High School Business Management (B60) Curriculum Essentials Document

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1 High School Business Management (B60) Curriculum Essentials Document Boulder Valley School District Department of CTEC June 2012

2 Introduction The number one college major for both men and women is Business. As a result, the Boulder Valley School District offers a number of comprehensive college-oriented business classes which allow students the opportunity to begin evaluating a potential career in business and the selection of business as a major or minor in college. For those students who complete a specified three course sequence of business classes, during their high school career, the Boulder Valley School District also offers a Business Pathway Completion Certificate. The Business Management course provides students with an understanding of the business management functions, various management theories and the basic organization of a business. Students learn that Business Management is the process of using the resources of a business to efficiently and effectively achieve its goals through planning, organizing, staffing, leading and controlling. The study of business management is an essential component in the design and delivery of a comprehensive business education curriculum. Students build a strong knowledge base and develop effective management skills and learn that successful managers are individuals who understand the benefits of teamwork and consensus building and are able to maximize the utilization of human resources. As leaders, they recognize the importance of technology and information management in the decision-making process and the value of ethics and social responsibility in building and maintaining business relationships. In addition, managers realize that the ability to recognize and respond to new business opportunities and changing economic conditions is critical to the overall success of a business both locally as well as in the global marketplace. The material covered in the Business Management course is reinforced and enhanced through the use of technology, guest speakers, videos and hands-on, project-based activities whenever possible. In addition, because experiential learning is an important aspect of this course, a business-related field trip may also be offered. 6/21/2012 BVSD Curriculum Essentials 2

3 Business Management Overview Course Description Students learn to apply the five business management principles of planning, organizing, staffing, leading and controlling. The course is hands-on and project based and is enhanced by the use of guest speakers. Computer simulations and case studies are also used to allow the students the opportunity to actually apply the information and knowledge that they have acquired. One or more field trips may also be offered. Topics at a Glance Introduction to Management Define management and entrepreneurship. Explain the importance of management. Discuss the role and importance of women and minorities in business today. Careers in Management Explain the difference between a job and a career. Recognize how personal characteristics, values and goals influence career choices. Prepare a resume and cover letter for a job. Ethics and Social Responsibility Explain why ethics are important in business. Describe the ways in which businesses demonstrate their social responsibility. Identify and discuss ethical dilemmas. Assessments Individual or Group Presentations Pre-test/Post-test Student Restatement of Material Student Created Test Questions Oral Review of Prior Day s Notes Flake of Gold Project Jeopardy Style Individual/Team Quizzes Individual Tests and Quizzes Teacher and Student Designed Modified Personal Assessments Businesses, Workers and the Law Identify different laws that affect business and those laws that protect workers. Explain the differences between copyrights, patents and trademarks. International Business Explain the strategies that businesses use to compete in the global economy. Recognize the difference between imports and exports and the importance of balance of trade. Decision-Making Skills Explain the various factors, conditions, risks and values that affect decision making. Discuss how to make creative and effective decisions. Communication Skills Identify which form of communication is appropriate in different business situations. List the ways that business managers can improve their writing and oral communication skills. Motivation and Leadership Explain the five theories of motivation. Identify the difference between power and authority. Identify the leadership skills necessary for effective management. Describe three styles of leadership. The Future Business Leaders of America (FBLA) organization is the Career and Technical Student Organization (CTSO) which Business Management students are encouraged to join. 6/21/2012 BVSD Curriculum Essentials 3

