn abou her unborn chld s feal anomaly Sole admnsravor for he Chld Proecon Commee, wh dues ha ncluded collecon of DCFS case summares and asssng n organzng he yearly Chld Abuse Awareness lecure Educaon Coordnaor for he pedarc deparmen, whch ncluded communcaon wh he Unversy of Chcago Medcal Cener, coordnaon of observers, sudens, fellows and resdens, organzng her ranng and acvaon n our onlne medcal records sysem, as well as he logscs of her roaon, such as orenaon nformaon, secury clearance, ec Creaed new layou of a publcaon creaed for parens of babes n he Infan Specal Care Un Unversy of Chcago School of Law Chcago, Illnos Admnsrave Asssan Redesgned exensve flng sysem o mprove ease of access and effcency, formaed new syllabus, and researched and ordered approprae exs for a Unversy of Chcago Law School professor Transcrbed hard copes of suden work no dgal forma, as well as he professor s handwren noes done n preparaon for a poenally publshed work Brenna Olva Berln brennaberln@gmal.com EDUCATION IIT Insue of Desgn M.Des. Class of 2017 DePaul Unversy B.A. Englsh Class of 2008 OBJECTIVE Seekng a summer nernshp n desgn plannng and sraegy where I can apply he currculum of he Foundaon year, as well as draw on my own experences from my prevous lfe as an admnsraor. SOFTWARE Adobe Creave Sue Mcrosof Offce Rhno 3D LANGUAGE Inermedae Spansh Lyrc Opera of Chcago Chcago, Illnos Developmen Inern Responsble for all cusomer servce acves for he Lyrc Opera s Backsage Tours seres Receved reservaons over he phone, answered quesons, addressed ssues/concerns, and confrmed reservaons Served as member of a four-person even plannng eam Involved n he execuon of he slen aucon a Fanasy of he Opera, one of he Lyrc Opera s larges fundrasng evens Compleed mulple eds and creaed new em descrpons for he Fanasy of he Opera s program book

4 Ishan Bhalla +1 (312) I am a user experence desgner wh a background n sofware engneerng and projec managemen. I have desgned web, moble and elevson producs a Yahoo and Infosys and have suded desgn sraegy a he IIT Insue of Desgn. I am seekng an opporuny o work wh a eam n Europe, ha s passonae abou buldng grea echnology producs. WORK EXPERIENCE Experence Desgner a Yahoo, Calforna, Worked on Yahoo mal whch has over 100m daly acve users. Desgned a new approach o he emal search experence. Based on he lle nformaon ha he users pu no he search box, we creaed a framework o bubble up he mos relevan nformaon and mprove monezaon. Desgned a lgh, modern and unfed Compose and Reply experence for he Ocober 2013 release of Yahoo mal. Desgn Inern a SC Johnson, Wsconsn, Summer 2012 Worked on a new produc nnovaon projec. Helped analyze user research and defne prooypng sraegy. Defned a research proocol o sudy users n-sore experence. User Inerface Desgn Lead a Infosys, Inda, Worked on web, smar-phone, and elevson producs. Creaed personas, scenaros and ask flows o algn hnkng beween dsperse produc, engneerng and desgn eams. Conduced ehnographc sudes around home eneranmen, energy usage, and app dscovery on smar phones. Sofware Engneer and Team Lead a Infosys, Inda, Led a eam of 7 engneers developng applcaons o mprove producvy of Boeng desgn eams. Sared a pracce of rapd prooypng and valdaon o accelerae requremen gaherng from he onshore eam. Inroduced objec orened analyss and desgn pracces ha over 2 years helped save man hours of effor. Bul a culure of knowledge sharng n a eam of 100+ engneers by nroducng a wk plaform, unconferences ec. EDUCATION Maser of Desgn IIT Insue of Desgn Focus on desgn sraegy and neracon desgn. Bachelor of Engneerng Mumba Unversy Degree n Compuer Scence Engneerng PERSONAL PROJECTS Accessbly: Inaed and led a research sudy on he usage of he Bangalore bus sysem by he blnd. Socal: Ran a fund o suppor he college educaon of an underprvleged boy, served on he board of he Infosys Mysore socal rus, worked wh he Assocaon for Democrac Reform durng he 2009 Indan general elecons. RECOGNITIONS My desgn for Yahoo Mal Compose won favorable menons on TechCruch and The Verge. Won 8 awards a Infosys ncludng Boeng Prde Award, Bes Innovaor Award, Excellence Award for Socal Conscousness. Gave a alk a he 2012 ID Sraegy Conference on he Usage of he Bangalore Bus Sysem by he Blnd Was one of welve young leaders seleced from employees o serve on he managemen councl of Infosys, Mysore. SKILLS Tools: Adobe Phooshop, Illusraor, InDesgn, Skech, Lghroom, XCode, Mcrosof Vso. Languages: Fluen n Englsh and Hnd and undersand Punjab I also speak: Pyhon, Java, Vsual Basc, C, C++ And I m geng beer a: OS developmen, HTML, CSS, JavaScrp MORE ABOUT ME There are over 15 ces across Inda and USA ha I have called home a some pon n my lfe. I wroe a blog on desgn ha had readers from all over he world. I love learnng abou hsory, culure, psychology and economcs and beleve ha one day hese wll nersec wh my work n desgn. One of my dreams s o ac as a caalys for he spread of desgn and nnovaon n Inda.

