When Flash Makes All the Difference: Delivering Constituent Services in the Age of Instant Gratification

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When Flash Makes All the Difference: Delivering Constituent Services in the Age of Instant Gratification September 16, 2015 GovLoop s Second Annual State and Local Innovators Virtual Summit

o Engage: Twitter Hash Tag: #gltrain and follow @govloop o Ask Questions: Look for the "Ask a question" box on the console to submit your questions. We ll answer throughout the training. o Help: If you have any technical difficulties during the training click on the Help button located below the slide window. o CPEs: To receive your CPE credit you must be logged in the full 50 minutes, participate in the three interactive polls and complete the evaluation. You ll receive the certificate via email next week. o Virtual Booth Crawl: Get to the top of the Leaderboard by attending trainings, downloading resources and visiting booths in the Innovation Center o On-Demand: Check your email Thursday for a link to the entire on-demand Virtual Summit. View trainings that you missed and download more resources.

Speakers Vaughn Stewart Chief Evangelist Pure Storage Melanie Stevens Newland Director, Public Sector Sales Pure Storage

Bringing the Speed of Flash to the Public Sector Presented by Vaughn Stewart Chief Evangelist Melanie Stevens Director, Public Sector Sales 2015 Pure Storage Inc. 4

Why Pure Storage? COMMON CHALLENGES FOR GOVERNMENT AGENCY Business TRANSFORMATION Transformation Achieve results Achieve previously results unimaginable previously in the unimaginable. Public Sector. FASTER Faster Accelerate applications Increase productivity Increase and revenue citizen and productivity satisfaction SMARTER Smarter Real-time Real-time analytic analytic insights insights Drive customer loyalty Improve constituent traction IT TRANSFORMATION Transformation Run IT as a cloud while improving efficiency and agility. Lower LOWER Costs COSTS Reduce storage costs by by 50% Reduce management costs costs by by 90% 90% Consolidate servers and applications Consolidate servers and applications Drive DRIVE Simplicity SIMPLICITY AND AGILITY and Agility Reduce the complexity of storage Reduce the complexity of storage to make IT more agile and responsive MORE More INNOVATIVE Innovative Create new, differentiated customer experiences Get to market faster Run RUN IT IT as AS a Cloud A CLOUD Faster time-to-market for for new public services services On-demand, self-service delivery access Virtualize all, Mobilize desktops Virtualize all, Mobilize desktops 5

Pure Success for Government

CITY OF KENT IMPROVES CITIZEN SERVICES Kent is the fourth largest manufacturing and distribution center in the United States, housing Boeing and employing over 80k people in it s local economy. Performance issues causing an inability to provide consistent VDI performance to their internal and remote work force Citizen frustration while attempting to access public services reaches all time high Results 20x faster 19:1 VDI data reduction efficiency 20 x improvement in login times Consistent low <1ms latency delivers better VDI performance than a laptop with local SSD 17TBs total raw >70TB total usable 19:1 data reduction Recompose time went from hours to minutes. 100Ks of IOPs at the ready Consistent <1ms response times Customer Since 2014 7

TECHNOLOGY INNOVATION CITIZEN EXPERIENCE MODEL HOW WE DO IT 8

RE-DEFINING SIMPLICITY IN 1a 2a 1a 2a 3a EVE ST SIMPLE TO ACQUIRE SIMPLE TO OPERATE 1b 2b EVERG STO 1b 2b 3b SIMPLE TO SUPPORT SIMPLE TO UPGRADE EVE ST EVER STO 9

BIG CHOICE TWO FORKLIFT UPGRADE TO A NEW ARRAY 2 1 BIG CHOICE ONE PAY A BIG MAINTENANCE BILL YEAR 1 YEAR 2 YEAR 3 YEAR 4 YEAR 5 YEAR 6 OPEX CAPEX BIG (DISK) Simple Example: 100 Usable TBs, 0% Annual Capacity Growth

2b 3b YEAR 4 FORKLIFT UPGRADES OVER AND OVER YEAR 1 RE-IMAGINING OWNERSHIP FOR GOVERNMENT ENTITIES DEPLOY ONCE WHAT IF RFP s WERE A THING OF THE PAST? UPGRADE AS NEEDED NO DATA MIGRATION NO PLANNED DOWNTIME 10+ YEAR LIFESPAN YEAR 7 ADD FEATURES UPGRADE PERFORMANCE ADD FEATURES UPGRADE PERFORMANCE YEAR 10 ADD CAPACITY ADD CAPACITY RISK EXPENSE WASTE DRAMATICALLY LOWER TCO LOWER DOWNTIME RISK NO MORE UNPAID OVERTIME! 11

1b 2b 3b FLASHARRAY S MODULAR, SOFTWARE-DEFINED ARCHITECTURE PURITY Independently Upgrade 1 2 3 4 5 Capacity Performance Density Connectivity Software Features RAPID, ONLINE UPGRADE CYCLE Controller, flash, and software upgrades available continuously No downtime, data migration or performance loss All SW upgrades included UPGRADE FLEX 5 DEGREES OF FREEDOM! Upgrade controllers as needed, receive trade-in credit when purchasing additional capacity. FLAT & FAIR Flat, predictable maintenance pricing FREE EVERY THREE Controller upgrades included in maintenance every three years FOREVER MAINTENANCE Ongoing maintenance and support for all components including flash 12 **The terms and conditions of the Forever Flash program are set forth in the Pure End User Agreement. Upgrade Flex bundles are subject to modification or discontinuation.**

