Extending the Power of Analytics with a Proven Data Warehousing. Solution

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1 SAP Brief SAP s for Small Businesses and Midsize Companies SAP IQ, Edge Edition Objectives Extending the Power of Analytics with a Proven Data Warehousing

2 Uncover deep insights and reach new heights Uncover deep insights and reach new heights To stay competitive in increasingly demanding business environments, midsize companies can use information to strategic advantage. They know a powerful analytics landscape can help users make the right decisions, but many struggle with resources, budget, and time. A simplified and optimized data warehousing solution is the foundation for addressing these demands. Today s businesses demand fast, accurate analytics to identify new revenue sources and pinpoint operational hiccups and efficiencies. Insufficient or incomplete data may result in missed opportunities or lost customers. Many midsize companies rely on social media channels to gain insights into what customers, partners, and suppliers are saying or tweeting. To fully tap the power of analytics, you need to receive fast answers to complex questions involving months or even years worth of data reliably and affordably. Your solution must combine unstructured data with structured data, so you can analyze any type of data together and scale as business needs change. At SAP, we understand that companies may lack time and money to deploy and maintain elaborate data warehouses for access and analysis. But we also know that without the right analysis landscape in place, there are trade-offs such as using online transaction processing (OLTP) applications for analysis and missing the critical insights needed to make better decisions. 2 / 8

3 Bolster the power of analytics with data warehousing Bolster the power of analytics with data warehousing Scale and adapt to growing business needs Simplify management and deployment SAP IQ software, Edge edition, is the midmarket version of SAP IQ software, a proven data warehousing solution for enterprises. Powerful enough for extreme-scale analytics yet efficient and cost-effective for companies of any size, the software is based on a patented columnoriented and grid-based parallel processing architecture. This innovative approach to data warehousing enables you to handle growing workloads without increasing performance costs translating to lower cost of ownership without losing the benefits of enterprise-level data warehousing features. The Edge edition of SAP IQ includes features that midsize companies need, such as database analytics with built-in numerical and analytical functions and the capability to run in-database, as well as R and other predictive models. And if yours is like many midsize companies that leverage social media channels to conduct business, the social media activity presents a treasure trove of unstructured data just waiting to be analyzed. SAP IQ, Edge edition, lets you query structured and unstructured data together, so you get quick answers to key business questions such as these: Which customers are positive about our products? What are they likely to buy next? How can we improve delivery times to our best customers? Continued on next page 3 / 8

4 Bolster the power of analytics with data warehousing Scale and adapt to growing business needs Simplify management and deployment Traditional databases require time-intensive tuning to deliver reports and analyses, and purpose-built analytics systems can be difficult or expensive to scale as business needs evolve. With the Edge edition of SAP IQ, you get a widely adopted, open, and flexible analytics platform. The software has over 4,500 installations, 2,150 customers, and a strong community of experienced administrators and application developers ready to deploy and manage your SAP IQ warehouse. If companies could make their information even 10% more meaningful they could have annual increase benefits of over US$2 billion. Nucleus Research 4 / 8

5 Scale and adapt to growing business needs Bolster the power of analytics with data warehousing Scale and adapt to growing business needs Simplify management and deployment SAP IQ, Edge edition, extends powerful on-demand analytic capabilities to any number of users and business processes across your growing business. Field workers, sales, and marketing staff can access the information they need to make fast decisions, so your company stays agile in a hypercompetitive landscape. Based on a shared everything architecture, the software supports a wide range of tasks, users, data types, and workflows. From simple reporting of operational highlights to complex analytics that require drill downs into data sets, you get the insights you need when you need them. The dynamic approach to workload optimization and scalability reduces cost of ownership, so you can scale up with data and users as needed. SAP IQ, Edge edition, works well with the SAP BusinessObjects business intelligence (BI) solutions. SAP IQ can remove performance bottlenecks and reduce IT costs to support workloads in SAP BusinessObjects BI solutions. And for advanced analytics, there is a plug-in for integration with the SAP InfiniteInsight solution and third-party software such as IBM, SAS, and the open source R language. From simple reporting to complex analytics, you get the insights you need when you need them. 5 / 8

