Advanced solutions for postproduction

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1 Advanced solutions for postproduction Let the true innovators write their own rules and give them the power to do today what was unimaginable yesterday. No other company can match the range of integrated systems and software engineered for one purpose: to help creative teams rise above the demands and deadlines of their craft.

2 Light years ahead. Available today. Avid combines the world s best nonlinear editing and finishing systems with the world s most advanced collaborative production technology to deliver integrated solutions for film and video postproduction. The power and reliability of Avid post solutions are proven every day in high-pressure, high-profile projects, including feature films, television programming, and independent productions and in environments of all sizes, from boutiques to worldwide enterprises. At the heart of every post workflow are its editing systems and no company can match the power and reputation of the best editor on the planet:. From standalone software on a laptop to turnkey systems powered by Avid hardware, the expanded Media Composer family offers post professionals unprecedented flexibility in assembling their teams from the industry s largest community of experienced editors. Total Conform between Avid editing and finishing systems means that every creative decision is seamlessly transferred to the online suite so work stays focused on offline-to-online conform, color correction, and mastering. Productions of all sizes can take advantage of the advanced finishing capabilities of Avid DS or Symphony Nitris DX systems to enhance the production value of their projects and stay on budget.

3 Avid Post Solutions at a Glance Reality Television Keep up with the pace of unscripted television The challenge of reality television programming is characterized by unprecedented amounts of raw video, storylines that develop as footage is shot, and large teams of editors and assistants working at a breakneck pace. A single show may be comprised of multiple segments all produced simultaneously and assembled right up to airtime. n Assistants using Media Composer systems can ingest media directly n Avid Unity ISIS media networks give production companies scalable capacity to store up to 8,000 hours of DV50 video, while the Avid Interplay nonlinear workflow engine provides easy-to-use media management tools at each stage of production. while producers and writers using the Avid Interplay Assist or Interplay Access tool can log footage, mark locators, and add notes and storylines for the editors. XDCAM File Import Interplay Archive n As footage is logged, multiple editors can begin cutting segments. The availability of hardware-independent Media Composer software means that companies can reduce the cost of adding compatible editing seats to meet increased demand. SD Master with Avid Mojo SDI Avid Unity ISIS with Avid Mojo SDI with Avid Mojo SDI Network Review Interplay Access Interplay Health Monitor Interplay Access Interplay Access n Once the show is locked, all associated media can be automatically transcoded and stored as low-resolution proxy media, while the high-resolution media is archived to an Avid Interplay Archive system. As new needs arise, editors use the proxy media, and only necessary files are restored from the archive system. Workflow Process Ingest Creative Editorial Finishing and Output Archive Infrastructure Avid Unity media network I.T. Monitoring and Administration n Total Conform between Media Composer and Symphony Nitris DX systems eliminates unnecessary re-creation of editing work, so color correction and mastering can be completed without delay. n As segments are completed, producers using the Interplay Assist tool can check for clearances and product placement. And simultaneous reviews can be taking place at remote offices, using low-bandwidth proxy files.

4 Primetime Television Stay on schedule, on budget, and on the air Tight coordination between specialized disciplines is essential for high-profile, film-based television production. Production companies, post houses, and audio post facilities need to stay connected and in constant contact to meet tight deadlines and stringent quality requirements. n Production usually begins with Telecine transfers from film to 1080p/ HD media and then to high-efficiency Avid DNxHD media. The Avid Interplay Transcode engine automatically creates offline-resolution media stored on an Avid Unity MediaNetwork. n Offline media is sent to the n Avid Interplay makes it easy to browse and select CG and effects sequences directly from the Avid Unity MediaNetwork as well as approved audio from the production company, while providing continuous monitoring of system health at each location. Film Transfer Interplay Health Monitor I.T. 1080p/ Graphics Uncompressed or Avid DNxHD Transcode to offline rez production company for creative editorial work.. Interplay Administrator Mojo DX SD Master HD Master Network Review Interplay Health Monitor Interplay Access n Any Media Composer system can generate low-resolution proxies for television network review. Mojo DX n Production companies can take advantage of Media Composer software to add low-cost offline editing and assistant stations. n Avid Interplay Assist tools let post supervisors manage assets and projects while producers review edits, identify clearances, initiate legal reviews, and more all from their desktop systems. n Sound post takes place offsite and revisions are sent to the production house. Final sequences are checked back in to the post facility for finishing and mastering with a Symphony Nitris DX system; dynamic linking automatically points to the HD media from the original capture.

