Process-Aware Business Intelligence solutions: full-time radar for your high-velocity business. Business blueprint
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1 Process-Aware Business Intelligence solutions: full-time radar for your high-velocity business Business blueprint
2 What is happening to your business right now? Applications designed to provide business intelligence are well-known and highly regarded. They deliver information that tells you what happened to your business over the most recent reporting period and why it happened, and then project what is going to happen if the trends continue in the same direction. While this is all vital information, business intelligence stops short of answering a critical question: What is happening to your business right now? Ideally, you should be able to watch your business processes as they happen and respond to the changes as required to maintain or improve your market position, or your profitability, or at the very least, your resource allocations. If you re in a high-velocity business, which requires quick response times to retain its competitive position and/or profitable margins, the absence of that kind of timely information means you re flying blind. If you re waiting for the next monthly report to tell you what has happened, by the time you receive it, the moment to influence those results has passed. You can only hope to improve the results on the next report, but you won t know until it arrives whether you took the right actions or not. Flying blind can be hazardous to your business health. What your business needs is not a radar that rotates once a month, but full-time radar that tells you where you are, where you re heading, and what s in your path that might prevent you from reaching your target destination. The market-leading business intelligence (BI) vendors, Business Objects, Cognos, Hyperion and SAS, have joined forces with HP to provide you with just that functionality as they create the following Process-Aware Business Intelligence solutions: BusinessObject XI Built for Operational BI with HP OpenView Business Process Insight Cognos 8 Scorecarding with HP OpenView Business Process Insight Hyperion Business Performance Management with HP OpenView Business Process Insight SAS 9 Business Intelligence Platform with HP OpenView Business Process Insight Think of these Process-Aware Business Intelligence solutions as the equivalant of full-time radar for your highvelocity business. Those who implement these solutions will find they have a new order of visibility they never had before, accessing information they can use to make a difference right now. Process-Aware Business Intelligence solutions Hyper-visibility increases awareness The most fundamental information needed by your business is knowledge about the operational health of the processes that make it go. For example, order and shipment reports show how much of each product was sold at what discount and to whom. But they don t show how long the orders took to process, or the time between quotation and order receipt, how many times it was re-quoted, whether a special pricing process had to be invoked or a new contract negotiated or what other manual interventions were required. Yet this is the minimum level of knowledge required to provide your managers with the insight they need to optimize pricing, to shorten the time to revenue and to drive cost out of business operations. And frequently they will need this information as it s happening, not after monthly targets have been missed. 2
3 The asset with the potential to deliver this kind of information is your business intelligence system. BI systems give you the tools to glean data from other IT systems, apply the analytics needed to transform it into useful knowledge and to make it available to the decision maker. But even with the most comprehensive business intelligence systems available, real information often remains locked in lower-level IT systems or buried under Adding an HP OpenView Business Process Insight front end to a business intelligence system creates a Process-Aware Business Intelligence solution. manual processes. The trick is to liberate that information and get it into the hands of the decision makers who can act on it in time to make a difference. Business Objects, Cognos, Hyperion and SAS are each working with HP to develop a targeted response to that challenge. By combining HP OpenView Business Process Insight (BPI) with each of their business intelligence systems, the partners create enhanced BI solutions that deliver a new level of hyper-visibility into business processes. This can make a huge difference in your day-to-day operations. These BI systems that are enhanced by utilizing HP OpenView BPI s real time business process monitoring make up a new set of solutions Process-Aware Business Intelligence solutions. For the high-velocity business that can capitalize on this new type of intelligence, a new level of operational awareness is now available. Start with real-time business telemetry As enterprises have automated business processes, they have lost visibility into how well the process is actually functioning. HP supplies enterprises with the remedy for that loss with HP OpenView Business Process Insight software that allows you to tap into your business processes at critical points, monitor performance and understand the impact of problems in business terms. For business operations, HP OpenView Business Process Insight provides what might be considered real-time business telemetry: It displays how selected business processes are performing on each process manager s dashboard right now. Further, HP OpenView BPI allows business managers to set thresholds to alert them when a process is not operating at peak efficiency. This capability helps you answer fundamental questions about a business process: Tell me when the time between order receipt and shipment exceeds two days. Or, Tell me when the number of back orders exceeds five per hour. Or, Tell me when more than five orders are waiting for manual processing. HP OpenView BPI does this by accessing business data sources to track transactions within a complex business process. It allows you to model and monitor only those steps of those processes that highlight the processes health and the state of the business. And it does this without the need to modify the underlying business applications and without requiring full process automation or integration. HP OpenView BPI implementations take days rather than the months often associated with comprehensive business process management tools. HP OpenView Business Process Insight also adds a new dimension to IT s contribution to the enterprise: It enables IT to speak in business terms. Instead of announcing that server SAP24UX is down, orders are impacted, IT can now report, A server is down and 65 orders with a total value of $235,000 are waiting to be processed. Of these, six are urgent orders from Gold Star customers. By itself, then, HP OpenView Business Process Insight delivers actionable information. Now, what happens when you use it to augment business intelligence systems? Full-time radar shows the way Business intelligence solutions provide the tools to accumulate, analyze and report the results of business process monitoring. And they combine this with other business data to create the big-picture landscape that business managers need to take action. Adding an HP OpenView Business Process Insight front end to a business intelligence system creates a Process- Aware Business Intelligence solution. This augmented solution enables you to enrich your business intelligence analyses with up-to-the-minute process transaction data, making the analyses much more current and up-to-date. It opens the door to more extensive analysis of process information. It allows you to overlay real-time events on a backdrop of the larger business environment. Decision makers thus always have the most up-to-the-minute data, so business exceptions order fulfillment time just slipped past two days can be seen in the context of the larger business a major supplier is backlogged again. 3