5 Spra Bhan I am neresed n blendng my user research experence and busness undersandng o mprove meanngful user experences and servces n a summer 2015 nernshp. sbhan@d..edu Work Experence Clen: Amercan Theologcal Lbrary Assocaon Desgn Researcher May non-prof organzaon producng elecronc daabases and resources for scholarly sudy of relgon Inervewed dgal scholarshp expers & heologcal scholars; Developed and oversaw a week long self-documenaon exercse o gaher user experence daa Used desgn frameworks o denfy possble areas for growh and user nsghs for he developmen of user personas and scenaros ha wll help he clen beer undersand her user base BeWo Technologes Busness Analys Nov Jul 2012 socal enerprse sarup n Inda, ncubaed a Qualcomm Conduced feld research, observaon, nervews and secondary research on a governmen welfare program and moble rural bankng o provde nsghs o be used by CEO n meengs wh major enes responsble for fnancal ncluson Performed quanave marke valdaon analyss on ncome-generaon and moble bankng Androd applcaons Co-ordnaed cross-funconal eam o mprove funconaly of webse, logo, user nerface, ndusral desgn; conduced usably esng U.S. Peace Corps (Kazakhsan) Youh & Communy Developmen Voluneer Aug Aug 2011 cvlan organzaon run by he U.S. governmen n whch voluneers serve communes abroad for 27 monhs Co-founded Women s Leadershp Club o encourage healhy lfesyles, develop leadershp and professonal sklls based on socal needs assessmen and analyss of local communy Faclaed WID/GAD (Women n Developmen, Gender and Developmen) and Voluneersm Developmen ranngs for Peace Corps conferences Assessed and redesgned Youh Developmen program framework and Projec Desgn Managemen ranng maerals Sklls Desgn Mehods Prooypng, research, analyss, frameworks, wreframng, usably esng, nervews Sofware Advanced Excel, InDesgn, Illusraor, Phooshop, Balsamq, Rhno, vdeo edng Language Hnd (fluen), Russan (nermedae hgh), Kazakh (basc), Spansh (basc) Projecs Moorola Moo J Sprng 2013 Inervewed lesure ravelers o deae conceps and erae on physcal and dgal prooypes ha were developed no Moo J, a dgal journalng devce and applcaon for ravelers Targe Smplcy Challenge Tally Fall 2013 Conduced on-se observaon, generaed deas, wroe copy, desgned layou and flow of presenaon for Tally, whch provdes Targe cusomers wh a snapsho of he nuronal value of her purchases on her recep and s lnked o a dgal plaform Educaon IIT Insue of Desgn Maser of Desgn 2016 New Idom suden blog co-edor IIT Suar School of Busness MBA 2016 Unversy of Florda BA n Polcal Scence 2008 Mnors n Busness Admnsraon and Asan Sudes Brgh Fuures Scholarshp recpen based on academc mer, es scores and voluneer work

6 (312) Carre Blumenfeld 1455 N. Sandburg #1405b Chcago, IL SENIOR MANAGER, RETAIL BRAND a US Cellular, Chcago 2010 Presen Leads real experence desgn eam, responsble for all offlne dsrbuon formas, wh doed lne oversgh of onlne experence desgn Sore layou, raffc and messagng flow mappng, merchandsng, fxure developmen, collaeral sraegy, apparel, ec. Corporae and agen sores, kosks, sore-whn-sores and naonal realer formas Led he developmen of our nex generaon real desgn, from concep developmen hrough deploymen Sages ncluded: research, prooypng, refnemen, value engneerng, sell-n Currenly n second year of deploymen - all corporae and agen locaons slaed Spearheaded he larges real refresh n company hsory Full showroom redesgn n 1000 corporae and agen brck and morar sores Advsng member of organzaonal real esae commee, evaluang all proposed locaon and expanson plans for corporae fooprn ACCOUNT MANAGEMENT a Wunderman, Chcago Offce Depo and Sears: Accoun Drecor Real and Dgal Engagemen Led he sraegc developmen of award wnnng real and dgal shopper experence programs for Offce Depo Developmen of games, coness, mcroses, vral ools, parnershp e-ns, ec., as well as negraed markeng campagns Dreced sraegc oversgh for full house and brand-specfc programs for Sears Robus offlne and onlne acvaon Forecased on emergng rends Green sraeges, shopper rends, dgal engagemen echnques, ec. Produced parner procuremen resources and sell-n maerals for leadershp EDUCATION IIT Insue of Desgn MDM - Maser of Desgn Mehods Emphass n experence and servce desgn, busness model developmen and faclaon May 2014 Drake Unversy BA Adversng & Graphc Desgn Unversy of Chcago Cer. n Fnancal Decson Makng GLOBAL ASSIGNMENTS Two, hree-week mmersve feld research projecs. Cross-dscplnary desgn sudens and sponsorng company assocaes formed eams and desgned sysem and plaform soluons, complee wh sell-n presenaons o senor leadershp. Godrej & Boyce, Mumba, Inda Indusry: Healhcare December 2013 Iau Unbanco, Sao Paulo, Brazl Indusry: Fnancal Servces June 2013 ACCOUNT MANAGEMENT a Frankel / Arc, Chcago McDonald s: Accoun Supervsor Naonal Adul Promoons & Produc Launches Led he sraegc developmen of comprehensve real campagns, ncludng major produc launches and games Co-creaed nnovave real communcaon desgn for Hspanc consumer marke Uned Arlnes: Sr Accoun Execuve Sub-Brand Launches & Inernaonal Expanson Guded he sraegc developmen of fully negraed markeng programs n suppor of a ransconnenal sub-brand launches Evens, adversng, promoons, parnershp e-ns and rade show presence Suppored he Chcago marke launch of Ted Arlnes wh heavy guerlla acvy Managed developmen of nernaonal roue launch campagns Domesc and foregn communcaons ncludng collaeral, adversng and evens McDonald s: AAE - Sr Accoun Execuve Concep Developmen & Real Opmzaon Collaboraed on he developmen of a merchandsng prorzaon mehodology and framework Translaon of shopper nsghs and ransaconal daa no experenal framework Implemenaon yelded a 1% sales ncrease Co-auhored a semnar & raned McDonald s dvsonal markeng, agency saffs and Owner Operaors on real opmzaon pracces and prorzaon mehodology Two sofware ools were developed o supplemen he semnar Dreced he developmen of es smulus for concep envronmens and produc exensons Comprehensve real, packagng, promoons, adversng and guerlla suppor Desgned cusom merchandsng opmzaon sraeges for Asan markes FACILITATION Desgn Research Conference Co-Moderaor 2013 US Cellular Leadershp Academy Faclaed 8 monh ranng program for fuure leadershp canddaes 2012 RECOGNITION 2014 Roman Desgn Challenge Busness Model and Experence Desgn Compeon for op busness and desgn graduae schools 2014 Enrepreneurshp Hackahon Campus1871 Team Challenge -3rd Place US Cellular Leadershp 2010 & 2012 Excellence Award Wunderman Sraegc 2007 Excellence Award Frankel Sraegc 2002 & 2003 Excellence Award

