Life After Grad School
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- Gabriella Osborne
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1 Title Slide Life After Grad School Using Your Physics Degree at Internet & Tech Companies: Data Science and Predictive Modeling Dr. Glenn Strycker Decision Sciences Analyst, ValueClick/Dotomi, Chicago Page 1 Life After Grad School
2 Outline Introduction Physics Grad School Transitioning to industry Studying and Interviewing Insurance R&D Decision Science 2012-present Conclusion Page 2 Life After Grad School
3 Physics at U of M Studied under 4 advisors (not necessarily recommended!) Econophysics / Condensed Matter Theory Condensed Matter Experiment Back to condensed matter theory Experimental High Energy Particle Physics at Fermilab Learned about social networks turned out pretty useful Found interesting problems along the way Optimal binning of data Evaluating goodness-of-fit for models Page 3 Life After Grad School
4 Physics at Fermilab Enjoyed working with people from different countries Learned several new computer languages and analysis techniques Loved Chicago! 5.3 fb -1 of data (p27) Page 4 Life After Grad School
5 Why did I leave academia? Fermilab was shutting down I d have to move to Europe to continue Highly competitive only a handful of my cohort in HEP have academic positions Didn t want to apply for grants Wanted to study more human-based data I didn t have intuition for top quarks like I might for car accidents or internet purchases My interests changed computer science, predictive modeling, statistics Why leave physics altogether? HEP has no direct industries to my knowledge Shorter work hours (potentially) Higher pay? Page 5 Life After Grad School
6 What did I fear? Would the problems be boring? Would my freedoms be restricted? (work hours, dress code, tools, etc.) Would I have access to good tools/computing resources? Would I get along with my managers and coworkers? Were there opportunities for advancement? Long hours? Too much or too little travel? Job stability? Would I succeed, or fail? Would I hate my job? Page 6 Life After Grad School
7 Netflix Prize and Statistical Learning decided that I wanted to investigate jobs Learned about the Netflix Prize Started hearing about the terms predictive modeling and statistical learning read a lot of Wikipedia Did a LOT of Amazon surfing and found the best books in the field, read as much as I could Note: my friends who transitioned from physics to finance did similar self-study of finance books Page 7 Life After Grad School
8 Interviewing with Google 2010 interviewed with Google Use connections on LinkedIn to land interview Their team gave me a book list to study Be prepared to do live coding! (they used Google Docs to watch me code solutions to their interview questions) I passed a few initial rounds but the interviews are very difficult, especially for object-oriented programming Google has the luxury of being very selective, so knowing physics isn t enough Page 8 Life After Grad School
9 Interviewing with Insurance Company 2010 interviewed with a national insurance company Again used connections on LinkedIn to land interview! Read some Microsoft interview questions and other puzzle books really helped me feel confident and think like an interviewer Interviewers were impressed that I had been reading Elements of Statistical Learning they had a reading group at the company for the same book! Most difficult interview questions were related to confounding variables and selection bias, but the interviewer didn t want to use those terms and lead me, so I had to finally figure out what he was really asking. Be prepared for 6+ hours of interviews this can be exhausting and stressful, which is part of the test Page 9 Life After Grad School
10 Insurance Decent first job out of grad school 4x increase in pay! Didn t need any experience other than my grad research Learned SAS on the job Learned a lot about corporate life, management styles Unfortunately Technology and analysis methodology were not up to FNAL/physics standards I didn t care for SAS an archaic, clumsy language Was not allowed to use many open source solutions (however, I did learn R) Had several issues with management they did not value creativity and were threatened by PhDs Page 10 Life After Grad School
11 Insurance More good points: Learned new ways to THINK, namely, organizing my time, energy, and goals to align with business needs Started finding new intellectual problems How does one bin data correctly/optimally? How does one treat missing values? How does a company implement a model effectively? Can some parameters of a model be static? Should they? Found new tools, increased my skillset SQL R SAS Page 11 Life After Grad School
12 Insurance More bad points: Company was VERY hierarchical, managed in a top-down way it was difficult to be noticed, heard, or to make a difference Projects were highly managed, and implementation of an idea could take years Our research division was poorly managed, and it became more-andmore obvious that things weren t healthy after a year, I began actively looking for a position away from insurance In the space of +/- 3 weeks of my notice to leave, 5 other people similarly left Eventually the group was re-organized and people were laid off Page 12 Life After Grad School