TM TM DELIVERED FA-400 FA-320 FA-310 FA-450 1b FlashArray//m 2011 2012 2013 2014 2015 Purity OPERATING ENVIRONMENT Purity 1.0 Inline Data Enterprise Consistent Reduction Reliability Performance Global Deduplication Purity RAID-3D Operating Environment Sub-Millisecond TM Latency Compression High Availability Thin Inline Provisioning Data Data Enterprise Integrity Fabric I/O Consistent Scheduling Reduction Reliability No Performance Hot-Spots Global Deduplication Compression Thin FlashCare Provisioning RAID 3D Sub-Millisecond High Optimized AvailabilityData Layout Latency & Wear Leveling Data Flash Integrity Micro-Scheduling I/O Scheduling Continuous Background No Hot-spots Optimization Purity 2.0 Purity 3.0 Purity 4.0 MLC FLASH MEMORY Never a disruptive upgrade Never required data migration No customer left behind by the architecture Rapid innovation cycle vs. 3-5 years 13

FOR EVERY 250 TB OF TIER 1 PURE CAN FREE UP 1 EMPLOYEE $500K PER YEAR OF TAX PAYER MONEY TO FOCUS PROACTIVELY ON NET NEW PROJECTS 14

Flash Solution for Government

PURE PIONEERED & LEADS THE ALL-FLASH ARRAY CATEGORY 1 LEADING FLASH INNOVATION FOR GOVERNMENT Consistent, all-flash performance Best-in-class data reduction 2 A PLATFORM FOR YOUR AGENCY DB, Apps, VMs, and VDI all in one Start small and grow online 3 RESILIENCY YOUR CONSTITUENTS CAN TRUST 100% performance all the time HA, NDU, DR, & backup built-in 16

WHAT IF WE OPTIMIZED END-TO-END? SOFTWARE INNOVATION Continue expanding intelligence of Purity software HARDWARE INNOVATION Build the perfect hardware for our software FASTER MORE RELIABLE DENSER MORE EFFICIENT SIMPLER 17

100% FLASH-OPTIMIZED HARDWARE POWERED BY SOFTWARE 18

100% FLASH-OPTIMIZED HARDWARE MODULAR & UPGRADABLE DESIGN //m CHASSIS FLASH MODULES NV-RAM MODULES EXPANSION SHELVES CONTROLLE R MODULES I/O MODULES PCIe/NVMe and 12 Gb/s SAS fabrics 7-10 year lifespan 20 in base chassis 512 GB, 1TB or 2TB 2 or 4 HA NV-RAM Up to 4 shelves 12 or 24TB 2 HA Controllers m20, m50, or m70 6 slots 8 / 16G FC or 10G Ethernet 2x 10Gb Ethernet onboard 19

MEANINGFUL SIMPLICITY APPLIANCE-LIKE DEPLOYMENT ALL SOFTWARE BUILT-IN AND INCLUDED WORRY-FREE OPERATIONS Purity OPERATING ENVIRONMENT FlashReduce Deduplication Compression Thin Provisioning FlashCare FlashProtect FlashRecover RAID-3D Snapshots NDU Replication Perf. Thru Failure Protection Policy Encryption Purity Core Pure1 Manage Support Connect Flash Management IO Scheduling 512-byte Variable Metadata One chassis to rack 6 cables No data migration for upgrades No add-on controllers HA, DR, Snapshots, Management No extra license costs No add-on appliances No management servers Performance through failure Performance through upgrades Online replacement of all parts 20 2014 Pure Storage, Inc.

TRADITIONAL MANAGEMENT COMPLEX MANAGEMENT TOOLS VENDOR SERVICES REQUIRED COMPLEX PRODUCTS REACTIVE SUPPORT EXPERIENCE CUSTOMERS STUCK IN THE MIDDLE 22

IT S TIME FOR NEW THINKING USE TECHNOLOGY AND DATA TO DELIVER BETTER SUPPORT MODERNIZE THE MANAGEMENT AND SUPPORT MODEL DELIVER A MORE PROACTIVE SUPPORT EXPERIENCE

CLOUD-BASED MANAGEMENT AND SUPPORT Continuous call-home Global Analytics Deep repository Security and authentication

A Magic Quadrant Leader Two Years in a Row! Figure 1. Magic Quadrant for Solid-State Arrays A MAGIC QUADRANT LEADER Source: Gartner Magic Quadrant for Solid State Arrays June 2015. This graphic was published by Gartner, Inc. as a part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Pure Storage. Gartner does not endorse any vendor, product, or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including and warranties of merchantability or fitness for a particular purpose. Source: Gartner (June 2015)

AN EFFORTLESS EXPERIENCE Product NetPromoter Score Support NetPromoter Score 78 2014 Average 84 2014 Average 67 Apple iphone 44 EMC 18 NETAPP Source: Temkin Group Tech Vendor NPS Benchmark, 2014

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