7 GAURAV BRADOO CONTACT Phone / Emal / gaurav.bradoo@gmal.com Wha I love o do HUMAN CENTERED DESIGN EXPERIENCE IIT Insue of Desgn / Maser of Desgn Suden - Aug 13 - May 16 Produc Desgn / Learn and pracced he human cenered desgn process o rehnk exsng and creae new physcal and dgal produc experences. Worked on collaboraons wh Armde Lghng and Moorola Mobly. ID Experence Exenson / Transformed convenonal arfacs such as even nameags and suden adm packs no personal memenos, exendng he ID experence. Desgned he physcal experence for BarnRase Momen Desgn / Experence Desgn Inern - May 14 - Aug 14 Dgal produc sraegy and desgn consulancy flux.momennyc.com / Remagned he vdeo consumpon experence from a consumer perspecve o reflec: he changes n he meda ndusry, he prolferaon of echnology and he changes n user behavors n hs on-demand.age. Dealed UX Desgn / Creaed wreframes and concep skeches for androd wdges, and defned dealed OS and Androd ransons for a naonal meda organzaon. Davan Consulng / Senor Consulan - Oc 10 - Mar 13 Leadng managemen consulng frm n NZ Busness Archecure / Prooyped a busness process operang model, for an Ausralasan bank hrough busness operaons and produc secondary research, and subsequenly valdaed he model hrough prmary research nvolvng sakeholder nervews and workshops wh he bank s operaonal leadershp eam. Produc Managemen / Developed a produc raonalzaon framework ha measured produc performance across a mul-faceed organzaon. Servce Creaon / Desgned cusomercenrc busness processes, for he creaon of a new servce whn a NZ elecommuncaons provder. Prayas Theare / Acor, Execuve Member - Jun 07 - Mar 13 No-for-prof Indan heare company. Acng / Performed n lead and supporng roles n Prayas producons from In addon o hs performed n specal collaboraons wh he Auckland Cy Councl, NZ Red Cross and One Drop. Beca / Elecrcal Desgn Engneer - Jan 08 - Oc 10 One of Asa Pacfc s larges engneerng desgn frms. Elecrcal Desgn / Creaed power and lghng desgn soluons for varous commercal buldngs across NZ, he larges and mos exensve of whch was he hree year $240M upgrade of Eden Park for he Rugby World Cup 2011 Producon / Produced wo seasons of he 2010 year schedule and nvolved n varous producon roles from Meda and Markeng / Concepng of our performance promoonal collaeral. Scope Developmen / Defned he scope for he enre buldng servces desgn of a mul-mllon dollar medcal school facly. Consrucon Revew / Monored and revewed he consrucon of elecrcal servces for a $20M governmen facly. WORLD CLASS ENGINEERING SKILLS SOUND BUSINESS STRATEGY People + Process / Problem framng, Secondary and prmary research, workshop faclaon, skechng, dgal and physcal prooypng, wreframng, daa analyss and synhess, sakeholder managemen. Technology / Adobe Sue - InDesgn, Illusraor and Phooshop, Afer Effecs, Premere Pro, Rhno3D, Keysho, Mcrosof Offce Sue. PREVIOUS EDUCATION Unversy of Auckland / Bachelor of Engneerng (Honors) - Elecrcal & Elecronc Engneerng - May 08 STUFF YOU LL FIND ON ME Phone 5 / My phone, ask ls, nsan encyclopeda, sound recorder, pon and shoo camera replacemen. unball KuruToga / The pencl s nb roaes a few degrees every me you lf he pencl, so ha wears ou evenly! Skechbook / There s sll somehng very pleasng abou wrng/skechng on paper. Canon EOS 550D + EF 40 F2.8 / My memory-capure ool of choce. Ths les me focus on he people wh enough surroundng nformaon o add conex. Caso EQS 500 / Analogue wach and chronograph, because readng me he old fashoned way s so much more fun! Grocery or Resauran Bll / A foode a hear, I love cookng and frequenng new

8 Thomas Brandenburg brandenburgdesgn.wordpress.com Objecve: Buldng on my Insue of Desgn educaon I am neresed n obanng a poson n desgn research or neracon desgn. DESIGN EXPERIENCE July 2014 presen Amercan Theologcal Lbrary Assocaon (ATLA) Desgn research consulan: conducng human cenered research o beer undersand dgal scholar s perspecve, workflow, movaons, ables, and goals, and o develop nsghs and desgn prncples ha her organzaons can consder n creang updaed produc offerngs Layman Desgn, Skoke, IL Graphc desgn exhbon consulan: Developed desgn concep renderngs, prooypes, producon gude, and fnal producon of envronmenal graphcs for 9/11 Memoral Museum n NYC, New York Hsorcal Socey, and Naonal Hellenc Museum, Chcago presen Sudo Synhess Co-founded a mul-dscplnary desgn sudo wh parner Twsha Shah-Brandenburg. Through he sudo we desgned prn collaeral, educaonal brandng, exhbs, and webses. Some of our pas clens were Calforna Academy of he Scences, Geneva Park dsrc, The Jane Addam s Hull House Assocaon and The Seppenwolf Theare Company The Feld Museum of Naural Hsory, Chcago Senor Graphc Desgner n Exhbons Successfully collaboraed on he desgn and producon of over 20 permanen, emporary, and ravelng exhbs. Beyond exhbon work also desgned a varey of prn collaeral o suppor Publc Relaons, Markeng, Membershp, Educaon, Human Resources and Insuonal Advancemens deparmens VERI, Voer Experence Redesgn Inave In hs projec, prooypes were developed for new equpmen, processes and sgnage sysems for he offces of he Cook Couny Clerk and he Chcago Board of Elecon Commssoners. The resulng desgn nave was mplemened for over 10,000 pollng places for he March 2002 prmary elecons. EDUCATIONAL EXPERIENCE Expeced graduaon Sprng 2015 IIT Insue of Desgn, Maser of Desgn Mehods canddae 2013 Sarer League n 1871, Chcago Courses n Advanced HTML 5/CSS and UX Desgn. Team sofware produc developmen Plae Xpecaons, resauran reservaon app 3folo, recrumen web poral Unversy of Illnos a Chcago BFA, Graphc Desgn Rewarded a full scholarshp for he Sprng and Summer o aend he Lucerne School of Ar and Desgn, Swzerland. HONORS AND AWARDS Honorable menon n he 2013 Roman Desgn Challenge. Twce seleced by STA (Socey of Typographc Ars) Desgn Archves for envronmenal graphcs, 2006 and Fnals n he 2009 Phoography Inernaonal Book Cones for Sacred Waers: Inda s Grea Kumbha Mela Plgrmage. Book desgn by Thomas Brandenburg and phoography by Jean-Marc Gboux. Techncal Knowledge Profcency n Adobe Illusraor, InDesgn, and Phooshop Inermedae knowledge of HTML5/CSS and jquery

