MORE PROFITABLE SALES STRATEGIES.



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1 MSXI SALES EXCELLENCE SOLUTIONS MORE PROFITABLE SALES STRATEGIES. fueled by challenge. powering success.sm

2 GLOBAL AUTOMOTIVE EXPERTISE. MSXI s Sales Excellence Solutions systematically optimize your sales strategy throughout the retail process at every opportunity. MAKE THE MOST OUT OF EVERY CUSTOMER INTERACTION As the leading global provider of integrated business solutions for the automotive industry, MSXI has the necessary experience and business process knowledge to align and implement sales excellence programs, processes and best practices in order to achieve improved, sustainable sales results. Our commitment to executional excellence and our proven history of technological innovation has distinguished us as a valuable partner to our clients. With more than 5,000 industry experts in 50 countries, a broad range of easy-to-integrate technology tools, and sales excellence programs currently active in more than 25,000 dealerships worldwide, we can seamlessly incorporate a sales excellence solution in any retail network. Customers essentially want the same things they always have: the right car, in the right place, at the right time, for the right price. Yet, the adoption of new technologies such as smart phones and social networks, have changed the way customers seek information and make buying decisions, and in turn, the salesperson s role. Today s salespeople do more than just price negotiating. They are also problem solvers, project managers and consultants who help customers navigate and personalize the many options offered in today s technologically advanced vehicles. A sales strategy focused on individual customer needs is therefore key to acquiring new customers and preserving current relationships and loyalty. MSXI s Sales Excellence Solutions identify inefficiencies within the actual sales process and systematically optimize your sales strategy throughout the retail process at every opportunity ranging from new and used car sales, to fleet, Certified Pre-Owned (CPO) and accessories sales. The pay off is increased dealership visits, higher conversion rates, a more effective sales force as well as sustainable customer satisfaction and loyalty.

3 OPTIMIZING SALES PROCESSES AT EVERY OPPORTUNITY. IMPROVING THE SALES EXPERIENCE In order to take full advantage of sales Car Delivery Muster Sales Qualified Leads opportunities, MSXI develops, optimizes and implements sales excellence strategies that help improve the overall performance throughout your retail network. Our comprehensive end-to-end sales solution goes beyond point-of-entry capabilities to generate significant long term value in terms of sales excellence and increased revenue. Contract Test Drives Qualified Offers Market intelligence has shown that customer loyalty and retention as well as brand differentiation are the primary forces shaping the customer experience. MSXI s unique ability to develop a KPI driven sales strategy based on a detailed assessment and including a robust benchmarking system ensures that dealers not only satisfy, but exceed customer expectations throughout the customer sand vehicle s life cycle.

4 FIVE REASONS WHY OEMS USE MSXI SALES EXCELLENCE SOLUTIONS. 1. OPTIMIZE THE SALES STRATEGY 2. INCREASE REVENUE AND PROFITABILITY 4. DELIVER A CONSISTENTLY HIGH ROI Just as selling one-size-fits-all cars is a thing of the past, MSXI recognizes that every one of our clients faces a unique set of challenges. Our Sales Excellence Solutions are therefore designed to maximize performance in every aspect of your sales strategy! Increasing sales volume and maximizing market effectiveness are top priorities for OEMs, NSCs and dealerships. MSXI helps you identify the most profitable, customer-differentiated offers, services and interactions. Our comprehensive sales strategies are designed to encourage repeat visits into your dealerships and to help you permanently augment your customer database for future use and valuable strategic insights. 3. IMPROVE THE RETAIL EXPERIENCE Our Sales Excellence Solutions deliver a measurable ROI. Our systems and methods continually evolve to reflect increasingly demanding customer expectations with improved sales processes and controls. Our solutions are measured by key performance indicators (KPIs) and their success is monitored by a professional program management system. 5. SYNERGIZE WITH BROADER MSXI SOLUTION A comprehensive, customer-centric sales strategy results in a seamless and unified brand experience for the automotive customer and a measurable increase in profitability for the OEM. By optimizing and realigning internal processes and engaging every single employee within the retail network into achieving a strong customer-centric focus, MSXI can help you ensure optimal dealer performance in addressing every customer with the relevant messages at the right time in the right places. MSX International offers integrated solutions which can be implemented as a cornerstone of a broader sales strategy or as a stand-alone solution locally, regionally, nationally or internationally.