5 Feature Film Meet the daily demand for absolute quality A feature film is continually judged on how well it maintains its artistic integrity during the long postproduction cycle. The process of going from film to digital intermediates and back to film requires precise metadata management to ensure accurate conform and final output. And tight production schedules, and even tighter budgets, depend on having an accurate, efficient screening process for dailies. n High-quality, high-efficiency Avid DNxHD encoding streamlines film postproduction with offline-resolution Avid DNxHD 36 for editing, and projection-quality Avid DNxHD 175 for screening. n Once film is transferred and sent to the production company, teams using affordable Media Composer software and Avid Interplay media management tools can collaborate seamlessly throughout the editing process. 2K/4K Scanner DI Conform Color Correction Mastering n For screenings, high-powered Media Composer Mojo DX and Symphony Nitris DX workstations use Avid DNxHD 175 encoded media to create highquality HD screening masters at the bandwidth of standard-definition video. Film Master Film 1080p/ SD Master HD Master HD Screening Scan lists via Avid FilmScribe Mojo DX n Using Avid Interplay tools, assistants, producers, and post supervisors can manage diverse project elements: incoming footage, legal reviews, production schedules, and more. FX Creation n Advanced metadata handling makes it easy to output scan lists for 2K/4K conform, color correction, and mastering back to film, as well as to HD and SD video. n Sound post, effects, and graphics work are sent to the production company during editing and to the lab/facility once final versions have been approved.

6 Independent Film Scalable solutions for artists that dream big Just because independent filmmakers usually have limited resources doesn t mean their work has to look low-budget. Full-featured, affordable film and video editing tools from Avid put true professional creative power in the hands of independent artists and make it easy to take their work to the next level. n Standalone Media Composer software offers industry-standard editing tools and lets small teams share numerous tasks: capture, logging, editing, creating dailies, and more. Graphics n Because Avid editing and finishing systems feature Total Conform, filmmakers can take their project to an Avid finishing system for professional color correction, image enhancement, and mastering without spending time and money recreating the original edits in the finishing suite. DS Nitris HD Master DVCPRO HD HD Master n Cost-effective Avid Unity MediaNetwork systems give independent filmmakers room to experiment without taking up a lot of space. n Audio created using Digidesign can be easily imported into the Avid editing timeline for fast synching of audio and video.

7 Nonlinear thinking for everyone With an Avid Unity media network as the foundation of a collaborative environment post facilities can quickly increase capacity and facility-wide productivity. Avid Unity ISIS media networks offer groundbreaking capacity, reliability, and scalability. Streamlined Avid Unity MediaNetwork systems are ideal for smaller facilities and independent production while feature film and primetime television production companies continue to rely on larger Avid Unity MediaNetwork systems for unmatched high-resolution storage and bandwidth. The world s first nonlinear workflow engine, Avid Interplay, lets post and broadcast facilities configure a project-wide, multi-resolution workflow that extends beyond core production processes. Producers, assistants, and other non-editors can log and mark large amounts of material quickly and accurately. Intelligent archive tools keep valuable media close at hand while saving storage space. And background encoding, transcoding, and transfer tools automate time-consuming tasks. Avid has solved the problem of moving media across networks and between remote locations with Avid DNxHD encoding. Avid DNxHD encoding creates high-quality 8- and 10-bit HD video at the bit rates of uncompressed SD video, making it possible to share HD media over Gigabit Ethernet and Fibre Channel networks.

8 Avid Total Services Providing faster return on your investment by getting your systems and personnel up and running quickly, maximizing workflow efficiency, and meeting your production schedules. Training Services Avid offers personalized training 24/7 worldwide. From the basics of digital video editing to advanced instruction in administrating, configuring, and troubleshooting, award-winning Avid Training Services combine the best of classroom and self-paced learning. Training is conveniently available at your site, at Avid headquarters, in Avid Authorized Education Centers around the globe, or online anytime, anywhere. Support Services A dedicated Avid team can tailor a support solution to meet your unique system and budget requirements, from testing and implementation through ongoing maintenance. When you call Avid for support, you get an Avid employee to work with you until the problem is resolved, ensuring unmatched expertise and absolute accountability. Consulting Services Avid experts are eager to share their industry-leading expertise with you. Vision, digital know-how, and knowledge of best practices ease the planning, integration, and operation of your systems. Let Avid shoulder the responsibility of keeping your technology current and ensuring maximum return on your investment. To learn more, visit or contact your local Avid office. Corporate Headquarters AVID (2843) Asian Headquarters European Headquarters To find your local Avid office, visit Avid Technology, Inc. All rights reserved. Product features, specifications, system requirements, and availability are subject to change without notice. Avid, Avid DNxHD, Avid DNxcel, Avid Unity, Avid Unity ISIS, Digidesign, FilmScribe, Interplay, Media Composer, Nearchive, Nitris, Pro Tools, and Symphony are either registered trademarks or trademarks of Avid Technology, Inc. or its subsidiaries in the United States and/or other countries. All other trademarks contained herein are the property of their respective owners. ASPSB0408

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