4 COLORADO COMMUNITY COLLEGE SYSTEM CAREER & TECHNICAL EDUCATION TECHNICAL STANDARDS REVISION & ACADEMIC ALIGNMENT PROCESS Colorado s 21st Century Career & Technical Education Programs have evolved beyond the historic perception of vocational education. They are Colorado s best kept secret for: Relevant & rigorous learning Raising achievement among all students Strengthening Colorado s workforce & economy Colorado Career & Technical Education serves more than 116,000 Colorado secondary students annually through 1,200 programs in 160 school districts, 270 High Schools, 8 Technical Centers, 16 Community Colleges & 3 Technical Colleges. One of every three Colorado high school students gains valuable experiences by their enrollment in these programs. ALIGNMENT REQUIRED BY SB Preschool through elementary and secondary education - aligned standards - adoption - revisions. 2(b): In developing the preschool through elementary and secondary education standards, the State Board shall also take into account any Career & Technical Education standards adopted by the State Board for Community Colleges and Occupational Education, created in Section , C.R.S., and, to the extent practicable, shall align the appropriate portions of the preschool through elementary and secondary education standards with the Career and Technical standards. STANDARDS REVIEW AND ALIGNMENT PROCESS Beginning in the fall of 2008, the Colorado Community College System conducted an intensive standards review and alignment process that involved: NATIONAL BENCHMARK REVIEW Colorado Career & Technical Education recently adopted the Career Cluster and Pathway Model endorsed by the United State Department of Education, Division of Adult and Technical Education. This model provided access to a national set of business and industry validated knowledge and skill statements for 16 of the 17 cluster areas. California and Ohio provided the comparative standards for the Energy cluster Based on this review Colorado CTE has moved from program-specific to Cluster & Pathway based standards and outcomes In addition, we arrived at fewer, higher, clearer and more transferrable standards, expectations and outcomes. COLORADO CONTENT TEAMS REVIEW The review, benchmarking and adjusting of the Colorado Cluster and Pathway standards, expectations and outcomes was through the dedicated work of Content Teams comprised of secondary and postsecondary faculty from across the state. Participation by instructors from each level ensured competency alignment between secondary and postsecondary programs. These individuals also proposed the draft academic alignments for math, science reading, writing and communication, social studies (including Personal Financial Literacy) and post secondary and workforce readiness (PWR.) 6/21/2012 BVSD Curriculum Essentials 4

5 ACADEMIC ALIGNMENT REVIEW In order to validate the alignment of the academic standards to the Career & Technical Education standards, subject matter experts in math, science, reading, writing and communication, and social studies were partnered with career & technical educators to determine if and when a true alignment existed. CURRENT STATUS One set of aligned Essential skills to drive Postsecondary and Workforce Readiness inclusion in all Career & Technical Education programs. 52 pathways with validated academic alignments 12 pathways with revised standards ready for alignment (currently there are no approved programs in these pathways) 21 pathways where no secondary programming currently exists. Standards and alignments will be developed as programs emerge. Available for review at: 6/21/2012 BVSD Curriculum Essentials 5

6 Colorado Career & Technical Education Standards Academic Alignment Reference System The Career & Technical Education standards have been organized by Career Cluster (17) and Pathway (81). In addition, a set of Essential Skills was developed to ensure the Postsecondary and Workforce Readiness within any cluster or pathway. These workforce readiness skills are applicable to all career clusters and should form the basis of each CTE program. Organization Essential Skills There exists a common set of knowledge and skills that are applicable to all students regardless of which cluster or pathway they choose. This set of standards, is meant for inclusion in each program to enhance the development of postsecondary and workforce readiness skills. Career Cluster A Career Cluster is a grouping of occupations and broad industries based on commonalities. The 17 Career Clusters organize academic and occupational knowledge and skills into a coherent course sequence and identify pathways from secondary schools to two- and four-year colleges, graduate schools, and the workplace. Students learn in school about what they can do in the future. This connection to future goals motivates students to work harder and enroll in more rigorous courses. Career Pathway Pathways are sub-groupings of occupations/career specialties used as an organizing tool for curriculum design and instruction. Occupations/career specialties are grouped into Pathways based on the fact that they require a set of common knowledge and skills for career success. Prepared Completer Competency This level targets the big ideas in each pathway. These are the competencies that all students who complete a CTE pathway must master to ensure their success in a postsecondary and workforce setting. Prepared Completer Competencies will not usually be course specific but grow with the student s progression through the sequence of courses. Concept/Skill The articulation of the concepts and skills that indicates a student is making progress toward being a prepared completer. They answer the question: What do students need to know and be able to do? Evidence Outcome The indication that a student is meeting an expectation at the mastery level. How do we know that a student can do it? Pathway Abbreviation (4 Letter) Academic Alignments 6/21/2012 BVSD Curriculum Essentials 6

