About Us. Our Retail Model

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Asher Jacobs
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1 About Us AppsDaily is world's first and only offline channel for mobile applications. It is the simplest and most convenient platform for all your app needs! We bring together the best relevant mobile apps and sell them at thousands of retail outlets across India. With this, you not only get to choose from an array of options but also get your favorite apps installed on your phones in a hassle-free way. v India's No. 1 Mobile Protection Brand v Winner of Top 100 Innovative Companies in World for 2014 Red Herring v World's first company to sell mobile applications at retail v Operational in 23 states, distribution in 500+ cities, presence in 10,000+ outlets across India. v More than 750+ Service Centers for Cashless Claims v Zonal Offices in Delhi, Indore, Pune, Kolkata, Chennai, Kochi and Bangalore. v Over 25 lakh products sold v Dedicated R&D center with Best Talent from Top IT and Business Schools. v Total handsets protected 10 Lakhs + v Total Handset value protected by AppsDaily worth Rs Cr+ v Total Value of Claims Processed till date of Rs. 15 CR v More than 5 lakh Rs Value of Claims Processed every day v AppsDaily Anti-Virus protects users against millions of viruses v Total count of contacts/sms protected by AppsDaily 18 CR v Total Employees: 4000+, including sales force across India. Our Retail Model 3

With this, you not only get to choose from an array of options but also get your favorite apps installed on your phones in a hassle-free way. v India's No.

2 Current Product Categories Features Offered 7

3 Daily Ultimate Protection 8

4 Daily Ultimate Protection + 9

5 Daily Complete Protection 10

6 DailyAssure+ 11

7 Daily Complete Security 12

8 DailyRecord DailyKhelo 13

9 Daily Ultimate Protection + DailyKhelo Daily Security + DailyKhelo 14

10 AppsDaily Mobile Education Features Adaptive Learning (It adjusts to the student s own pace of learning pointing out strong and weak areas) Personalized Learning Video Based Learning with more than 4000 Videos Personalized Tests with Question Bank of 50,000+ Real Time Performance Tracker Weekly Performance Report to the Parent Subjects & Boards Class: 1 st to 10 th MATHEMATICS SCIENCE National Boards: State Boards: I.C.S.E C.B.S.E Maharashtra Karnataka Andhra Pradesh Tamil Nadu 15

Question Bank of 50,000+ Real Time Performance Tracker Weekly Performance Report to the Parent Subjects & Boards Class: 1

11 AppsDaily Mobile Education Bundle Offer 6 th Anniversary Bundle Offer: 3 Month-Subscription of AppsDaily Education worth Rs FREE with selected AppsDaily Mobile Protection & Security Products. Offer Available Till: 28 th February, 2015 Offer Available On: DUP+ DUP DUP (Lite) DUP (Mini) DUPDK DCS DCS (Ultra) DCP DCP (Lite) DA+ Ultra Bundle Offer not available on any other AppsDaily Products (Customer won t get scratch code for AppsDaily Education, even if tried otherwise) Steps to Register for Bundle Offer: After activating the protection product, say DUP, customer has to send an SMS OFFEREDU<space>Scratch code to Customer will immediately get a reply SMS with the Scratch code for AppsDaily Education & a web link to the signup form 2 He/she can choose to the signup by themselves or if needed, the ISD may do it for them on a mobile browser. Web browser recommended. Just enter user details on the signup page along with the AppsDaily Education scratch code. Once submitted, check for login details & activation link. 3 4 IMPORTANT: ISDs cannot use their own addresses/phone numbers for product activation. If found, strict action would be taken. 16

(Customer won t get scratch code for AppsDaily Education, even if tried otherwise) Steps to Register for Bundle Offer: After activating the protection product, say DUP, customer has to send an SMS

12 Remote SMS Commands Important Features to be Demonstrated 17

13 DailyShare 1.2 Increases Sales Approach Lightening Speed Saves Internet Cost Saves Downloading Time Regular Update for New Files Up to 20 Preloaded Games Benefits of DailyShare 1.2 Preloaded HD Games For You Faster Downloading Speed increases sales approach and decreases retail check out time No Cost Incurred in Downloading Apps Regular updates provides latest Apps version to customer 20 Preloaded Games increases approach to DK Customers Preloaded HD Games For Customer Downloading of Apps & games in just fraction of seconds Saves Internet Cost for Customers Customer always gets updated Apps Customer can play games immediately after registration Customer can experience HD games with no extra cost Ask Your Trainer for Installation! 18

$20 Preloaded Games increases approach to DK Customers Preloaded HD Games For Customer Downloading of Apps & games in just fraction of seconds Saves Internet Cost for Customers Customer$

14 AppsDaily Insurance Our TPA Partner for New India Assurance: UB Insurance Associates (Apps Daily Claims Division), S 204 and 205 Suraj Plaza, 196/8, 25th Cross 8th Main, Jayanagar 3rd Block, Bangalore Karnataka. RISKS COVERED Theft Burglary Physical Damage Liquid Damage Depreciation Definition: Any Physical asset loses its utility value with the passage of time and this result in the loss of the monetary value of the asset. On Mobile Phone, Depreciation value is calculated on the basis of Re-Sale value of Mobile phone. Depreciation on Non Repair Basis or Theft Basis: Non Repair Basis / Theft Basis Days Slab Depreciation % 0-90 Days 15% Days 25% Days 45% Excess on Claim Amount : 5% or Rs. 500 whichever is more Depreciation on Repair Basis: No Depreciation, only excess of 5 % or Rs. 500 whichever is more to be borne by Customer. Note: Since some of the Sony phones and Apple iphone cannot be repaired but only replaced, depreciation will be charged on Replacement Quotation provided by Authorized Service Center. 19

RISKS COVERED Theft Burglary Physical Damage Liquid Damage Depreciation Definition: Any Physical asset loses its utility value with the passage of time and this result in the loss of the monetary

15 Insurance POS 20

16 Theft Claim Settlement 21

17 Non Repairable Claim Settlement 22

18 Repairable Claim Settlement 23

19 Cashless Repair Claim Settlement 24

20 Notes: 25

21 Notes: 26

SVKM s Narsee Monjee Institute of Management Studies (NMIMS)

1. Introduction SVKM s Narsee Monjee Institute of Management Studies (NMIMS) NMIMS s Anil Surendra Modi School of Commerce Admission Information Handout for NPAT 2015 (Saturday 9 th & Sunday 10 th May,