9 Maureen A. Burns Seekng a full me poson n desgn sraegy and research. Thoughful and lookng for a challenge, I wan o brng value o a desgn eam hrough experse n vsual culure, communy engagemen, and my cross-culural background. EXPERIENCE Seelcase San Francsco, CA 2014 Desgn Research Inern, Dgal Venures Team Conduced user research and concep esng wh analyss and synhess o denfy an nnovave and vable pah forward Developed and esed a new lean and agle desgn process for faser desrably research ha ncorporaes he developmen of a vable busness model and echnologcal feasbly Synheszed process no a oolk o drec and advance sraegc drecon for he dvson and o each cross funconal eams he desgn process Yahoo! Sunnyvale, CA 2013 User Experence Inern Led redesgn of Yahoo! Shoppng, hrd larges comparson shoppng se Conduced compeve analyss o develop produc sraegy o mee busness goals and user needs Updaed webse o curren desgn language, whle ncorporang produc sraegy and mprovng user experence Chcago Offce of Toursm and Culure Chcago, IL Program Coordnaor for Ars & Communy Engagemen Managed Chcago s longes runnng ars resource far wh over 90 vendors and 400 aendees Desgned, developed, and coordnaed new conference o suppor he needs of Chcago publc schools and o ncrease access o ars educaon Managed he naon s larges free capacy developmen program for ars and culure organzaons reachng over 1,300 local ars admnsraors and asssng 49% of organzaons o broaden audences Managed webse documenng bes audence engagemen pracces ha receved naonal recognon Recrued, supervsed, and raned over 100 voluneers Museum of Conemporary Ar, Chcago Chcago, IL 2009 Curaoral Inern Asssed exhbon desgn and prooypng Drafed, compled, and managed loan leers, agreemens, and oher legal conracs Researched, wroe, and eded ddacc labels for he exhbon Psburgh Flmmakers Psburgh, PA Oureach and Developmen Asssan Spearheaded and desgned oureach projecs, managng a $50,000 budge Desgned and bul organzaon s frs maser relaonal daabase, oulnng sraegy o help he organzaon ranson from paper o dgal Analyzed gvng rends o develop markeng sraeges Head voluneer coordnaor and nern supervsor EDUCATION IIT Insue of Desgn Masers of Desgn, expeced graduaon 2015 Fellowshp Scholarshp 2014 Suden Acves Board Co-Char Human-cenered desgn hrough research, communcaon, and sraegy. School of he Ar Insue of Chcago Masers of Vsual & Crcal Sudes, 2010 Trusee Mer Scholarshp Johns Hopkns Unversy Bachelor of Ars Inernaonal Relaons, 2008 Dean s Ls General and Deparmenal Honors EXPERTISE & PUBLICATIONS I m a vsual heors. I acvely publsh arcles on conemporary vsual culure and desgn. My work focuses on he ways vsual represenaons and communcaon are nerpreed and employed by users, parcularly he socal polcs nvolved n hs process. My work can be found n several books on vsual culure. Mos recen publcaons nclude: Theorzng Vsual Sudes. Eded by James Elkns and Krs McGure wh Maureen A. Burns, Joel Kuennen, and Alca Cheser. New York: Rouledge, December Documenng Mobly. In Wrng Ou of Lmbo. Eded by Gene H. Bell-Vllada and Nna Schel wh Fah Edse and Elane Nel Orr. Newcasle, UK: Cambrdge Scholars, Carnege Mellon Unversy Qaar Campus Doha, Qaar 2004 Ideny Brandng Inern Advsed Amercan admnsraon a new campus on Qaar youh culure Desgned neror space of new suden unon o negrae local and unversy culure Managed $60,000 suden lfe budge

10 Clare Szu Yng Chng 555 W. Madson S., Ap. 1703, Chcago, IL I schng@d..edu Seekng opporunes n user experence desgn and desgn sraegy. Porfolo: hp:// Work Experence Busness Sraegy Inern Smar Grd Cluser IL, USA / AUG 2014 CURRENT Energy Sarup Incubaor Responsble for developng a sarups on boardng process and usng sraegc hnkng o desgn a concree servce package for sarups. User Experence Desgner Insue of Desgn, IIT IL, USA / MAY 2014 CURRENT Responsble for creang a seres of new neracve ools for Seelcase o opmze he user experence of s clens and faclae he furnure purchasng process. Conduced user-research wh neror desgners, seng up desgn sraegy, developng conceps and neracve prooypes o do usbly es. Anmaon Producon Inern Accelerae Long Island NY, USA / MAY 2013 AUG 2013 Non-prof organzaon Responsble for producng he company s promoonal anmaon by drawng he soryboard, wrng scrps and desgnng characers. My creave job made he company s vson and msson more presenable o s funders and parners. Web Desgn / Vdeo Producon Inern EmeraldBrand NY, USA / MAY 2013 AUG 2013 Cross-counry eco-frendly produc company Responsble for webse and graphc desgn, ncludng banners, brochures, produc packagng, adversng producs. Produced produc commercal vdeos and mananed he company s socal nework. Program Specals / New Marke Explorer ISES (Inernaonal Suden Educaon Servce) SHANGHAI, CHINA / FEB JUL 2012 Leadng overseas sudy agency n Chna Responsble for new produc and markeng managemen n erms of promong and nroducng Irsh Englsh Sudy Program o he Chnese manland. Coordnaed Chnese Naonal Irsh Sudy Abroad Conference n he hree major Chnese ces (Bejng, Shangha, and Guangzhou). Projec Manager / Desgn Researcher Sony-Image Consulng Ld. TAIPEI, TAIWAN / JAN JUL 2011 One of Tawan s mos nfluenal desgn frms Managed he company s larges projec n Manland Chna. The goal of hs projec was o coordnae wh clens and sub-conracors o launch a new chan sore on me. Responsble for marke research, meable managemen, qualy managemen for neror desgn, supply chan managemen. Conduced desgn research, user experence research. Desgner / Dgal Markeng Managemen Cocobox Co. Ld. TAIPEI, TAIWAN / OCT 2008 JUL 2010 Sar-up company/new marke exploraor n Tawanese mnaure ndusry Responsble for nroducng mnaure ar o Tawanese marke. Eded he company s on-lne newspaper, nervewed nernaonal mnaure arss, wroe mnaure uorals, and desgned new producs and web. Educaon Maser of Desgn IIT Insue of Desgn, expeced May 2015 Bachelor of Fne Ars Naonal Tawan Normal Unversy, Projecs ComEd Pre-pad program - Servce Desgn 2014 Desgned an servce o help low ncome cusomers o save money and manage her elecrcy usage by applyng nnovaon frameworks and sysemac desgn hnkng. Shopp - Purchasng Plaform 2014 Desgned a plaform o help oday s consumers o fnd he rgh nformaon sources n oday s nformaon overloaded world. Wowfnder - Wayfndng Ineracve Sysem 2013 Desgned a Chcago Wayfndng Ineracve sysem o help ravelers effcenly explorng he cy, as well as nscreasng he busness of local sores. Home Depo - New Servce Desgn 2013 Creaed a new servce desgn for home owners by conducng qualave user-research o fnd he real needs and poenal opporunes. Sklls Managemen Cusomer & Clen managemen / Inerdscplnary eam managemen Research & Analyss Conexual research / User research Daa vsualzaon / Srucured desgn mehods and frameworks Concep Developmen Prooypng / Soryboardng / Skechng / Wreframe Idea vsualzaon Sofware Adobe Phooshop / Illusraor / InDesgn / Dreamweaver / Afer Effecs / Premere / HTML / CSS / Sraa / Maya Language Mandarn (Nave) / Englsh (Hgh Profcency) Awards ComEd Suden Innovaon Cones Top Fnalss / ComEd, 2014 Dvvy Daa Challenge Honorably Menoned / The mos beauful caegory, 2014 Tawan Mnsry of Educaon Frs Place Sudy Abroad, 2010 Rasng Fuure Desgners Cones Dsncon Award, Poodeh Corporaon, h Chna Tmes Golden Maverck Award Honorable Menon, Adversemen Caegory, 2007