7 Academic alignments, where appropriate in Math, Reading, Writing and Communication, Science and Social Studies (including Personal Financial Literacy) were defined by CTE and academic subject matter experts using the following criteria: It was a point where technical and academic content naturally collided; The student must demonstrate adequate proficiency with the academic standard to perform the technical skill; and It could be assessed for both academic and technical understanding. Colorado s CTE programs have had academic alignments dating back to the early 1990 s. While these alignments resulted in an increase in academic focus in CTE programs, the reality is that a true transformation in intentional teaching toward the academic standard was limited. With these alignments comes a new expectation: If a CTE instructor is teaching a CTE concept that has an identified alignment, they must also be intentional about their instruction of the academic standard. CCCS will be providing professional development and instructional resources to assist with the successful implementation of this new expectation. In addition, this expanded expectation will require increased collaboration between CTE and academic instructors to transform teaching and learning throughout each school. For each set of Cluster and Pathway standards, the academic alignments have been included and are separated by academic area. CCCS chose to align at the Evidence Outcome level. The aligned academic evidence outcome follows the CTE evidence outcome to which it has been aligned. For a sample, see Illustration A. 6/21/2012 BVSD Curriculum Essentials 7

8 The academic standard number used in the alignments matches the Colorado Department of Education standards numbering convention. 6/21/2012 BVSD Curriculum Essentials 8

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13 BUSINESS MANAGEMENT (B60) MANC.01 Academic Foundations: Solve mathematical problems and use the information to make business decisions and enhance business management duties. MANC Perform data analysis to make business decisions. MANC a Formulate questions effectively. MANC b Organize useful data. MANC c Answer questions appropriately. MANC e Develop and evaluate inferences and predictions. MANC.02 Academic Foundations: Examine and employ business and economic principles and concepts in making informed business decisions to continue business operations. MANC Identify fundamental economic concepts necessary for employment in business. MANC a Distinguish between economic goods and services. MANC b Explain the concept of economic resources. MANC c Describe the concepts of economics and economic activities. MANC d Determine economic utilities created by business activities. MANC e Explain the principles of supply and demand. MANC f Describe the functions of prices in markets. MANC Describe the nature of business and its contribution to society. MANC a Explain the role of business in society. MANC b Describe types of business activities. MANC c Explain the organizational design of businesses. MANC d Discuss the global environment in which businesses operate. MANC e Describe factors that affect the business environment. MANC f Explain how organizations adapt to today's markets. MANC Recognize how economic systems influence environments in which businesses function. MANC b Explain the concept of private enterprise. 6/21/2012 BVSD Curriculum Essentials 13

14 MANC c Identify factors affecting a business's profit. MANC d Determine factors affecting business risk. MANC e Explain the concept of competition. MANC Use economic indicators to detect economic trends and conditions. MANC a Describe the concept of price stability as an economic measure. MANC b Discuss the measure of consumer spending as an economic indicator. MANC c Discuss the impact of a nation's unemployment rates. MANC d Explain the concept of Gross Domestic Product. MANC e Describe the economic impact of inflation on business. MANC f Explain unemployment and inflation tradeoffs. MANC g Explain the economic impact of interest-rate fluctuations. MANC h Determine the impact of business cycles on business activities. MANC Determine global trade s impact on business decision-making. MANC a Explain the nature of global trade. MANC c Discuss the impact of cultural and social environments on global trade. MANC d Explain labor issues associated with global trade. MANC.03 MANC Systems: Identify new ideas, opportunities, and methods to create or start a new project or venture. Employ entrepreneurial discovery strategies to generate feasible ideas for business ventures. MANC a Explain the need for entrepreneurial discovery. MANC b Discuss entrepreneurial discovery processes. MANC c Assess global trends and opportunities. MANC d Determine opportunities for venture creation. MANC e Assess opportunities for venture creation. MANC f Describe idea-generation methods. MANC g Generate venture ideas. MANC h Determine feasibility of venture ideas. MANC Develop a concept for a new business venture. MANC a Describe entrepreneurial planning considerations. MANC b Explain tools used by entrepreneurs for venture planning. MANC c Assess start-up requirements. MANC d Assess risks associated with venture. MANC e Describe external resources useful to entrepreneurs during concept development. MANC f Assess the need to use external resources for concept development. MANC g Describe strategies to protect intellectual property. 6/21/2012 BVSD Curriculum Essentials 14

