servicing the global cruise fleet

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1 servicing the global cruise fleet

2 Cruise Line Solutions Hellmann has made the strategic decision to make serving the cruise industry a core competency Our global footprint, combined with an integrated organization focused on the cruise industry using a single IT platform gives us the base from which to maximize the efficiency and lower costs over the entire supply chain.

3 Cruise Line Solutions Providing a complete range of services tailored to the cruise industry Full forwarding & Customs Brokerage services Local & shipside pick-up and delivery Warehousing and distribution Cross-dock, consolidation, or pick from stock Food and beverage (perishable) logistics Reverse logistics: landed goods and offloads Dry-dock and new build projects Inaugurals Project / oversized cargo Vendor management Information technology solutions designed specifically for the cruise industry

4 Cruise Ports Serviced VANCOUVE R SEATTLE ROTTERDAM, NETHERLANDS SOUTH HAMPTON, UK HAMBURG, GERMANY S. FRANCISCO LOS ANGELES SANDIEGO GALVESTON NEW ORLEANS BOSTON / NY/ PHILADELPHIA PORT EVERGLADES MIAMI BARCELONA, SPAIN GENOVA,LIVORNO, ROME ITALY ATHENS, GREECE ALEXANDRIA, EGYPT DUBAI, UAE SHANGHAI, CHINA HONG KONG, CHINA PANAMA SINGAPORE PERTH, AUSTRALIA MONTEVIDEO, URUGUAY manage deliveries directly with the Port Agents to manage ADELAIDE, that AUSTRALIA task VALPARAISO, CHILE SANTOS This is representative of ports already serviced. In many ports we can provide ship-side delivery. We can also for our client and provide consolidated billing. SYDNEY, AUSTRALIA WELLINGTON, NEW ZEALAND USHUAIAS, ARGENTINA

5 Dedicated Cruise Services Standard Logistics Services Import/export Warehousing International and domestic transportation Vendor Management Managing POs from source to ship Direct vendor coordination Cargo consolidation Dry-Docks & New Builds Cargo and resource scheduling Coordination with labor and equipment Experienced on-site personnel available Offloads/Landed Goods Shipside processing & pick-up In-bond handling and customs clearance Ship-to-ship transfers Coordination with vendors

6 Organization structured to support the sruise industry Global Account Management Dedicated Cross Functional Team Handling all services from transportation to brokerage Integrated with Warehouse & Distribution Team Senior Management Account Sponsor Strategic partnership between Hellmann and our client's Senior Management Ensures necessary resources are available Ready access for quick decision making Coordination of Global Resources Development and deployment of global IT solutions Coordination with Hellmann Offices worldwide

7 Organization structured to support the cruise industry Control Tower Management Model Dedicated and personalized team specialized in Cruise Line Logistics Support Single Central Conduit for Communications and Customer Service Consolidated resource for reporting and information gathering Proactive problem solving and solutions development Identification and deployment of Best Practices across the network Standardization and quality control

8 Global Strategy Structuring our organization to service the cruise industry Europe Control Tower GERMANY Global Control Tower MIAMI Asia Control Tower Maintaining a Global Control Tower in Miami while building Centers of Expertise around the globe to more closely meet regional requirements

9 Cruise Logistics Brokerage Services Hellmann offers a variety Customs Brokerage solutions, to meet all your clearance needs Hellmann s staff is specially trained to handle Cruise Line cargo. Our brokerage Products & Services include: Consumption Entries for products returning from vessels or need in the US Warehouse Entries for product stored for further distribution to the vessels Warehouse Withdrawals outbound entries from bonded warehouse to vessels (if applicable) Anti Dumping Entries most commonly found on shipments containing machine parts for the vessel Inbond Documentation entries used for cargo transiting the US to a vessel or for cargo being withdrawn from a bonded warehouse to a vessel FTZ Entries and Withdrawals some local venders have FTZ cargo going to vessels

10 Cruise Logistics Brokerage Services Hellmann offers a variety Customs Brokerage solutions, to meet all your clearance needs Perishable Clearances Hellmann has a specialized team which handles perishables and food items. This team operates on a 24x7 bases. Peak and Project Staffing Hellmann has the ability to bring in additional resources as needed to handle any spikes during a peak season or project. Subject Matter Expertise Hellmann employees more brokers and Cruise Line subject matter experts then any other broker in Miami / Port Everglades

11 Information Technology Hellmann is steadily investing in Information Technology and follows an approach of using proprietary as well as state-of-the-art 3rd party systems in order to provide its customers flexibility, creativity, and speed through modern and innovative IT solutions. Hellmann Global IT Headquarter Digital Community Center (DDC) Osnabrück, Germany

12 Core-Sites As part of our contingency plan for the prevention of loss of information, Hellmann established three global core-sites. Each core-site can provide back-up to the others at a moment s notice.