11 Andy Conrad Lnkedn.com/n/aconrad81 Profcences Roles User Research, Creave Drecon, Desgn Sraegy, Faclaon Research Types Feld, Remoe, Qualave, Quanave, Analog, Dgal, Generave, Evaluave Prooypng & Desgn InDesgn, Phooshop, Illusraor, Dreamweaver, LucdChar, Balsamq, Axure Indusres Healhcare, Educaon, Consulng, Real, Bankng, Nonprof Educaon MDes Desgn Plannng The Insue of Desgn a IIT Chcago, IL Coursework n desgn sraegy, porfolo plannng, behavoral prooypng, and experence desgn. BA Psychology BS Famly Sudes Mam Unversy Oxford, Oh Coursework n he psychology of place, human facors, personaly heory, and socal psychology. Ineress Pneres.com/psyguy5/ Small Haus: ny houses, cabns, & prefabs Cafe Racers: vnage moorcycles Soryellng: quck, compellng sores Flckr.com/phoos/aconrad81/ses Graphc: rhyhm and varaon Vnage: rero, creepy, & sored Professonal Saemen I m drawn o complex problems, hrve on collaboraon, and lead wh opmsm. Sklled a fndng or nvenng he rgh mehod for he projec and engagng sakeholders along he research and desgn process. Prmary neress nclude socal nnovaon and behavor change. Experence User Experence Desgn Manager VHA Naonal Offce, Chcago, presen Assess conceps for f wh cusomer desrably, echncal feasbly, and daa avalably, savng VHA mllons of dollars and monhs of developmen me. Advocae research and desgn mehods based on projec objecves and arge consumers, resulng n aconable nsghs delvered on me and under budge. Evangelze he desgn nnovaon process whle servng as Lead Desgner on expermenal projecs, such as VHA s frs Agle developmen venure. Paen Experence Desgn Manager VHA Naonal Offce, Chcago, Conduced ehnographc research a 27 nonprof hospals naonally, yeldng aconable hemes ed o rembursemen revenue. Presened fndngs o hospal execuves hen led remoe prooypng sessons wh hospal saff n order o mplemen changes. Research Mehodologs and Faclaor Wshful Thnkng, Chcago, IL Planned and faclaed roleplays, feld nervews, phoo safars, and workshops n order o nspre empahy for end users among execuves and produc owners a Forune 200 companes. Vsng Professor of Innovaon CEDIM Unversy, Monerrey, MX 2010 Taugh undergraduae desgners how o brng user-cenered research and porfolo plannng mehods no her desgn process. Appled prncples from behavoral economcs o engage sudens. Inernshps and Voluneerng VHA, Employee Engagemen Team Lead, Confer Research, Inern, 2010 IIT Dep of Energy, Projec Coordnaor, 2009 Thrd Floor Collecve, Co-founder, 2008

12 Aaron Cook desgn research sraegy faclaon experence! currculum desgner and ranng faclaor! Freelance Consulan, Desgned currculum, lead workshops, and consuled wh clens o sasfy busness and echncal requremens for real pon of sale sysems.! Managed nsallaon of equpmen and sofware across he US.! spansh language eacher Chcago Publc Schools, ! Academy for Global Czenshp, Taugh hgh-school and elemenary Spansh, communcaed complex deas clearly usng mulple modes, and faclaed suden-cenered learnng.! Co-desgned and led a culural mmerson experence o Méxco.! resdenal drecor Norhwesern Unversy, ! Oberln College, Drecly supervsed a eam of 16 saff n buldng a resdenal campus communy for 630 resdens hrough programmng, leadershp, and suden! advocacy. Shared 24/7 emergency on-call duy roaon for campus a large.! nework engneer II / deploymen specals! Bank One / R.Dorsey+Company Consulng, Managed sofware and hardware deploymens o suppor Y2K sysem upgrades and user mgraons. Provded er 2 and 3 enerprse echncal suppor and developed end-user and echncal gudes. quales!curosy humor kndness passon ngenuy! sklls!faclaon nervewng users problem framng cross-dscplnary research spansh language (advanced)! ools!pen + paper exaco knfe phooshop CC llusraor CC rhno! educaon!maser of Desgn + Foundaon Insue of Desgn a IIT! expeced 2017 Maser of Ars Teachng Naonal Lous Unversy Augus 2007, summa cum laude! Bachelor of Ars Psychology Oho Wesleyan Unversy May 1999, cum laude aaron.cook@d..edu!

