MARY WANG & OLIVER GU

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1 WELCOME Lead Generation System A Simple System to Build Your Online Money Machine MARY WANG & OLIVER GU GoldenVisionTraining.com

2 WELCOME Lead Generation System 2 NOTICE: You Do NOT Have the Right to Reprint or Resell this Transcript! You Also MAY NOT Give Away, Sell or Share the Content Herein Copyright Golden Vision Training All rights reserved. No part of this publication may be reproduced in any form or by any means, including scanning, photocopying, or otherwise without prior written permission of the copyright holder Copyright. All Rights Reserved. 2

3 WELCOME Lead Generation System 3 About Oliver Gu and Mary Wang Oliver Gu (MBA, MS) built his first website in 1996 and was awarded ebay Power Trader in He is the founder of Golden Vision Training providing Internet Marketing Training in GTA Toronto since Oliver has helped thousands of entrepreneurs, small business owners and people who want to achieve financial freedom to double their sales and income online through his seminars and training courses. He is passionate about financial education and personal development. Oliver has been awarded by Toronto Talent TV "Canada s The Most Favored Family and Individual Entrepreneur of 2012." Mary Wang (MA, MS) is the co-founder of Golden Vision Training and creator of Double Your Income Online Blueprint. She has many years experience in business and IT industry. Together with Oliver, Mary has been offering the most effective and inspiring Internet marketing courses in GTA Toronto since From an introverted person to who she is today, Mary's journey is a perfect example of thinking big and taking action. Mary's passion is to help business owners and entrepreneurs achieve their financial dreams through her training and private coaching. Oliver and Mary have put together a very comprehensive online marketing home study course to help non-techie small business owners and entrepreneurs double their sales and income. We are dedicated to eliminating the clutters and getting quick results Copyright. All Rights Reserved. 3

4 WELCOME Lead Generation System 4 Table of Contents Introduction... 5 The BIG Picture... 7 Part 1: Wordpress Website... 8 Part 2: Marketing Part 3: Landing Page for Leads Part 4: Copywriting Part 5: Offer to your list Part 6: Mastering Targeted Traffic Part 7: Entrepreneurial Spirit Your next step Copyright. All Rights Reserved. 4

5 WELCOME Lead Generation System 5 Introduction Have you had any experience of marketing your business on the internet or trying to make money online? If yes, you probably know how overwhelm it can be with the massive information on internet marketing. There are so many ways to market online. For example, you can use blogging, search engine optimization, social media marketing, marketing, video marketing, just to name a few. It seems that you have to be an expert of everything in order to build an online business. You know that is almost impossible! What makes it even worse is that even if you try to learn all the internet marketing tips and tricks, it is so hard to put everything together. There are always missing pieces you can t figure them out. Based on our years of experiences teaching internet marketing courses to local business owners and entrepreneurs, and working side-by-side with them, we ve created a simple system to eliminate the clutter to identify the best action steps and practical hands-on skills that you can implement right away to build your online business. The name of our system is WELCOME Lead Generation System. It helps non-techie small business owners and entrepreneurs build an automated online lead generation system that attracts more targeted visitors to your website, generate more leads and convert the leads into sales and income. Here is WELCOME Lead Generation System: Website: Build a Wordpress website with content people love. Marketing: Use marketing to cultivate trust with people on your list Copyright. All Rights Reserved. 5

6 WELCOME Lead Generation System 6 Landing Page For Leads: Create your landing pages with irresistible offers to build your list. Copywriting for Conversion: Use proven copywriting skills to increase your conversion and sales. Offer to Your List: Promote solid products or services to your list and make them irresistible. Mastering Targeted Traffic: Master the best traffic strategies that bring targeted traffic to your business. Entrepreneurial Spirit: Be inspired to have passion, positivity, creativity, leadership and become the best you can be. To summarize, the core engine of WELCOME Lead Generation System consists of a website with great content, a high-converting landing page with an irresistible offer, strong follow-ups, conversion with proven copywriting skills and targeted traffic. WELCOME Lead Generation System helps you get organized and focus your time and resources on the most profitable activities. You will attract more people to your website, generate more leads, and convert those leads into sales and income. To help you see the BIG Picture of WELCOME Lead Generation System, we put down the main points in a mindmap. Let s take a look Copyright. All Rights Reserved. 6