13 Hellmann Portal» individual and direct access to your shipments:» The new Track & Trace Search for shipments with a large range of possible reference numbers Group your most important shipments and be proactively informed through the Tracking Views Monitor shipments on the My Watchlist Customize the Track & Trace to your needs Choose from a variety of print and export functions» for your Road Transport:» transit time analysis evaluation of your transit times for national shipments» Freight Calculator Access your quotes online» Auftragserfassung Enter your shipments and pickups Print your labels and loading lists Transfer your shipments directly to Hellmann Utilize templates for fast order entry Have your address book imported

14 Hellmann Portal» for your Air- and Seafreight-shipments» Archive Connection Access documents directly from the archive, such as: Proof of Delivery Airway Bill / Bill of Lading Packing List Invoices» for your warehousing: Access reports to all your warehousing activities online Get transparency of your inventory as well as orders Search for archived delivery orders and download them as PDF Use the following functions to retrieve more information:» Bill of Delivery Search» Stock Inventory» Shipment Order Report» Article Masterfile» Open Orders» Artical Quality Status» Movement Statistics

15 Information Systems Our IT organization is structured towards the needs of our customers Track & Trace Purchase Order Monitoring Warehouse Management US Brokerage Systems Hellogic / Transoft 24/7 online Zugang Customer defined search criteria Hellmann echain Online supplier bookings Document management Rollback monitoring Inventory and quality control Online portal ABI brokerage system On line reporting tool E-View Milestone notification system E-Vent EDI Document Archiving Information Systems Consulting Standardized data exchange All formats and common transaction are supported Direct distribution of documentation Global access Years of archiving IS consulting Project management IT solutions

16 Information Technology Solutions specifically designed for the unique challenges of the cruise industry Flexibility Recieve PO s with any item description No Prior Setup of items required Portability Access data from anywhere No resident software installation required Connectivity Receive PO s in any format Standard AMOS Interface Visibility Web access Automatic updates Control Wireless (RF) based warehouse controls Barcode tracking throughout the process

17 Additional Value Added Improved Reporting and Controls Vendor Management Delivery performance measures On time deliveries KPI s by Vendor & Product Backorders, Multiple deliveries Information availability Queries by date, PO, action, item Efficiency measures Container utilization Automatic communications Container manifests Customs entries Exception tracking

18 Transactio n Description 110 Air Freight Details and Invoice 163 Transportation Appointment Schedule Information 210 Motor Carrier Freight Details and Invoice 214 Transportation Carrier Shipment Status Message 312 Arrival Notice (Ocean) 315 Status Details (Ocean) 350 US Customs Status Information EDI Capabilities In order to streamline our customers supply chain we focus on communicating through EDI Messages Format Communication 810 Invoice 832 Price / Sales Catalog 850 Purchase Order 856 Advanced Shipment Notice/Manifest 857 Shipment and Billing Notice Purchase Order Sales Order ANSI X12 EDIFACT AS2 860 Purchase Order Request 861 Receiving Advice / Acceptance Certificate ASN XML FTP 940 Warehouse Shipping Order 943 Warehouse Stock Transfer Shipment Advice 944 Warehouse Stock Transfer Receipt Advice 945 Warehouse Order Confirmation 947 Warehouse Inventory Adjustment Advice Status Invoice.csv.txt VAN 997 Confirmation Notice

19 Supply Chain Collaboration In a single web environment - sourcing and vendor management, procurement and order management, logistics and distribution, including event and performance management Performance tracking Vendor management Establishment of KPI Quality management Alert management Automated generation of production orders Exception reporting Creation of delivery notes and transport orders

20 Hellmann Advantages We constantly strive to develop better, more efficient ways to do business through: Experience: Recognized market leader with established history in logistics and 3PL solutions Peace of Mind: supply chain integrity with complete visibility, compliance, and security Sustainability: Environment centered solutions Footprint: Global presence and market coverage Warehousing: Comprehensive warehousing solutions within the Hellmann network Service: Best in class customer care as integral part of our service strategy Customer Management: Successful setup and management of customized solutions with dedicated personnel

21 Why Hellmann Strategic vision Industry focus Proven experience / positive results Global reach with personal service Organization globally structured to provide Industry Support Control Tower focuses global infrastructure with local service Adding Value beyond moving cargo Technology Visibility Added Services

22 Thank you for your attention! Visit us online at:

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