15 MANC h Use components of business plan to define venture idea. MANC Determine the resources needed for start-up viability of a business venture. MANC a Describe processes used to acquire adequate financial resources for venture creation/start-up. MANC b Select sources to finance venture creation/start-up. MANC c Explain factors to consider in determining a venture's human-resource needs. MANC d Explain considerations in making the decision to hire staff. MANC e Describe considerations in selecting capital resources. MANC f Identify capital resources needed for the venture. MANC g Assess the costs/benefits associated with resources. MANC Actualize a new business venture to generate profit and/or meet objectives. MANC a Use external resources to supplement entrepreneur's expertise. MANC b Explain the complexity of business operations. MANC c Evaluate risk-taking opportunities. MANC d Explain the need for business systems and procedures. MANC e Describe the use of operating procedures. MANC f Explain methods/processes for organizing workflow. MANC g Develop and/or provide product/service. MANC h Use creative problem-solving in business activities/decisions. MANC i Explain the impact of resource productivity on venture success. MANC j Create processes for ongoing opportunity recognition. MANC k Develop plan to invest resources into improving current products or creating new ones. MANC l Adapt to changes in business environment. MANC.05 Systems: Understand tools, strategies, and systems used to maintain, monitor, control, and plan the use of financial resources. MANC Acquire a foundational knowledge of finance to understand its nature and scope. MANC a Explain the role of finance in business. MANC b Discuss the role of ethics in finance. MANC c Explain legal considerations for finance. MANC.06 Systems: Understand the methods that businesses use to recruit, train and develop human resources. MANC Describe the role and function of human resources management. MANC a Discuss the nature of human resources management. MANC b Explain the role of ethics in human resources management. MANC c Describe the use of technology in human resources management. MANC.08 Ethics and Legal Responsibilities: Describe business's responsibility to know and abide by laws and regulations that affect business operations. 6/21/2012 BVSD Curriculum Essentials 15

16 MANC Obtain and provide information in a business setting. MANC a Respect the privacy of others. MANC b Explain ethical considerations in providing information. MANC c Protect confidential information. MANC d Determine information appropriate to obtain from a client or another employee. MANC Demonstrate ethical behaviors in the workplace. MANC a Explain the nature of business ethics. MANC b Demonstrate responsible behavior. MANC c Demonstrate honesty and integrity. MANC d Demonstrate ethical work habits. MANC Manage internal and external business relationships to foster positive interactions. MANC a Treat others fairly at work. MANC b Describe ethics in human resources issues. MANC Describe the nature and scope of business laws and regulations. MANC a Discuss the nature of law and sources of law in the United States. MANC b Describe the US Judicial system hierarchy for legal appeals. MANC c Describe legal issues affecting businesses. MANC Describe the current regulatory environment of United States businesses. MANC a Describe the nature of legal procedure. MANC b Discuss the nature of debtor-creditor relationships. MANC c Explain the nature of agency relationships. MANC d Discuss the nature of environmental law. MANC e Discuss the role of administrative law. MANC Describe current human resources laws and regulations. MANC a Explain the nature of human resources regulations. MANC b Explain the nature of workplace regulations (including OSHA, ADA). MANC c Discuss employment relationships. MANC Select business structure for immediate and long-term operations. MANC a Explain types of business ownership. MANC b Select form of business ownership. MANC Describe applicable commerce laws and regulations. MANC a Explain the nature of trade regulations. MANC b Describe the impact of anti-trust legislation. MANC.09 Employability and Career Development: Explore, obtain, and develop strategies for ensuring a successful business career. MANC Develop self-understanding to recognize the impact of personal actions on others. 6/21/2012 BVSD Curriculum Essentials 16