4 In other words, what you get is what you really need nearreal-time, actionable business intelligence. High-level business metrics, delivered to the color-coded HP OpenView BPI process dashboard, alert your operations teams to changing conditions and allow them to adapt their course accordingly by performing ongoing process adjustments. It s all possible when you have full-time radar for your high-velocity business. Process-Aware Business Intelligence solutions capture business process information and deliver it to the right people to arm them with the tools they need to make the decisions that will improve operations, rationalize resource allocations, acquire customers and increase profit. Better business performance is the inevitable result By enabling your company to optimize the performance of key business processes, a Process-Aware Business Intelligence solution helps you to meet your company s financial and business objectives. You can expect to improve the utility of your business intelligence installations to your business operations teams. And, with this business equivalent of full-time radar showing the way, you now have the visibility you need to improve operational effectiveness within critical business processes. You are flying blind no more. Using the focused Process-Aware Business Intelligence solutions, business operations teams attain improved visibility into the health, performance, cost and profitability of key business processes, such as cost-based management, telecom service management and supply chain management. This real-time process visibility dimension right down to the status, timings and routings of each transaction moving through a complex business process allows the operations teams to more quickly detect when business performance moves off plan and requires corrective action. With a newly shortened time horizon for data injections into business intelligence analysis, business managers and planners can respond to sub-optimal performance much more quickly, with increased confidence in their understanding of the current situation. Without the need to rely on historical data from which to make decisions about how best to manage the business today, they are far better able to plan responses to their changing business needs. IT teams also find considerable value in these new solutions. With timely new information at their fingertips, they can quickly correlate IT actions, resource distribution and investments to help improve business process performance. In short: Process-Aware Business Intelligence solutions deliver a new level of visibility powered by real-time business telemetry. They bring you new capabilities provided by a synergistic integration of an existing set of solutions. You gain dramatic new opportunities for your high-velocity business and, inevitably, better business performance. The multiple strengths of two Business Objects, Cognos, Hyperion and SAS have teamed up with HP to develop their Process-Aware Business Intelligence solutions that address the needs of business managers in all industries. Each partner will utilize HP OpenView Business Process Insight to enhance their business intelligence system with the capability to deliver new insight into business processes and convert that information into actionable business intelligence. 4
5 HP is teaming with the leading providers of business intelligence systems to develop a growing portfolio of Process-Aware Business Intelligence solutions. Organizations operating in today s global economy are faced with unprecedented competitive and regulatory pressures and a heightened level of uncertainty. In this market environment, there is a trend toward continuously shrinking decision cycles where improvedfaster, more accurate, insightful and flexible-decision making commands a premium and serves as a basis for competitive advantage. IDC Operational Business Intelligence: Decision Process Automation and Searchspace (IDC #33299, April 2005) BusinessObjects XI Built for Operational BI with HP OpenView BPI will enable organizations to more tightly link business intelligence with business operations, the people involved, and the way they work. The combination will deliver near real-time process monitoring along with analytics that accelerate insight by bringing BI closer to where decisions are made. This combined solution will link performance management with business operations for industry-specific Business Objects solutions and allow organizations to optimize business processes that impact the bottom line. Cognos 8 Scorecarding customarily provides the capability to monitor, measure and manage business performance through key metrics. Incorporating HP OpenView BPI enables Cognos 8 Scorecarding to deliver an additional dimension of near real-time business process monitoring, creating a new set of process metrics. Your enterprise will gain greater and deeper insight into the performance of key business processes, thus providing a new set of scorecard metrics. You can now link operational metrics with strategy, facilitate guided analysis to quickly identify business areas at risk, make adjustments and take corrective actions immediately when deviations occur, and help ensure that those corrective actions achieved desired results. Hyperion Business Performance Management with HP OpenView BPI will enable organizations to gain continuous visibility into business performance and to rapidly analyze performance gaps that threaten predictable results. This solution will provide near real-time linking of operational and financial business plans with business processes that deliver on those plans. Decision-makers in finance, manufacturing, marketing and sales will quickly understand variances between planned and actual performance, gain insight into cause, and make quicker and more accurate decisions in an ever-changing business climate. Customers will benefit from fewer delivery delays, lower operational costs, higher customer satisfaction and greater predictability in financial performance. SAS 9 Business Intelligence Platform with HP OpenView BPI will enable organizations to analyze and manage process cost at any level of granularity. The combination will leverage the SAS BI Platform to provide processaware intelligence plus HP OpenView BPI s near real-time business process metrics. By integrating SAS powerful business intelligence and modeling capabilities with near real-time business process monitoring, enterprises will gain greater insight into the cost details of specific process executions and be able to quickly react and make necessary business adjustments. Learn more A Process-Aware Business Intelligence solution provides you with the capabilities of a full-time radar screen on your dashboard. What better way to keep your highvelocity business in the air and on target? To find out how your company can leverage Process- Aware Business Intelligence solutions to gain better business performance, visit: 5
6 For more information please visit, Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein. 4AA0-2215ENW, September 2005
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