GOVERNANCE IN "CYBERSPACE' Access and Public Interest in Global Communications



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KLAUS W. GREWLICH Dr.jur.habil. (Freiburg), Dr.sc.econ. (HEC, Lausanne), LL.M. (Berkeley) Professor, College ofeurope, Bruges GOVERNANCE IN "CYBERSPACE' Access and Public Interest in Global Communications KLUWER LAW INTERNATIONAL THE HAGUE / LONDON / BOSTON

TABLE OF CONTENTS PREFACE ABBREVIATIONS xiii xvii Chapter 1 INTRODUCTION: APPROACH AND WORKPLAN 1 1. Cyberspace 1 2. Globalization: competition in worldwide Communications 2 2.1. Access and public interest 2 2.2. New comparative advantages 6 3. Governance 8 3.1. The notion of governance 8 3.2. Governance - dealing with conflicts 13 3.3. The rule of law 14 4. Workplan 15 PART ONE: THE ADVENT OF "CYBERSPACE" Chapter 2 CYBERSPACE 19 1. Approximations to Cyberspace 20 2. The Internet - a paradigm 28 3. The Internet - a phenomenon 33 3.1. A historical review of the Internet 34 3.2. Dynamics of changing infrastructures 35 3.3. The "network of networks" 37 3.4. Economics: Internet pricing structures and settlements 40 3.4.1. Internet pricing structures for end-users 41 3.4.2. Settlements - whose "territory" is Cyberspace? 43 3.5. Electronic commerce 46 3.5.1. Electronic commerce on the Internet 47 3.5.2. Definitions - measuring electronic commerce 48

viii Table of Contents 3.5.3. Outlook 50 3.6. Challenges: failures and successes - pricing the Net and "in the Net" 50 3.7. Internet governance 53 4. Digitization - multimedia - "deep convergence" 57 4.1. Digitization - Multimedia 58 4.2. Convergence 59 4.3. New multimedia value chain 62 4.4. Platform independence 65 4.5. Alliances 67 4.6. Bundling 68 4.7. Market forces should play 69 PART TWO: "CYBER" POLICIES AND "CYBER" REGULATION Chapter 3 DEVELOPMENT AND CYBERSPACE: FINANCE -"UNIVERSAL ACCESS" - CULTURAL JDENTITY 73 1. Development towards universal access 74 1.1. Overcoming development gaps 75 1.2. Global Information Infrastructure - From Buenos Aires to Valletta 79 1.2.1. Legislative and regulatory reforms 80 1.2.2. Global information infrastructure - Internet 80 1.2.3. Rural development - Internet 81 1.2.4. WTO issues tariffs, accounting rates 81 1.2.5. Partnership with private sector 81 1.2.6. Human resources development 82 2. Financing communication investment in the new market place 82 2.1. Clarification of terms (Communications market, development, infrastructure - bandwidth) 83 2.1.1. The new communication market 83 2.1.2. Development - "a right to communicate"? 83 2.1.3. Infrastructure - bandwidth 86 2.2. Financing requirements and financial markets 87 2.2.1. Response to global Connectivity 87 2.2.2. Cash-flow-driven business plans 88 2.2.3. Project finance for Cyberspace ventures 89 2.2.4. The art of "syndication" 90 2.3. Experience in multi-jurisdictional environments - optimize the Internet business model? 91 3. Issues to be confronted - Policy considerations - Action 93

Table of Contents ix Chapter 4 COMPETING "CYBER" POLICIES: US, EU, JAPAN 97 1. Key policy documents on electronic commerce 97 1.1. Previous policy initiatives on global information infrastructure (GII) and information society 98 1.1.1. Competition/Rivalry of political visions 99 1.1.2. Co-operation between countries and regions 103 1.2. Strategie commonalties and disparities 105 2. Comparative analysis of US, EU and Japanese policies (electronic commerce) 109 2.1. Areas of broad agreement: IPR - telecommunications 109 2.1.1. Principles and common approaches 110 2.1.2. Intellectual Property Rights (IPR) 110 2.1.3. Telecommunication issues 111 2.2. Areas of relative divergence: taxes and duties - standardization 115 2.2.1. Taxes and duties for electronic commerce? 115 2.2.2. Standardization 117 2.3. Areas of potential conflict: content, encryption, data protection 118 2.3.1. Content 118 2.3.2. Encryption 120 2.3.3. Data protection 121 3. Policy considerations, principles for action 122 3.1. Issues to be confronted - general policy principles: open markets, co-operation, quality of regulation 122 3.2. Principles for government action 130 3.3. Principles for business action and other stakeholders 131 Chapter 5 "CYBER" REGULATION: ACCESS - THE EUROPEAN EXAMPLE 133 1. Regulatory challenges 133 1.1. Regulation, deregulation, re-regulation 133 1.2. Areas of de(re-)regulatory action 134 1.3. The quality of regulation 137 1.4. The notion of self-regulation 139 1.5. Reference framework for de(re-)regulation of Communications 140 2. Access 142 2.1. From monopolies to füll competition - the European example 142 2.2. The significance of access and interconnection 145 2.3. Network effects and network externalities 146 2.4. Essential facilities - Open Network Provision - interconnection 149 2.5. Competition rules/antitrust - access regulation to digital "gateways" 155 2.5.1. Competition rules 156 2.5.2. Competition and speeifie regulation: conditional access and content 158

