Major Map: Bachelor of Business Administration Marketing Emphasis



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Hours Minimum Recommended Grade Major Map: Bachelor of Business Catalog year: 201-2014 Four-Year Graduation Plan - Courses and Critical Benchmarks The following is a sample course of study. It is the student s responsibility to ensure that all program requirements are met. This guide is not a substitute for academic advisement. All incoming freshmen must develop an academic plan (which maps out all courses needed to graduate within your intended major/degree). Your academic advisor is available to meet with you and create your specific plan. Your path to graduation may vary slightly based on factors such as college credit you earned while in high school, transfer work from other institutions of higher learning and placement in Mathematics. You are responsible for checking prerequisites to any courses. Critical courses and minimum recommended grades provide feedback regarding major fit and help indicate likelihood of successful completion of chosen academic program and degree. First Mathematics: College Algebra (Math 110) 2 nd Language Requirement: Not Required Free Elective Hours: 12-21 hours* *The total number of free electives will vary depend on courses selected to satisfy Focus area requirements. Critical Course or Benchmark Course Subject, Number, and Title and Academic Plan Benchmarks Bold = UMKC General Education Core Requirement *Prerequisite May Be Required **Co-Requisite Enrollment Required Notes Fall Semester Year 1: 15 hours **Anchor I: Reasoning and Values - Click for Options Math Entrance Exam required prior to **Discourse I: DISC 100 - Reasoning and Values (Speech enrollment in MATH 110 and MATH and Writing) MATH 100: Intermediate Algebra^ OR MATH 110: College Algebra (Focus B) OR MATH 206: Brief Calculus and Matrix Algebra *Both MATH 110 & MATH 206 are required. Focus C- Human Values and Ethical Reasoning - Click for Options MGT 100: Foundations of Business and College Life OR other elective CR B B ^MATH 100 does not satisfy any requirement within the BBA program, but serves to help students build skills necessary to enter higher level math classes. MATH 110 is a critical course and satisfies Focus B - Scientific Reasoning and Quantitative Analysis Requirements. HISTORY 1100, 1101 or POLS-SCI 210 recommended for Focus C. Spring Semester Year 1: 15 hours Focus A- Arts and Humanities - Click for Options Math Entrance Exam required prior to MATH 110: College Algebra (Focus B) OR B enrollment in MATH 110 and MATH

Catalog year: 201-2014 MATH 206: Brief Calculus and Matrix Algebra ECON 201: Introduction to Economics I, (macro) OR C ECON 202: Introduction to Economics II, (micro) Focus Elective and/or Free Electives 6 Complete Anchor I and Discourse I Summer Semester Year 1 If MATH 110 completed in Spring Semester Year 1, take MATH 206: Brief Calculus and Matrix Algebra in Summer Complete MATH 206 Complete 0 total hours toward degree B May use summer semester to ensure completion of 0 hours per academic Math Entrance Exam required prior to enrollment in MATH 110 and MATH Fall Semester Year 2: 15 hours **Anchor II: Culture and Diversity - Click for Options #Must have 0 hours completed in **Discourse II: DISC 200 - Culture and Diversity (Speech order to enroll. and Writing) ACCTNG 210: Introduction to Financial Accounting# C MIS 202: Computer Applications in Management# C ECON 201: Introduction to Economics I, (macro) OR ECON 202: Introduction to Economics II, (micro) Spring Semester Year 2: 15 hours C ACCTNG 211: Introduction to Managerial Accounting^ C Complete RooWriter Assessment. STAT 25: Elementary Statistics (Focus Elective) C ECON 02: Microeconomic Analysis MGT 01: Effective Business Communication^ MKT 24: Marketing Concepts ^ C Math Entrance Exam required prior to enrollment in STAT 25. ^Must have 45 hours completed in

Catalog year: 201-2014 Complete Anchor II and Discourse II order to enroll. Summer Semester Year 2 Complete 60 total hours toward degree May use summer semester to ensure completion of 60 hours per academic Fall Semester Year : 15 hours **Anchor III: Civic and Community Engagement - Click for Options **Discourse III: DISC 00 Civic and Community Engagement (Speech and Writing) DSOM 09: Intermediate Business Statistics FIN 25: Financial Management MGT 0: Understanding the Individual in the Organization, Complete RooWriter Writing Assessment Spring Semester Year : 15 hours MGT 06: Legal, Ethical and Regulatory Environment of Business MGT 70: International Management OR % MGT 470 requires a special application process and extra costs are involved; study abroad trips are MGT 470: International Study in Business (study abroad) % MKT 5: Consumer Behavior in Marketing available in summer and January intersession. Free Elective 6 Take ETS Proficiency Profile Exam (EPP). Summer Semester Year : hours Free Elective Complete 90 hours toward degree May use summer semester to ensure completion of 90 hours per academic

Fall Semester Year 4: 15 hours DSOM 26: Production/Operations Management MGT 55: Organizational Effectiveness and Leadership MIS 402: Information Management MKT 48: Market Analysis Major Map: Bachelor of Business Catalog year: 201-2014 Apply for graduation. The final 0 consecutive credit hours of coursework must be taken at UMKC. MKT emphasis elective #1; see list of options below Spring Semester Year 4: 15 hours ENT 460: Creating the Enterprise MGT 471: Strategic Management MKT 480: Marketing Strategy MKT emphasis elective #2; see list of options below Free elective 12 hours completed. Make Major Field Assessment Test (MFAT). The final 0 consecutive credit hours of coursework must be taken at UMKC. requirements with a lower grade (as low as D- ), at or above the minimum recommended grade noted in Elective Options (2 courses/6 hours required): ENT 61: New Product Development MKT 65: Introduction to Retailing and Pricing MKT 418: Sales and Promotional Strategies (pre-req MKT 24) MKT 442: Internet/Direct Marketing (pre-req MKT 24) MKT 476: Services Marketing (pre-req MKT 24) Non-course requirements RooWriter Assessment ETS Proficiency Profile Exam (EPP) Major Field Assessment Test (MFAT) Met The School reserves the right to make changes in courses, degree requirements and course schedules without notice. Students are expected to maintain a quality of achievement significantly above minimum UMKC standards for degree work. Individual student progress will be monitored throughout the program. Satisfactory progress is required of all students for retention in the program. Students are expected to maintain academic standards, perform satisfactorily in courses, refrain from academic dishonesty, comply with the established University and teacher education timetables and requirements, and refrain from unethical or unprofessional behavior or behaviors that obstruct the training process or threaten the welfare of the student or others. Other circumstances involving student behavior will be addressed by the faculty on an individual basis.

Catalog year: 201-2014 Graduation Requirements Summary: Total Hours Totals Hrs at UMKC Major GPA UMKC GPA 12 hours minimum 0 hours minimum; 50 percent of 2.250 minimum 2.250 minimum junior/senior program