7 WELCOME Lead Generation System 7 The BIG Picture 2015 Copyright. All Rights Reserved. 7

8 WELCOME Lead Generation System 8 Part 1: Wordpress Website WordPress is a free open source blogging tool and a content management system for you to build a website. Why WordPress? WordPress is the most popular tool to quickly build a website even if you don t have any technical background. It has thousands of professional looking templates for you to choose. Need to add more features to your website but don t know anything about programming? Don t worry. Probably there is a plugin for that. A plugin is a piece of software working with WordPress to add new features to your website. For example, to accept payment, to schedule an event, etc. Setting up a WordPress website is easy. Once your website is up and running, you need to focus your time on creating content people love. In the end, it is your content that attracts targeted visitors to your website Copyright. All Rights Reserved. 8

9 WELCOME Lead Generation System Copyright. All Rights Reserved. 9

10 WELCOME Lead Generation System 10 Part 2: Marketing You probably heard a saying The money is in the list. To be more accurate, the money is in your relationship with your list. Building a friendly, trustworthy relationship with the people on your list is critical to the success of your online business. You use pre-written follow-up sequences and broadcast to communicate with your subscribers and cultivate trust with them. In your follow-up sequence, you can promote your products, services, and affiliate programs. When new people join your mailing list, they receive the whole sequence. It is like you hire a virtual sales person who does the sales presentation for you. Of course, there are other ways to reach out to your audience. is by far the most profitable of the bunch. It generates the majority of profits in an online business Copyright. All Rights Reserved. 10

11 WELCOME Lead Generation System 11 Part 3: Landing Page for Leads A landing page is a single web page with the sole purpose of capturing visitor s information for marketing. A landing page usually has an attention-grabbing headline, an irresistible offer and an opt-in form to collect visitor s information such as name and address. If you pay attention to your Facebook news feed, you will see some Facebook ads. Click on the links, most of them bring you to a landing page. Landing pages are widely used in online advertising. It is the most effective way to build your leads Copyright. All Rights Reserved. 11

12 WELCOME Lead Generation System 12 Part 4: Copywriting Copywriting is the use of words to promote a person, business, opinion or idea. The purpose is to persuade the audience to take action. For example, to buy a product or service. Use proven copywriting skills to increase your conversion and sales Copyright. All Rights Reserved. 12

13 WELCOME Lead Generation System 13 Part 5: Offer to your list Your offer can be information products, physical products or services. Always promote solid products or services to your list and make your offer irresistible Copyright. All Rights Reserved. 13

14 WELCOME Lead Generation System 14 Part 6: Mastering Targeted Traffic Master the best traffic strategies that bring targeted traffic to your business. There are many ways to bring targeted traffic to your website. For example, Google ads, Bing ads, Facebook ads, solo ads, ezine ads... You only need to master 1 or 2 to start. You only need one good way to convert traffic into leads and you only need one good way to deliver your products or services Copyright. All Rights Reserved. 14

15 WELCOME Lead Generation System 15 Part 7: Entrepreneurial Spirit Be inspired to have passion, positivity, creativity, leadership and become the best you can be. It is important to develop and maintain a winner s mindset so you can achieve financial success and enjoy a balanced healthy lifestyle Copyright. All Rights Reserved. 15

16 WELCOME Lead Generation System 16 Your next step... OK, now you have it WELCOME Lead Generation System... It is time to implement it to build your own online money machine that attracts more targeted visitors to your website, generate more leads and convert those leads into sales and income. As your system is continuously optimized for better performance, you will work less hours, make more money and enjoy FREEDOME in your life Remember, tips and tricks can give you some results. It is systems and strategies that build a successful business. The speed of implementation is the key to your success. Double Your Income Online Blueprint home study course has 6 modules which mirrors WELCOME Lead Generation System. It also has all the tools and templates you need to build a profitable online Copyright. All Rights Reserved. 16

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