13 Yu Cu a UX/UI Desgner & User Researcher cu@d..edu (312) jacksoncu.com H, I am Yu Cu. As a UX/UI desgner, I am an advocae for User-Cenered Desgn, Desgn Thnkng, and Desgn Mehodologes. I means I ry o undersand users lves, needs and mos mporanly, her problems, n order o buld empahy, fnd new opporunes, and creae UX soluons for users. I have worked n an agle company, and I am a bg fan of collaborang wh people, quckly fndng ou and delver promsng producs usng agle approach. I ry o creae user experence conceps for webses and moble apps ha provde real values o users. Now I am lookng for a full me poson. EDUCATION Maser of Desgn Chcago, December, 2013 Illnos Insue of Technology Insue of Desgn Courses n UX/UI desgn, user research, desgn sraegy, prooypng, usably esng, and communcaon desgn Bachelor s Degree Indusral Desgn Tanjn, Chna, May, 2011 Hebe Unversy of Technology School of Archecure Ar Desgn SKILLS Ehnographc User Research Onlne Remoe User Research Research Analyss Desgn Synhess Sraegy Plannng User Inerface Desgn Informaon Archecure Semap & Wreframe Makng Ineracon Prooypng Communcaon Desgn Daa Vsualzaon Adobe Illusraor/InDesgn Adobe Muse Axure RP Pro Auodesk 3Ds Max Revelaon (onlne user research ool) Mcrosof Offce HTML Fluen n Mandarn and Englsh EXPERIENCE CDW Freelance UX Desgner Chcago, July Now UX Desgn, Prooype Tesng, Informaon Archecure, Agle Approach As a UX desgner workng n an agle envronmen, I am responsble for he UX desgn of he checkou process, as well as he Accoun Cener secon of CDW s B2B ecommerce webse ( I need o fnd ou curren UX ssues, dscover new soluons, and evaluae new conceps. Conducng heursc evaluaon of he curren webse. Collaborang wh produc managers, developers, vsual desgners o develop conceps. Desgnng user journey maps from user s perspecve o faclae dscusson wh core eammaes. Creang wreframes usng UX/UI prncples. Creang neracve prooypes, usng Adobe Muse or Axure. Conducng user esng o evaluae conceps and dscover new possbles. Faces Mul-Meda UX Desgn/Research Inern Chcago, December July 2014 User Research, UX/UI Desgn, Usably Tesng I conduced user research and UX/UI desgn for Faces Kds, a moble move-sreamng app for chldren developed by Faces Mul-Meda. I red o undersand chldren s move wachng behavors, and her lves, n order o creae a chldren-frendly, paren-rused app. Developng research plan and mehodology. Conducng ehonographc user research, and generang nsghs no arge users and defne desgn problems. Creang UX desgn sraeges for desgnng he user experence of he new applcaon. Creang annoaed semaps and wreframes of he applcaon. Desgnng he user nerfaces for he applcaon. Conducng usably esng of dfferen versons of he applcaon. Gauss Encyclopeda Freelance UX/UI Desgner Chcago, February Aprl, 2014 UX/UI Desgn, Usably Tesng I eamed up wh 2 IT engneers o work on a sar-up concep - a new professnoal encyclopeda Pad applcaon. I red o creae UX conceps based on he naure of he applcaon, and provde nuve neracon experence, usng UCD prncples. Desgnng nformaon archecure for he applcaon. Inegrang dfferen gesural conrols of ables for he neracon desgn. Creang annoaed semaps and wreframes. Desgnng he graphc and communcaon of he nerfaces. Conducng usably esng. Dynasy Group Ineracon Desgn Inern Chcago, May Augus 2012 UX/UI Desgn I collaboraed wh IT engneers o work on he desgn of a professonal onlne plaform (www. ugrdd.com) creaed by Dynasy Group, a cvl engneerng company. SELECT ACADEMIC PROJECT BeerA Dabees User Research, UX/UI Desgn Augus December 2013 A workshop projec o help IIT Insue of Desgn furher develop BeerA, an onlne learnng plaform ha Insue of Desgn had been developng for real busness. I conduced user research o undersand dabecs problems, behavors and expecaons, n order o explore how o apply BeerA s concep o dabees managemen. Then, I desgned he UX for he plaform based on he nsghs ganed from he research. Tred o look a a holsc pcure o nnovae a whole new experence for dabecs o manage her dabees. Creaed semaps and wreframes, and conduced usably esng.

14 Wllam Cwk WllamCwk.com Seekng an nernshp n whch o apply my crcal hnkng and problem solvng sklls whle praccng he real-world applcaons of he desgn process Sklls and Experence IIT Developng sklls n desgn research, analyss and mehods, prooypng, skechng, vsualzaon, brandng, soryellng, communcaon and Adobe creave sofware Archeworks Collaboraon Worked on a desgn eam o help he Cy of Chcago Deparmen of Culural Affars and Specal Evens develop a creave ndusres dsrc Research and Analyss Conduced feld research and developed soluons regardng ssues of publc ransporaon and communy Synhess Desgned a foldng, porable bus sheler o brng aenon o poor publc ransporaon facles Creaed way-fndng sgns o negrae dfferen neghborhoods around he cy Self Techncal In spare me, learned HTML and CSS o creae webses Hew Assocaes Techncal Analyzed and solved problems n Excel spreadshees, VBA and Access daabases Collaboraon Teamed up wh projec managers and sysems analyss o load daa and code sysems Educaon Maser of Desgn/MBA Dual Degree Insue of Desgn/Suar School of Busness, Illnos Insue of Technology Expeced 2016 Cerfcaon n Susanable Urban Desgn Archeworks 2012 BA Economcs Knox College 2007 Work Hsory Web Developer Self 2005-Curren Sysems Analys Hew Assocaes

15 Fernando de Buen 365 N. Halsed S. Ap. 1301, Chcago, IL, I m neresed n work relaed o research, sraegy, and desgn. Wh my background n mechancal engneerng, musc, and my experence as a desgner I am able o provde focused pons of vew whle mananng a clear undersandng of he overall landscape of he projec I m workng on. I am houghful, deal orened, and hrve on collaboraons. I also lke slly hngs. Work Experence par me; full me Educaon 2012 expeced Innovaon Consulan Summer Assocae Dobln - Deloe Consulng Conduced user research and analyzed and synheszed fndngs o generae approprae soluons. Worked on projecs n he healhcare and real ndusres. Innovaon Consulan Iaú Unbanco Re-magned he bank s fnancal nvesmen dvson hrough he lens of new echnologes as par of he Insue of Desgn Brazl Immerson program. Appled desgn mehods o denfy user needs and dsll nsghs no soluons ha f he bank s vson. Projec Manager for he Hummngbrd Wnd Turbne Poenca Indusral S.A. Oversaw and scheduled he producon of he urbnes. Coordnaed mprovemens on he engneerng and desgn of he urbne. Updaed qualy assurance pracces. Updaed esng and laboraory procedures. Provded echncal suppor for cusomers n he areas of nsallaon, manenance, and sales. Represened he company n he secon four of he Naonal Chamber for Elecrcal Manufacurng n Mexco Cy. The secon s responsbles ncluded susanably ssues whn he secor and he naonal manufacure of renewable energy equpmen and echnology. Was awarded a gran from he Amercan Wnd Energy Assocaon for he esng of he urbne a he Alernave Energy Insue n Amarllo, Texas, for he purpose of cerfcaon under he Small Wnd Cerfcaon Councl s urbne cerfcaon polcy. Muscan Founder and man songwrer for he band El Mañana. Co-produced, wroe, and recorded musc. Coordnaed rehearsals, show logscs, nervews, and recordng sessons. Ganed naonal exposure n Mexcan musc magaznes Marvn, Fler Méxco, and Errr Magazne. Negoaed rado play n Mexco cy s Ibero909 rado saon. Released album El Mañana on Dscos Cuchllo label n Released album Mueros on Fanclub Records label n Collaboraed on he followng projecs: Nño Rado dgal book for chldren, Cnemnuo Derechos Humanos anmaed shor flm on human rghs, and Lus el Robo anmaed shor flm by Juan Carlos López. Esas Pequeñas Cosas shor flm by Rodrgo García-Robles. Maser of Desgn/MBA Insue of Desgn, Illnos Insue of Technology Produc desgn and creave drawng workshops Cenro de Dseño, Cne y Televsón B.S. n Mechancal & Elecrcal Engneerng Unversdad Iberoamercana

