Interactive solutions

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1 Website design Our design team is made up of specialists who provide expert knowledge and insight in their area of expertise whilst driving quality and innovation within their respective areas on a project. The set of roles within a project team is such that there is overlap in knowledge and understanding to ensure the best collaboration possible amongst the team as well as with our clients. The Redweb creative process is driven by our senior designers in close collaboration with our frontend developers to ensure the visual themes that are developed are not only as engaging and dynamic as they can be, but also enhance the journeys and priorities defined in the functional prototype. Each of Redweb s project teams are formed with talented people who know how to get the best from each other as they have worked together as a group on multiple projects in the past. All the creative projects undertaken by our teams are supported by the experience of a seasoned Senior Designer at every step of the creative process, under the guidance of Redweb s Creative Director. This structured approach ensures that all of Redweb s experience and expertise in creating feature-rich, innovative and user-focused design is poured into every project we complete. At Redweb we believe in getting our client fully immersed in our creative process, making them a valued member of the project team. Clients are encouraged to contribute as much as they can to the early phases of the creative discussions when high-level themes and styles are being evaluated. This input is an intrinsic part of a successful collaboration as it is the joint ownership and understanding of the methodologies employed in the creation of a winning design treatment. It is the partnership of the client and project teams in every step of our proven process that gets the best from the challenges presented in the brief. This removes the need for the big reveal at the end of the design phase of a project. When developing the look and feel it is the evidence and understanding that come from internal, client and end-user workshops, which are tied together by the creative skills of our designers that deliver the results our clients come to expect. Responsive Design Redweb follow a design once, publish everywhere methodology known as responsive design. Redweb use this approach to meet client s needs in the face of the wide choice of ways their audiences can now access web content. Responsive design responds to the user s behaviour and environment based on screen size, platform and orientation. The practice consists of a mix of flexible grids, layouts and images combined with an intelligent use of CSS media queries. As the user Redweb services for public sector Page 1

2 switches from their laptop to a tablet, netbook or smartphone, the website automatically adapts to accommodate, based on resolution, image size and scripting abilities. In other words, the website automatically responds to the user s preferences. This has the added benefit of eliminating the need for a different design and development phase for each platform or technology whether new or existing and encompasses everything from smartphones and tablets, through to kiosks and large widescreen desktop displays, without ignoring the context and methods of interaction. Interactive solutions The most successful web solutions deliver engaging and pleasurable experiences that are intuitive and highly usable. Redweb has experience in developing a range of interactive digital assets including product demonstrations, presentations, promotional tools, sales support tools and interactive guides using development technologies such as Flash, Silverlight, Adobe Air, JavaScript, Ajax and HTML5. Our experience includes the design and build of the following content: Flash and interactive presentations elearning Games Video Audio content including podcasts Our in-house team produces solutions that are both appealing and innovative. With a combination of video, animation, sound, imagery and enhanced interaction, multimedia assets can fully engage and educate users. As well as fully understanding the medium, our designers always ensure appropriate use and compliance with the end-users capacity, taking into account platforms, browser specifications, access to plug-ins and connectivity. Design concepts Initial design concepts for the launch site will be produced with early review points included within the project plan to ensure all members of the project team are providing feedback into the early design process. It is anticipated that there will be two rounds of changes to concepts, enabling the iterative development and refinement of the selected designs. Redweb services for public sector Page 2

3 Following general agreement on the preferred design route we will develop all the key templates. This will be in the form of layered PSDs (Adobe Photoshop files) and will include: General layouts Individual asset creation for all navigation elements Image treatments Case study a Redweb designed the About My Vote website for the Electoral Commission ( Redweb services for public sector Page 3

4 About Redweb Located in Bournemouth and London, Redweb is an award-winning digital strategy, design and development company currently on its s year of trade. With a turnover of over 6m and 80 permanent staff, we have dedicated user experience, design and production teams, supported by experienced account managers and project managers. Our experience in the digital arena covers the scope, specification, design and development of websites; intranets, extranets; applications; mobile solutions and the underlying Content Management Systems supporting such solutions. Redweb utilise a range of highly skilled individuals to ensure that our client s strategic goals are defined and delivered. Our approach places significant emphasis and effort into strategic thinking ahead of any design or build. This ensures that our solutions have longevity, deliver maximum return on investment and most importantly, meet the current and future business needs of our clients. Clients We are very proud of our client list, the great relationships and work we do for them. Our current portfolio includes a range of sectors and we are delighted to be continually presented with opportunities to make our mark on new ones. Public sector clients include: HM Treasury, Electoral Commission, Department for Education, Scottish Parliament, National Crime Agency, the Home Office and the Cabinet Office. Other web services At Redweb, we pride ourselves on having a healthy balance of creative strategy, design and production, ensuring that your digital investment provides you with real, measurable returns. Digital strategy Digital design including online brand development and toolkits Development of websites, extranets, intranets, mobile sites and applications Hosting, maintenance and support Deployment and integration of Content management systems Deployment and integration of ecrm and enabling systems Usability testing and accessibility audits Development and integration of Ecommerce systems Development of touch screen applications and kiosks Redweb services for public sector Page 4

5 Social media strategy Content strategy, development and migration Online marketing (search engine marketing, affiliate marketing and price comparison, online advertising, online media planning, marketing and forum mining). Contact Ann-Marie Winstone on Redweb services for public sector Page 5

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