13 What did I fear? Would the problems be boring? Would my freedoms be restricted? (work hours, dress code, tools, etc.) Would I have access to good tools/computing resources? Would I get along with my managers and coworkers? Were there opportunities for advancement? Long hours? Too much or too little travel? Job stability? Would I succeed, or fail? Would I hate my job? Time to leave!! Page 13 Life After Grad School
14 Interviewing again During my job search, I knew I wanted to leave insurance, but where should I go? Did a lot of self-searching. Did some personality tests / career tests Used LinkedIn, Dice, Monster, PhDJobs.com, etc. Reviewed my earlier books Began studying additional skills SQL, R, finance Had phone interviews with a ton of companies think of it like dating Interviewed with several companies Sears demographic data companies in Chicago Amazon Dotomi Page 14 Life After Grad School
15 ValueClick / Dotomi Flat structure little hierarchy, small team size Ideas implemented immediately I can see the results of my work Freedom of schedule little-to-no micromanaging Creativity valued! Not just large data, but truly BIG data! Excellent computing resources Young, talented co-workers, excitement, and a fun work environment Slight increase in pay I didn t need to sacrifice anything to move to this better job Page 15 Life After Grad School
16 Introduction Page 16 Life After Grad School
17 ValueClick / Dotomi So what exactly does ValueClick do? Internet ads, for products you use every day! Page 17 Life After Grad School
18 Ads with Style Not to be distributed without prior consent. Confidential. Copyright 2013, ValueClick a ValueClick Company. All rights reserved. Page 18 Life After Grad School
19 Personalized Treatment Not to be distributed without prior consent. Confidential. Copyright 2013, ValueClick a ValueClick Company. All rights reserved. Page 19 Life After Grad School
20 One Watch, Different People MAN SINGLE NEW YORK CITY OVER 150 K 8 TRANSACTIONS $1350 SPENT IN THE LAST 6 MONTHS RISK-TAKER FLASHY STYLE THE FINER THINGS IN LIFE ALWAYS IN THE MARKET WOMAN MARRIED CHICAGO SUBURBS OVER 75 K CHILDREN PRESENT AGE TRANSACTIONS $600 SPENT IN THE LAST 6 MONTHS CLASSIC COMFORT VALUE SHOPPER GIFT-GIVER RESEARCH ONLINE/BUY OFFLINE MAN EXECUTIVE OVER 250 K DIVORCED, NO CHILDREN WATCHES ABANDONER QUALIFIED PROSPECT 3 SITE VISITS IN LAST 45 DAYS RISK-AVERSE THE FINER THINGS IN LIFE LUXURY STYLE VALUE SHOPPER Not to be distributed without prior consent. Confidential. Copyright 2013, ValueClick a ValueClick Company. All rights reserved. Page 20 Life After Grad School
21 One Watch, Different People Not to be distributed without prior consent. Confidential. Copyright 2013, ValueClick a ValueClick Company. All rights reserved. Page 21 Life After Grad School
22 CONSUMER JOURNEY ACROSS DEVICES ID 9A73NQ1 Breakfast Browsing Lunch Time Commute Home Evening on the Sofa Not to be distributed without prior consent. Confidential. Copyright 2013, ValueClick a ValueClick Company. All rights reserved. Page 22 Life After Grad School
23 DOTOMI VOLUMES FROM Q (Picture does not represent actual data) Not to be distributed without prior consent. Confidential. Copyright 2013, ValueClick a ValueClick Company. All rights reserved. Page 23 Life After Grad School
24 BUILDING AN ADDRESSABLE AUDIENCE Multidimensional profiles are the foundation for data-driven communication. CATALOG ACQUISITION SITE VISITATION CATEGORIES VISITED LAST VISIT DATE CLIENT SCORING CREDIT CARD OFFLINE ONLINE GEO AGE GENDER HOUSEHOLD INCOME MOVER # OF VISITS # OF PURCHASES # UNITS PER TRANSACTION CATEGORY SUBCAT PRODUCT VISITED PREFERRED CAT/SUB SUBSCRIBER PROMOTIONS 80MM+ MULTIDIMENSIONAL PROFILES 50MM+ Unique Site Visitors (13 months) 30MM+ Offline Buyer File Not to be distributed without prior consent. Confidential. Copyright 2013, ValueClick a ValueClick Company. All rights reserved. Page 24 Life After Grad School
25 ValueClick / Dotomi Some projects I ve worked on so far: Found correlations between local weather and client sales Evaluated predictive power of new 3 rd party internet data sources Network analysis (Brian Ball s summer project) Matching, matching, matching! Page 25 Life After Grad School
26 What did I fear? Would the problems be boring? Would my freedoms be restricted? (work hours, dress code, tools, etc.) Would I have access to good tools/computing resources? Would I get along with my managers and coworkers? Were there opportunities for advancement? Long hours? Too much or too little travel? Job stability? Would I succeed, or fail? Would I hate my job? Good fit for me! Page 26 Life After Grad School
27 Advice Prepare! You will be competing with talented people for every job Read some books Polish up your résumé Practice interviewing accept interviews even if you think you won t accept the job it s good interview practice Be confident and take risks why not apply to Google or Amazon? Be present online social networks, job sites, etc. Network most of my interviews came from knowing someone Be selective I wish that I had interviewed longer before accepting my first job Page 27 Life After Grad School
28 Questions? Any questions? Page 28 Life After Grad School
29 Thank you for your time today! Page 29 Life After Grad School
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