16 BETINA DE GORORDO (708) Chcago, IL benadegorordo.com Desgn Researcher and Sraegs seekng a full-me opporuny o ackle challengng problems and posvely mpac people s lves. PROJECTS WHEN SMALL BUSINESS IS BIG BUSINESS Forune 500 company, Sprng 2014 Clen based projec n whch we conduced prmary research n New York, Ausn and Chcago o undersand small busnesses, her challenges and he dfferences beween ces. Developed a ypology o allow our clen o ge closer o small busness uns. HOW TO ENGAGE COMMUNITY MEMBERS FOR THE COMMUNITIES BENEFIT Resden Assocaon of Greaer Englewood, Sprng 2014 Collaboraed wh R.A.G.E. o nvolve a broader group of communy members n he creaon of proposals for school repurposng projecs ha address he needs of he communy. THE FUTURE OF BRAZILS BANKING Iaú Unbanco, Summer 2103 Explored and conduced research n Brazl for a hree week projec focused on he fuure of bankng for Iaú Unbanco, he larges bank n Souh Amerca. LOCALEYES: EXPLORE CHICAGO LIKE A LOCAL Choose Chcago, Fall 2013 Ineracve ool concep developed for Choose Chcago ha ams o help people explore he cy n a unque way. Prooyped and esed conceps wh ravellers EXPERIENCE WRIGLEY Sraegy Inern, Curren Collaboraed n he creaon of desgn prncples for seasonal producs for Skles brand. Translaed research daa no aconable nsghs for a major mul-brand gum projec. INSITUM Research and Sraegy Inern, Summer 2013 Developed and execued a research plan, conssng of boh prmary and secondary research, o undersand he audence of he clen and propose a plan for growh. Analyzed daa and reframed problem saemen o uncover key nsghs. Consruced personas and a communcaon plan o dssemnae amongs he organzaon. EDUCATION IIT Insue of Desgn Maser of Desgn, 2014 Chcago, IL ITESM Bachelor of Indusral Desgn, 2005 Cum Laude Monerrey, Mexco SKILLS Professonal: Desgn research, desgn Sraegy, busness plannng and sraegy, brand and markeng research Techncal: InDesgn, Illusraor, Phooshop, Rhno, Keysho, Excel Language: Spansh (nave) Englsh (fluen) AWARDS Ialy A Desgn Award 2013 Dragon Gas Range Mexco Premo Quorum 2013 Dragon Gas Range WHIRLPOOL MÉXICO Experence Desgn Manager, Led a eam of desgners responsble for he developmen and execuon of CFM, graphc and crafsmanshp sraeges on mulple projecs. Managed desgn research plannng and execuon hroughou he projec. Produc Developmen Specals, Managed developmen and execuon of sraeges o mprove key busness mercs such as profably, marke share and qualy.

17 J.M. Downey (765) // // Objecve Seekng a career n brand and desgn sraegy where I can brdge my corporae and MBA crcal hnkng sklls wh my desgn educaon o brng sraegc nsgh o a desgn eam and help clens uncover opporunes, ell powerful sores, and realze new producs. // Specales brand posonng, concep deaon, daa analyss and synhess, marke analyss, presenaon desgn, produc developmen, produc posonng // Sklls busness wrng, ehnography, persona developmen, phoography, rapd prooypng Abobe Creave Sue, Keynoe, Keysho, Mac and Wndows OS, MS Offce // Experence Lppnco Experence Innovaon Inern New York, NY (May Augus 2014) Idenfy unme cusomer needs and creae new experences leveragng brand o forge emoonal connecons and drve new behavors Focus on creave problem solvng usng analycs and daa o delver unexpeced sgnaure momens and drve growh opporunes for clens fuseprojec Desgn Sraegy Inern San Francsco, CA (May Augus 2013) Asssed n solvng crcal busness challenges, framng cusomer nsghs, dscoverng compeve advanages, and developng sraegc brand and produc posonng Prmary asks ncluded workng wh key clens on brand posonng, messagng, and denfyng long-erm produc sraeges // Clens Herman Mller, Jawbone, John Deere, The Nke Foundaon, Nvea, SodaSream, Syngena // Achevemens Adjunc Insrucor As par of he IIT Inerprofessonal Projecs Program I asss n eachng eamwork, nnovaon, and desgn problem solvng o undergraduae sudens wh a focus on developng projecs relaed o dgal servce desgn, Chcago, IL (Fall Presen) Markeng Co-Char Help o develop key messagng and promoonal sraegy for annual Desgn Research Conference, hosed by he Insue of Desgn, IIT, Chcago, IL (Ocober 2013) Rodger Pele M.D., Aeshec Plasc Surgery Markeng Manager Chcago, IL (Augus Augus 2012) Responsble for defnng brand deny and sraegc marke posonng Developed and execued he redesgn of a user-cenered pracce web presence. Helped reposon he brand and ncrease paen volume 20% over prevous year Manageral Educaon Sysems Research Assocae Lafayee, Indana (Augus Augus 2011) Aded n he ehnographc research and analyss of daa gahered for mplemenaon n agrbusness consulng effors. Appled research fndngs o supplers and praconers of sales and markeng Provded edoral and sraegc asssance n he developmen of academc leraure, qualave and quanave markeng research effors, and consulng documens // Educaon Insue of Desgn, IIT Masers of Desgn Chcago, Illnos (Expeced Graduaon May 2015) Full me graduae program focusng on human facors and sraegc communcaon desgn wh a srong bass n desgn research, sraegy, and synhess Developng crcal frameworks and undersandng o beer he desgn of and mplemenaon of conemporary busnesses DePaul Unversy, Kellsad Graduae School of Busness Masers of Busness Admnsraon Chcago, Illnos (March 2012) Concenraons: Brand Managemen and New Produc Managemen Employed analycal and crcal frameworks o approach conemporary corporae needs. Learned how o analyze he needs of large and dsparae organzaons Mam Unversy Bachelors of Ars n Mass Communcaon Oxford, Oho (May 2006) Mnors: Flm Sudes and Inerdscplnary Sudes Esablshed srong communcaon sklls and muldscplnary crcal hnkng n he analyss of graphc and wren meda