6 Simplify management and deployment Bolster the power of analytics with data warehousing Scale and adapt to growing business needs Simplify management and deployment Like most companies, yours must compete with fewer resources. If you can t afford to have a breadth of skill sets in-house, you might fall into the danger of perceiving analytics as nice to have functionality. However, numerous studies have shown that investing in analytics can lead to significant ROI. What your company needs is a scalable and comprehensive data warehousing solution that is simple to manage and deploy. SAP IQ, Edge edition, offers exceptional manageability and can reduce administrative overhead dramatically. Rapid deployment on various platforms helps achieve quick ROI, with no need for complex indexes or performance tuning. The software s resource-efficient, column-oriented structure uses server resources efficiently and eliminates the need for elaborate summaries, aggregates, and views. SAP IQ also answers concerns about security. You can t afford to risk compromising customer information and managing fallout from such events. The software offers greater data protection for reduced total cost of ownership (TCO) and improved control and security of enterprise systems. Its Lightweight Directory Access Protocol (LDAP) authentication lets customers use existing enterprise LDAP infrastructure for managing database users and passwords, while new role-based access control allows for the granular management of data access. 6 / 8

7 Transform your business through deeper insight Transform your business through deeper insight With faster answers to complex questions, you can transform the way your company competes and win through actionable intelligence delivered at the right time. Using SAP IQ, Edge edition, as your analytics foundation, you can equip any business user within your growing business with instant answers and insight at a low TCO. You can expect to: Turn your information into a strategic asset and stay competitive Scale to the number of users, data sources, and types when needed Leverage built-in analytic capabilities from calculations to predictive plug-ins Benefit from a community of database administrators familiar with SAP IQ to simplify deployment and maintenance Achieve a low TCO with premier data warehousing capabilities All of these factors can help you stay agile and adaptable to business changes. SAP solutions offer a breadth of industry expertise that can help you meet your goals. For example, SAP IQ software has helped many companies in industries such as: Healthcare More-informed decisions enable executives and managers to improve cost savings, operational efficiencies, and patient care outcomes Retail Retailers can better understand customer spending patterns and product mixes Banking Banks can provide rapid access to data, thereby improving client service 7 / 8

8 Objectives Summary SAP IQ software, Edge edition, packs a set of powerful data warehousing functionality into one cost-effective solution. All the features in SAP IQ can be found in this new midmarket edition. An innovative, column-oriented design and open, flexible analytics architecture makes SAP IQ the choice of companies of all sizes especially those keen on taking advantage of their data. Optimized to perform on less hardware, the Edge edition is a clear choice for midsize companies. Objectives Uncover deep insights about business issues for today and tomorrow Extend the power of analytics with a proven data warehousing solution Scale and adopt to your growing business needs Deploy and manage with ease Grid-based, column-oriented analytics platform In-database analytics with built-in numerical and analytical functions Plug-in to the SAP InfiniteInsight solution and other predictive software Architecture optimized for queries and workloads in SAP BusinessObjects business intelligence solutions Rapid information access to transform your business Unified sources of diverse data for rich insights Efficient administration and optimized hardware for low total cost of ownership Improved control and security for private, secure data Vibrant community of knowledge enriching SAP IQ deployment and maintenance Learn more To find out more, call your SAP representative today or visit us online at 8 / 8 Studio SAP 30465enUS (14/04)

9 No part of this publication may be reproduced or transmitted in any form or for any purpose without the express permission of SAP AG or an SAP affiliate company. SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG (or an SAP affiliate company) in Germany and other countries. Please see for additional trademark information and notices. Some software products marketed by SAP AG and its distributors contain proprietary software components of other software vendors. National product specifications may vary. These materials are provided by SAP AG or an SAP affiliate company for informational purposes only, without representation or warranty of any kind, and SAP AG or its affiliated companies shall not be liable for errors or omissions with respect to the materials. The only warranties for SAP AG or SAP affiliate company products and services are those that are set forth in the express warranty statements accompanying such products and services, if any. Nothing herein should be construed as constituting an additional warranty. In particular, SAP AG or its affiliated companies have no obligation to pursue any course of business outlined in this document or any related presentation, or to develop or release any functionality mentioned therein. This document, or any related presentation, and SAP AG s or its affiliated companies strategy and possible future developments, products, and/or platform directions and functionality are all subject to change and may be changed by SAP AG or its affiliated companies at any time for any reason without notice. The information in this document is not a commitment, promise, or legal obligation to deliver any material, code, or functionality. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates, and they should not be relied upon in making purchasing decisions.

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