x Table of Contents 3. Policy considerations, principles for action 163 3.1. Issues to be confronted 163 3.2. Principles for government action 170 3.3. Principles for business action and other stakeholders 170 Chapter 6 TRUST: DIGITAL SIGNATURES AND ENCRYPTION 171 1. Technical aspects of trust and security in open networks 172 l.l.cryptography 172 1.2. Digital signatures 174 1.3. Encryption 177 2. Legal and regulatory issues - export controls - lawful access 178 2.1. Digital signatures: regulatory issues 178 2.2. Encryption: regulation - export controls - lawful access 179 2.2.1. Confidentiality - public safety/security. 180 2.2.2. Export controls 182 2.2.3. Lawful access to encryption keys 186 3. Policy considerations, principles for action 188 3.1. Issues to be confronted 188 3.2. Principles for government action 189 3.3. Principles for business action and other stakeholders 190 Chapter 7 INTERNET "DOMAIN NAMES" 193 1. Domain names 194 1.1. The importance of domain names - how the system works 195 1.2.NSIandIANA 198 2. US Proposal for the future organization of the Internet (Green Paper) 200 2.1. Co-ordinated and competitive functions 201 2.2. Trademarks 203 2.3. The transition 204 3. The European approach 205 3.1 Strategy and operational positions 205 3.2. European position concerning the US Green Paper 207 4. US White Paper 208 5. Competition issues pertaining to domain names 209 6. Self-regulation 211 7. Policy considerations, principles for action 211 7.1. Issues to be confronted 212 7.2. Principles for government action 215 7.3. Principles for business action and other stakeholders 215 Chapter 8 INTELLECTUAL PROPERTY RIGHTS 217 1. Intellectual Property Rights 218

Table of Contents xi 1.1. History and concepts 219 1.2. Trademarks 223 1.3. Patents 224 1.4. Copyright 226 2. The market in Copyright - economics - the case of Computer Software: the right rights balance? 227 3. Social groups 231 4. Copyright rules 232 4.1. Main multilateral agreements 232 4.2. Rights protected - four priority items 234 4.2.1. The right of reproduction - "electronic reproductions" 235 4.2.1.1. "Ephemeral" copies 238 4.2.1.2. Limitations and exceptions: "three-step test" 240 4.2.2. Communication to the public right - "making works available" 242 4.2.3. Technical protection Systems 246 4.2.4. Distribution right - "exhaustion". 249 4.3. The proposed European approach 251 4.3.1. Proposal on a Copyright directive 253 4.3.2. Moral rights 254 4.3.3. Administration of rights 254 4.4. "Fair use" zones in Cyberspace a "WIPO database treaty"? 256 4.5. Closer to the "right rights balance"? 259 5. Policy considerations, principles for action 261 5.1. Issues to be confronted 261 5.2. Principles for government action 265 5.3. Principles for business action and other stakeholders 266 Chapter 9 FREEDOMOF EXPRESSION AND HUMAN DIGNITY - PRTVACY 267 1. Freedom v. public interest - dignity and privacy 267 1.1. Liberal rights - democracy 269 1.2. Instruments guaranteeing freedom of expression 271 1.3. Freedom of expression v. protection of minors 273 1.3.1. Renov.ACLU 21A 1.3.2. Degrees of liability 275 1.3.3. Regulatory challenges 276 1.4. Privacy and data protection 278 1.4.1.Overview 278 1.4.2. The philosophy of privacy - existing legal instruments 280 1.4.3. The EC Directive on the Protection of Personal Data 283 2. Legislation/regulation and seif-regulation 286 2.1. Limited effectiveness of national and international legislation/regulation 288 2.1.1. The limitsof'balancing" 288

xii Table of Contents 2.1.2. Global networks and local values - information havens 289 2.2. Regulation by co-operative self-regulation 291 2.2.1. Co-operative self-regulation 292 2.2.2. Self-regulation in global networks - the component level 295 2.2.3. Civil liberties and criminal offence - private censorship? 296 3. Policy considerations, principles for action 298 3.1. Issues to be confronted 298 3.2. Principles for government action 299 3.3. Principles for business action and other stakeholders 300 PART THREE: GOVERNANCE IN "CYBERSPACE" Chapter 10 GOVERNANCE: STAKEHOLDERS, JURISDICTION, PRINCIPLES - IMPLEMENTATION 305 1. The rule of law in Cyberspace: stakeholders, jurisdiction, principles 307 1.1. Structural change of international law - new stakeholders 312 1.2. More about new stakeholders 314 1.3. Jurisdiction 319 1.4. Principles resulting from self-regulation 323 1.5. Method for identifying relevant principles 326 1.6. General principles: proportionality, subsidiarity 329 1.7. Specific Substantive principles 333 2. Implementation 335 2.1. Instruments 336 2.2 Outlook 341 BIBLIOGRAPHY 345 GLOSSARY 377 INDEX 399