17 MANC a Describe the nature of emotional intelligence. MANC b Explain the concept of self-esteem. MANC c Recognize personal biases and stereotypes. MANC d Assess personal strengths and weaknesses. MANC Develop personal traits and behaviors to foster career advancement. MANC a Identify desirable personality traits important to business. MANC b Exhibit a positive attitude. MANC c Exhibit self-confidence. MANC d Demonstrate interest and enthusiasm. MANC e Demonstrate initiative. MANC f Foster positive working relationships. MANC Participate in career-planning to enhance job-success potential. MANC a Assess personal interests and skills needed for success in business. MANC b Analyze employer expectations in the business environment. MANC c Explain the rights of workers. MANC d Identify sources of career information. MANC e Identify tentative occupational interest. MANC f Explain employment opportunities in business. MANC Implement job-seeking skills to obtain employment. MANC a Utilize job-search strategies. MANC b Complete a job application. MANC c Interview for a job. MANC d Write a follow-up letter after job interviews. MANC e Write a letter of application. MANC f Prepare a résumé. MANC g Use networking techniques to identify employment opportunities. MANC.10 Technical Skills: Access, process, maintain, evaluate, and disseminate information to assist in business decision-making. MANC Use information literacy skills to increase workplace efficiency and effectiveness. MANC a Assess information needs. MANC b Obtain needed information efficiently. MANC c Evaluate quality and source of information. MANC d Apply information to accomplish a task. MANC e Store information for future use. MANC Acquire a foundational knowledge of information management to understand its nature and scope. 6/21/2012 BVSD Curriculum Essentials 17

18 MANC a Discuss the nature of information management. MANC b Explain the role of ethics in information management. MANC c Explain legal issues associated with information management. MANC Acquire information to guide business decision-making. MANC a Describe current business trends. MANC b Monitor internal records for business information. MANC c Conduct an environmental scan to obtain business information. MANC d Interpret statistical findings. MANC Utilize project-management skills to improve workflow and minimize costs. MANC a Explain the nature of project management. MANC b Identify resources needed for project. MANC c Develop project plan. MANC d Apply project-management tools to monitor project progress. MANC e Evaluate project results. MANC.11 Technical Skills: Establish, maintain, control, and plan the use of financial resources to protect solvency. MANC Explain the use of financial-services providers to aid in financial-goal achievement. MANC a Describe types of financial-services providers. MANC b Discuss considerations in selecting a financial-services provider. MANC.12 Technical Skills: Employ tools and strategies to influence, plan, control, and organize an organization/department. MANC Explain the role that business management has in contributing to business success. MANC a Explain the concept of management. MANC b Explain the nature of managerial ethics. MANC Utilize planning tools to guide organization s/ department s activities. MANC a Explain the nature of business plans. MANC b Develop company goals/objectives. MANC c Define business mission. MANC e Explain external planning considerations. MANC f Identify and benchmark key performance indicators (e.g., dashboards, scorecards, etc.). MANC g Develop action plans. MANC h Develop business plan. MANC.15 Technical Skills: Employ systems, strategies, and techniques used to collect, organize, analyze, and share information in an organization. MANC Explain the nature and scope of knowledge management practices within a business. MANC a Explain the nature of knowledge management. MANC b Discuss the role of ethics in knowledge management. 6/21/2012 BVSD Curriculum Essentials 18