5 THREE EXAMPLE MSXI SALES SOLUTIONS WITH A TRACK RECORD OF RAISING REVENUES. FLEET EXCELLENCE: GENERATE MORE VALUE IN DEALERSHIPS PRE-OWNED EXCELLENCE: CASH IN ON A ROBUST CPO STRATEGY ACCESSORIES EXCELLENCE: BENEFITS THAT EXCEED THE SUM OF THE PARTS Faced with decreasing potential in private sales and a growing fleet sales market, OEMs and dealers need to adopt a proactive, strategic approach in order to successfully position themselves against multi-brand lease companies and other competitors. MSXI Fleet Excellence Solutions supply you with a tactical program that generates additional volumes, fills the gap in fleet sales capabilities and ultimately drives revenue and profitability. Results are monitored on an ongoing basis and MSXI supports your staff with training programs and workshops that ensure your sales professionals are equipped with the best practices and most effective sales techniques. Additionally, our Fleet Excellence Solutions also are supported by our web-based tool, Sell IT, which significantly improves fleet sales lead conversion rates and marketing campaign ROI. Certified Pre-Owned (CPO) vehicles make up a growing percentage of today s total vehicle sales. In fact, CPO sales increased during the first half of 2012 by seven percent worldwide. They also represent a win-win situation for OEMs, dealers and customers alike. While customers value the peace of mind that comes from knowing CPO vehicles have the manufacturer s seal of approval, dealers benefit with an increased bottom line from higher sales and service revenue. OEMs profit from the better management, maintenance and improvement of residual values. And increased long-term customer loyalty as a result of warranty enrollments and service requirements for original OEM parts. An effective CPO business also keeps a quality fleet of popular models on the road, thereby raising brand awareness and attracting first-time customers. MSXI helps you take advantage of this opportunity with a successful dealer-driven, Pre-owned Excellence Solution that boosts CPO vehicle sales, maximizes inventory flow and increases gross profits including a positive impact on new car sales, while reducing operational costs. Accessory sales are an excellent way to boost profits on every vehicle sold or serviced. Our Accessories Excellence Solution is a comprehensive program tailored to optimize your retail networks and increase sales. After a detailed evaluation of your accessory sales strategy, including the structure and transparency of your product price structure, we identify efficiency gaps and use our extensive experience to provide you with the best solutions for your accessory sales business.the cornerstone of our Accessories Excellence Solution is customized product training focused on simplifying the accessory sales process, effective customer profiling and optimizing the customer buying experience throughout all sales channels. MSXI also provides your dealers with comprehensive sales and marketing support and a bonus system for sales leads. By implementing key process alignments, and tracking network performance using our technology tool Track IT, MSXI pushes accessory sales into the fast lane.

6 MSXI SALES EXCELLENCE SOLUTIONS: KEY BENEFITS. Focused training and staffing support, including certified on-site, or blended virtual training solutions, ensures that dealers and OEMs have the necessary information and skills to provide customers with more personalized offers, services and interactions Documentation of sales processes and customer data to improve consistency and the accuracy of sales forecasting A broad range of easy-to-integrate technology tools that make it possible to seamlessly implement our solutions in any retail network and benefit from superior monitoring features MSXI takes a systematic approach that intelligently combines data, expertise and best practices to help you achieve sustainable sales profitability and maximum market impact, while differentiating you in this competitive sales market. Our Sales Excellence Solutions include: Development of customer-centric sales methods that create and maintain customer loyalty and attract new customers into dealerships Creation of sales processes that leverage today s customer purchasing habits and modern technology and which properly qualify and prioritize opportunities To learn more about our broad portfolio of sales excellence solutions, please visit our website at www.msxi.com.

7 TRACK IT: SUPPORTING SALES EXCELLENCE. An easy-to-use interface provides quick access to all information related to process improvement programs and field activities in your retail network. Track IT is our powerful, web-based management tool that offers you easy, centralized steering of all process improvement programs and field activities in your retail network, including benchmarking and sharing of best practices. It helps pave the way from strategy to execution by: Driving field force management as well as generating web-based auditing and individual dealer s action plans Allowing you to compare dealer / market / consultant performance and to set up objectives based on KPIs. This maximizes the effects of your programs at minimal cost and allows a significant reduction of the number of audits and retrainings over the long term. Offering everyone in the program an online platform for sharing information and results Track IT can be operated as a stand-alone in any retail environment or as the cornerstone of a broader program including various MSXI Dealer Excellence Solutions. As a result, MSXI Dealer Excellence Solutions or your own improvement programs are easier to manage, fully scalable, and most importantly, calculable.

8 THE SOLUTIONS EXPERT FOR THE AUTOMOTIVE INDUSTRY. MSXI provides a broad range of solutions for all aspects of the automotive retail industry. Individual solutions can be adapted and / or combined to create the best possible answer to your business challenges. RETAIL NETWORK SOLUTIONS TECHNOLOGY & STRATEGIC CONSULTANCY Developing successful retail strategies TECHNICAL SOLUTIONS Providing Dealer Technical Exper se WARRANTY SOLUTIONS Reducing warranty costs DEALER SOLUTIONS Driving dealer performance $ TRAINING SOLUTIONS Driving employee performance MSXI TECHNOLOGY BASE MSXI ANALYTICS SOLUTIONS 11 / 2014 MSX International is a dedicated supplier of services to the automotive industry. With more than 75 years of experience and over 5,500 industry experts in 80 countries, we have a thorough understanding of local, national and international markets. We use our experience and expertise to provide business solutions that make your business more efficient. From consulting to outsourcing, regardless of whether you are an automotive / truck / motorcycle OEM, dealer, supplier or aftermarket service organization if it s automotive, we can help you make it better. fueled by challenge. powering success. sm CONTACT: CORPMARKETING@MSXI.COM WWW.MSXI.COM