18 Kyle Duke 1924 W. Wlson Ave. #2 Chcago, Il Objecve Seekng a full-me poson n Chcago where I can use my srenghs n research and sraegy o uncover unque nsghs, grasp her mplcaons, and pu deas no acon. Educaon Maser of Desgn 2013 IIT Insue of Desgn Chcago, IL Course work and exensve experence n he plannng and desgn of new communcaons, producs, servces, envronmens and sysems. Bachelor of Archecure 2010 Illnos Insue of Technology Chcago, IL Traned n he plannng, desgn and consrucon managemen of bul envronmens and srucures. Techncal Sklls Adobe Phooshop, Illusraor, InDesgn, Afer Effecs, Premer, Fnal Cu, Rhnoceros 4.0, Grasshopper, Auodesk AuoCAD, Rev Archecure, 3ds Max Desgn, Mcrosof Offce Sue Leadershp Experence Presden 2009 Ph Kappa Sgma Fraerny Chcago, IL 2009 Led an organzaon of 40 members n achevng values-based goals by creang plans o address organzaonal operaons and rsk managemen. Experence Consulan Research and Sraegy Chcago, IL June Presen Managng a eam of desgners n he developmen of an exploraory research and sraegy process o ad a global consumer goods company n recognzng new cusomer behavors and rends whn each of her produc caegores. Guded a real desgn company n he developmen of a sraegc capably o ncrease her scope of servces and value o cusomers. IA Collaborave Research and Sraegy Inern Chcago, IL Sprng 2013 Worked wh desgners, researchers and sraegss o help our clens deae, desgn and brng o marke nnovave producs, dgal experences and servces. Bes Buy Corporaon Desgn Sraegs Inern Rchfeld, MN Summer 2012 Idenfed core consumer nsghs o ransform he cusomer experence across physcal and dgal real channels. Led cross-dscplnary dscussons o develop fuure-sae opporunes ha were demonsraed hrough servce blueprns and user scenaros. Rock Island Cycle Tral Desgn Planner Chcago, IL Summer 2011 Creaed a brand deny for a proposed 10-mle bke ral hrough he Souh Sde of Chcago. Conduced a plannng workshop for 30 people ncludng polcans, Deparmen of Transporaon represenaves, sudens and oher professonals. Rogers Memoral Hospal Resdenal Counselor Oconomowoc, WI Summer & Wner 2007 & 2008 Ensured he safey of 15 npaen eang dsorder paens by monorng her behavors and engagng hem n ndvdual and group counselng sessons. Insue of Desgn Projecs Gaes Foundaon Narob, Kenya Sprng 2013 Preformed a conexual analyss of feld breeders n Kenya o undersand how a menorshp program connecng hem o a pool of nernaonal expers, usng an onlne ool called BeerA, could help make acceleraed genec gans n seed producon n Afrca. Godrej & Boyce Inda Immerson Program Mumba, Inda Wner 2012 Guded a novce desgn eam hrough 3 weeks of user research, analyss, synhess and prooypng o develop new producs argeed a young aduls. Presened conceps, desgn prncples, and a road map for mplemenaon o Godrej execuves o enable hem o connue our work. Hya Hoel Corporaon Chcago, IL Sprng 2012 Guded Hya employees hrough a se of ranng sessons o empower hem o conduc her own user research, deaon sessons, and prooype soluons for guess needs ha are unque o her specfc hoel. Memoral Sloan Keerng Cancer Cener New York, NY Fall 2011 Conduced workshops wh nurses, physcans, archecs, and hospal admnsraors o gaher nsghs ha nformed he desgn of 21 paen rooms and remoe communcaon sysems beween MSK s medcal eam and recoverng bone marrow ransplan paens.

19 Xaojun Du Sofware engneer wh more han 10 years of developmen experence seeks summer nernshp o gan more experence n user research and UX desgn. xaojun.du@gmal.com Work Experence: MOTOROLA MOBILITY, US Nov July 2013 MOTOROLA MOBILITY, NANJING CHINA Aug Nov 2012 Senor Sofware Developer Developed phone-book, recen-calls and callng applcaons n he Androd plaform and he BREW plaform. The developmen work ncluded requremen analyss, desgn documen wrng, codng, esng and coordnaon beween global eams. Team Leader Led a sofware developmen eam for Moorola phones. The man asks nvolved ssue rackng, resources managemen and coordnaon. Sysem Engneer Planned feaures for fuure producs. The work ncluded deep analyss of engneer effor esmaes and resource managemen. QUNMAO TECH LTD CORPORATION, SHENZHEN CHINA July July 2004 Sofware Developer Poneered he developmen of frmware for USB, MP3 and memory card chp ses. Educaon: IIT Insue of Desgn Maser of Desgn wh foundaon program 2017 Chna Jlang Unversy Bachelor of Elecronc nformaon Engneerng 2002 Language: Englsh Mandarn Sofware sklls: Phooshop ndesgn Rhnoceros

20 Xaojun Du Sofware engneer wh more han 10 years of developmen experence seeks summer nernshp o gan more experence n user research and UX desgn. xaojun.du@gmal.com Work Experence: MOTOROLA MOBILITY, US Nov July 2013 MOTOROLA MOBILITY, NANJING CHINA Aug Nov 2012 Senor Sofware Developer Developed phone-book, recen-calls and callng applcaons n he Androd plaform and he BREW plaform. The developmen work ncluded requremen analyss, desgn documen wrng, codng, esng and coordnaon beween global eams. Team Leader Led a sofware developmen eam for Moorola phones. The man asks nvolved ssue rackng, resources managemen and coordnaon. Sysem Engneer Planned feaures for fuure producs. The work ncluded deep analyss of engneer effor esmaes and resource managemen. QUNMAO TECH LTD CORPORATION, SHENZHEN CHINA July July 2004 Sofware Developer Poneered he developmen of frmware for USB, MP3 and memory card chp ses. Educaon: IIT Insue of Desgn Maser of Desgn wh foundaon program 2017 Chna Jlang Unversy Bachelor of Elecronc nformaon Engneerng 2002 Language: Englsh Mandarn Sofware sklls: Phooshop ndesgn Rhnoceros