19 MANC c Explain the use of technology in knowledge management. MANC d Explain legal considerations for knowledge management. MANC Use knowledge management strategies to improve the performance and competitive advantage of an organization. MANC a Identify techniques that can be used to capture and transfer knowledge in an organization. MANC b Determine factors causing loss of organizational knowledge. MANC c Implement knowledge-management strategies. MANC.16 Technical Skills: Plan, implement, monitor, and evaluate business projects. MANC Utilize project management skills to start, run, and complete projects. MANC a Explain the nature of a project life cycle. MANC b Explain standard project-management processes. MANC c Coordinate schedules and activities. MANC d Track project progress and results. ESSK.01 ESSK ACADEMIC FOUNDATIONS: Achieve additional academic knowledge and skills required to pursue the full range of career and postsecondary education opportunities within a career cluster. Demonstrate language arts knowledge and skills required to pursue the full-range of postsecondary and career opportunities. ESSK a Model behaviors that demonstrate active listening. ESSK b Adapt language for audience, purpose, situation. (i.e. diction/structure, style). ESSK c Organize oral and written information. ESSK d ESSK e ESSK f ESSK g Compose focused copy for a variety of written documents such as agendas, audio-visuals, bibliographies, drafts, forms/documents, notes, oral presentations, reports, and technical terminology. Edit copy to create focused written documents such as agendas, audiovisuals, bibliographies, drafts, forms/documents, notes, oral presentations, reports, and technical terminology. Comprehend key elements of oral and written information such as cause/effect, comparisons/contrasts, conclusions, context, purpose, charts/tables/graphs, evaluation/critiques, mood, persuasive text, sequence, summaries, and technical subject matter. Evaluate oral and written information for accuracy, adequacy/sufficiency, appropriateness, clarity, conclusions/solutions, fact/opinion, propaganda, relevancy, validity, and relationship of ideas. ESSK h Identify assumptions, purpose, outcomes/solutions, and propaganda techniques. ESSK i ESSK j ESSK.02 ESSK Predict potential outcomes and/or solutions based on oral and written information regarding trends. Present formal and informal speeches including discussion, information requests, interpretation, and persuasive arguments. Communications: Use oral and written communication skills in creating, expressing, and interpreting information and ideas including technical terminology and information. Select and employ appropriate reading and communication strategies to learn and use technical concepts and vocabulary in practice. 6/21/2012 BVSD Curriculum Essentials 19

20 ESSK a ESSK b ESSK c ESSK d ESSK e ESSK f ESSK Determine the most appropriate reading strategy for identifying the overarching purpose of a text (i.e. skimming, reading for detail, reading for meaning or critical analysis). Demonstrate use of content, technical concepts and vocabulary when analyzing information and following directions. Select the reading strategy or strategies needed to fully comprehend the content within a written document (i.e., skimming, reading for detail, reading for meaning or critical analysis). Interpret information, data, and observations to apply information learned from reading to actual practice. Transcribe information, data, and observations to apply information learned from reading to actual practice. Communicate information, data, and observations to apply information learned from reading to actual practice. Demonstrate use of the concepts, strategies, and systems for obtaining and conveying ideas and information to enhance communication in the workplace. ESSK a Employ verbal skills when obtaining and conveying information. ESSK b Record information needed to present a report on a given topic or problem. ESSK c Write internal and external business correspondence that conveys and/or obtains information effectively. ESSK d Communicate with other employees to clarify workplace objectives. ESSK e Communicate effectively with customers and employees to foster positive relationships. ESSK Evaluate and use information resources to accomplish specific occupational tasks. ESSK a ESSK b Use informational texts, Internet web sites, and/or technical materials to review and apply information sources for occupational tasks. Evaluate the reliability of information from informational texts, Internet Websites, and/or technical materials and resources. ESSK Use correct grammar, punctuation, and terminology to write and edit documents. ESSK a Compose multi-paragraph documents clearly, succinctly, and accurately. ESSK b Use descriptions of audience and purpose when preparing and editing written documents. ESSK c ESSK Use correct grammar, spelling, punctuation, and capitalization when preparing written documents. Develop and deliver formal and informal presentations using appropriate media to engage and inform audiences. ESSK a Prepare oral presentations to provide information for specific purposes and audiences. ESSK b Identify support materials that will enhance an oral presentation. ESSK c Prepare support materials that will enhance an oral presentation. ESSK d Deliver an oral presentation that sustains listeners' attention and interest. ESSK e Align presentation strategies to the intended audience. ESSK f Implement multi-media strategies for presentations. ESSK Listen to and speak with diverse individuals to enhance communication skills. ESSK a Apply factors and strategies for communicating with a diverse workforce. 6/21/2012 BVSD Curriculum Essentials 20

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