Information Architecture

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1 STUDIO Information Architecture New Logo STUDIO Web Development + Design INFORION ARCHITECTURE NAVIGATION SYSTEM We hope to create a user experience that feels intuitive and exciting. Using a bit of wit and visual pun we ll endeavor to make the site both professional and lighthearted. We d like to address the end-user in a welcoming and free spirited creative space that also projects a clear easy to navigate structure and is imbued with a sense of community. New Logo The new logo seems to inhabit a timeless space. It has the feel of vintage television, in its black and white rendering. The logo occupies a d conceptual space that implies the meeting of art and technology and the semiosphere the latter inhabbits for this trade. STRUCTRUE: The structuring of the new site includes a repurposing of the density of content on the core, global navigation pages and rethinking the navigation and design ethos of the site. Consolidating information will eliminate redundancy, for example, we will collect the bios from pages to one. CONSOLIDATION: A single bio page seems best practice for disseminating the flow of con tent on our site; one group of ideas (one concept, on one page) for instruction will facilitate easier navigation between personalities. A restructuring of course listings by a conditional cluster/filtration process might help prospective students find the content they are looking for by query. The option to choose content in the program through a filter that arranges information by course, accreditation (certificates), or instructor will allow students to stay in one area while exploring the program through different modalities. The portfolio, showcase and alumni pages are going to be combined as one idea and housed on one global nav. page. The page will be called student work. NAMING CONVENTIONS: Looking at the site from the perspective of first time visitors and then as matriculated students finding their way in the program, we thought about where it seemed most useful and intuitive to find information about the campus, classes, curriculum and instruction, and which aspects of the content naturally, or sequentially correlated with one another. We compared navigational naming conventions form City College, Parsons, RISDI and CAL ARTS, among others. Universal OBJECTIVES: We would like to address the need for a constructed design hierarchy and implement a more contempo rary approach to disseminating the class content. We hope to create a system that can be approached with three different queries, one that allows the con tent on the current courses page to be reorganized by choosing a search modality; by course, credential (i.e. certificate, certificate of proficiency and AA de gree) or by instruction. This will allow the user to toggle between ideas without leaving the page. The content will reorganize itself by query or user prompt. Portfolios showcase and alumni might also share a common area. A showcase that can be easily updat ed seems like a helpful idea. The home page will clearly map how to use the system and give a short accolade to the program. Aditional content about the program and school might be found on the about page.

2 STUDIO Site Map Media Arts and Technology home news about certificates courses faculty student work flash portfolios course certificates

3 STUDIO Certificate Programs and AA Degrees certificate programs/aa degrees SITE ID logo (linked to index.html) Associate in Arts Degrees Graphic Design Web Development + Design Video + Media Design Certificates of Achievement Graphic Design Web Development + Design Video + Media Design Certificates of Proficiency Print Publishing GRAPHIC DESIGN Associate in Arts Degree The Associate in Arts Degree in Graphic Design provides the most comprehensive educational opportunity for the aspiring designer. In addition to acquiring the skills provided by completing the Graphic Design Certificate of Achievement, you will also complete courses that will expand and enrich your learning experience, and by extension, your employment opportunites, and your life. An AA Degree also provides further opportunities when transferring to a four-year college or university. 8 LOCAL NAVIGATION certificate/degree listing(links) CERTIFICATE/DEGREE text description of program/degree COURSE INFO POP-UP javascript pop-up window with course description (please view below for example) Video and Animation Visual Communication Web Design The number of units and the types of courses to earn an AA degree are mandated by the college, and by the state. Please refer to the official College Catalog for the complete requirements. However, within the General Education Requirements, you have many options. Some courses provide more relevant experiences that will help you to maximize your skills in the challenging field of Graphic Design. Please refer to the General Education Courses listed below for a suggested list. Remember though, that these are just suggestions; you can always choose other courses from the catalog. However, before you begin your course of study, you will need to meet with one of the MiraCosta career counselors, and also discuss your plans with one of the faculty. Our job is to help you succeed. Graphic Design Certificate of Achievement (0 units) Please refer to Certificate of Achievement details on the left. General Education Courses (at least units) While you have many choices within the GE area, the Faculty recommends the following courses as particularly relevant to a major in Graphic Design. Please remember that this is only a recommended list, it is not inclusive, and you have other requirements and options. Consult the College Catalog for the complete list of AA Degree requirements. Graphic Design : Typography Units Prerequisites: None Advisory: Acceptable for Credit: CSU Lecture hours, Lab hour Typography is one of the most vital components of all visual communication. This course focuses on developing a solid understanding and use of type and letterforms within a composition, whether in print, video or multimedia, to improve the quality of English 00 Composition and Reading English 0 Critical Thinking and Composition Art 00 Drawing and Composition Art 0 Design and Color Art 0 Beginning Sculpture Art 0 Objects and Ideas in Contemporary Art Art Understanding and Appreciating the Photographic Image Art 8 Ancient to Gothic Art Art 9 History of Renaissance to Modern Art Art 0 History of Modern Art Communication 0 Principles of Oral Communication Communication 0 Group Discussion Communication 0 Interpersonal Communication Communication 0 Introduction to Mass Communication Philosophy 0 Critical Thinking and Writing Film 0 Introduction to Film Philosophy 0 Contemporary Moral Problems TOTAL REQUIRED 0 unit 9

4 STUDIO faculty about faculty SITE ID logo (linked to index.html) Jeff Uhlik Department Chair Jeff Uhlik holds a Bachelor of Fine Arts Degree in Graphic Design from Kent State University FACULTYS BIO HTML/CSS text - all faculty bios on page jeffu@miracosta.edu and a Masters Degree from San Diego State University in Graphic Design specializing in Interactive Digital Media. He accumulated over twenty years experience as a design professional and fifteen years as an adjunct professor of graphic design before being hired at MiraCosta. student about work student work SITE ID logo (linked to index.html) Jeff Uhlik Department Chair STUDENT BIO HTML/CSS text - all student bios on page jeffu@miracosta.edu GALLERY jquery Gallery Jeff Uhlik holds a Bachelor of Fine Arts Degree in Graphic Design from Kent State University and a Masters Degree from San Diego State University in Graphic Design specializing in Interactive Digital Media. He accumulated over twenty years experience as a design professional and fifteen years as an adjunct professor of graphic design before being hired at MiraCosta.

5 STUDIO news news/blog SITE ID logo (linked to index.html) BLOG CONTENT blog CMS BLOG NAVIGATION news blog navigation links about about SITE ID logo (linked to index.html) Welcome to the Media Arts and Technologies Department at MiraCosta College. Located in sunny Oceanside, California, in north San Diego County, MiraCosta College ABOUT CONTENT blog CMS offers students a beautiful campus with green open spaces, views of the mountains PHOTOS column of photos from around the department and ocean, state of the art facilities, and a dedicated and talented faculty courses about certificate programs/aa degrees SITE ID logo (linked to index.html) 0 Digital Imaging : Photoshop In this course, you will learn practices and principles of digital imaging, illustration, and Units Advisories: None COURSE DISCRIPTIONS HTML/CSS text - all courses on page photographic manipulation using Adobe Photoshop. You will gain hands-on experience with the tools and techniques used by artists and designers to create effective and sophisticated digital Prerequisites: None Acceptable for Credit: CSU imagery for print and web publication. The course covers photo editing and color correction Lecture hours tools, working with layers, selection and masking tools, blending modes, filters, and much more to enhance digital images and to create special effects. Projects include raster

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